ISBN:
9781799821878
Language:
English
Pages:
1 Online-Ressource (20 PDFs (312 pages))
Parallel Title:
Erscheint auch als
DDC:
302.23/1
Keywords:
Information technology / Economic aspects
;
Marketing / Technological innovations
;
Social media / Economic aspects
;
Social media / Social aspects
;
Marketing
;
Social Media
;
Aufsatzsammlung
;
Aufsatzsammlung
;
Marketing
;
Social Media
Abstract:
""This book facilitates an understanding of diverse social media tools and platforms and their impact on society, business, and the economy and illustrates how online communities can benefit the domains of marketing, finance, and information technology"--Provided by publisher"--
Note:
Description based on title screen (IGI Global, viewed 11/19/2019)
DOI:
10.4018/978-1-7998-2185-4
