Language:
English
Pages:
1 online resource (1 streaming video file (1 hr., 16 min., 6 sec.))
,
digital, sound, color
Keywords:
User-centered system design
;
Human-computer interaction
;
User interfaces (Computer systems)
;
Web sites ; Design
;
Electronic videos ; local
Abstract:
"Guerrilla user research, says UX strategy expert Jaime Levy, is what you do when you're ready to test your product idea with potential customers (end-users) and you don't have the time or budget for more traditional forms of user research, like focus groups or surveys. In this course--number four in Levy's five part series on UX strategy--Levy gives detailed practical instruction on how to conduct guerrilla user research that is low cost, quick to provide user feedback, and most importantly, accurate in terms of its ability to validate--or invalidate--your product's value proposition."--Resource description page.
Note:
Title from title screen (viewed February 7, 2017)
