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  • 2010-2014  (13)
  • Alexander, Jeffrey C.  (8)
  • ebrary, Inc  (5)
  • New York : Palgrave Macmillan  (6)
  • Hoboken : Taylor and Francis  (5)
  • Oxford : Oxford University Press
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Publisher
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  • 1
    Online Resource
    Online Resource
    Positivism, Presupposition and Current Controversies (Theoretical Logic in Sociology) (2014)
    Hoboken : Taylor and Francis
    Details
    ISBN: 9780415738927
    Language: English
    Pages: Online-Ressource (257 p)
    Series Statement: Theoretical Logic in Sociology
    Parallel Title: Print version Positivism, Presupposition and Current Controversies (Theoretical Logic in Sociology)
    DDC: 301
    Keywords: Electronic books
    Abstract: 〈P〉This volume begins by challenging the bases of the recent scientization of sociology. Then it challenges some of the ambitious claims of recent theoretical debate. The author not only reinterprets the most important classical and modern sociological theories but extracts from the debates the elements of a more satisfactory, inclusive approach to these general theoretical points. 〈/P〉
    Description / Table of Contents: Cover; Half Title; Title Page; Copyright Page; Original Title Page; Original Copyright Page; Dedication; PREFACE AND ACKNOWLEDGMENTS; INTRODUCTION; Table of Contents; Chapter One: Theoretical Logic in Scientific Thought; 1. Introduction: Scientific Thought as a Two-Directional Continuum; 2. The Positivist Persuasion in Social Science: The Reduction of Theory to Fact; 3. The Failure of the "Human Studies" Alternative to Social Scientific Positivism; 4. Toward an Alternative Conception of Science; 4.1. Early Foundations; 4.2. Contemporary Elaborations
    Description / Table of Contents: 5. The Postpositivist Persuasion: Rehabilitation of the Theoretical6. Conclusion: The Need for a General Theoretical Logic in Sociology; Chapter Two: Theoretical Logic in Sociological Thought (1): The Failure of Contemporary Debate to Achieve Generality; 1. The Reduction of General Logic to Political Commitment: The Debate over Ideology; 2. The Reduction of General Logic to Methodological Choice: The Debate over Positivism; 3. The Reduction of General Logic to Empirical Proposition: The Debate over Conflict; 4. The Reduction of General Logic to Model Selection: The Debate over Functionalism
    Description / Table of Contents: Chapter Three: Theoretical Logic in Sociological Thought (2): Toward the Restoration of Generality1. The Epistemological Reference for Generalized Sociological Argument; 2. The Generalized Problem of Action; 2.1. The Presupposition of Rationality: ""Instrumental" Action and the Reduction of Ends to Means; 2.2. The Presupposition of Nonrationality: "Normative"" Action and the Relative Autonomy of Ends; 2.3. Other Approaches to Rationality and the Problem of Theoretical Reduction; 2.3.1. Rationality as Means/End Calculation; 2.3.2. Rationality as the Achievement of Particular Ends
    Description / Table of Contents: 3. The Generalized Problem of Order3.1. The Conflationary Dimensions of Current Approaches to Order: Empirical, Ideological, and Presuppositional Reduction; 3.2. The Individualist Presupposition in Its Instrumental and Normative Forms: Social Order as Residual Category; 3.3. The Collectivist Presupposition in Its Rationalist Form: Coercive Order and the Elimination of Freedom; 3.4. The Collectivist Presupposition in Its Normative Form; 3.4.1. Social Constraint and the Preservation of Voluntarism; 3.4.2. Voluntarism, Constraint, and the Reification of the Free Will Concept
    Description / Table of Contents: 3.4.3. Voluntary Order and the Problem of Sociological IdealismChapter Four: Theoretical Logic as Objective Argument; 1. Objective Evaluation through Universal Reference: The "Structural" Status of Action and Order; 2. Objective Evaluation through Synthetic Standards: The Scope and Mutual Autonomy of Action and Order; 3. Objective Evaluation through Explicit Hierarchical Judgment: The Need for a Multidimensional Approach to Action and Order; Notes; Author-Citation Index; Subject Index
    Note: Description based upon print version of record
    URL: Volltext
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  • 2
    Online Resource
    Online Resource
    Classical Attempt at Theoretical Synthesis (Theoretical Logic in Sociology) : Max Weber (2014)
    Hoboken : Taylor and Francis
    Details
    ISBN: 1306708249 , 9780415738934 , 9781306708241
    Language: English
    Pages: Online-Ressource (262 p)
    Edition: Online-Ausg.
    Series Statement: Theoretical Logic in Sociology
    Parallel Title: Print version Classical Attempt at Theoretical Synthesis (Theoretical Logic in Sociology) : Max Weber
    DDC: 301
    Keywords: Electronic books
    Abstract: 〈P〉The limits of one-dimensional theory are strikingly revealed in the schools that the founders of the major sociological traditions established. In this volume Max Weber is presented as the theorist who laid out new starting points and the author considers his work as a response, in part, to the idealist tradition which (in Volume 2), he maintains that Durkheim represents. As Weber was less able to avoid ambiguity, the author examines the weaknesses and efforts at 'paradigm revision'. 〈/P〉
    Description / Table of Contents: Cover; Half Title; Title Page; Copyright Page; Original Title Page; Original Copyright Page; Table of Contents; Preface to Volume Three; Chapter One: Weber's Early Writings: Tentative Explorations beyond Idealism and Materialism; 1. The Historical and Ideological Background for Weber's Synthesis; 2. The Intellectual Background for Weber's Synthesis; 3. The Theoretical Achievement: Multidimensional Elements in Weber's Early Writings; 4. Conclusion: Theoretical Underdevelopment and Sociological Ambivalence; Chapter Two: The Later Writings and Weber's Multidimensional Theory of Society
    Description / Table of Contents: 1. The Synthetic Approach to Action and Order2. Multidimensional Theory and Comparative Method; 3. The Normative Definition of Rationality: Religion in the Comparative Studies; 4. Beyond Durkheim's Idealist Reduction: The Normative and Instrumental Determination of Religious Evolution; 5. Beyond Marx's Materialist Reduction: The Multidimensional Analysis of Social Class; 6. Normative Order and Empirical Conflict: The Multidimensional Analysis of Urban Revolution; 7. Conclusion: On the Generalized and Analytic Interpretation of Weber's Achievement
    Description / Table of Contents: Chapter Three: The Retreat from Multidimensionality (1): Presuppositional Dichotomization in the "Religious" Writings1. The Negative Case of The Religion of China; 2. Ancient Judaism as the Multidimensional Alternative; 3. Conclusion; Chapter Four: The Retreat from Multidimensionality (2): Instrumental Reduction in the "Political" Writings; 1. The Evolution from "Legitimation" to ""Domination" in the Formal Writings; 2. The Elaboration of Instrumental Domination in the Substantive Political History; 2.1. Charisma as a Framework for Domination
    Description / Table of Contents: 2.2. The Instrumental Struggle for Traditional Domination and Its Transition to a Rational-Legal Form3. Conclusion: "Knowing Better" and the Imperatives of Theoretical Logic; Chapter Five: Legal-Rational Domination and the Utilitarian Structure of Modern Life; 1. Bureaucracy: The Impersonal Form of Hierarchical Control; 2. Democracy: The Inclusion of the Personal Struggle for Power; 3. Law: The External Reference of Formalized Norms; 4. Stratification: The Instrumental Competition for Generalized Means
    Description / Table of Contents: 5. A Liberal in Despair: The Ideological Moment in Weber's Instrumental Reduction of ModernityChapter Six: Weber Interpretation and Weberian Sociology: "Paradigm Revision" and Presuppositional Strain; Notes; Works of Weber; Author-Citation Index; Subject Index
    Note: Description based upon print version of record
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  • 3
    Online Resource
    Online Resource
    The Antinomies of Classical Thought (2014)
    Hoboken : Taylor and Francis
    Details
    ISBN: 9780415724227
    Language: English
    Pages: Online-Ressource (592 p)
    Edition: Online-Ausg.
    Series Statement: Theoretical Logic in Sociology
    Parallel Title: Print version The Antinomies of Classical Thought: Marx and Durkheim (Theoretical Logic in Sociology)
    DDC: 301
    Keywords: Electronic books
    Abstract: This volume challenges prevailing understanding of the two great founders of sociological thought. In a detailed and systematic way the author demonstrates how Marx and Durkheim gradually developed the fundamental frameworks for sociological materialism and idealism. While most recent interpreters of Marx have placed alienation and subjectivity at the centre of his work, Professor Alexander suggests that it was the later Marx's very emphasis on alienation that allowed him to avoid conceptualizing subjectivity altogether. In Durkheim's case, by contrast, the author argues that such objectivist
    Description / Table of Contents: Cover; Half Title; Title Page; Copyright Page; Original Title Page; Original Copyright Page; Table of Contents; Preface to Volume Two; Chapter One: Prolegomena. General Theoretical Argument as Interpretation: The Critical Role of "Readings"; Part One Collective Order and the Ambiguity about Action; Chapter Two: Marx's First Phase (1): From Moral Criticism to External Necessity; 1. Reduction and Conflation in Marxist Interpretation; 2. "Early Writings"": From Normative Tension to Utilitarian Calculation; 2.1. Moral Criticism and the Appeal to Universal Norms: The Starting Point
    Description / Table of Contents: 2.2. Natural Necessity and the Appeal to Self Interest: The Initial Transition2.3. Alienation and the Submission to Material Order: The Ambivalent Acceptance of Political Economy in the 1844 Manuscripts; 2.3.1. The Challenge of the "Theses on Feuerbach": Philosophical Multidimensionality Reaffirmed as Species-Being; 2.3.2. The Tentative Solution: "Natural Man" and the Instrumental Logic of Political Economy; 2.3.3. The Hanging Thread: The Subjective Foundations of Alienation and the Problem of the Transition to Communism
    Description / Table of Contents: Chapter Three: Marx's First Phase (2): The Attack on Moral Criticism and the Origins of a Historical Materialism1. The Years of Transition; 1.1. The Attack on Cultural "Generality" and the End of Philosophy; 1.2. Transforming the Status of "Alienation": The Attack on Subjectivity in the Transition to Communism; 1.3. The Residual Category of Later Marxism: Inexplicable Normative Action; 2. Maturity: Rational Action and Coercive Order in The Communist Manifesto; 3. Conclusion: Interpretive Errors and Marx's True Contribution
    Description / Table of Contents: Chapter Four: Durkheim's First Phase (1): The Ambiguous Transition from Voluntary Morality to Morality as External Constraint1. Reduction and Conflation in Durkheimian Interpretation; 2. Durkheim's Early Writings: The Unsuccessful Search for Voluntary Morality; 2.1. Social Crisis and the Search for a Responsive Collectivism; 2.2. The Critique of Classical Economy: Morality as the Collectivist Alternative; 2.3. Durkheim's Contradictory Approaches to Moral Order: Theoretical Ambivalence and the Movement toward an Antivoluntaristic Determinism
    Description / Table of Contents: 2.3.1. The Problem of Action: Durkheim's Ambiguous Critique of Egoistic Rationality2.3.2. The Problem of Order: The Tortuous Path toward Collective Control; 2.4. Involuntary Morality and Durkheim's First Sociology; 2.5. Conclusion: Mechanical Order and Durkheim's Relation to the Instrumentalist Tradition; Chapter Five: Durkheim's First Phase (2): The Division of Labor in Society as the Attempt to Reconcile Instrumental Order with Freedom; 1. "Material Individualism" as the Antidote to Mechanical Order: The Division of Labor in the Early Sociological Essays
    Description / Table of Contents: 2. Empirical Discovery and Theoretical Ambivalence in The Division of Labor in Society
    Note: Description based upon print version of record
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  • 4
    Online Resource
    Online Resource
    Modern Reconstruction of Classical Thought (Theoretical Logic in Sociology) : Talcott Parsons (2014)
    Hoboken : Taylor and Francis
    Details
    ISBN: 9780415738965
    Language: English
    Pages: Online-Ressource (559 p)
    Series Statement: Theoretical Logic in Sociology
    Parallel Title: Print version Modern Reconstruction of Classical Thought (Theoretical Logic in Sociology) : Talcott Parsons
    DDC: 301
    Keywords: Electronic books
    Abstract: 〈P〉In this volume the author maintains that sociology must learn to combine the insights of both Durkheim and Marx and that it can only do so on the presuppositional ground that Weber set forth. Alexander maintains that the idealist and materialist traditions must be transformed into analytic dimensions of multidimensional and synthetic theory. This volume focusses on the writing of Talcott Parsons, the only modern thinker who can be considered a true peer of the classical founders, and examines his own profoundly ambivalent attempt to carry out this analytic transformation. 〈/P〉
    Description / Table of Contents: Cover; Half Title; Title Page; Copyright Page; Original Title Page; Original Copyright Page; Table of Contents; Preface: Theoretical Thought and Its Vicissitudes: The Achievements and Limitations of Classical Sociology; Chapter One: Theoretical Controversy and the Problematics of Parsonian Interpretation; Chapter Two: The Early Period: Interpretation and the Presuppositional Movement toward Multidimensionality; 1. Percept and Precept: Postpositivist Aspects of Parsons' Meta-Methodology; 2. Precepts as Presuppositions: The Synthetic Intention; 2.1. The Multidimensional Approach to Action
    Description / Table of Contents: 2.2. The Multidimensional Approach to Collective Order3. Later Refinements of Multidimensional Order; 3.1. Generalization-Specification; 3.2. The Cybernetic Continuum; 3.3. Beyond the Classics; 4. Symbolic Order and Internalization: Later Refinements of the Voluntarism Problem; 5. Conclusion: ""Systematic Theory"" and Its Ecumenical Ambition; Chapter Three: The Middle Period: Specifying the Multidimensional Argument; 1. ""Specification"" and the Stages of Theoretical Development; 2. The Empirical Essays and the Pattern-Variable Critique of Instrumental Rationality
    Description / Table of Contents: 3. Empirical Specification of Multidimensionality in the Later-Middle Work3.1. Personality, Culture, Society; 3.2. Allocation and Integration; 3.3. The Basic Structural Formations of Societies; 3.4. The Pattern Variables in Systemic Context; 3.5. Conclusion: The Social System and Its Critics; 4. The Change Theory and the Vicissitudes of Western Development; 4.1. The General Multidimensional Theory; 4.2. Rationalization, Anomie, and Revolution; 4.3. The Deviance Paradigm: Reformulating Strain and Its Control; 4.4. Conclusion: The Change Theory and Its Critics
    Description / Table of Contents: Chapter Four: The Later Period (1): The Interchange Model and Parsons' Final Approach to Multidimensional Theory1. Interchange and Its Presuppositional Logic; 1.1. The Problem of Interpretation; 1.2. The Limitations of Parsons' Middle-Period Theorizing; 1.3. The Focus of Interchange: Refining the Multidimensional Model; 2. Economics as Interchange: Elaborating the Critique of Classical Economics; 3. Politics as Interchange; 3.1. Refining the Multidimensional Conceptualization; 3.2. Politics and the Combinatorial Process; 3.3. Beyond the Classics: Parsons' Durkheim-Weber Synthesis
    Description / Table of Contents: 4. Integration as Interchange: ""Solidarity"" beyond Idealism4.1. Integration Defined: Solidarity and the Logic of Interchange; 4.2. The Nature of Solidary Interchange; 4.3. The Historical Production of Citizenship Solidarity; 4.4. The Interchange Theory of Integration and the Limitations of Parsons' Classical Predecessors; 5. Interchange and the Respecification of Parsons' Value Theory; 5.1. Value Interchange and the Differentiation of Scope; 5.2. ""Rationality"" and the University: Interchange, Value Specification, and Conflict; 5.3. The Value Theory and Its Critics
    Description / Table of Contents: 5.4. Multidimensional Values and the Dialogue with Durkheim and Weber
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  • 5
    Online Resource
    Online Resource
    How matter matters : objects, artifacts, and materiality in organization studies (2013)
    Oxford : Oxford University Press
    Details
    ISBN: 1299441912 , 9780199671533
    Language: English
    Pages: Online-Ressource (XIX, 294 S.) , Ill
    Edition: 1st ed
    Edition: Online-Ausg. Palo Alto, Calif ebrary 2013 Electronic reproduction; Available via World Wide Web
    Series Statement: Perspectives on process organization studies 3
    DDC: 302.35
    Keywords: Organizational behavior ; Symbolism in organizations
    Note: Includes bibliographical references and index , Electronic reproduction; Available via World Wide Web
    URL: Volltext
    URL: Volltext  (lizenzpflichtig)
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  • 6
    E-Resource
    E-Resource
    Iconic power : materiality and meaning in social life (2012)
    New York : Palgrave Macmillan
    Details
    ISBN: 9780230340053 , 0230340059 , 9781280583919 (Sekundärausgabe)
    Language: English
    Pages: VI, 262 S. , Ill.
    Edition: Online-Ausg. Ann Arbor, Michigan Proquest Online-Ressource ISBN 9781280583919 MyiLibrary
    Edition: ISBN (falsch) 9781137012869
    Edition: [Online-Ausg.]
    Series Statement: Cultural sociology
    DDC: 306.4
    Note: Literaturangaben , Online-Ausg.:
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    HeBIS
  • 7
    Book
    Book
    Iconic power : materiality and meaning in social life (2012)
    New York : Palgrave Macmillan
    Details
    ISBN: 0230340059 , 9780230340053
    Language: English
    Pages: vi, 262 p. , Ill. , 25 cm
    Series Statement: Cultural sociology
    DDC: 306.4
    RVK:
    AP 15360
    RVK:
    MR 7100
    RVK:
    AP 14800
    Keywords: Visual perception ; Visualization ; Branding (Marketing) Social aspects ; Culture ; Markenpolitik ; Visuelle Wahrnehmung ; Visualisierung ; Gesellschaft ; Kultursoziologie ; Aufsatzsammlung ; Visuelle Wahrnehmung ; Markenpolitik ; Visualisierung ; Kultursoziologie
    Note: Includes bibliographical references and index , Representation, presentation, presence: tracing the Homo pictor , Iconic power and performance: the role of the critic , Iconspicuous revolutions of 1989: culture and contingency in the making of political icons , The making of humanitarian visual icons: on the 1921-1923 Russian famine as foundational event , Seeing tragedy in the news images of September 11 , The emergence of iconic depth: secular icons in a comparative perspective , Shifting extremisms: on the political iconology in contemporary Serbia , The visualization of uncertainty: HIV statistics in public media , How to make an iconic commodity: the case of Penfolds' Grange wine , Becoming iconic: the cases of Woodstock and Bayreuth , Body and image , Iconic difference and seduction , Iconic rituals: towards a social theory of encountering images , Visible meanings
    URL: Autorenbiografie
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    URL: Ausführliche Beschreibung
    URL: Autorenbiografie
    URL: Cover
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    Book
    HU Berlin
    Regensburg UB
    GBV
    KOBV
    HeBIS
    BVB
  • 8
    Online Resource
    Online Resource
    The Oxford handbook of cultural sociology (2012)
    Oxford : Oxford University Press
    Details
    ISBN: 9780190856458
    Language: English
    Pages: 1 Online-Ressource
    Series Statement: Oxford handbooks online
    DDC: 306
    Abstract: This book examines the independent debates and modes of thought that have developed in the field of cultural sociology. It describes a variety of pathways for engaging in cultural sociology, all of which offer a template for elucidating the ways that meaning shapes social life. It offers an account of the origins of cultural sociology and how it has grown into the maturity it enjoys today, focusing on the so-called "cultural turn"-an epochal transformation in the human sciences-and the need to reflect on what could be learned from adjacent disciplines about cultural analysis. It also explores the major differences and disagreements between a "cultural sociology" and a "sociology of culture," the impact of cultural sociology on other academic disciplines of inquiry, the tensions within the field, and a cultural sociological approach to power and solidarity.
    DOI: 10.1093/oxfordhb/9780195377767.001.0001
    URL: http://dx.doi.org/10.1093/oxfordhb/9780195377767.001.0001
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    BSZ
    GBV
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    HeBIS
    MPI Ethno. Forsch.
  • 9
    Online Resource
    Online Resource
    Spirits without borders : Vietnamese spirit mediums in a transnational age (2011)
    New York : Palgrave Macmillan
    Details
    ISBN: 1283209802 , 9780230114937 , 9781283209809
    Language: English
    Pages: Online-Ressource (x, 219 p) , ill., map
    Edition: 1st ed
    Edition: Online-Ausg. Palo Alto, Calif ebrary 2011 Electronic reproduction; Available via World Wide Web
    Series Statement: Contemporary anthropology of religion
    Parallel Title: Print version Spirits without Borders : Vietnamese Spirit Mediums in a Transnational Age
    DDC: 306.6/09597
    RVK:
    MH 58270
    RVK:
    MS 6575
    Keywords: Mediums ; Spirit possession ; Rites and ceremonies ; Goddess religion ; Anthropology of religion ; Vietnam Religious life and customs ; Vietnam Social life and customs
    Abstract: "Spirits without Borders is an ethnographic study of the transnational and multicultural expansion of Vietnam's Mother Goddess Religion and its spirit possession ritual. The product of collaborative research by an American anthropologist and a Vietnamese folklorist, the work explores how and why the ritual spread from Vietnam to the US and back again, the impact of ritual transnationalism in both countries, and the current spread of the ritual to non-Vietnamese in the USA"--
    Description / Table of Contents: Cover; Titlepage; Coptright; Dedication; Contents; Acknowledgments; Chapter 1; Chapter 2; Chapter 3; Chapter 4; Chapter 5; Chapter 6; Chapter 7; Glossary; Notes; References; Index
    Note: Includes bibliographical references and index , Electronic reproduction; Available via World Wide Web
    URL: Volltext  (Online journal 'available contents' page)
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  • 10
    Online Resource
    Online Resource
    Interpreting Clifford Geertz : cultural investigation in the social sciences (2011)
    New York : Palgrave Macmillan
    Details
    ISBN: 978-0-230-11898-0 , 0-230-11171-8 (ISBN der Printausgabe) , 978-0-230-11172-1 (ISBN der Printausgabe) , 978-0-230-11171-4 (ISBN der Printausgabe)
    Language: English
    Pages: 1 Online-Ressource (xiv, 216 Seiten)
    Edition: first edition
    Series Statement: Cultural Sociology
    Keywords: Ethnologe Anthropologie ; Sozialwissenschaft ; Aufsatzsammlung ; Geertz, Clifford [Leben und Werk]
    Abstract: Theorist Clifford Geertz's influence extends far beyond anthropology. Indeed the case could be made that he has been abandoned by anthropology and that his legacy has been transferred to a more diffuse community of scholars interested in interpretation. This volume reflects the breadth of his influence, looking at Geertz as a theorist rather than as an anthropologist. To date, there has been no impartial, comprehensive, and authoritative work published on this critical figure. Contributors include an interdisciplinary team of leading scholarsainvestigatingathe three core components of contested legacy: theory, method, and writing. (Verlagsangaben)
    Description / Table of Contents: Series Editors` Foreword -- Preface -- 1 Introduction: The Rise and Fall an d Rise of Clifford Geertz -- Part I Geertz, Text, and Structure -- Part II Geertz, Interpretation, and Meaning -- Part III Geertz and the Disciplines -- Part IV Geertz, Life, and Work -- Contributors -- Index
    Note: Zuerst ist die einmalige Registrierung an der Infotheke der Ethnologischen Bibliothek erforderlich, um ein Konto bei "Ebook Central" anzulegen. Danach können Sie den angegebenen Link anklicken und sich auf der Plattform anmelden, um die E-Books zu lesen, aktiv zu bearbeiten oder Kaufvorschläge freischalten zu lassen.
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    Frobenius-Institut
  • 11
    Online Resource
    Online Resource
    Memories of class : the pre-history and after-life of class (2010)
    Abingdon, Oxon : Routledge | Hoboken : Taylor and Francis
    Details
    ISBN: 9780203857205
    Language: English
    Pages: Online-Ressource (166 p)
    Edition: Online-Ausg. Palo Alto, Calif ebrary 2011 Electronic reproduction; Available via World Wide Web
    Series Statement: Routledge revivals
    Parallel Title: Print version Memories of Class
    DDC: 305.509
    Keywords: Social status History ; Social classes History
    Abstract: First published in 1982, Professor Bauman's discussion of the mechanism of class formation and institutionalisation of class conflict argues that our understanding of changes in social and political structure has been hindered by the freezing of concepts of class in the ice-age of industrial society. He investigates the impact of historical memory on the early transformation of rank into a class society, and on the current confusion in the analysis of the 'crisis of late-industrial society'. The book traces the formation of a class society back to the patterns of 'surveillance power' and contr
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  • 12
    Online Resource
    Online Resource
    The objects of affection : semiotics and consumer culture (2010)
    New York : Palgrave Macmillan
    Details
    ISBN: 9780230103733 , 1282992295 , 9780230103726 , 9781282992290
    Language: English
    Pages: Online-Ressource (xiii, 198 p)
    Edition: Online-Ausg. Palo Alto, Calif ebrary 2011 Electronic reproduction; Available via World Wide Web
    Series Statement: Semiotics and popular culture studies
    Parallel Title: Print version The Objects of Affection : Semiotics and Consumer Culture
    DDC: 302.2
    Keywords: Object (Aesthetics) ; Culture Semiotic models ; Language and culture ; Material culture ; Semiotics Psychological aspects ; Semiotics Social aspects ; Consumer behavior
    Abstract: 'A fascinating investigation that explains semiotics, the science of signs, and shows how it can help us understand the way marketing and advertising shape our behavior as consumers and the way we use brands to help create our public identities. Semiotics deals with the messages we are always sending about ourselves by the clothes we wear, our facial expressions, our body language, and the objects we purchase. It also helps us learn how to interpret the messages that others are always sending to us. The book also analyzes a number of the "objects of our affection" such as toasters, teddy bears, hamburgers and computers. In the appendix, there are a number of learning games and activities that involve using semiotics to better understand consumer culture"--Provided by publisher
    Description / Table of Contents: Cover; Contents; Acknowledgments; Part I: Semiotic Theory; 1 The Science of Signs; 2 Consumer Cultures; 3 Marketing Theory and Semiotics; Part II: Semiotic Applications; 4 Brands and Identity: We Are Our Brands; 5 The Objects of Our Affection; 6 Learning Games and Activities; 7 Coda; Bibliography; Index
    Note: Includes bibliographical references and index , Electronic reproduction; Available via World Wide Web
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  • 13
    Online Resource
    Online Resource
    Media literacy and semiotics (2010)
    New York : Palgrave Macmillan
    Details
    ISBN: 9780230108271 , 9780230108288
    Language: English
    Pages: Online-Ressource (xii, 181 p)
    Edition: 1st ed
    Edition: Online-Ausg. Palo Alto, Calif ebrary 2011 Electronic reproduction; Available via World Wide Web
    Series Statement: Semiotics and popular culture
    Parallel Title: Print version Media Literacy and Semiotics
    DDC: 302.2301/4
    Keywords: Media literacy ; Mass media Semiotics ; Semiotics
    Abstract: A useful guide to understanding the structure and meaning of media and its messages. Elliot Gaines is Professor in the Department of Communications at Wright State University, USA.
    Abstract: Media Literacy and Semiotics provides helpful tools to guide readers think critically about the meaning of the media images they are exposed to on a daily basis. In this comprehensive book, a basic model of semiotic logic is applied to a variety of media studies to promote critical thinking and media literacy. Elliot Gaines systematically analyzes the hidden meanings in mass-mediated products and texts, and shows how basic meaning structures underlie everything from The Daily Show to television documentaries to infotainment
    Description / Table of Contents: Cover; Contents; Series Preface; Acknowledgments; Introduction: Media Literacy and Semiotics; 1 Media Literacy and Semiotics; 2 The Necessary Ambiguity of Communication; 3 Power and Proxy in Media Semiotics; 4 Audiences, Identity, and the Semiotics of Space; 5 Entertainment, Culture, Ideology, and Myth; 6 The Narrative Semiotics of The Daily Show; 7 News, Culture, Information, and Entertainment; Glossary; Notes; Bibliography; Index
    Note: Includes bibliographical references and index , Electronic reproduction; Available via World Wide Web
    URL: Volltext  (Online journal 'available contents' page)
    URL: Volltext
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