ISBN:
9781000680744
Language:
English
Pages:
1 online resource (185 pages)
Parallel Title:
Erscheint auch als
DDC:
302.23
Keywords:
Electronic books
;
Mass media and globalization
Abstract:
Cover -- Half Title -- Title Page -- Copyright Page -- Contents -- Preface -- 1 Globalization in the Age of Digital Platforms? -- Is Globalization Dying? -- Globalization in the Era of Digital Platforms -- What Is a Digital Platform? -- Definitions of Globalization -- Keywords in Globalization -- Three Paradigms to Globalization Studies -- Modernization Approach -- Critical Political Economy Approach -- Cultural Globalization Approach -- Six Dimensions in Globalization Studies -- Economy -- Politics -- Culture -- Technology -- Global Consumption -- Diaspora -- How to Interpret Globalization: The World Is Flat vs. The World Is Asymmetrical -- Questions -- 2 Media History in the Age of Globalization -- Oral Communication and Early Written Materials -- The Printing Press and Capitalism -- The Telegraph and the Electronic Media Era -- Development of Broadcasting: The Core of Electronic Media -- The Advent of the Digital Age -- Digital Platform and Media Convergence Era -- Evolution of Social Network Sites -- Questions -- 3 Approaches to Globalization in the Age of Digital Platforms -- Theorization of Globalization: Political Economy vs. Cultural Studies -- Free Flow of Information -- World-System Theory -- Cultural Hybridization -- Case Study: Hybridization in Japanese Popular Culture and the Korean Wave -- Glocalization/Localization -- Regionalization -- Transnationalization -- Soft Power and Cultural Diplomacy -- Questions -- 4 From Cultural Imperialism to Platform Imperialism -- Definitional Essay: The Discourse of the West vs. the East in Media Studies -- The Evolution of Imperialism -- Cultural Imperialism -- Is Imperialism Disappearing in the Era of Globalization? -- Development in Local Culture -- Peripheral Vision -- Active Audience Theory -- Counter-Reverse Cultural Imperialism -- Emergence of Platform Imperialism.
Note:
Description based on publisher supplied metadata and other sources
