ISBN:
0415840201
,
9780415840194
,
9780415840200
Language:
English
Pages:
XVIII, 393 S.
,
Ill., graph. Darst.
,
26 cm
Edition:
2nd ed.
DDC:
394.2068
Keywords:
Special events Handbooks, manuals, etc Management
;
Special events Handbooks, manuals, etc Environmental aspects
;
Event-Marketing
;
Nachhaltigkeit
;
Event-Marketing
;
Umweltbezogenes Management
Abstract:
"Public parties always have and always will be a part of the human story. Yet those who stage events have a social and environmental responsibility to reduce their impacts. Written by a leader in the field, this fully updated, practical, step-by-step guide leads readers through the key aspects of how to understand and manage the impacts of events of any type and scale. Readers are provided with checklists for action and tools for measuring performance and numerous examples and case studies from across the world are integrated throughout"--
Note:
"Publishes in association with the International Institute for Environment and Development. - Includes index