ISBN:
0230221084
,
9780230221086
Language:
English
Pages:
XIV, 190 S.
,
graph. Darst
,
24 cm
Edition:
1. publ.
Edition:
Online-Ausg. 2010 Electronic reproduction; Available via World Wide Web
Series Statement:
Palgrave Macmillan finance and capital markets series
Parallel Title:
Print version Investor Relations : Principles and International Best Practices of Financial Communications
Keywords:
Corporations Investor relations
;
Accounting
;
Bookkeeping
;
Marketing
;
Finance
;
Investment banking
;
Securities
;
Capital market
;
Economics
;
Management science
;
Unternehmen
;
Investor Relations
;
Unternehmen
;
Investor Relations
Abstract:
This practical guide on the theory and practice of Investor Relations combines the art and science of marketing, financial analysis and financial communications in a single source. It offers expert advice and helpful tips to be used in real business life by corporate executives, financial analysts, students, and anyone competing for capital
Abstract:
This practical guide on the theory and practice of Investor Relations combines the art and science of marketing, financial analysis and financial communications in a single source. It offers expert advice and helpful tips to be used in real business life by corporate executives, financial analysts, students, and anyone competing for capital
Description / Table of Contents:
Cover; Contents; List of Illustrations; Introduction; 1 Competing For Capital; 2 Seven Keys To Successful Investor Relations; 3 Implementing Best Practices in Investor Relations; 4 Measuring The Value Of Investor Relations; 5 Conclusion; Resources; Index
Note:
Includes index
,
Electronic reproduction; Available via World Wide Web
DOI:
10.1057/9780230595118
URL:
Volltext
(lizenzpflichtig)
