ISBN:
9780133438963
,
0133438961
Language:
English
Pages:
1 online resource (1 v.)
,
ill.
Keywords:
Visual communication
;
Communication in design
;
Commercial art
;
Design
;
Electronic books
;
Electronic books ; local
Abstract:
Feeling uninspired? That shouldn't keep you from creating great design work. Design is not about luck, inspiration, or personal expression. Design is a disciplined pursuit aimed at producing sensible, functional work for clients. In¿ The Design Method, ¿you'll learn how to create quality design work on a regular basis that consistently pleases your clients using the same method that Creative Director Eric Karjaluoto uses at his creative agency, smashLAB.¿ The Design Method ¿will teach you a proven, repeatable process for solving visual communication problems. In this book, you will learn: Ways to conduct research and gain insight into your clients' situations A process for establishing strategies and plans for your projects How to develop a cohesive concept and visual direction for each client/job An iterative approach to prototype, test, refine, and produce effective design Techniques for presenting and documenting creative work Tips for making your design studio operate efficiently and consistently
Note:
Includes index. - Description based on online resource; title from title page (Safari, viewed September 12, 2013)
URL:
https://learning.oreilly.com/library/view/-/9780133438963/?ar
