ISBN:
9781108572927
Language:
English
Pages:
1 online resource (342 pages)
Edition:
1st ed.
Series Statement:
The Global Middle East Ser.
Parallel Title:
Erscheint auch als
DDC:
305.40955
Keywords:
Women-Iran-Social conditions
;
Women's mass media-Iran
;
Mass media and women-Iran
;
Feminism-Iran
;
Electronic books
Abstract:
A fresh look at Iranian popular culture and women's role within this prior to the 1979 Revolution.
Abstract:
Cover -- Half-title -- Series information -- Title page -- Copyright information -- Contents -- List of Figures -- Acknowledgments -- Notes on Transliteration -- Introduction -- Why Iranian Women's Commercial Magazines? -- Who Is the Modern Woman? -- Chapters Outline -- Part I Magazines in the Making -- 1 The Press and the Legacy of the Past -- The Emergence of an Independent Press -- New Language, New Public Space -- The Harbingers of Women's Journals -- 2 Circulation, Commercialization, and State Intervention -- Circulation Rates and the Struggle for Survival -- Tehran's Twin Giants: Ettela'at, Kayhan, and the Press Lords -- Framing State-Press Relations and Gender Policy -- 3 Reproduction, Patronage, and Readership -- Expensive to Produce, Cheaper to Reproduce -- Publish or Perish: Marketing and Innovation during Crisis -- Patriarchal Paternalism: Readership and Authorship -- Part II Agents of Correlation and Change -- 4 Family Guidance, Domestic Technology, and the Modern Housewife -- Women's Magazines as Family ''Problem Solving'' Experts -- Family Protection and Its Discontents -- Home Technology: Labor-Saving or Enslaving? -- Bearers of National Progress -- 5 Youth Culture and the New Bi-Hejab Girl -- Gender and the Generation Gap -- The Subjugating Freedom of Feminine Visibility -- Disciplined Corporeality: Sound Mind, Healthy Body -- From ''Spring Girl'' to ''Meritorious Girl'' -- Serving King and Country: The Revolutionary Corps-Girls -- 6 Exogamy, Brain Drain, and the Western Woman -- Endogamy and International Marriages -- Migration of Talent and Marrying-Out -- Alienation, Mobility, and Devaluation of the Foreign-Educated Iranian -- The Iranian Man and Female ''Others'' -- 7 Queen, Working Mother, and the Making of the Royal Family -- Mission for His Country and the Gender Factor of Legitimacy.
Note:
Description based on publisher supplied metadata and other sources