ISBN:
9783110197389
,
3110197383
Language:
English
Pages:
Online Ressource (ix, 376 p.)
,
ill.
Edition:
Online-Ausg. [S.l.] HathiTrust Digital Library Online-Ausg. [S.l.] : HathiTrust Digital Library
Series Statement:
Communications monograph v. 3
Parallel Title:
Erscheint auch als Action theory and communication research
DDC:
302.23094
Keywords:
Mass media Research
;
Europe
;
Social action Europe
;
Médias Recherche
;
Europe
;
Action sociale Europe
;
Europe
;
Nijmegen 〈2001〉
;
Social action
;
Mass media Research
;
Action sociale Europe
;
Europe
;
Nijmegen 〈2001〉
;
Mass media Research
;
Europe
;
Médias Recherche
;
Europe
;
Social action Europe
;
Social action
;
Handlungstheorie
;
Massenmedien
;
Kommunikationsforschung
;
Kommunikationswissenschaft
;
Massamedia
;
Massacommunicatie
;
Actietheorie
;
Onderzoek
;
Journalism & Communications
;
Communication & Mass Media
;
SOCIAL SCIENCE ; Media Studies
;
Mass media ; Research
;
Europe
;
Nijmegen 〈2001〉
;
Electronic books
;
Electronic books
Abstract:
The action theoretical approach has already proved its value as a framework for communication research, most especially in the study of media audiences and media use. The approach privileges the perspective of the acting individual but offers guidelines for connecting the subjective orientation with networks of social interaction and for treating 'behaviour' as a social process. Research within this framework takes account of the wider social context and calls for a careful combination of empirical observation and interpretation, with a corresponding diversity of methodologies. The contributio
Note:
Includes bibliographical references and index. - Description based on print version record
,
Description based on print version record
,
Master and use copy. Digital master created according to Benchmark for Faithful Digital Reproductions of Monographs and Serials, Version 1. Digital Library Federation, December 2002
,
Online-Ausg. [S.l.] : HathiTrust Digital Library
,
Master and use copy. Digital master created according to Benchmark for Faithful Digital Reproductions of Monographs and Serials, Version 1. Digital Library Federation, December 2002.
