Keywords: Personality ; Difference (Psychology) ; Sociology—Methodology ; Positive psychology ; Psychology—Methodology ; Personality and Differential Psychology ; Sociological Methods ; Positive Psychology ; Psychological Methods

Keywords: Global/International Culture ; Cross-Cultural Management ; African Business ; Business Strategy/Leadership ; Human Resource Management ; Corporate Communication/Public Relations ; Culture ; International business enterprises—Cross-cultural studies ; International business enterprises ; Africa—Economic conditions ; Leadership ; Personnel management ; Public relations ; Kulturkontakt ; Geschäftsverbindung ; Interkulturelle Kompetenz ; Auslandsgeschäft ; China ; Afrika ; Aufsatzsammlung ; Aufsatzsammlung ; Aufsatzsammlung ; China ; Geschäftsverbindung ; Auslandsgeschäft ; Afrika ; China ; Interkulturelle Kompetenz ; Kulturkontakt ; Afrika ; Interkulturelle Kompetenz ; Kulturkontakt

Keywords: Culture ; International business enterprises—Cross-cultural studies ; International business enterprises ; Africa—Economic conditions ; Leadership ; Personnel management ; Public relations