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  • 2005-2009  (4)
  • NetLibrary, Inc  (4)
  • Mahwah, N.J : Lawrence Erlbaum Associates  (3)
  • Berkeley : University of California Press  (1)
  • Cambridge, U.K : Cambridge University Press
  • Electronic books.  (4)
Datasource
Material
Language
Years
Year
Author, Corporation
Subjects(RVK)
  • 1
    Online Resource
    Online Resource
    Mahwah, N.J : Lawrence Erlbaum Associates
    ISBN: 1410611469 , 9781410611468
    Language: English
    Pages: xvii, 382 pages , Illustrationen , 24 cm
    Edition: 2nd ed
    Edition: Boulder, Colo NetLibrary 2004 Online-Ressource E-Books von NetLibrary
    Series Statement: EBSCOhost eBook Collection
    Keywords: Public relations. ; Strategic planning. ; Public relations ; Strategic planning ; Public relations. ; Strategic planning. ; Social Science ; Business ; Strategische Planung ; Öffentlichkeitsarbeit ; Electronic books. ; Electronic books. ; Electronic books ; Öffentlichkeitsarbeit ; Strategische Planung ; Öffentlichkeitsarbeit ; Strategische Planung
    Abstract: Introduction; Step 1 Analyzing the Situation; Step 2 Analyzing the Organization; Step 3 Analyzing the Publics; Step 4 Establishing Goals and Objectives; Step 5 Formulating Action and Response Strategies; Step 6 Using Effective Communication; Step 7 Choosing Communication Tactics; Step 8 Implementing the Strategic Plan; Step 9 Evaluating the Strategic Plan; Appendix A: Applied Research Techniques; Appendix B: Ethical Standards; Appendix C: Sample Campaigns; Glossary; Citations and Recommended Readings; Index
    Abstract: Offers a new way of understanding public relations and other types of strategic communication. As an in-depth approach to public relations planning, it presents a step-by-step unfolding of the planning process most often used in public relations practice
    Note: Includes bibliographical references (p. 352-360) and index , Electronic reproduction, Boulder, Colo : NetLibrary, 2004
    URL: Volltext  (Deutschlandweit zugänglich)
    URL: Volltext  (Deutschlandweit zugänglich)
    Library Location Call Number Volume/Issue/Year Availability
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  • 2
    Online Resource
    Online Resource
    Berkeley : University of California Press
    ISBN: 1417585005 , 9781417585007 , 9780520929111 , 052092911X
    Language: English
    Pages: xvi, 480 p , ill , 24 cm
    Edition: Boulder, Colo NetLibrary 2005 Online-Ressource E-Books von NetLibrary
    Series Statement: EBSCOhost eBook Collection
    Parallel Title: Print version Last titan
    RVK:
    Keywords: Dreiser, Theodore, ; Dreiser, Theodore 1871-1945 ; Dreiser, Theodore ; Dreiser, Theodore ; Dreiser, Theodore, ; Dreiser, Theodore ; Novelists, American Biography. 20th century ; Journalists Biography. ; Novelists, American Biography ; 20th century ; Journalists Biography ; United States ; Journalists Biography ; Novelists, American Biography 20th century ; Journalists Biography ; Novelists, American Biography 20th century ; Novelists, American Biography. 20th century ; Journalists Biography. ; Novelists, American 20th century ; Journalists United States ; Electronic books ; BIOGRAPHY & AUTOBIOGRAPHY ; Literary ; LITERARY CRITICISM ; American ; General ; Journalists ; Novelists, American ; Biographies ; Biographie ; United States ; Electronic books. ; Electronic book ; Electronic books. ; Electronic books ; Biografie ; Dreiser, Theodore 1871-1945 ; Biografie ; Dreiser, Theodore 1871-1945 ; Dreiser, Theodore 1871-1945
    Abstract: Hoosier hard times -- A very bard of a city -- This matter of reporting -- Survival of the fittest -- Editorial days -- The writer -- Sister Carrie -- Down hill and up -- Return of the novelist -- Life after the Titanic -- The genius himself -- Back to the future -- An American tragedy -- Celebrity -- Tragic America -- Facing West -- Selected works of Theodore Dreiser
    Description / Table of Contents: Hoosier hard times --A very bard of a city --This matter of reporting --Survival of the fittest --Editorial days --The writer --Sister Carrie --Down hill and up --Return of the novelist --Life after the Titanic --The genius himself --Back to the future --An American tragedy --Celebrity --Tragic America --Facing West --Selected works of Theodore Dreiser.
    Description / Table of Contents: Hoosier hard timesA very bard of a cityThis matter of reportingSurvival of the fittestEditorial daysThe writerSister CarrieDown hill and upReturn of the novelistLife after the TitanicThe genius himselfBack to the futureAn American tragedyCelebrityTragic AmericaFacing WestSelected works of Theodore Dreiser.
    Note: Includes bibliographical references and index , Electronic reproduction, Boulder, Colo : NetLibrary, 2005
    URL: Volltext  (Deutschlandweit zugänglich)
    URL: Volltext  (Deutschlandweit zugänglich)
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  • 3
    Online Resource
    Online Resource
    Mahwah, N.J : Lawrence Erlbaum Associates
    ISBN: 1410611698
    Language: English
    Pages: xix, 228 p , ill , 24 cm
    Edition: Online-Ausg. Boulder, Colo NetLibrary 2004 Online-Ressource E-Books von NetLibrary
    Series Statement: EBSCOhost eBook Collection
    DDC: 150.287
    Keywords: Psychometrics. ; Psychology Research ; Methodology. ; Psychometrics. ; Psychology Research ; Methodology. ; Psychometrie ; Test ; Electronic books. ; Electronic books. ; Psychometrie ; Test ; Psychometrie ; Test
    Note: Includes bibliographical references (p. 211-220) and index , Electronic reproduction, Boulder, Colo : NetLibrary, 2004
    URL: Volltext  (Deutschlandweit zugänglich)
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  • 4
    Online Resource
    Online Resource
    Mahwah, N.J : Lawrence Erlbaum Associates
    ISBN: 1410612945 , 9781410612946
    Language: English
    Pages: xix, 335 p , ill , 24 cm
    Edition: 2nd ed
    Edition: Boulder, Colo NetLibrary 2005 Online-Ressource E-Books von NetLibrary
    Series Statement: EBSCOhost eBook Collection
    Parallel Title: Print version Gender, nature, and nurture
    RVK:
    RVK:
    Keywords: Gender identity. ; Nature and nurture. ; Sex differences (Psychology) ; Gender identity ; Nature and nurture ; Nature and nurture ; Sex differences (Psychology) ; Gender identity ; Gender identity. ; Nature and nurture. ; Sex differences (Psychology) ; Erbe-Umwelt-Problem ; Erziehung ; Geschlechtsidentität ; Geschlechtsunterschied ; Electronic books. ; Electronic books. ; Electronic books ; Geschlechtsunterschied ; Geschlechtsidentität ; Erziehung ; Erbe-Umwelt-Problem ; Geschlechtsunterschied ; Geschlechtsidentität ; Erziehung ; Erbe-Umwelt-Problem
    Abstract: This text presents scientific findings on gender differences, similarities, and variations - in sexuality, cognitive abilities, occupational preferences, personality, and social behaviours. It offers a synthesis of diverse points of view
    Abstract: Preface; Introduction; CHAPTER 1: WHAT'S THE DIFFERENCE ANYWAY?; CHAPTER 2: MASCULINITY AND FEMININITY: GENDER WITHIN GENDER; CHAPTER 3: THEORIES OF GENDER; CHAPTER 4: THE CASE FOR NATURE; CHAPTER 5: THE CASE FOR NURTURE; CHAPTER 6: CROSS-EXAMINATIONS; CHAPTER 7: GENDER, NATURE, AND NURTURE: LOOKING TO THE FUTURE; Glossary of Key Terms and Concepts; References; Author Index; Subject Index
    Description / Table of Contents: Preface; Introduction; CHAPTER 1: WHAT'S THE DIFFERENCE ANYWAY?; CHAPTER 2: MASCULINITY AND FEMININITY: GENDER WITHIN GENDER; CHAPTER 3: THEORIES OF GENDER; CHAPTER 4: THE CASE FOR NATURE; CHAPTER 5: THE CASE FOR NURTURE; CHAPTER 6: CROSS-EXAMINATIONS; CHAPTER 7: GENDER, NATURE, AND NURTURE: LOOKING TO THE FUTURE; Glossary of Key Terms and Concepts; References; Author Index; Subject Index;
    Note: Includes bibliographical references (p. 270-310) and indexes , Electronic reproduction, Boulder, Colo : NetLibrary, 2005
    URL: Volltext  (Deutschlandweit zugänglich)
    URL: Volltext  (Deutschlandweit zugänglich)
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