ISBN:
9781405840361
Language:
English
Pages:
Online-Ressource (593 pages)
,
illustrations
Edition:
Third edition
Edition:
Online-Ausg.
Parallel Title:
Print version The Media : An Introduction
DDC:
302.23
Keywords:
Mass media
;
Electronic books
Abstract:
Today, arguably more than at any time in the past, media are the key players in contributing to what defines reality for the citizens of Europe and beyond. This book provides an introduction to the way that the media occupy such a position of prominence in contemporary human existence.This expanded and fully updated third edition of the bestselling The Media: An Introduction collects in one volume thirty-six specially commissioned essays to offer unrivalled breadth and depth for an introduction to the study of contemporary media. It addresses the fundamental questions about today's media - for
Description / Table of Contents:
part 1. Understanding the mediapart 2. What are the media? -- part 3. The media environment: Policy, economics and institutions -- part 4. Audiences, influences and effects -- part 5. Media representations.
Note:
Includes bibliographical references and index
