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  • 1
    Online Resource
    Online Resource
    [Erscheinungsort nicht ermittelbar] : Pearson Business | Boston, MA : Safari
    Language: English
    Pages: 1 online resource (240 pages)
    Edition: 3rd edition
    Keywords: Electronic books ; local
    Abstract: Discover the secrets of some of the world’s leading shops and online businesses. This is the book which reveals what the most successful businesses in the world already know. Find your ‘Big Idea’ and learn how that sets you apart from the competition. Learn critical lessons from the pioneers of retail. Understand what customers really want from your format. Find out how to build strong store teams. Become skilled in delighting your customers. Covering everything from creating the ultimate retail experience to understanding the customer and the importance of motivated shop floor workers, this is the book that will equip managers, team-workers, retail entrepreneurs and indeed anybody who sells direct to customers, with practical winning ideas and strategies.
    Note: Online resource; Title from title page (viewed March 22, 2011) , Mode of access: World Wide Web.
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