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  • NetLibrary, Inc  (7)
  • New York : Oxford University Press  (4)
  • London : Kogan Page  (3)
  • History  (4)
  • Brand name products  (3)
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Language
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Subjects(RVK)
  • 1
    ISBN: 1423716094 , 9781423716099
    Language: English
    Pages: xviii, 236 p , ill , 24 cm
    Edition: Boulder, Colo NetLibrary 2005 Online-Ressource E-Books von NetLibrary
    Series Statement: EBSCOhost eBook Collection
    Parallel Title: Print version Beyond branding
    RVK:
    Keywords: Brand name products. ; Business names. ; Integrity. ; Business ethics. ; Brand name products ; Business names ; Integrity ; Business ethics ; Integrity ; Business ethics ; Business names ; Brand name products ; Brand name products. ; Business names. ; Integrity. ; Business ethics. ; Markenpolitik ; Wirtschaftsethik ; Electronic books. ; Electronic books. ; Electronic books ; Aufsatzsammlung ; Markenpolitik ; Wirtschaftsethik ; Markenpolitik ; Wirtschaftsethik
    Note: Originally published: 2003 , Includes bibliographical references , Electronic reproduction, Boulder, Colo : NetLibrary, 2005
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  • 2
    ISBN: 1417515635 , 9781280435089 , 1280435089 , 9781417515639
    Language: English
    Pages: xxviii, 321 pages , Illustrationen , Karten , 24 cm
    Edition: Boulder, Colo NetLibrary 2004 Online-Ressource E-Books von NetLibrary
    Series Statement: EBSCOhost eBook Collection
    Parallel Title: Print version Brandchild
    Keywords: Brand name products. ; Child consumers. ; Advertising and children. ; Marketing research. ; Brand name products ; Child consumers ; Advertising and children ; Marketing research ; Advertising and children ; Marketing research ; Brand name products ; Child consumers ; Brand name products. ; Child consumers. ; Advertising and children. ; Marketing research. ; Electronic books ; Kind ; Markenartikel ; Verbraucherverhalten ; Electronic books. ; Electronic books. ; Electronic books ; Marketing ; Zielgruppe ; Kind ; Markenpolitik ; Kind ; Markenartikel ; Verbraucherverhalten ; Markenartikel ; Kind ; Verbraucherverhalten
    Abstract: "Based on the world's most extensive study of tween attitudes and behaviours ever conducted, BRANDchild is the first book to look in-depth at the phenomena behind global kids and their relationships with brands. Conducted by Millward Brown, the leading global market research agency, the BRANDchild survey involved several thousand kids from more than 70 cities in 15 countries (throughout Europe, Asia, the United States and South America). Several renowned experts including best-selling author Patricia B Seybold (Customers.com) share their unique views on kids' trends and fascinating marketing techniques." "BRANDchild summarizes this research, as well as decades of experience from a variety of other sources on how to market to kids. It looks at their life priorities, hopes and dreams and reveals the true drivers of kids' trends by analyzing teen-minority groups, communities and clubs." "Packed with practical advice on how to create kids' brands, including more than 50 fascinating previously unpublished case studies, BRANDchild proposes new innovative ways of marketing to this young audience. It is required reading for anyone wanting a fresh insight into this increasingly influential and demanding consumer group."--BOOK JACKET
    Abstract: "Based on the world's most extensive study of tween attitudes and behaviours ever conducted, BRANDchild is the first book to look in-depth at the phenomena behind global kids and their relationships with brands. Conducted by Millward Brown, the leading global market research agency, the BRANDchild survey involved several thousand kids from more than 70 cities in 15 countries (throughout Europe, Asia, the United States and South America). Several renowned experts including best-selling author Patricia B Seybold (Customers.com) share their unique views on kids' trends and fascinating marketing techniques." "BRANDchild summarizes this research, as well as decades of experience from a variety of other sources on how to market to kids. It looks at their life priorities, hopes and dreams and reveals the true drivers of kids' trends by analyzing teen-minority groups, communities and clubs." "Packed with practical advice on how to create kids' brands, including more than 50 fascinating previously unpublished case studies, BRANDchild proposes new innovative ways of marketing to this young audience. It is required reading for anyone wanting a fresh insight into this increasingly influential and demanding consumer group."--BOOK JACKET
    Description / Table of Contents: BRANDchild updated at DualBook.com1. Tweens -- 2. Tween dreams for sale -- 3. Bonded to brands: the transition years / Nigel Hollis -- 4. Exit fairyland -- 5. Creating imagination -- 6. How do tweens feel about / Patricia B. Seybold -- 7. Stardust -- 8. The peer factor -- 9. Cyberchild -- 10. Personalized brands build strong businesses / Patricia B. Seybold -- 11. Santa's nightmare -- 12. The essence of being a child / Yun Mi Antorini -- 13. Pump up the volume -- 14. Superchannels -- 15. Kidzbiz -- 16. Tweens take to hats -- 17. Calling kids -- App. 1. The BRANDchild research: the world's most extensive study of tween attitudes and brand relationships -- App. 2. Code of ethics.
    Note: Includes bibliographical references and index , Electronic reproduction, Boulder, Colo : NetLibrary, 2004
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  • 3
    Online Resource
    Online Resource
    London : Kogan Page
    ISBN: 0585442959 , 9780585442952
    Language: English
    Pages: xi, 321 p , ill , 24 cm
    Edition: 2nd ed
    Edition: Boulder, Colo NetLibrary 2003 Online-Ressource E-Books von NetLibrary
    Series Statement: EBSCOhost eBook Collection
    Keywords: Brand name products. ; Product management. ; Brand name products ; Product management ; Brand name products. ; Product management. ; Markenpolitik ; Produktmanagement ; Electronic books. ; Electronic books. ; Electronic books ; Markenpolitik ; Produktmanagement ; Markenpolitik ; Produktmanagement
    Note: Previous ed.: 2000 , Includes bibliographical references and index , Electronic reproduction, Boulder, Colo : NetLibrary, 2003
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  • 4
    ISBN: 0585182752 , 9780195353969 , 9780195115574 , 0195115570 , 019535396X , 9780585182759
    Language: English
    Pages: vi, 351 pages , 24 cm
    Edition: Boulder, Colo NetLibrary 2000 Online-Ressource E-Books von NetLibrary
    Series Statement: Religion in America series
    Series Statement: EBSCOhost eBook Collection
    Parallel Title: Print version Evangelicals and science in historical perspective
    Keywords: Religion and science History. ; Evangelicalism History. ; Religion and science History ; Evangelicalism History ; Religion and science History ; Evangelicalism History ; Religion and science History ; Evangelicalism History ; Religion and science History. ; Evangelicalism History. ; RELIGION ; Christian Life ; Social Issues ; Evangelicalism ; Religion and science ; Evangelischen ; Geloof en wetenschap ; Natuurwetenschappen ; RELIGION ; Christianity ; General ; History ; Evangelikale Bewegung ; Naturwissenschaften ; Verenigde Staten ; Canada ; Verenigd Koninkrijk van Groot-Brittannië en Noord-Ierland ; Electronic books. ; Electronic books ; Electronic books. ; Electronic books History ; Evangelikale Bewegung ; Naturwissenschaften ; Evangelikale Bewegung ; Naturwissenschaften
    Abstract: Comprising papers by such distinguished scholars as John Headley Brooke, James R. Moore, Ronald Numbers, and George Marsden, this collection shows that questions of science have been central to evangelical history in the United States, as well as in Britain and Canada
    Abstract: The history of science and religion : some evangelical dimensions / John Hedley Brooke -- The Puritan thesis revisited / John Morgan -- Christianity and early modern science : the Foster thesis reconsidered / Edward B. Davis -- Science, theology, and society : from Cotton Mather to William Jennings Bryan / Mark A. Noll -- Science and evangelical theology in Britain from Wesley to Orr / David W. Bebbington -- Science, natural theology, and evangelicalism in early nineteenth-century Scotland : Thomas Chalmers and the Evidence controversy / Jonathan R. Topham -- Scriptural geology in America / Rodney L. Stiling -- Situating evangelical responses to evolution / David N. Livingstone -- Telling tales : evangelicals and the Darwin legend / James Moore -- Creating creationism : meanings and uses since the age of Agassiz / Ronald L. Numbers -- A sign for an unbelieving age : evangelicals and the search for Noah's ark / Larry Eskridge -- "The science of duty" : moral philosophy and the epistemology of science in nineteenth-century America / Allen C. Guelzo -- Toward a Christian social science in Canada, 1890-1930 / Michael Gauvreau and Nancy Christie -- Evangelicals, Biblical scholarship, and the politics of the modern American academy / D.G. Hart -- The meaning of science for Christians : a new dialogue on Olympus / George Marsden
    Description / Table of Contents: The history of science and religion : some evangelical dimensions / John Hedley Brooke -- The Puritan thesis revisited / John Morgan -- Christianity and early modern science : the Foster thesis reconsidered / Edward B. Davis -- Science, theology, and society : from Cotton Mather to William Jennings Bryan / Mark A. Noll -- Science and evangelical theology in Britain from Wesley to Orr / David W. Bebbington -- Science, natural theology, and evangelicalism in early nineteenth-century Scotland : Thomas Chalmers and the Evidence controversy / Jonathan R. Topham -- Scriptural geology in America / Rodney L. Stiling -- Situating evangelical responses to evolution / David N. Livingstone -- Telling tales : evangelicals and the Darwin legend / James Moore -- Creating creationism : meanings and uses since the age of Agassiz / Ronald L. Numbers -- A sign for an unbelieving age : evangelicals and the search for Noah's ark / Larry Eskridge -- "The science of duty" : moral philosophy and the epistemology of science in nineteenth-century America / Allen C. Guelzo -- Toward a Christian social science in Canada, 1890-1930 / Michael Gauvreau and Nancy Christie -- Evangelicals, Biblical scholarship, and the politics of the modern American academy / D.G. Hart -- The meaning of science for Christians : a new dialogue on Olympus / George Marsden
    Description / Table of Contents: The history of science and religion : some evangelical dimensions / John Hedley BrookeThe Puritan thesis revisited / John Morgan -- Christianity and early modern science : the Foster thesis reconsidered / Edward B. Davis -- Science, theology, and society : from Cotton Mather to William Jennings Bryan / Mark A. Noll -- Science and evangelical theology in Britain from Wesley to Orr / David W. Bebbington -- Science, natural theology, and evangelicalism in early nineteenth-century Scotland : Thomas Chalmers and the Evidence controversy / Jonathan R. Topham -- Scriptural geology in America / Rodney L. Stiling -- Situating evangelical responses to evolution / David N. Livingstone -- Telling tales : evangelicals and the Darwin legend / James Moore -- Creating creationism : meanings and uses since the age of Agassiz / Ronald L. Numbers -- A sign for an unbelieving age : evangelicals and the search for Noah's ark / Larry Eskridge -- "The science of duty" : moral philosophy and the epistemology of science in nineteenth-century America / Allen C. Guelzo -- Toward a Christian social science in Canada, 1890-1930 / Michael Gauvreau and Nancy Christie -- Evangelicals, Biblical scholarship, and the politics of the modern American academy / D.G. Hart -- The meaning of science for Christians : a new dialogue on Olympus / George Marsden.
    Note: Includes bibliographical references and index , Electronic reproduction, Boulder, Colo : NetLibrary, 2000
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  • 5
    Online Resource
    Online Resource
    New York : Oxford University Press
    ISBN: 058535667X , 9780585356679
    Language: English
    Pages: 210 pages , 24 cm
    Edition: Boulder, Colo NetLibrary 2001 Online-Ressource E-Books von NetLibrary
    Series Statement: EBSCOhost eBook Collection
    Parallel Title: Print version Welfare as we knew it
    Keywords: Public welfare History. ; Public welfare History ; United States ; Public welfare History ; Public welfare History ; Public welfare History. ; SOCIAL SCIENCE ; Human Services ; Public welfare ; Social policy ; Sociale voorzieningen ; Verzorgingsstaat ; Politieke aspecten ; Wohlfahrtsstaat ; Aide sociale ; États-Unis ; 20e siècle ; POLITICAL SCIENCE ; Public Policy ; Social Services & Welfare ; History ; Electronic books ; Sozialstaat ; Geschichte ; United States Social policy. ; United States Social policy ; United States ; United States Social policy ; United States Social policy ; United States Social policy. ; United States ; États-Unis ; Politique sociale ; 20e siècle ; Etats-Unis ; Politique sociale ; 20e siècle ; USA ; USA ; Electronic books. ; Electronic book ; Electronic books. ; Electronic books History ; USA ; Sozialstaat ; Geschichte ; USA ; Sozialstaat ; Geschichte
    Abstract: Compared to other rich Western democracies, the United States historically has done less to help its citizens adapt to the uncertainties of life in a market economy. Nor does the immediate future seem to promise anything different. In Welfare As We Know It, Charles Noble offers a groundbreaking explanation of why America is so different, arguing that deeply rooted political factors, not public opinion, have limited what social reformers have been able to accomplish
    Abstract: Drawing on state-of-the-art research in comparative politics, history, and sociology, the book's first two chapters demonstrate that decentralized political institutions, a weak labor movement, and racial conflict have loaded the dice against progressive reform in the United States. Four historical chapters, spanning the twentieth century from the Wilson to the Clinton Administrations, show how this inhospitable political environment has shackled proponents of public provision at critical junctures. In two provocative concluding chapters, Noble considers the future of U.S. social policy, contending that reformers who want government to do more must refocus their activities on political and institutional change, such as campaign finance and labor-law reform, if they hope to transform social policy
    Abstract: Introduction; One: The Problem; Two: An Unusually Inhospitable Environment for Reform; Three: Progressives; Four: The New Deal; Five: The Great Society; Six: Backlash; Seven: The Future of Reform; Conclusion; Notes; Index.
    Note: Includes bibliographical references (p. 159-200) and index , Electronic reproduction, Boulder, Colo : NetLibrary, 2001
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  • 6
    Language: English
    Pages: x, 210 p. , ill , 22 cm
    Edition: Reproduction. Boulder, Colo NetLibrary 2001
    Series Statement: E-Books von NetLibrary
    DDC: 305.89604409033
    RVK:
    RVK:
    Keywords: Blacks Legal status, laws, etc. 18th century. ; History ; Political culture History 18th century. ; Racism History 18th century. ; France Race relations 18th century. ; History ; Electronic books. ; Electronic books. ; Electronic books. ; Electronic books. ; Electronic books ; Electronic books. ; Electronic books. ; Electronic books
    Note: Includes bibliographical references (p. 189-199) and index , Sofern kein Zugang über ein Universitätsnetz zur Verfügung steht, kann eine Registrierung zur kostenlosen Nutzung erfolgen: http://www.nationallizenzen.de
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  • 7
    Online Resource
    Online Resource
    New York : Oxford University Press
    Language: English
    Pages: ix, 611 p. , 22 cm
    Edition: Reproduction. Boulder, Colo NetLibrary 2000
    Series Statement: Oxford readings in feminism
    Series Statement: E-Books von NetLibrary
    DDC: 305.4209
    Keywords: Feminist theory. ; Women History. ; Electronic books. ; Electronic books. ; Electronic books. ; Electronic books Electronic books ; History ; Electronic books. ; Electronic books. ; Electronic books Electronic books ; History ; Electronic books.
    Note: Includes bibliographical references (p. 597-601) and index , Does a sex have a history? /Denise Riley --The dialects of Black womanhood /Bonnie Thornton Dill --Theorizing woman:Funu, Guojia, Jiating (Chinese women, Chinese state, Chinese family) /Tani Barlow --'Women's history' in transition: the European case /Natalie Zemon Davis --The traffic in women: notes on the 'political economy' of sex /Gayle Rubin --Gender: a useful category of historical analysis /Joan Wallach Scott --African-American women's history and the metalanguge of race /Evelyn Brooks Higginbotham --Carnal knowledge. , Sofern kein Zugang über ein Universitätsnetz zur Verfügung steht, kann eine Registrierung zur kostenlosen Nutzung erfolgen: http://www.nationallizenzen.de
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