ISBN:
9780470932193
Language:
English
Pages:
Online-Ressource (285 p)
Edition:
Online-Ausg. 2011 Electronic reproduction; Available via World Wide Web
Series Statement:
The Economist
Parallel Title:
Print version Corporate Culture : Getting It Right
DDC:
302.35
Keywords:
Electronic books
Abstract:
How corporate culture affects a company's long-term success Today, more and more managers are learning that an organization's culture matters, and are, therefore, putting greater emphasis improving their company culture. The Economist's Organization Culture: Getting It Right can help. In Organization Culture, Naomi Stanford provides a road map for managers who want to: understand the power corporate culture has on a company's success; understand, define, position, and measure their organization's culture; avoid the common and costly mistakes of "culture change" programmes; and, keep their cult
Description / Table of Contents:
Corporate Culture: Getting it right; Contents; Acknowledgements; Preface; 1: What is corporate culture?; 2: Can culture be measured?; 3: Does culture matter?; 4: Is culture related to business success?; 5: Culture: creation, accountability and responsibility; 6: What is the right organisation culture?; 7: Can culture be created, changed, or protected?; 8: Can culture be learned?; Appendices; 1: Glossary; 2: Cultural assessment tools; 3: Useful exercises; Notes and references; Index;
Note:
Description based upon print version of record
,
Electronic reproduction; Available via World Wide Web
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