ISBN:
9781478014447
,
9781478013518
Language:
English
Pages:
xii, 292 Seiten
,
Illustrationen
Parallel Title:
Erscheint auch als
DDC:
305.4095109/04
Keywords:
Geschichte 1900-1967
;
Advertising Social aspects
;
Events (Philosophy)
;
Feminism and mass media
;
Mass media Political aspects
;
Women in advertising
;
Women History 20th century
;
Politik
;
Werbung
;
Soziologie
;
Frauenbild
;
China
;
Advertising / Social aspects / China
;
Events (Philosophy)
;
Feminism and mass media / China
;
Mass media / Political aspects / China
;
Women in advertising / China
;
Women / China / History / 20th century
;
HISTORY / Asia / China
;
Advertising / Social aspects
;
Events (Philosophy)
;
Feminism and mass media
;
Mass media / Political aspects
;
Women
;
Women in advertising
;
China
;
1900-1999
;
History
;
China
;
Frauenbild
;
Soziologie
;
Werbung
;
Politik
;
Geschichte 1900-1967
Abstract:
In the Event of Women outlines the stakes of what Tani Barlow calls "the event of women." Focusing on the era of the late nineteenth century through the mid-twentieth century's Cultural Revolution, Barlow shows that an event is a politically inspired action to install a newly discovered truth, in this case the mammal origins of human social evolution. Highbrow and lowbrow social theory circulating in Chinese urban print media placed humanity's origin story in relation to commercial capital's modern advertising industry and the conclusion that women's liberation involved selling, buying, and advertising industrial commodities. The political struggle over how the truth of women in China would be performed and understood, Barlow shows, means in part that an event of women was likely global because its truth is vested in biology and physiology. In so doing, she reveals the ways in which historical universals are effected in places where truth claims are not usually sought. This book reconsiders Alain Badiou's concept of the event; particularly the question of whose political moment marks newly discovered truths.
Description / Table of Contents:
Conditions of thinking -- Foundational Chinese sociology -- Vernacular sociology -- The social life of commercial ephemera -- Nakedness and interiority -- Wang Guangmei's qipao
URL:
https://www.dukeupress.edu/in-the-event-of-women
