ISBN:
0805844864
,
0805844872
Language:
English
Pages:
X, 337 S
,
graph. Darst.
,
graph. Darst
DDC:
303.3/42
Keywords:
Persuasion (Psychology) Social aspects
;
Opposition, Theory of
;
Persuasion Psychology Social aspects
;
Opposition, Theory of
;
Aufsatzsammlung
;
Widerstand
;
Beeinflussung
;
Reaktanz
Description / Table of Contents:
Literaturangaben
Note:
Theimportance of resistance to persuasion
,
Multiple routes to resisting attitude change
,
Theintensity of affect and resistance to social influence
,
Resisting persuasion and attitude certainty : a meta-cognitive analysis
,
Individual differences in resistance to persuasion : the role of beliefs and meta-beliefs
,
Differentiating individual differences in resistance to persuasion
,
Approach-avoidance model of persuasion : alpha and omega strategies for change
,
Looking ahead as a technique to reduce resistance to persuasive attempts
,
Narrative persuasion and overcoming resistance
,
Forewarnings of influence appeals : inducing resistance and acceptance
,
Truth or consequences : overcoming resistance to persuasion with positive thinking
,
Decreasing resistance by affirming the self
,
Creating critical consumers : motivating receptivity by teaching resistance
,
Consumer psychology and attitude change
,
Thepromise and future of resistance and persuasion
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