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  • 1
    Online Resource
    Online Resource
    Cheltenham, UK : Edward Elgar Publishing
    ISBN: 9781781956458
    Language: English
    Pages: 1 Online-Ressource (384 pages)
    Parallel Title: Erscheint auch als
    Parallel Title: Erscheint auch als Julian, Craig C. International joint venture performance in Southeast Africa
    DDC: 332.6730959
    Keywords: Joint ventures ; International business enterprises
    Abstract: Craig Julian argues that the International Joint Venture (IJV) phenomena represents two opposing trends. On the one hand, an analysis of the number of new IJVs reveals that they are becoming increasingly popular as a mode of overseas market entry and expansion. On the other hand, however, the significance of a robust growth trend is overshadowed by the incidence of high failure. The book examines the factors influencing the marketing performance of IJVs in South East Asia, including market characteristics, conflict, commitment, product characteristics, marketing orientation, control, trust, partner's contributions and partner's needs. A unique composite measure incorporating financial, strategic and perceptual tools is used to determine the marketing performance of IJVs, and directions for future research are provided. Managers are then guided in better managing and improving the success of their IJVs, and the importance of top management team composition to IJV performance is also highlighted. International Joint Venture Performance in South East Asia provides the most comprehensive list of references on joint venture academic research to date with 60 pages of references on joint venture research. As such, this book will be invaluable to both academics and practitioners with an interest in international business research and the management of IJVs
    Description / Table of Contents: Contents: Preface -- 1. Introduction -- 2. Trends and characteristics of international joint ventures -- 3. Performance of international joint ventures -- 4. Market characteristics and performance -- 5. Conflict -- 6. commitment and performance -- 7. product characteristics -- 8. marketing orientation -- 9. Control -- 10. Trust -- 11. partners' contributions -- 12. Partners' needs -- 13. top management teams of international joint ventures -- 14. Equity joint ventures and the theory of the multinational enterprise -- 15. Investing in thailand via joint ventures -- 16. Legal implications of investing in thailand -- 17. A guide for managers of international joint ventures -- 18. Future research agenda for international joint ventures in South East Asia -- Eeferences -- Index.
    Note: Includes bibliographical references and index
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  • 2
    Online Resource
    Online Resource
    Cheltenham : Edward Elgar Pub. Ltd
    ISBN: 9781781954393
    Language: English
    Pages: 1 Online-Ressource (456 p) , cm
    Series Statement: Elgar original reference
    Series Statement: Edward Elgar E-Book Archive
    Parallel Title: Available in another form
    Parallel Title: Erscheint auch als Research handbook on export marketing
    DDC: 658.84
    Keywords: Internationales Marketing ; Export marketing ; International trade ; Electronic books ; Aufsatzsammlung ; Exportmarketing
    Abstract: 'The Research Handbook on Export Marketing provides a wealth of vital knowledge from scholars who are experts in their fields from around the world. The book emphasizes the most topical issues in international marketing today - small and medium enterprises, exporting performance, the services sector, new products, and dynamic capabilities. The articles are well written and informative. The volume makes an excellent contribution to this important literature.'--Gary Knight, Willamette University, US. There has been a proliferation of research published in the area of export marketing in the last four decades. As research output has grown, some previous research has noted that poor conceptualization of performance measures can produce weak theoretical foundations that may eventually become irrelevant in practice. This Handbook aims to inject rigour into this debate and will act as a starting point for future research on export marketing. The Research Handbook on Export Marketing profiles the following main theoretical frameworks used in export marketing: contingency theory; the eclectic paradigm; industrial organization theory; resource-based theories; relational exchange theory; internationalization process theory; network theory; agency theory and transaction cost economics. The different measures of export marketing performance cited in the literature, together with the nature of the relationships between antecedent variables and dependent variables of export marketing performance, are also examined. With expert contributions, this book outlines the development of export marketing theory from its inception to the current day and explores the utility of export marketing theory in assessing export marketing performance. Giving prominence to theoretical approaches in export marketing, this book will provide a necessary reference point for academics and students alike researching export marketing. Practitioners engaged in the pursuit of export management will also benefit from this insight
    Abstract: 1. Impact of export promotion programs on SME export performance : empirical evidence from an emerging nation / M.Y. Ali and A.K. Shamsuddoha -- 2. Dynamic capabilities and international performance of SMEs : the interaction effect of relational social capital / José Carlos Pinho -- 3. The impact of strategic orientations on export marketing strategy : new classification and typology / Yoel Asseraf and Aviv Shoham -- 4. Organizational characteristics and performance of public export promotion agencies : Portugal and Ireland compared / Inês Ferreira and Aurora A.C. Teixeira -- 5. Internationalization processes of professional service firms / Tage Koed Madsen -- 6. Pricing capabilities : design, development and validation of a scale and implications for export marketing / Stephan M. Lizou and Andreas Hinterhuber -- 7. The impact of globalization drivers on strategy-performance relationships in international markets / Carl Arthur Solberg and François Durrieu -- 8. Antecedents and consequences of SME importers' relationship with foreign suppliers : a transaction cost approach / Abu Saleh, M. Yunus Ali and Craig C. Julian -- 9. Exploring management factors in the internationalization of SMEs : evidence from the Bangladeshi apparel (RMG) industry / Mohammad Bakhtiar Rana and Olav Jull Sorensen -- 10. The dynamic nature of the export development undertaking : implications for researchers and practitioners / Eldrede T. Kahiya, David L. Dean and Jeff Heyl -- 11. A capacity building framework for the internationalisation of firms from emerging economies / Soma Arora -- 12. The effect of prior assessment of new product ideas on the performance of new product export ventures in international marketing / Gabriel O Ogunmokun and Ling-yee Li (Esther) -- 13. Using the eclectic paradigm as a theoretical lens to examine the performance outcomes of financial services exporters / Craig C. Julian -- 14. The resource-based view (RBV) and the industrial organization theoretical frameworks : are both required to explain export marketing performance / Craig C. Julian -- 15. The impact of knowledge management, brand orientation and global marketing strategy on performance / Craig C. Julian, Sajad Rezaei and Muslim Amin -- 16. Evolution of the export marketing literature through Cavusgil's seminal writings / Ozlem Tuba Koc and Jingting Liu -- 17. Cavusgil's contribution to export marketing management and strategy / Vassiliki (Vicky) Bamiatzi and Ilke Kardes -- 18. Exploring the theoretical foundations of the exporter-importer relationship research / Saeed Samiee, Leonidas C. Leonidou and Bilge Aykol
    Note: Includes index
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  • 3
    Online Resource
    Online Resource
    Cheltenham : Edward Elgar Pub. Ltd
    ISBN: 9781782545743
    Language: English
    Pages: Online-Ressource (viii, 302 p.)
    Series Statement: Elgar original reference
    Series Statement: Edward Elgar E-Book Archive
    Parallel Title: Druckausg. Research handbook on the globalization of Chinese firms
    Parallel Title: Available in another form
    Parallel Title: Erscheint auch als Research handbook on the globalization of Chinese firms
    DDC: 658.0490951
    RVK:
    Keywords: Internationale Geschäftsbeziehungen ; China ; International business enterprises ; Globalization ; Electronic books ; Aufsatzsammlung ; China ; Unternehmen ; Globalisierung ; Forschung ; Handbuch
    Abstract: 'Research Handbook on the Globalization of Chinese Firms provides an eclectic collection of essays and articles on the state of affairs in the Asia Pacific, with special emphasis on China. It is an essential read for students of the Chinese economy and business environments, covering topics as diverse as industrial innovation, trade, FDI, productivity, value chain, international business, finance, human resources, accounting, information technology and governance. Chinese management leaders as well as researchers of international business can benefit from its insights.'--Ilan Alon, Rollins College and Harvard University, US. This comprehensive research Handbook encompasses an expansive range of perspectives on the globalization process of Chinese firms. Eminent global scholars provide contributions on a variety of topics, including: industrial innovation, technological innovation and learning, the performance of Chinese international joint ventures, the global consumer, foreign direct investment (FDI) including barriers to FDI and FDI in China's hinterland areas, the globalization of Chinese business practices in Africa, the human resource management transfer process, corporate information disclosure in China's stock market, the home employment effect. In addition, regional economic integration, transportation costs and the national government's role in globalization are also explored. This innovative Handbook is perfect for scholars wishing to conduct research in China on some of the topics contained in the book, together with academics specializing in globalization or international management
    Abstract: 1. Industrial innovation in Chinese firms / Li Yu and Zhang Yanming -- 2. Transportation costs as a barrier to globalization for nine Asian countries including China / Junqian Xu and Craig C. Julian -- 3. China's foreign direct investment across the U.S. / Chen Cheng and Xiaohong He -- 4. Global optimal values of enterprise cluster fitness for Chinese firms / Tang Linjia and Lin Li -- 5. Foreign direct investment (FDI) productivity in China / Xiaowen Tian, Moxi Song and Ran Tian -- 6. An African perspective of the globalization of Chinese business practices / Gido Mapunda -- 7. The national government's role in Chinese outward foreign direct investment / Dirk Hotbrügge and Sue Claire Berning -- 8. Risk and return of mezzanine debt / Yun Li and Ho Kim Hin -- 9. The consumer's role in globalization and management innovation / Meng Tao, Dong Dahai and Zhang Yuan -- 10. HR strategy and practices in Chinese multinational companies / Jingqi Zhu and William Wei -- 11. Economic globalization and regional economic integration in China / Rong Yizhong -- 12. Corporate information disclosure internalities in China's stock market / Li Xiang and Liu Qijie -- 13. The home employment effect of transnational corporations foreign direct investment (FDI) in China / Huiqun Liu and Jinyong Lu -- 14. The empirical link between innovation, learning and performance in Chinese international joint ventures / Craig C. Julian and Junqian Xu -- 15. Barriers to foreign direct investment (FDI) in China's hinterland areas / Clemens H. Hofmeister -- 16. Reconciling differing models of the business : a key step in the transfer of production technology into China's export-led economy / David N. Macarthur and Ronald L. Schill
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