ISBN:
9780520972179
,
0520972171
Language:
English
Pages:
1 Online-Ressource
Series Statement:
Cinema cultures in contact 1
DDC:
305.5/2
Keywords:
Valentino, Rudolph
;
Mussolini, Benito
;
Geschichte 1920-1930
;
Öffentlichkeitsarbeit
;
Massenmedien
;
Politische Kommunikation
;
Starkult
;
Filmwirtschaft
;
Publicity History 20th century
;
Mass media and publicity
;
Communication in politics
;
Celebrities in mass media
;
Motion picture industry History 20th century
;
PERFORMING ARTS / Film & Video / History & Criticism
;
Celebrities in mass media
;
Communication in politics
;
Mass media and publicity
;
Motion picture industry
;
Publicity
;
USA
;
History
;
Electronic books.
;
Electronic books.
;
History.
Abstract:
"In the post-World War I American climate of isolationism, nativism, democratic expansion of civic rights, and consumerism, Italian-born star Rodolfo Valentino and Italy's dictator Benito Mussolini became surprising paragons of authoritarian male power and mass appeal. Drawing on extensive research in the United States and Italy, Giorgio Bertellini's work shows how their popularity, both political and erotic, largely depended on the efforts of public opinion managers, including publicists, journalists, and even ambassadors. Beyond the democratic celebrations of the Jazz Age, the promotion of their charismatic masculinity, while short-lived, inaugurated the now-familiar convergence of popular celebrity and political authority"--Provided by publisher.
Note:
Includes bibliographical references and index
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URL:
https://doi.org/10.1525/luminos.62
URL:
OAPEN
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URL:
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URL:
https://library.oapen.org/handle/20.500.12657/25825
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