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  • NetLibrary, Inc  (2)
  • London : Kogan Page  (2)
  • Produktmanagement  (2)
  • 1
    Online Resource
    Online Resource
    Brand royalty : how the world's top 100 brands thrive & survive (2004)
    London : Kogan Page
    Details
    ISBN: 1417572299 , 9781417572298
    Language: English
    Pages: vi, 314 p , ill. (some col.) , 25 cm
    Edition: Boulder, Colo NetLibrary 2005 Online-Ressource E-Books von NetLibrary
    Series Statement: EBSCOhost eBook Collection
    Parallel Title: Print version Brand royalty
    RVK:
    QP 624
    Keywords: Brand name products Management. ; Brand name products Management ; Brand name products Management ; Brand name products Management. ; Erfolgsfaktor ; Markenartikel ; Markenpolitik ; Electronic books. ; Electronic books. ; Electronic books ; Markenartikel ; Markenpolitik ; Erfolgsfaktor ; Weltmarke ; Produktmanagement
    Note: Includes bibliographical references and index , Electronic reproduction, Boulder, Colo : NetLibrary, 2005
    URL: Volltext  (Deutschlandweit zugänglich)
    URL: Volltext  (Deutschlandweit zugänglich)
    Library Location Call Number Volume/Issue/Year Availability
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    Online Resource
    MPI Ethno. Forsch.
  • 2
    Online Resource
    Online Resource
    The essential brand book : over 100 techniques to increase brand value (2002)
    London : Kogan Page
    Details
    ISBN: 0585442959 , 9780585442952
    Language: English
    Pages: xi, 321 p , ill , 24 cm
    Edition: 2nd ed
    Edition: Boulder, Colo NetLibrary 2003 Online-Ressource E-Books von NetLibrary
    Series Statement: EBSCOhost eBook Collection
    Keywords: Brand name products. ; Product management. ; Brand name products ; Product management ; Brand name products. ; Product management. ; Markenpolitik ; Produktmanagement ; Electronic books. ; Electronic books. ; Electronic books ; Markenpolitik ; Produktmanagement ; Markenpolitik ; Produktmanagement
    Note: Previous ed.: 2000 , Includes bibliographical references and index , Electronic reproduction, Boulder, Colo : NetLibrary, 2003
    URL: Volltext  (Deutschlandweit zugänglich)
    URL: Volltext  (Deutschlandweit zugänglich)
    Library Location Call Number Volume/Issue/Year Availability
    BibTip Others were also interested in ...
    Online Resource
    MPI Ethno. Forsch.
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