Language:
English
Pages:
1 online resource (7 pages)
Edition:
1st edition
Keywords:
Electronic books ; local
Abstract:
Companies looking for ways to stand out from their competition can offer customers data products that enhance the product or service the customer originally came looking for. This "data wrapping" technique is an innovative option to increase a product's value to the customer - and maximize its profitability.
Note:
Online resource; Title from title page (viewed May 19, 2020)
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Mode of access: World Wide Web.