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  • 1
    Online Resource
    Online Resource
    Make : Volume 88: Multicolor is hot! : new multi-materialk 3D printers from Bambu and Prusa (2024)
    Santa Rosa, CA : Make: Community
    Details
    Language: English
    Pages: 1 online resource (128 pages) , illustrations
    Edition: [First edition].
    DDC: 621.9/88
    Keywords: Three-dimensional printing ; Robots ; Industrial arts ; New products ; Inventions ; Creative ability
    Abstract: Paper printers can print in color, why not 3D printers? Well, now they can! New multicolor and multi-material 3D printers are more approachable than ever and they're good! In this issue of Make: we go in depth with the latest multi-filament 3D printing systems from Bambu Labs, Prusa Research, and others to show you how to get the best color 3D prints. But even though you can print multicolor pieces, should you? From waste towers to orientation issues, we walk you through the pros and cons of printing all-in-one color pieces versus assembling separate color parts. Then, get the download on next-level resin printing that can produce pieces in literal seconds! Next, take a look at HueForge, a surprising technique for 3D printing full-color reliefs that look like digital paintings. And, can AI make ready-to-print 3D objects? The answer is Kind of! Plus, 21 projects for you to make, including: Craft a cuddly companion robot that moves and lights up through sight and touch Make a DIY mobility walker for cheap Create a highly customizable alarm clock with a pixel display Build a ham radio antenna out of an actual tin of ham! Make a giant LED Ouija board and send spooky messages via Wi-Fi Turn a hardwood cutting board into a gorgeous end table Design your vinyl cutter projects for fast weeding and application Make a simple animatronic robot with AI that knows how to follow your face And much more!.
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  • 2
    Online Resource
    Online Resource
    Transformed : moving to the product operating model (2024)
    [Place of publication not identified] : Ascent Audio
    Details
    ISBN: 9781663715654 , 1663715653
    Language: English
    Pages: 1 online resource (1 sound file (10 hr., 12 min.))
    Edition: [First edition].
    DDC: 658.4/06
    Keywords: Organizational change ; Product management ; New products ; Changement organisationnel ; Produits commerciaux ; Gestion ; Audiobooks ; Livres audio
    Abstract: Help transform your business and innovate like the world's top tech companies! Transformed: Moving to the Product Operating Model was written to bridge the gap between where most companies are right now and where they need to be. The leaders of these companies know they must transform to compete in an era of rapidly changing enabling technology, but most of them have never operated this way before. Transformed has three big goals: - First, the book will educate you with a deep understanding of the product operating model, and what it means to work that way. - Second, the book will convince you with detailed case studies of successful transformations, that while difficult, it is absolutely possible for you to transform your company to the product operating model. - Third, the book will inspire you with truly impressive case studies of product innovation, showing what you too will be capable of doing once you successfully transform. Written by bestselling author Marty Cagan and his partners at the Silicon Valley Product Group, Transformed is filled with real-world examples and proven, practical advice from their decades of experience helping companies move to the product operating model.
    URL: lizenzpflichtig
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  • 3
    Online Resource
    Online Resource
    The digital transformation roadmap : rebuild your organization for continuous change (2023)
    [Place of publication not identified] : Ascent Audio
    Details
    ISBN: 9781663730596 , 1663730598
    Language: English
    Pages: 1 online resource (1 audio file (12 hr., 30 min.))
    Edition: [First edition].
    DDC: 658.4/062
    Keywords: Technological innovations Management ; Information technology Management ; New products ; Strategic planning ; Audiobooks
    Abstract: Today, every business is talking about digital transformation. With the acceleration of new technologies, every organization knows it must adapt to survive. But by their own admission, 70 percent of businesses are failing to transform. Across industries, established companies are held back by bureaucracy, inertia, and old ways of working. How can businesses break through to drive real change? The Digital Transformation Roadmap provides every leader with the answer. Acclaimed author and C-suite advisor David L. Rogers argues that businesses must transform not just products and business models-they must transform the organization itself. Based on two decades of research and advising companies around the world, Rogers identifies the five biggest barriers to digital transformation: vision, priorities, experimentation, governance, and capabilities. He then shows how any business can evolve by heeding the lessons of companies such as Disney, Walmart, Mastercard, Air Liquide, and the New York Times Company. The Digital Transformation Roadmap provides a practical blueprint for organizational change, illustrated with real-world case studies and step-by-step planning tools. Rogers shows every leader how to think beyond the churn of new technologies and rebuild their organization for a world of constant change.
    Note: Online resource; title from title details screen (O'Reilly, viewed October 3, 2023)
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  • 4
    Online Resource
    Online Resource
    Universal principles of branding : 100 key concepts for defining, building, and delivering brands (2023)
    Beverly, MA : Rockport Publishers
    Details
    ISBN: 9780760378212 , 0760378215
    Language: English
    Pages: 1 online resource , illustrations
    Series Statement: Rockport universal
    Parallel Title: Erscheint auch als
    DDC: 658.8/27
    Keywords: Branding (Marketing) ; New products ; Brand name products ; Advertising Management
    Abstract: "Universal Principles of Branding is a concise, visual introduction to 100 of the most fundamental elements of branding"--
    Note: Includes index. - Description based on print version record
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  • 5
    Online Resource
    Online Resource
    Running lean, dai 3-han : rīn kyanbasu kara hajimeru keizokuteki inobēshon furēmuwāku (2023)
    Tōkyō-to Shinjuku-ku : Orairī Japan
    Details
    Orig.schr. Ausgabe: 初版.
    Title: Running lean, 第3版 : : リーンキャンバスから始める継続的イノベーションフレームワーク /
    Publisher: オライリー・ジャパン,
    ISBN: 9784814400263 , 4814400268
    Language: Japanese
    Pages: 1 online resource (400 pages)
    Edition: Shohan.
    Series Statement: The lean series / Eric Ries, series editor
    Uniform Title: Running lean
    DDC: 658.4/013
    Keywords: New business enterprises ; Entrepreneurship ; Business planning ; New products
    Note: Includes bibiographical references , In Japanese.
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  • 6
    Online Resource
    Online Resource
    Startup Program Design : a practical guide for creating corporate accelerators and incubators at any organization (2022)
    New York : McGraw-Hill Education
    Details
    ISBN: 9781260463262 , 1260463265
    Language: English
    Pages: 1 online resource (411 p.)
    Parallel Title: Erscheint auch als
    DDC: 658.1/1
    Keywords: New business enterprises ; New products ; Entrepreneurship ; Entrepreneurship ; New business enterprises ; New products ; Electronic books
    Abstract: Design and execute a powerful startup program that delivers value for all parties involved Startup accelerators. Business incubators. Hackathons. These are the hallmarks of the innovation ecosystem development practices used to discover, launch, and scale the most forward-looking startups of the last decade. If you want to adopt these approaches to your own business but aren't sure how to implement them, now's the time to master the practices of today's most successful early-stage investors. In Startup Program Design, two seasoned veterans deeply versed in startup engagement programs provide you with the tools to introduce open innovation practices to your organization. While other books on innovation management tend to be conceptual at the expense of hands-on experience, Startup Program Design is a practical manual vertically focused on preparing the organization, identifying the right strategy, and designing an attractive and effective offer. Filled with real-world examples, interviews with program managers, lessons learned, and diagrams and canvases that outline a step-by-step logical sequence, Startup Program Design points you toward results that are scalable and repeatable. Whether you're an innovation manager, executive, consultant, service designer, business owner, or startup community activist, this first-of-its-kind guide offers a radical new framework for true innovation.
    Note: Description based upon print version of record
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    URL: Inhaltsverzeichnis
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  • 7
    Online Resource
    Online Resource
    Lean Startup in Large Organizations : Overcoming Resistance to Innovation (2022)
    [Place of publication not identified] : Productivity Press
    Details
    ISBN: 9780429433887 , 0429433883 , 9780429783326 , 0429783329 , 9780429783333 , 0429783337 , 9780429783319 , 0429783310
    Language: English
    Pages: 1 online resource (136 pages)
    Edition: First edition.
    Parallel Title: Erscheint auch als
    Keywords: New products ; BUSINESS & ECONOMICS ; Quality Control ; BUSINESS & ECONOMICS ; Production & Operations Management ; BUSINESS & ECONOMICS ; Workplace Culture ; New products ; Electronic books
    Abstract: Large corporations must become far more agile in implementing new products and new business models. The pace of technology change, the blurring of industry boundaries, and the agility and resources of startups in almost every industry segment demand it. Many companies have begun to adopt the principles of Lean startup but have had limited success in doing so. The principles seem intuitive and straightforward, but there are challenges to using them inside an existing company, especially in a manufacturing environment. The biggest requirements, beyond those espoused for startups, are: Developing a business model that fits the assets and constraints of the corporation, in addition to achieving product-market fit. Managing the conflicts that inevitably arise with the "performance engine," that is, with the current operating business; every business that has operated over decades has well-established ways of doing things that may not fit the required pace of a new venture. Managing the risk of investing in a venture in a new area for a company used to investing where the risks are more clearly understood. Conducting Lean iterate-and-test cycles with physical goods as well as software offerings (for manufacturing firms) This book describes a systematic approach to implementing Lean Startup in large organizations. It builds on the principles of Lean startup and adds additional practices required to manage the realities of the corporate context. This book essentially describes how it is done. It is based on elements of practice developed by leading academics and practitioners in the corporate world, and it brings together the pieces in a practical and integrated way. It includes a case study of the approach in practice at Goodyear Tire & Rubber company, which has used it to launch businesses on three continents. The model for Lean startup in Large organizations is organized around the six more or less distinct stages required to move from a new concept to a new business inside a large organization
    Note: Vendor-supplied metadata
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  • 8
    Online Resource
    Online Resource
    The human side of innovation : the power of people in love with people (2022)
    Oakland, CA : Berrett-Koehler Publishers
    Details
    ISBN: 9781523002917 , 1523002913 , 9781523002894 , 1523002891 , 9781523002900 , 1523002905
    Language: English
    Pages: 1 online resource
    Edition: First edition.
    Parallel Title: Erscheint auch als
    DDC: 658.5/752
    Keywords: New products ; Industrial design ; Design Human factors ; Human engineering ; Design ; Human factors ; Human engineering ; Industrial design ; New products ; Electronic books
    Abstract: "PepsiCo's and 3M's award-winning chief design officer reveals the secret to creating life-changing innovations: putting the human factor at the center of everything. In every industry, new technologies have lowered the barrier to entry like never before. Either you design exceptional products, brands and experiences, or somebody will beat you to it. And Mauro Porcini-PepsiCo's and 3M's first ever chief design officer-says, the key to real, world-changing innovation is to put people first. Putting people first requires what Porcini calls unicorns: people who are in love with people and who have a genuine fire in them to create meaningful solutions for actual human beings. In this book, he describes them, celebrates them, and details their superpowers so you can find them, hire them, grow them, and retain them. Some have qualities you might expect-the ability to dream and an attention to detail-but when was the last time you heard an executive ask prospective hires if they were kind or humble? Porcini uses his journey across startups and multinational corporations, through successes and failures, to create a handbook for modern innovators. This book is written by a celebrated designer, high-level corporate executive, and a decent human being"--
    Note: Includes bibliographical references and index. - Description based on print version record and CIP data provided by publisher; resource not viewed
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  • 9
    Online Resource
    Online Resource
    Product development : an engineer's guide to business considerations, real-world product testing, and launch (2022)
    Hoboken, NJ : John Wiley & Sons, Inc.
    Details
    ISBN: 9781119780205 , 1119780209 , 1119780179 , 9781119780182 , 1119780187 , 9781119780175 , 9781119780137
    Language: English
    Pages: 1 online resource (ix, 222 pages) , illustrations (some color)
    Parallel Title: Erscheint auch als
    DDC: 658.5/75
    Keywords: New products ; Product management ; Product design ; Produits commerciaux ; Gestion ; Conception de produit ; New products ; Product design ; Product management ; Electronic books
    Abstract: "My formal academic training began as a student of mechanical engineering. Simultaneously, I worked part time as a designer to pay for my education. In this case, my work allowed me to see how products were developed to the lower level where I was doing the technical drawing. And my engineering education helped me learn the limits of materials, think about product technical features, and how to apply mathematical formulas to solve technical problems. However, nowhere did I learn about how products are really developed. What drives a company to success? How do companies know which products will be accepted in the marketplace? What is a marketplace or a market segment? As a result, my education and early work experience taught me a lot about applying engineering principals, but I had no knowledge of marketing, sales, business finance, C-level executive support, or how R&D (research and development) and the other areas are supposed to all work together. I simply (and naively) believed that new products were developed and launched by the engineering department. The product that had the better design would always be preferred by consumers. Since those days in college, and my early career in engineering, I have come a long way to understanding that product development is a multi-faceted effort involving many diverse groups and talents. It is so much more than R&D or engineering."--
    Note: Includes bibliographical references and index. - Description based on online resource; title from digital title page (viewed on April 28, 2022)
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  • 10
    Online Resource
    Online Resource
    Lean UX : mit agilen Teams erfolgreiche Produkte designen (2022)
    Heidelberg : dpunkt
    Details
    Language: German
    Pages: 1 online resource (256 pages) , illustrations
    Edition: 3. Auflage.
    DDC: 658.5/75
    Keywords: New products ; Consumer satisfaction ; Product management ; Electronic books
    Abstract: Lean UX ist ein Synonym für modernes Produktdesign und -entwicklung. Durch die Kombination von menschenzentriertem Design, agilen Arbeitsweisen und einem ausgeprägten Geschäftssinn machen Designerinnen, Produktmanagerinnen, Entwickler*innen und Scrum Master auf der ganzen Welt Lean UX heute zum führenden Ansatz für digitale Produktteams. - Erleichtern Sie Ihrem Team den Lean-UX-Prozess mit dem Lean-UX-Canvas.- Stellen Sie sicher, dass jedes Projekt mit klaren kundenzentrierten Erfolgskriterien beginnt.- Verstehen Sie die Rolle des Designers in einem agilen Team.- Stellen Sie sicher, dass die Designarbeit in jedem Sprint stattfindet.- Bauen Sie Produktentdeckung in die »Geschwindigkeit« Ihres Teams ein.
    Note: Includes bibliographical references and index
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  • 11
    Online Resource
    Online Resource
    Innovative teams : unlock creative energy, generate new ideas, brainstorm effectively (2022)
    [Place of publication not identified] : Ascent Audio
    Details
    ISBN: 9781663724793 , 1663724792
    Language: English
    Pages: 1 online resource (1 sound file (1 hr., 13 min.))
    Edition: [First edition].
    Series Statement: 20 minute manager series
    DDC: 658.4/022
    Keywords: Creative ability in business ; Creative thinking ; New products ; Teams in the workplace Management ; Audiobooks
    Abstract: Don't leave creativity up to the "creatives" in your organization. Fostering creativity within your team can help your organization solve problems, create innovative products, break out into a new market, and even communicate and collaborate more effectively. Innovative Teams shows you how to: - Create the right environment for inventive thinking - Build a diverse team - Generate a wide array of new ideas - Manage disagreements - Make sure your ideas actually get implemented Don't have much time? Get up to speed fast on the most essential business skills with HBR's 20-Minute Manager series. Whether you need a crash course or a brief refresher, each book in the series is a concise, practical primer that will help you brush up on a key management topic. Advice you can quickly listen to and apply, for ambitious professionals and aspiring executives-from the most trusted source in business.
    Note: Online resource; title from title details screen (O'Reilly, viewed December 13, 2022)
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  • 12
    Online Resource
    Online Resource
    Mastering collaboration in a product team : 70 techniques to help teams build better products (2022)
    New York : Apress
    Details
    ISBN: 9781484282540 , 148428254X
    Language: English
    Pages: 1 online resource
    Parallel Title: Erscheint auch als
    Keywords: New products ; Teams in the workplace ; Electronic books ; Electronic books
    Abstract: The nature of product development is changing. The most successful innovations are those that come from teams of people who are exploring problems together. Teams that build meaningful releases of their products iteratively and incrementally are opening the door for early feedback so that decisions can be taken to persevere or pivot based on evidence. But how do you make the most out of a teams different perspectives, experiences and ideas? How can you instill a collaborative mindset in a product development team? How do you find out if your product idea actually has any value? How can you truly understand peoples needs? Mastering Collaboration in a Product Team is a toolbox of proven techniques from the field for the whole product team to use together to find answers to these questions and more. It is filled with practical tools to maximize your teams chances of success when developing products and services, from identifying opportunities, to the point of being able to confidently go into production. You will: Define peoples real problems and needs Collaboratively create innovative ideas Validate product/feature ideas quickly and cheaply as a team Explore a lightweight introduction to the techniques of modern product development.
    Note: Includes index. - Print version record
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  • 13
    Online Resource
    Online Resource
    HBR's 10 must reads on innovation (2022)
    [Place of publication not identified] : Ascent Audio
    Details
    ISBN: 9781663723314 , 1663723311
    Language: English
    Pages: 1 online resource (1 audio file (6 hr., 25 min.))
    Edition: [First edition].
    Series Statement: HBR's 10 must reads series
    DDC: 658.4/063
    Keywords: Creative ability in business ; Creative thinking ; Diffusion of innovations Management ; Technological innovations Management ; New products ; Organizational change ; Creative ability ; Audiobooks ; Reviews
    Abstract: To innovate profitably, you need more than just creativity. Do you have what it takes? If you read (or listen to) nothing else on inspiring and executing innovation, listen to these ten articles. We've combed through hundreds of articles in the Harvard Business Review archive and selected the most important ones to help you innovate effectively. Leading experts such as Clayton Christensen, Peter Drucker, and Rosabeth Moss Kanter provide the insights and advice you need to: decide which ideas are worth pursuing; innovate through the front lines-not just from the top; adapt innovations from the developing world to wealthier markets; tweak new ventures along the way using discovery-driven planning; tailor your efforts to meet customers' most pressing needs; and avoid classic pitfalls such as stifling innovation with rigid processes.
    Note: Online resource; title from title details screen (O'Reilly, viewed November 22, 2022)
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  • 14
    Online Resource
    Online Resource
    Lean customer development : build products your customers will buy (2021)
    [Place of publication not identified] : Ascent Audio
    Details
    ISBN: 9781663728425 , 1663728429
    Language: English
    Pages: 1 online resource (1 audio file (7 hr., 23 min.))
    Edition: [First edition].
    Series Statement: The lean series
    DDC: 658.6
    Keywords: Consumers Research ; New products ; Audiobooks
    Abstract: How do you develop products that people will actually use and buy? This practical guide shows you how to validate product and company ideas through customer development research-before you waste months and millions on a product or service that no one needs or wants. With a combination of open-ended interviewing and fast and flexible research techniques, you'll learn how your prospective customers behave, the problems they need to solve, and what frustrates and delights them. These insights may shake your assumptions, but they'll help you reach the "ah-ha!" moments that inspire truly great products. Validate or invalidate your hypothesis by talking to the right people Learn how to conduct successful customer interviews play-by-play Detect a customer's behaviors, pain points, and constraints Turn interview insights into Minimum Viable Products to validate what customers will use and buy Adapt customer development strategies for large companies, conservative industries, and existing products
    Note: Online resource; title from title details screen (O'Reilly, viewed February 28, 2023)
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  • 15
    Online Resource
    Online Resource
    UX Research (2021)
    [Place of publication not identified] : Ascent Audio
    Details
    ISBN: 9781663728678 , 1663728674
    Language: English
    Pages: 1 online resource (1 audio file (5 hr., 14 min.))
    Edition: [First edition].
    DDC: 658.5/75
    Keywords: Technology Research ; Industrial design ; New products ; Audiobooks
    Abstract: One key responsibility of product designers and UX practitioners is to conduct formal and informal research to clarify design decisions and business needs. But there's often mystery around product research, with the feeling that you need to be a research Zen master to gather anything useful. Fact is, anyone can conduct product research. With this quick reference guide, you'll learn a common language and set of tools to help you carry out research in an informed and productive manner. This book contains four sections, including a brief introduction to UX research, planning and preparation, facilitating research, and analysis and reporting. Each chapter includes a short exercise so you can quickly apply what you've learned. Learn what it takes to ask good research questions Know when to use quantitative and qualitative research methods Explore the logistics and details of coordinating a research session Use softer skills to make research seem natural to participants Learn tools and approaches to uncover meaning in your raw data Communicate your findings with a framework and structure.
    Note: Online resource; title from title details screen (O'Reilly, viewed February 28, 2023)
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  • 16
    Online Resource
    Online Resource
    Ruta hacia la reinvención (2021)
    [Place of publication not identified] : BookaVivo
    Details
    ISBN: 9781638111467 , 1638111464
    Language: Spanish
    Pages: 1 online resource (1 audio file (12 hr., 37 min.))
    Edition: [1o edición].
    DDC: 658.4/063
    Keywords: Organizational change ; Diffusion of innovations ; New products ; Strategic planning ; Diffusion of innovations ; New products ; Organizational change ; Strategic planning ; Downloadable audio books ; Audiobooks ; Audiobooks
    Abstract: He lays out how to uncover the specific facets of any business that are ripe for productive disruption (operations, communication, culture, customer service) and details how reinvention can create success in each. It makes it easy for anyone to reinvent their brand, company, or even their own career.
    Note: Online resource; title from title details screen (O'Reilly, viewed May 18, 2022)
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  • 17
    Online Resource
    Online Resource
    The really good idea test : get evidence. Make decisions. Move forward (2020)
    Harlow, England : Pearson
    Details
    Language: English
    Pages: 1 online resource (ix, 208 pages) , illustrations.
    Parallel Title: Erscheint auch als
    DDC: 658.4/012
    Keywords: Strategic planning ; Decision making ; New products ; Planification stratégique ; Prise de décision ; decision making ; Decision making ; New products ; Strategic planning
    Abstract: Got an idea? Want an easy way to test, refine and validate your idea? Wondering whether it's worth investing your time, energy and money? Trying to work out your next step? Whoever you are and whatever your idea is, this book gives you 7 practical steps to find out if it is worth pursuing. Spring into action as you read, using proven techniques, hands-on templates and lots of real examples. By the end of the test you will be able to move forward with confidence, making decisions based on evidence of what people want and need, rather than incorrect assumptions.
    Note: Includes index. - Description based on print version record
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  • 18
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    Changing things : the future of objects in a digital world (2020)
    London, UK : Bloomsbury Visual Arts
    Details
    ISBN: 1350141038 , 9781350141032
    Language: English
    Pages: 181 pages , illustrations (black and white) , 24 cm
    Edition: Paperback edition
    DDC: 745.2
    Keywords: New products ; Technology Social aspects ; Material culture ; New products ; Material culture ; Technology ; Social aspects ; New products ; Technology ; Social aspects ; Material culture
    Abstract: Many of the things we now live with do not take a purely physical form. Objects such as smart phones, laptops and wearable fitness trackers are different from our things of the past. These new digital forms are networked, dynamic and contextually configured. They can be changeable and unpredictable, even inscrutable when it comes to understanding what they actually do and whom they really serve. In this compelling new volume, Johan Redstrom and Heather Wiltse address critical questions that have assumed a fresh urgency in the context of these rapidly-developing forms. Drawing on critical traditions from a range of disciplines that have been used to understand the nature of things, they develop a new vocabulary and a theoretical approach that allows us to account for and address the multi-faceted, dynamic, constantly evolving forms and functions of contemporary things. In doing so, the book prototypes a new design discourse around everyday things, and describes them as fluid assemblages. Redstrom and Wiltse explore how a new theoretical framework could enable a richer understanding of things as fluid and networked, with a case study of the evolution of music players culminating in an in-depth discussion of Spotify. Other contemporary 'things' touched on in their analysis include smart phones and watches, as well as digital platforms and applications such as Google, Facebook and Twitter
    Note: Includes bibliographical references (pages 165-173) and index
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  • 19
    Online Resource
    Online Resource
    Chasing innovation : making entrepreneurial citizens in modern India (2019)
    Princeton, New Jersey : Princeton University Press
    Details
    ISBN: 9780691189444
    Language: English
    Pages: 1 Online-Ressource (xviii, 277 Seiten)
    Series Statement: Princeton studies in culture and technology
    Parallel Title: Erscheint auch als Irani, Lilly Chasing innovation
    Keywords: Unternehmer ; Innovation ; Indien ; Entrepreneurial orientation ; Economic development Technological innovations ; Entrepreneurship History ; Gesellschaft ; Entwicklung ; Unternehmer ; Produktinnovation ; Innovation ; Bürgerliche Gesellschaft ; Liberalisierung ; Wirtschaft ; Politik ; Einflusssphäre ; Kaste ; Indien Gesellschaft ; Gesellschaftliche Prozesse ; Unternehmer ; Neue Produkte ; Innovation ; Entwicklung ; Bürgerliche Gesellschaft ; Liberalisierung ; Wirtschaft ; Politik ; Einflusssphäre ; Kastensystem ; Unterschicht ; India Society ; Social processes ; Entrepreneurs ; New products ; Innovation ; Development ; Bourgeois societies ; Liberalization ; Economy ; Politics/policy ; Spheres of influence ; Caste system ; Lower class ; SOCIAL SCIENCE / Anthropology / Cultural & Social ; Indien ; Indien ; Entwicklungspolitik ; Unternehmer
    Abstract: A vivid look at how India has developed the idea of entrepreneurial citizens as leaders mobilizing society and how people try to live that promiseCan entrepreneurs develop a nation, serve the poor, and pursue creative freedom, all while generating economic value? In Chasing Innovation, Lilly Irani shows the contradictions that arise as designers, engineers, and businesspeople frame development and governance as opportunities to innovate. Irani documents the rise of “entrepreneurial citizenship” in India over the past seventy years, demonstrating how a global ethos of development through design has come to shape state policy, economic investment, and the middle class in one of the world’s fastest-growing nations.Drawing on her own professional experience as a Silicon Valley designer and nearly a decade of fieldwork following a Delhi design studio, Irani vividly chronicles the practices and mindsets that hold up professional design as the answer to the challenges of a country of more than one billion people, most of whom are poor. While discussions of entrepreneurial citizenship promise that Indian children can grow up to lead a nation aspiring to uplift the poor, in reality, social, economic, and political structures constrain whose enterprise, which hopes, and which needs can be seen as worthy of investment. In the process, Irani warns, powerful investors, philanthropies, and companies exploit citizens’ social relations, empathy, and political hope in the quest to generate economic value. Irani argues that the move to recast social change as innovation, with innovators as heroes, frames others—craftspeople, workers, and activists—as of lower value, or even dangers to entrepreneurial forms of development.With meticulous historical context and compelling stories, Chasing Innovation lays bare how long-standing power hierarchies such as class, caste, language, and colonialism continue to shape opportunity in a world where good ideas supposedly rule all
    Abstract: Frontmatter -- Contents -- List of Figures -- Acknowledgments -- 1. Introduction: Innovators and Their Others -- 2. Remaking Development: From Responsibility to Opportunity -- 3. Teaching Citizenship, Liberalizing Community -- 4. Learning to Add Value at the Studio -- 5. Entrepreneurial Time and the Bounding of Politics -- 6. Seeing Like an Entrepreneur, Feeling Out Opportunity -- 7. Can the Subaltern Innovate? -- 8. Conclusion: The Cultivation and Subsumption of Hope -- Notes -- References -- Index
    Note: Literaturangaben Seite 219-231 , Literaturhinweise Seite 233-269 , Register Seite 271-277
    DOI: 10.1515/9780691189444
    URL: lizenzpflichtig
    URL: Inhaltsverzeichnis
    URL: Cover
    URL: Cover
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    Mindful design : how and why to make design decisions for the good of those using your product (2019)
    [California] : Apress
    Details
    ISBN: 9781484242346
    Language: English
    Pages: 1 online resource (1 volume) , illustrations
    Keywords: User-centered system design ; New products ; Design ; Human factors ; Computer software ; Development ; Application software ; Development ; Psychological aspects ; Perception ; Influence (Psychology) ; Electronic books ; local ; Electronic books
    Abstract: Learn to create seamless designs backed by a responsible understanding of the human mind. This book examines how human behavior can be used to integrate your product design into lifestyle, rather than interrupt it, and make decisions for the good of those that are using your product. Mindful Design introduces the areas of brain science that matter to designers, and passionately explains how those areas affect each human's day-to-day experiences with products and interfaces. You will learn about the neurological aspects and limitations of human vision and perception; about our attachment to harmony and dissonance, such as visual harmony, musical harmony; and about our brain's propensity towards pattern recognition and how we perceive the world cognitively. In the second half of the book you will focus on the practical application of what you have learned, specific to interaction and interface design. Real-world examples are used throughout so that you can really see how design is impacting our everyday digital experience. Design is a responsibility, but not enough designers understand the human mind or the process of thought. This book explores the key factors involved and shows you how to make the right design choices. What You'll Learn Review how attention and distraction work and the cost of attentional switching Use Gestalt principles to communicate visual grouping Ensure your underlying models make sense to your audience Use time, progression, and transition to create a composition Carefully examine controlling behavior through reductionist and behaviorist motivation concepts Apply the theoretical knowledge to practical, mindful application design Who This Book Is For The primary audience for this book is professional designers who wish to learn more about the human mind and how to apply that to their work. The book is also useful for design-focussed product owners and startup founders who wish to apply ethical thinking to a team, or when bootstrapping their products. The secondary audience is design students who are either studying a 'traditional' visual design course, or a UX/interaction design course who have a desire to learn how they might be able to apply mindful design to their early careers. Finally, a tertiary audience for this book would be tutors involved in teaching design, or peripheral, courses who may wish to incorporate its teachings into their lectures, workshops or seminars.
    Note: Description based on online resource; title from cover (Safari, viewed February 8, 2019)
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  • 21
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    The product manager's survival guide : everything you need to know to succeed as a product manager (2019)
    New York : McGraw-Hill
    Details
    ISBN: 9781260135244 , 1260135241
    Language: English
    Pages: 1 online resource (1 volume) , illustrations
    Edition: Second edition.
    Keywords: Product management ; New products ; Electronic books ; Electronic books ; local
    Abstract: Advance in your product management career and create innovative products that customers love! Regardless of industry or sector, to compete in today's business world, product managers must understand how their customer's preferences change, how technology evolves, and how anticipate what competitors might do. Regardless of industry, you need a reliable resource that provides timely guidance and practical tools to help you compete. With new content and expert advice, this updated edition of The Product Manager's Survival Guide brings you fully up to date on what you need to succeed as a product manager. For your professional future, you'll learn it's not the development technique that will help you get ahead, it's how you think like a strategically minded business person. Your continuous learning starts with your product management acumen assessment, and takes root, when you develop your own professional development strategy. The Product Manager's Survival Guide, Second Edition features brand new material, including: •A product management acumen assessment •Action planning ideas at the end of each chapter •Techniques to earn empowerment •Tools to develop product strategies and roadmaps •Methods to deploy and release products •Metrics to assess product performance Simple and easy to understand, this invaluable guide will help you bring your company into the digital age and continue to evolve with changing times.
    Note: Includes index. - Description based on online resource; title from title page (Safari, viewed May 31, 2019)
    URL: https://learning.oreilly.com/library/view/-/9781260135244/?ar
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  • 22
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    Monolithic transformation : using devops, Agile, and cloud platforms to execute a digital transformation strategy (2019)
    Sebastopol, CA : O'Reilly Media, Inc.
    Details
    Language: English
    Pages: 1 online resource (1 volume) , illustrations
    Keywords: Technological innovations ; Management ; Information technology ; Management ; New products ; Strategic planning ; Success in business ; Electronic books ; Electronic books ; local
    Abstract: If your company is looking to create new business models through digital transformation, this practical ebook will help get you started. High-powered tech companies and traditional enterprises have dramatically improved business processes through cloud-native technologies and product-centric software techniques, enabling them to react to market changes much faster. Michael Coté from Pivotal explores the strategies and tactics you need to transform your in-house software creation capabilities. Putting the technology in place is relatively easy. The real challenge is changing your organization's culture to take advantage of the technology. Using case studies from enterprises that have suffered through and ultimately benefited from this transformation, this ebook examines the best and worst practices for making the change. You'll learn what it takes to make your company lean, quick, and profitable. With case studies from Duke Energy, Dick's Sporting Goods, the Internal Revenue Service, and Rabobank, this ebook examines the digital transformation process in two parts: Part I: Fostering change -examine the principles of small-batch thinking, user-centric design, and shifting from functional teams to product teams Part II: Cloud-native cookbook for leadership -apply those principles across your organization, from creating and communicating your strategy through building your pipeline and choosing the right cloud platform
    Note: Description based on online resource; title from title page (viewed May 20, 2019)
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  • 23
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    Fit for Purpose : Wie Unternehmen Kunden finden, zufriedenstellen und binden (2019)
    Heidelberg : dpunkt.verlag
    Details
    ISBN: 9783960886747 , 3960886748
    Language: German
    Pages: 1 online resource (1 volume) , illustrations
    Keywords: Consumer satisfaction ; Customer loyalty ; New products ; Marketing ; Customer relations ; Electronic books ; Electronic books ; local
    Abstract: Die ständig wachsenden komplexen Anforderungen dynamischer Märkte im 21. Jahrhundert erfordern von Unternehmen, ihre Produkte und Dienstleistungen ständig zu verbessern und an den Kundenbedürfnissen auszurichten.Die Autoren zeigen, wie Sie neue Kunden in neuen Marktsegmenten finden, Ihre bestehenden Kunden kontinuierlich zufriedenstellen und sie langfristig binden. Finden Sie konkrete Antworten darauf, ob Produkte an Kundenbedürfnissen ausgerichtet sind und wie diese verbessert werden können. Lernen Sie mit dem "Fit for Purpose"-Framework ein pragmatisches Vorgehen kennen, wie die richtigen Kennzahlen ausgewählt werden, um Verbesserungsinitiativen im Unternehmen zu beschleunigen, die sich direkt auf die Kundenzufriedenheit auswirken.
    Note: Includes index. - Description based on online resource; title from title page (viewed January 8, 2019)
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  • 24
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    Online Resource
    Create and deliver a killer product demo : tips and tricks to wow your customers (2019)
    [California] : Apress
    Details
    ISBN: 9781484239544
    Language: English
    Pages: 1 online resource (1 volume) , illustrations
    Keywords: Product demonstrations ; Selling ; New products ; Electronic books ; local ; Electronic books
    Abstract: Create great product demos and sell more of your product with the strategies and inspiration in this book. Insightful interviews are presented with professionals who are giving killer product demos in several types of businesses today. The strategies taught in this book are based on the analysis of product demos that made history and brought millions to their companies (Apple, Intel, Microsoft, Tesla, and more). Every day thousands of companies give demos to sell their products. In pre-sales for enterprise software a bad demo can make your product look too complex to the point where decision makers won't buy it. In Software-as-a-Service (SaaS) you need to quickly convert signups into active and paying users. At a product launch event you want a perfect demo that is both persuasive and memorable. Remember Steve Jobs? What You'll Learn Apply a simple step-by-step method to create effective product demonstrations Know the 5 steps to create a wow moment Study the first exhaustive analysis of product demos that made history: Douglas Engelbart's Mother of All Demos; Steve Job's Macintosh, iPod, and iPhone; and many more Avoid common mistakes and maximize your presence as a technical presenter Align your demo with your sales process in enterprise software, Software-as-a-Service (SaaS), mobile apps, etc. Be aware of trends in technology for product demos Who This Book Is For Startup entrepreneurs, sales engineers, executive or sales representatives, and other professionals
    Note: Includes bibliographical references. - Description based on online resource; title from cover (Safari, viewed February 7, 2019)
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  • 25
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    Designing the future : how Ford, Toyota, and other world-class organizations use lean product development to drive innovation and transform their business (2019)
    New York : McGraw-Hill Education
    Details
    ISBN: 1260128792 , 9781260128796
    Language: English
    Pages: 1 online resource (1 volume) , illustrations
    Parallel Title: Erscheint auch als
    DDC: 658.5/33
    Keywords: Product design Case studies ; New products Case studies ; Lean manufacturing Case studies ; Technological innovations Case studies ; Lean manufacturing ; New products ; Product design ; Technological innovations ; Electronic books ; Case studies
    Abstract: Providing vital lessons any business leader can use as an engine of innovation, this book takes you through the process of bringing the best of Lean management to your enterprise in order to link your business strategy to superior value designed for customers. --
    Note: Includes bibliographical references and index. - Print version record
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  • 26
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    Lean development and innovation : hitting the market with the right products at the right time (2019)
    New York, NY : Routledge
    Details
    ISBN: 9781351059596 , 1351059599 , 9781351059572 , 1351059572
    Language: English
    Pages: 1 online resource (1 volume) , illustrations
    Parallel Title: Erscheint auch als
    Keywords: New products ; Lean manufacturing ; Technological innovations ; Electronic books ; local ; Electronic books
    Abstract: Using Toyota's principles for product and process development, this book focuses the implementation of the Lean system during the past 10 years in dozens of corporations across various industries. The book highlights all steps on the journey from common trouble area to remarkable results. As it is written by a manager for other managers, it contains real work discoveries and insights. The author provides case studies from many different fields of application. The reader gains insight on US and European companies that successfully streamlined their innovation and product-development processes. These companies have overcome difficult periods and major challenges thanks to the ability to innovate with new Lean methodologies and, above all, a new workplace culture and mindset. The goal of this book is to help managers successfully apply Lean principles in the innovation and development area of their company while benefitting from the author's lessons learned during his many years of capitalized experience. This book provides a comprehensive framework that supports, step-by-step, the successful application of Lean principles in the innovation and development areas of the company. Readers learn how to drastically reduce the time required to develop products and discover and eliminate hidden costs and critical waste while increasing value for customers.
    Note: "A Productivity Press book"--Cover. - Includes bibliographical references and index. - Description based on print version record
    URL: lizenzpflichtig
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  • 27
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    Technological tools for value-based sustainable relationships in health : emerging research and opportunities (2018)
    Hershey, PA : IGI Global
    Details
    ISBN: 9781522540922
    Language: English
    Pages: 1 Online-Ressource
    Parallel Title: Erscheint auch als
    DDC: 303.48/33
    Keywords: Information technology Economic aspects ; Information society ; New products ; Technological innovations
    Abstract: "This book is about relationships and how traditional and electronic relations can be used to develop and improve our lives by utilization of different information and communication technology tools. It deals with technology as a core element that has an impact on every aspect of our life as well as human behavior such as quality and innovation"...
    URL: Volltext  (URL des Erstveröffentlichers)
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    BVB
  • 28
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    The practitioner's guide to POLCA : the production control system for high-mix, low-volume and custom products (2018)
    Boca Raton, FL : CRC Press
    Details
    ISBN: 9781351170765 , 1351170767 , 9781351170741 , 1351170740
    Language: English
    Pages: 1 online resource (1 volume) , illustrations
    Parallel Title: Erscheint auch als
    Keywords: Production control ; Lean manufacturing ; Card system in business ; New products ; Electronic books ; Electronic books ; local
    Abstract: POLCA ( P aired-cell O verlapping L oops of C ards with A uthorization) is a card-based visual control system that manages the flow of jobs through the shop floor: at each operation, it controls which job should be worked on next to meet delivery targets. POLCA ensures that upstream operations use their capacity effectively by working on jobs that are needed downstream, while at the same time preventing excessive work-in-process (WIP) build-ups when bottlenecks appear unexpectedly. POLCA is particularly suited to companies manufacturing high-mix, low-volume and customized products. Such companies struggle with long lead times, late deliveries, and daily expediting to meet delivery dates. ERP systems are not designed to deal with this highly variable environment, and add-on software such as Finite Capacity Scheduling systems can require complex installation. Also, the Kanban system does not work well with low-volume or custom production. POLCA has delivered impressive results in such environments. It does not require any complex software implementation: it can be used without an ERP system or it can seamlessly complement an existing ERP system. This book: Provides a step-by-step roadmap on how to implement POLCA; invaluable for both companies that wish to implement POLCA as well as consultants and academics advising such companies. Explains the concepts in practical and easy-to-understand terms by showing detailed shop-floor examples. Includes more than 100 illustrations for understanding how POLCA works as well as for elaborating on details of the implementation steps. Contains case studies written by company owners and executives documenting their POLCA implementation process and the results achieved in various industries in six countries.
    Note: "A Productivity Press book"--Cover. - Includes bibliographical references and index. - Description based on print version record
    URL: https://learning.oreilly.com/library/view/-/9781351170741/?ar
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    Facilitating research (2018)
    [Place of publication not identified] : O'Reilly
    Details
    Language: English
    Pages: 1 online resource (1 volume) , illustrations
    Keywords: Research ; Methodology ; Technology ; Research ; Industrial design ; New products ; Electronic books ; Electronic books ; local
    Abstract: Conducting research to clarify design decisions and business needs is a key responsibility of product designers and UX practitioners. Although this process may seem daunting, anyone can be involved in product research. In this lesson, you'll learn the fundamental skills necessary to conduct research with prospective users as they engage with your product. You'll learn a set of guiding principles for composing your team, observing and questioning your test subjects, and conducting dry runs beforehand. You'll also discover how to pace your research interviews by starting slowly and building toward complex topics.
    Note: "From UX research by David Farkas & Brad Nunnally"--Cover. - Date of publication from resource description page. - "Lesson"--Cover. - Description based on online resource; title from title page (Safari, viewed January 31, 2018)
    URL: https://learning.oreilly.com/library/view/-/9781492031208/?ar
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    Handbook of research on new product development (2018)
    Cheltenham, UK : Edward Elgar Publishing
    Details
    ISBN: 1784718157
    Language: English
    Pages: 1 Online-Ressource (xx, 447 Seiten)
    Series Statement: Research handbooks in business and management
    Series Statement: Edward Elgar E-Book Archive
    Parallel Title: Erscheint auch als Handbook of research on new product development
    Parallel Title: Erscheint auch als Handbook of research on new product development
    RVK:
    QP 210
    RVK:
    QP 624
    Keywords: Produktentwicklung ; Kundenintegration ; Marktanalyse ; Produktgestaltung ; Markteintritt ; Product design ; New products ; Electronic books ; Produktentwicklung
    Abstract: New products are the major driver of revenue growth in today's dynamic business environment. In this Handbook, the world's foremost experts on new product development bring together the latest thinking on this vitally important topic. These thought-leading authors organize knowledge into useful and insightful frameworks covering all aspects of new product development: companies, collaborators, customers, context, markets, and performance. Managers will benefit from the handbook by expanding their knowledge of new product development and researchers will learn about opportunities to continue ex
    Abstract: 13 Global product launch: a perspective on past, present, and future researchPART VI MARKET OUTCOMES; 14 A summary and review of new product diffusion models and key findings; 15 Word-of-mouth processes in marketing new products: recent research and future opportunities; 16 Firm innovation and the stock market; 17 A review of crowdfunding research and findings; 18 Antecedents, consequences, and the mediating role of innovation: empirical generalizations; 19 Best practices and success drivers in new product development; Index
    Abstract: 6 Institutionalizing an innovation function: moving beyond the championPART III MARKET ANALYSIS; 7 Digital multisided platforms: an innovation research agenda; 8 Innovation in China and India; PART IV PRODUCT DESIGN AND DEVELOPMENT; 9 The state of new product design and forecasting research: recent developments and future directions; 10 Strategic use of product enhancements: upgrades, add-ons, extras, and accessories; 11 Sustainable new product development; 12 Open Innovation in the brand management context; PART V COMMERCIALIZATION
    Abstract: Front Matter; Copyright; Contents; List of editors and contributors; Acknowledgements; PART I INTRODUCTION AND OVERVIEW; 1 New product development research: consolidating the present and guiding the future; PART II IDEA GENERATION; 2 Taming the creative spark: insights from research on creativity in new product development; 3 The what, who and how of innovation generation; 4 Customer-driven innovation: a conceptual typology, review of theoretical perspectives, and future research directions; 5 The paradigm shift from producer to consumer innovation: implications for consumer research
    Note: Includes bibliographical references and index
    DOI: 10.4337/9781784718152
    URL: https://www.elgaronline.com/view/edcoll/9781784718145/9781784718145.xml
    URL: Deutschlandweit zugänglich
    URL: Deutschlandweit zugänglich
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    Shift ahead : how the best companies stay relevant in a fast-changing world (2018)
    New York : AMACOM
    Details
    ISBN: 9780814438343 , 0814438342
    Language: English
    Pages: 1 online resource (1 volume)
    Parallel Title: Erscheint auch als
    Keywords: Strategic planning ; Diffusion of innovations ; Management ; New products ; Marketing ; Electronic books ; Electronic books ; local
    Abstract: The future is closer than you think. In a world that's changing faster and more furiously than ever, the ability to shift focus is critical. Why is it that some organizations can continually evolve to meet the times and the marketplace, and others can't? How do some businesses recognize the right moment to shift, and others, ruefully, only after it's too late? Packed with insightful interviews, Shift Ahead offers a smart, calculated approach to knowing when to change course and how to pull it off. The book brings every internal and external factor into view: competitors, risks, culture, finances, and more. And it taps success stories and cautionary tales - including HBO, Adobe, BlackBerry, National Geographic, NYU, Microsoft, Kodak, and P&G - to explain how to: Spot warning signs that it's time for reinvention Overcome obstacles in the way of future goals Maintain authenticity when changing gears Execute a bold change seamlessly To stay competitive, you must shift; to stay credible, you must focus. Shift Ahead turns this difficult maneuver into a straightforward strategy.
    Note: Includes bibliographical references and index. - Description based on print version record
    URL: https://learning.oreilly.com/library/view/-/9780814438343/?ar
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    The lean product lifecycle : how to make products people want (2018)
    Harlow, England : Pearson
    Details
    ISBN: 9781292186900 , 1292186909
    Language: English
    Pages: 1 online resource (1 volume) , illustrations
    Keywords: Lean manufacturing ; New products ; Product life cycle ; Electronic books ; Electronic books ; local
    Abstract: The Lean Product Lifecycle is a playbook that provides frameworks, methods and tools to develop innovative new products and business models, while managing your core portfolio.
    Note: Includes bibliographical references and index. - Description based on online resource; title from title page (Safari, viewed January 21, 2019)
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  • 33
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    Digitale Transformation - Das Playbook - Wie Sie Ihr Unternehmen für das digitale Zeitalter stark machen und die digitale Disruption meistern (2017)
    [Erscheinungsort nicht ermittelbar] : mitp Verlag | Boston, MA : Safari
    Details
    ISBN: 9783958455757
    Language: English , German
    Pages: 1 online resource (296 pages)
    Edition: 1st edition
    Keywords: Technological innovations Management ; Information technology Management ; New products ; Strategic planning ; Electronic books ; local ; Innovations ; Gestion ; Technologie de l'information ; Gestion ; Planification stratégique ; BUSINESS & ECONOMICS ; Industrial Management ; BUSINESS & ECONOMICS ; Management ; BUSINESS & ECONOMICS ; Management Science ; BUSINESS & ECONOMICS ; Organizational Behavior ; Information technology ; Management ; New products ; Strategic planning ; Technological innovations ; Management ; Digitale Revolution ; Geschäftsmodell ; Industrie 4.0 ; Informationsmanagement ; Informationsmanager ; Informationstechnik ; Innovation ; Innovationsmanagement ; Strategisches Management ; Technischer Fortschritt ; Unternehmen
    Abstract: Jedes Unternehmen, das vor dem Aufkommen des Internets gegründet wurde, steht heute vor derselben großen Herausforderung: Wie lässt sich das bisherige Geschäftsmodell so transformieren, dass es in einer digitalen Wirtschaftswelt wettbewerbsfähig bleibt? David L. Rogers, weltweit anerkannter Experte für digitale Strategien, zeigt auf, dass es bei der digitalen Transformation nicht um Technologie geht, sondern vielmehr um ein Umdenken hinsichtlich Ihrer Geschäftsstrategien. Auf der Grundlage seiner Erfahrungen als Berater für Unternehmer und Führungskräfte aus aller Welt erläutert Rogers in diesem Buch, wie Unternehmen aus der vordigitalen Zeit ihre Geschäftsmodelle erfolgreich umgestalten und die neuen Möglichkeiten der digitalen Welt für sich erschließen können. Dafür beschreibt Rogers praxisnah, inwiefern traditionelle Unternehmen ihre Geschäftsstrategien in fünf wesentlichen Domänen überdenken müssen und wie sich dafür neue Konzepte entwickeln lassen: Kunden, Wettbewerb, Daten, Innovation und Wertschöpfung. Er veranschaulicht jede der in diesem Playbook vorgestellten Strategien anhand von realen Fallstudien, von Google bis General Electric, von Airbnb bis zur New York Times. Mithilfe praktischer Frameworks und neun Schritt-für-Schritt-Planungstools macht er die von den größten digitalen Innovatoren der Neuzeit gewonnenen Erkenntnisse für Unternehmen jeder Art anwendbar. Dieses Playbook konzentriert sich voll und ganz auf die Frage, wie sich traditionelle Unternehmen anpassen können, um im digitalen Zeitalter erfolgreich zu bestehen und die digitale Disruption zu bewältigen. Es ist ein unverzichtbarer Leitfaden für Führungskräfte, die ihr Unternehmen auf die nächste Stufe profitablen Wachstums bringen wollen.
    Note: Online resource; Title from title page (viewed July 24, 2017) , Mode of access: World Wide Web.
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    The customer-driven playbook : converting customer feedback into successful products (2017)
    Sebastopol, CA : O'Reilly Media
    Details
    ISBN: 9781491981245 , 1491981245
    Language: English
    Pages: 1 online resource (1 volume) , illustrations
    Edition: First edition.
    Keywords: New products ; Customer relations ; Production management ; Electronic books ; Electronic books ; local
    Abstract: Despite the wide acceptance of Lean approaches and customer-development strategies, many product teams still have difficulty putting these principles into meaningful action. That's where The Customer-Driven Playbook comes in. This practical guide provides a complete end-to-end process that will help you understand customers, identify their problems, conceptualize new ideas, and create fantastic products they'll love. To build successful products, you need to continually test your assumptions about your customers and the products you build. This book shows team leads, researchers, designers, and managers how to use the Hypothesis Progression Framework (HPF) to formulate, experiment with, and make sense of critical customer and product assumptions at every stage. With helpful tips, real-world examples, and complete guides, you'll quickly learn how to turn Lean theory into action. Collect and formulate your assumptions into hypotheses that can be tested to unlock meaningful insights Conduct experiments to create a continual cadence of learning Derive patterns and meaning from the feedback you've collected from customers Improve your confidence when making strategic business and product decisions Track the progression of your assumptions, hypotheses, early ideas, concepts, and product features with step-by-step playbooks Improve customer satisfaction by creating a consistent feedback loop
    Note: Includes bibliographical references and index. - Description based on online resource; title from title page (viewed July 6, 2017)
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  • 35
    Online Resource
    Online Resource
    Organizing for new technologies : getting an innovative technology to market can be a challenge for an established company when the technology runs counter to the company's current business model, but the right organizational design can help. (2017)
    [Cambridge, Massachusetts] : MIT Sloan Management Review
    Details
    Language: English
    Pages: 1 online resource (1 volume)
    Keywords: Strategic planning ; Business planning ; New products ; Electronic books ; Electronic books ; local
    Abstract: When faced with an emerging technology, many companies have trouble responding - not because they don't recognize how it impacts their business, but because they have difficulty managing the uncertainty around the new technology's competitive viability. And when the technology significantly disrupts the company's existing business, it can create structural impediments to pursuing opportunities.
    Note: "Reprint #58220.". - Includes bibliographical references. - Description based on online resource; title from cover (viewed January 27, 2017)
    URL: https://learning.oreilly.com/library/view/-/53863MIT58220/?ar
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    Online Resource
    Online Resource
    Inspired : how to create tech products customers love (2017)
    [Place of publication not identified] : Wiley
    Details
    ISBN: 9781119387565 , 1119387566
    Language: English
    Pages: 1 online resource (1 volume)
    Edition: Second edition.
    Parallel Title: Erscheint auch als
    Keywords: Quality of products ; Consumer satisfaction ; Customer relations ; Production planning ; New products ; Electronic books ; Electronic books ; local
    Abstract: How do today's most successful tech companies-Amazon, Google, Facebook, Netflix, Tesla-design, develop, and deploy the products that have earned the love of literally billions of people around the world? Perhaps surprisingly, they do it very differently than the vast majority of tech companies. In INSPIRED, technology product management thought leader Marty Cagan provides readers with a master class in how to structure and staff a vibrant and successful product organization, and how to discover and deliver technology products that your customers will love-and that will work for your business. With sections on assembling the right people and skillsets, discovering the right product, embracing an effective yet lightweight process, and creating a strong product culture, readers can take the information they learn and immediately leverage it within their own organizations-dramatically improving their own product efforts. Whether you're an early stage startup working to get to product/market fit, or a growth-stage company working to scale your product organization, or a large, long-established company trying to regain your ability to consistently deliver new value for your customers, INSPIRED will take you and your product organization to a new level of customer engagement, consistent innovation, and business success. Filled with the author's own personal stories-and profiles of some of today's most-successful product managers and technology-powered product companies, including Adobe, Apple, BBC, Google, Microsoft, and Netflix-INSPIRED will show you how to turn up the dial of your own product efforts, creating technology products your customers love. The first edition of INSPIRED, published ten years ago, established itself as the primary reference for technology product managers, and can be found on the shelves of nearly every successful technology product company worldwide. This thoroughly updated second edition shares the same objective of being the most valuable resource for technology product managers, yet it is completely new-sharing the latest practices and techniques of today's most-successful tech product companies, and the men and women behind every great product.
    Note: Date of publication from resource description page. - Revised edition of the author's Inspired, 2008. - Description based on print version record
    URL: https://learning.oreilly.com/library/view/-/9781119387503/?ar
    URL: Cover
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  • 37
    Online Resource
    Online Resource
    Lean customer development : building products your customers will buy (2017)
    Sebastopol, CA : O'Reilly Media
    Details
    Language: English
    Pages: 1 online resource (1 volume) , illustrations.
    Series Statement: The lean series
    Keywords: Consumers ; Research ; New products ; Electronic books ; Electronic books ; local
    Abstract: How do you develop products that people will actually use and buy? This practical guide shows you how to validate product and company ideas through customer development research-before you waste months and millions on a product or service that no one needs or wants. With a combination of open-ended interviewing and fast and flexible research techniques, you'll learn how your prospective customers behave, the problems they need to solve, and what frustrates and delights them. These insights may shake your assumptions, but they'll help you reach the "ah-ha!" moments that inspire truly great products. Validate or invalidate your hypothesis by talking to the right people Learn how to conduct successful customer interviews play-by-play Detect a customer's behaviors, pain points, and constraints Turn interview insights into Minimum Viable Products to validate what customers will use and buy Adapt customer development strategies for large companies, conservative industries, and existing products
    Note: Includes bibliographical references and index. - Description based on online resource; title from title page (Safari, viewed September 20, 2017)
    URL: https://learning.oreilly.com/library/view/-/9781492023784/?ar
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  • 38
    Online Resource
    Online Resource
    Mapping innovation : a playbook for navigating a disruptive age (2017)
    New York : McGraw-Hill Education
    Details
    ISBN: 9781259862243 , 1259862240
    Language: English
    Pages: 1 online resource (1 volume) , illustrations
    Parallel Title: Erscheint auch als
    Keywords: Technological innovations ; Management ; Diffusion of innovations ; Management ; Research, Industrial ; New products ; Electronic books ; Electronic books ; local
    Abstract: Map the innovation space-and blaze a path to profits and growth Countless books, articles, and other advice promise leaders solutions to the complex challenges they face. Some offer quick, silver-bullet remedies-a straight line to success!-and some are so technical that readers get lost before they begin. Now, there's Mapping Innovation , a refreshing alternative in the crowded business innovation space. Engaging and informative without sacrificing substance and expertise, this groundbreaking guide provides thorough background on some of the greatest innovations of the past century as well as . It details the processes that advanced them from inception to world-changing products-and shows you how to replicate their success. Business innovation expert Greg Satell helps you find your way by revealing the four models of innovation: Basic Research, Breakthrough Innovation, Sustaining Innovation, and Disruptive Innovation. One size does not fit all, so he provides a framework-the Innovation Matrix-for discovering which "type" of innovation process best suits the problem you need to solve. It's about asking the right questions, so that you can apply the right strategies to the problems you need to solve. In the end, you'll have a crystal clear model for disrupting the marketplace, scaling your efforts to propel your enterprise forqward, and leverage digital platforms to your advantage. Mapping Innovation offers a simple and accessible but powerful approach to developing a strategy that will put you light years ahead of the competition!.
    Note: Includes bibliographical references and index. - Description based on print version record
    URL: https://learning.oreilly.com/library/view/-/9781259862243/?ar
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  • 39
    Online Resource
    Online Resource
    Simply brilliant : powerful techniques to unlock your creativity and spark new ideas (2017)
    New York : AMACOM
    Details
    ISBN: 9780814437209 , 0814437206
    Language: English
    Pages: 1 online resource (1 volume) , illustrations
    Keywords: Creative ability in business ; Creative ability ; Creative thinking ; New products ; Electronic books ; Electronic books ; local
    Abstract: What if you could brainstorm innovative solutions to your company's challenges? What if you could dream up new businesses that capture markets? What if you could tap the creative genius driving Silicon Valley's success stories? The truth is you can! Analytical thinkers, numbers people, non-artists-everyone can generate imaginative ideas. All it takes is letting go of the "I'm not creative" mindset and employing a proven process. Using his CreativityWorks framework, creativity and innovation expert Bernhard Schroeder explains how to break out of your mental box, reignite natural curiosity, and move step by step through a set of exercises that help individuals and teams: Fuel creativity through tight deadlines Create more ideas in brainstorming sessions Radically improve products Find inspired solutions using IdeaGen, SCAMPER, Observation Lab, Tempero, the Phoenix List, and other tools. From surroundings that spur interaction to culture that promotes creativity, Simply Brilliant opens the door to imagination and limitless opportunity.
    Note: Includes index. - Description based on online resource; title from title page (viewed October 3, 2016)
    URL: https://learning.oreilly.com/library/view/-/9780814437209/?ar
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  • 40
    Online Resource
    Online Resource
    Jobs to be done : a roadmap for customer-centered innovation (2017)
    New York : AMACOM
    Details
    ISBN: 9780814438084 , 0814438083
    Language: English
    Pages: 1 online resource (1 volume) , illustrations
    Parallel Title: Erscheint auch als
    Keywords: Creative ability in business ; New products ; Cost effectiveness ; Consumer satisfaction ; Electronic books ; Electronic books ; local
    Abstract: Successful innovation doesn't begin with a brainstorming session-it starts with the customer. So in an age of unlimited data, why do more than 50% of new products fail to meet expectations? The truth is that we need to stop asking customers what they want . . . and start examining what they need . First popularized by Clayton Christensen, the Jobs to be Done theory argues that people purchase products and services to solve a specific problem. They're not buying ice cream, for example, but celebration, bonding, and indulgence. The concept is so simple (and can remake how companies approach their markets) - and yet many have lacked a way to put it into practice. This book answers that need. Its groundbreaking Jobs Roadmap guides you through the innovation process, revealing how to: Gather valuable customer insights Turn those insights into new product ideas Test and iterate until you find success Follow the steps in Jobs to Be Done , and you'll arrive at solutions that are both original and profitable.
    Note: Includes bibliographical references and index. - Description based on print version record
    URL: https://learning.oreilly.com/library/view/-/9780814438084/?ar
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  • 41
    Online Resource
    Online Resource
    Product roadmaps relaunched : how to set direction while embracing uncertainty (2017)
    Sebastopol, CA : O'Reilly Media
    Details
    Language: English
    Pages: 1 online resource (1 volume) , illustrations
    Edition: First edition.
    Keywords: Product management ; New products ; Strategic planning ; United States ; Technological innovations ; Electronic books ; Electronic books ; local
    Abstract: A good product roadmap is one of the most important and influential documents an organization can develop, publish, and continuously update. In fact, this one document can steer an entire organization when it comes to delivering on company strategy. This practical guide teaches you how to create an effective product roadmap, and demonstrates how to use the roadmap to align stakeholders and prioritize ideas and requests. With it, you'll learn to communicate how your products will make your customers and organization successful. Whether you're a product manager, product owner, business analyst, program manager, project manager, scrum master, lead developer, designer, development manager, entrepreneur, or business owner, this book will show you how to: Articulate an inspiring vision and goals for your product Prioritize ruthlessly and scientifically Protect against pursuing seemingly good ideas without evaluation and prioritization Ensure alignment with stakeholders Inspire loyalty and over­-delivery from your team Get your sales team working with you instead of against you Bring a user­ and buyer-­centric approach to planning and decision-making Anticipate opportunities and stay ahead of the game Publish a comprehensive roadmap without over­committing
    Note: Includes bibliographical references and index. - Description based on online resource; title from title page (Safari, viewed November 2, 2017)
    URL: lizenzpflichtig
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  • 42
    Online Resource
    Online Resource
    Mapping innovation : a playbook for navigating a disruptive age (2017)
    [Place of publication not identified] : McGraw Hill-Ascent Audio
    Details
    ISBN: 9781639293926 , 1639293922
    Language: English
    Pages: 1 online resource (1 sound file (8 hr., 7 min.))
    Edition: [First edition].
    DDC: 658.5/14
    Keywords: Technological innovations Management ; Diffusion of innovations Management ; Research, Industrial ; New products ; Audiobooks ; Downloadable audio books
    Abstract: Map the innovation space-and blaze a path to profits and growth Countless books, articles, and other advice promise leaders solutions to the complex challenges they face. Some offer quick, silver-bullet remedies-a straight line to success!-and some are so technical that readers get lost before they begin. Now, there's Mapping Innovation, a refreshing alternative in the crowded business innovation space. Engaging and informative without sacrificing substance and expertise, this groundbreaking guide provides thorough background on some of the greatest innovations of the past century as well as . It details the processes that advanced them from inception to world-changing products-and shows you how to replicate their success. Business innovation expert Greg Satell helps you find your way by revealing the four models of innovation: Basic Research, Breakthrough Innovation, Sustaining Innovation, and Disruptive Innovation. One size does not fit all, so he provides a framework-the Innovation Matrix-for discovering which "type" of innovation process best suits the problem you need to solve. It's about asking the right questions, so that you can apply the right strategies to the problems you need to solve. In the end, you'll have a crystal clear model for disrupting the marketplace, scaling your efforts to propel your enterprise forward, and leverage digital platforms to your advantage. Mapping Innovation offers a simple and accessible but powerful approach to developing a strategy that will put you light years ahead of the competition!.
    Note: Online resource; title from title details screen (O'Reilly, viewed September 27, 2022)
    URL: lizenzpflichtig
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  • 43
    Online Resource
    Online Resource
    The Elgar companion to innovation and knowledge creation (2017)
    Cheltenham, UK : Edward Elgar Publishing
    Details
    ISBN: 9781782548522
    Language: English
    Pages: 1 Online-Ressource (xv, 818 Seiten)
    Series Statement: Elgaronline
    Series Statement: Edward Elgar books
    Series Statement: Edward Elgar E-Book Archive
    Parallel Title: Erscheint auch als The Elgar companion to innovation and knowledge creation
    Parallel Title: Erscheint auch als The Elgar companion to innovation and knowledge creation
    DDC: 658.575
    RVK:
    QC 344
    RVK:
    RB 10660
    RVK:
    QP 210
    Keywords: Innovation ; Innovation research ; New products ; Knowledge economy ; Technological innovations ; Electronic books ; Innovation ; Wirtschaft
    Abstract: Contents: Preface -- 1. Innovation and knowledge creation: challenges to the field / Harald Bathelt, Patrick Cohendet, Sebastian Henn and Laurent Simon -- Part I. innovation as a concept -- 2. A conceptual history of innovation / Benoit Godin -- 3. Concepts and models of innovation / Patrick Cohendet and Laurent Simon -- 4. Science and innovation / Jean-Alain Héraud -- 5. Reverse innovation / Thierry Burger-Helmchem and Caroline Hussler -- 6. Broadening the concept of open innovation / Wim Vanhaverbeke -- 7. Measurement of innovation / Stephane Lhuillery, Julio Raffo and Intan Hamdan-Livramento -- Part II. innovation and institutions -- 8. Institutional context and innovation / Johannes Glückler and Harald Bathelt -- 9. Innovation in practice / Deborah Dougherty -- 10. Domesticating innovation - Designing revolutions / Yellowlees Douglas and Andrew Hargadon -- 11. Innovation and lock-in / Uwe Cantner and Simone Vannuccini -- 12. Patents and open innovation / Julien Pénin -- Part III. innovation and creativity -- 13. Managing knowledge, creativity, and innovation / Patrick Cohendet, Guy Parmentier and Laurent Simon -- 14. Urban diversity and innovation / Pierre Desrochers, Samuli Leppala and Joanna Szurmak -- 15. Innovation and the cultural economy / Andy C. Pratt -- 16. Innovation and cultural industries / Deborah Leslie and Norma M. Rantisi -- 17. Services and innovation / Johannes Glückler -- 18. Design theories, creativity and innovation / Pascal Le Masson, Armand Hatchuel and Benoit Weil -- 19. The dark side of creativity / David H Cropley -- Part IV. Innovation, networking and communities -- 20. Social networks and innovation / Michel Ferrary and Mark Granovetter -- 21. Community, creativity and innovation / Joanne Roberts -- 22. Industrial clusters in global networks / Elisa Giuliani -- 23. The user innovation phenomenon / Cyrielle Vellera, Eric Vernette and Susumu Ogawa -- 24. Horizontal learning / Pengfei Li -- 25. Innovation versus technological achievement / Dominique Foray -- Part V. Innovation in permanent spatial settings -- 26. Geography of innovation, proximity and beyond / Alain Rallet and Andre Torre -- 27. Urban bias in innovation studies / Richard Shearmur -- 28. National and regional innovation systems / Harald Bathelt and Sebastian Henn -- 29. National innovation systems and globalization / Bengt-Åke Lundvall -- 30. Innovation, regional development and relationality / Arnoud Lagendijk -- Part VI. Innovation in temporary and virtual settings -- 31. Trade fairs and innovation / Harald Bathelt -- 32. Innovation through trade show concertation / Francesca Golfetto and Diego Rinallo -- 33. Knowledge collaboration in virtual communities / Gernot Grabher and Oliver Ibert -- 34. Performativity and the innovation-replication dilemma / Luciana D'Adderio -- 35. Coworking and innovation / Janet Merkel -- Part VII. Innovation, entrepreneurship and market making -- 36. Markets, marketization and innovation / Michel Callon -- 37. Market formation and innovation systems / Ulrich Dewald and Bernard Truffer -- 38. Innovation and entrepreneurship / Ed Malecki and Ben Spigel -- 39. Transnational entrepreneurs and global knowledge transfer / Sebastian Henn and Harald Bathelt -- 40. Institutional entrepreneurship and innovation in Alzheimer's / Nina Geilinger, Stefan Haefliger, Georg von Krogh, and Fotini Pachidou -- Part VIII. Governance and management of innovation -- 41. Relational geographies of knowledge and innovation / James R. Faulconbridge -- 42. Innovation, governance and place / Maryann Feldman and Nicola Lowe -- 43. The dynamics of organizational structures and performances / Giovanni Dosi and Luigi Marengo -- 44. Learning through governance / Neil Bradford and David Wolfe -- 45. Global value chains and innovation / Ari Van Assche -- 46. Innovation, development and global destruction networks / Andrew Herod, Graham Pickren, Al Rainnie and Susan McGrath-Champ -- 47. Innovation and the global eco-industry / Bernard Sinclair-Desgagné -- Index.
    Abstract: This Companion provides a comprehensive, state-of-the-art overview and critical evaluation of existing conceptualizations and new developments in innovation research. Arguing that innovation research requires inter- and trans-disciplinary explanations and methodological pluralism at various levels, it draws on multiple perspectives of innovation, knowledge and creativity from economics, geography, history, management, political science and sociology. The Companion provides the definitive guide to the field and introduces new approaches, perspectives and developments. The Companion systematically analyzes the challenges, problems and gaps in innovation research. Leading scholars reflect upon and critically assess the fundamental topics of the field, including: - innovation as a concept - innovation and institutions - innovation and creativity - innovation, networking and communities - innovation in permanent spatial settings - innovation in temporary and virtual settings - innovation, entrepreneurship and market making - innovation governance and management. Innovation researchers and students in economics, economic geography, industrial sociology, innovation studies, international business, management and political science will find the Companion to be an essential resource. It will also appeal to practitioners in innovation and policy makers in economic development, public policy and innovation policy
    DOI: 10.4337/9781782548522
    URL: Volltext
    URL: Deutschlandweit zugänglich
    URL: Deutschlandweit zugänglich
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    Online Resource
    Online Resource
    Gathering customer data (2017)
    [Place of publication not identified] : O'Reilly
    Details
    Language: English
    Pages: 1 online resource (1 volume) , illustrations
    Keywords: Consumer satisfaction ; Customer relations ; New products ; Production management ; Electronic books ; Electronic books ; local
    Abstract: While it's important to engage with customers and gather their feedback, the process is less impactful if you can't make sense out of the data you're collecting. In this lesson, you'll learn how to derive patterns and meaning in your data, and most importantly, share your findings throughout your organization.
    Note: "From The customer-driven playbook / by Travis Lowdermilk & Jessica Rich"--Cover. - Date of publication from resource description page. - "Lesson"--Cover. - Includes bibliographical references. - Description based on online resource; title from title page (Safari, viewed January 11, 2018)
    URL: https://learning.oreilly.com/library/view/-/9781492031185/?ar
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  • 45
    Online Resource
    Online Resource
    Tools for chemical product design : from consumer products to biomedicine (2017)
    Amsterdam : Elsevier
    Associated volumes
    Details
    Language: English
    Pages: 1 Online-Ressource
    Edition: Online-Ausg.
    Series Statement: Computer-aided chemical engineering 39
    Parallel Title: Erscheint auch als Tools for chemical product design
    Keywords: Biomedical engineering ; Chemical industry ; New products ; Chemical engineering
    Note: Includes bibliographical references and index
    URL: Volltext
    URL: Volltext
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  • 46
    Online Resource
    Online Resource
    Why great new products fail (2016)
    [Cambridge, MA] : MIT Sloan Management Review
    Details
    Language: English
    Pages: 1 online resource (1 volume) , illustrations
    Keywords: New products ; Product elimination ; Electronic books ; Electronic books ; local
    Abstract: Too often, great products fail because customers do not recognize the value that they create. Although we now have ample insight into how customers evaluate new products, many companies focus primarily on creating value -- without enough regard to how customers recognize innovations and evaluate new products. There are only two ways consumers can collect information, the author notes: They can search, or they can infer. Knowing when consumers will search or infer will help you determine which of your innovations customers will recognize. The Internet has had a profound impact on the way customers evaluate many products. First, it has lowered the cost of search by making information more accessible. Second, the Internet has broadened what is searchable by including customer reviews as well as product features on standard spec sheets. To ensure that customers will recognize the value your products offer, the author recommends focusing on three questions: Are customers motivated to search? Are they able to search effectively? What cues will customers use to infer value?
    Note: Place of publication from publisher's website. - Includes bibliographical references. - Description based on online resource; title from cover page (Safari, viewed April 14, 2016)
    URL: https://learning.oreilly.com/library/view/-/53863MIT57314/?ar
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  • 47
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    Online Resource
    Quality assurance : applying methodologies for launching new products, services, and customer satisfaction (2016)
    Boca Raton, FL : CRC Press
    Details
    ISBN: 9781498728706 , 1498728707
    Language: English
    Pages: 1 online resource (xxxv, 603 pages) , illustrations
    Parallel Title: Erscheint auch als
    Keywords: Quality assurance ; New products ; Electronic books ; local ; Electronic books
    Abstract: Although regularly introducing new products or services is the lifeblood of most industries, bringing them to market can be fraught with peril. Timing, cost, and quality all play important roles in a successful product launch and avoiding expensive- often in more than just dollars- recalls and redesigns. Quality Assurance: Applying Methodologies fo
    Note: Includes bibliographical references. - Description based on print version record
    URL: lizenzpflichtig
    URL: Inhaltsverzeichnis
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  • 48
    Online Resource
    Online Resource
    Engineering for industrial designers and inventors : how to design wonderful things (2016)
    [Place of publication not identified] : O'Reilly
    Details
    Language: English
    Pages: 1 online resource (1 streaming video file (3 hr., 36 min., 5 sec.)) , digital, sound, color
    Keywords: Industrial design ; Industrial engineering ; Product design ; New products ; Electronic videos ; local
    Abstract: "Having a visceral understanding of mechanical engineering is key to effectively designing industrially manufactured products and systems. Without it, the products you create may bend and break. But many creative designers find it difficult to develop that foundational awareness due to the plodding math-centric method by which mechanical engineering is usually taught. Twenty year industrial design veteran Thomas Ask breaks free from that constrained approach by offering food to both sides of the brain in this holistic look at how to design wonderful things. Ask, a founder of the Society of Inventors and Mad Scientists, feeds the right brain first with a rich survey of the non-technical influences (cultural traditions, visual stereotypes, brand management, etc.) that propel or inhibit industrial design. Then it's the left brain's turn, with a deep chew into material mechanics, heat transfer, and fluid dynamics (the core disciplines of mechanical engineering), where Ask's specially prepared found-in-nature examples helpfully flavor each topic."--Resource description page.
    Note: Title from title screen (viewed April 29, 2016)
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  • 49
    Online Resource
    Online Resource
    Pitching your IoT project : how to get executive buy-in (2016)
    Sebastopol, CA : O'Reilly Media
    Details
    Language: English
    Pages: 1 online resource (1 volume)
    Edition: First edition.
    Keywords: Internet of things ; New products ; Information technology ; Organizational change ; Electronic books ; Electronic books ; local
    Abstract: If you're a developer trying to get corporate buy-in for an IoT project, you need to understand that this pitch is much different than one for a typical new product or technology buy. Without fully realizing it, you may be asking for many things in one pitch: new approaches to interdepartmental communication, new ways to make management decisions based on the data your project will generate, new forms of customer interaction, and/or even major changes in staffing. This report from veteran O'Reilly editor Andy Oram delivers practical advice for preparing a compelling IoT pitch to CxO-level execs. Not only will you need to demonstrate how your project will improve the product, the customer experience, or the manufacturing or delivery processes, you also should be aware of how these changes will affect your relationships with suppliers, customers, and even competitors. This report explores the challenges and provides strategies for a successful pitch.
    Note: Description based on online resource; title from title page (Safari, viewed June 11, 2018)
    URL: https://learning.oreilly.com/library/view/-/9781492042433/?ar
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  • 50
    Online Resource
    Online Resource
    Engineering for industrial designers and inventors : fundamentals for designers of wonderful things (2016)
    Sebastopol, CA : O'Reilly Media
    Details
    Language: English
    Pages: 1 online resource (1 volume) , illustrations
    Edition: First edition.
    Keywords: Industrial design ; Industrial engineering ; Product design ; New products ; Electronic books ; Electronic books ; local
    Abstract: If you have designs for wonderful machines in mind, but aren't sure how to turn your ideas into real, engineered products that can be manufactured, marketed, and used, this book is for you. Engineering professor and veteran maker Tom Ask helps you integrate mechanical engineering concepts into your creative design process by presenting them in a rigorous but largely nonmathematical format. Through mind stories and images, this book provides you with a firm grounding in material mechanics, thermodynamics, fluid dynamics, and heat transfer. Students, product and mechanical designers, and inventive makers will also explore nontechnical topics such as aesthetics, ethnography, and branding that influence product appeal and user preference. Learn the importance of designing functional products that also appeal to users in subtle ways Explore the role of aesthetics, ethnography, brand management, and material culture in product design Dive into traditional mechanical engineering disciplines related to the behavior of solids, liquids, and gases Understand the human factors of design, such as ergonomics, kinesiology, anthropometry, and biomimicry Get an overview of available mechanical systems and components for creating your product
    Note: Includes index. - Description based on online resource; title from title page (Safari, viewed May 13, 2016)
    URL: https://learning.oreilly.com/library/view/-/9781491932605/?ar
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  • 51
    Online Resource
    Online Resource
    The idea generator : 15 clever thinking tools to create winning ideas quickly (2016)
    Harlow, United Kingdom : Pearson Education
    Details
    ISBN: 9781292156033 , 1292156031
    Language: English
    Pages: 1 online resource (1 volume) , illustrations
    Edition: First edition.
    Parallel Title: Erscheint auch als
    Keywords: Creative ability in business ; Creative thinking ; New products ; Electronic books ; Electronic books ; local
    Abstract: ARE YOU USING THE BEST CREATIVE THINKING TOOLS? Brainstorming is the go-to method for generating ideas and solutions in teams, but it's been proven to be ineffective for over 50 years. The Idea Generator gives you 15 simple, easy-to-use tools that can be used and reused for a variety of purposes to help you generate ideas quickly and focus on developing only the best ideas. • Find a more effective, productive, quicker alternative to brainstorming new ideas. • Develop and shape your ideas into winning results on your own - or in a group. • Achieve more insightful thinking on strategic opportunities. • Quickly find solutions to the business issues that affect you. • Utilise the time saved to share your best ideas and produce game-changing solutions in a team workshop. DON'T GET STUCK IN A BRAINSTORM BRAINDRAIN. USE THE IDEA GENERATOR FOR FAST RESULTS.
    Note: Includes index. - Description based on print version record
    URL: https://learning.oreilly.com/library/view/-/9781292156033/?ar
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  • 52
    Online Resource
    Online Resource
    Superior Customer Value, 3rd Edition (2016)
    [Erscheinungsort nicht ermittelbar] : CRC Press | Boston, MA : Safari
    Details
    Language: English
    Pages: 1 online resource (320 pages)
    Edition: 3rd edition
    Keywords: Creative ability in business ; Creative thinking ; Technological innovations ; New products ; Electronic books ; local
    Abstract: A customer-centric culture provides focus and direction for the organization, ensuring that exceptional value will be offered to customers — this, in turn, results in enhanced market performance. Unfortunately, caught up in the daily economic and competitive pressures of running complex and fast-changing businesses, managers may lose sight of customers’ desires. And, consequently, customer experiences often fall far short of expectations. Written by an expert with more than fifteen years of experience, Superior Customer Value: Strategies for Winning and Retaining Customers, Third Edition benchmarks the best companies and shows you what it truly means to create world-class value for customers. The book is a state-of-the-art guide to designing, implementing, and evaluating a customer value strategy in service, technology, and information-based organizations. It explores key marketing planning issues that emphasize relationship management strategies to keep customers happy. See What’s New in the Third Edition: New topics include: Business models Co-creation of value Corporate entrepreneurship Customer experience management Customer value metrics Net promoter score Image Innovation Social media Expanded coverage of: Customer relationship management E-business opportunities Written as an academic textbook for use in MBA programs, the book is highly readable, practical, and action-oriented, giving managers at all levels of experience guidance on how to improve marketing operations and create customer-centric organizations. It explains valuable tools such as customer value funnel, customer value assessment, service-quality-image-price (SQIP) analysis, and CRM models. Each chapter has a customer value insight checklist, action items, and informative figures and tables. This revised edition addresses current trends in value-adding business practice, from understanding how to drive a market and find new ventures to the rise in customer importance of the online arena and new models and metrics for customer loyalty and retention. Great companies amaze and delight customers — Superior Customer Value offers a strategic blueprint to learn from the market leaders and apply those lessons to your organization. Art Weinstein discusses the book in several videos on the CRC Press YouTube Channel.
    Note: Online resource; Title from title page (viewed April 19, 2016)
    URL: https://learning.oreilly.com/library/view/-/9781439861295/?ar
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    Designing and developing analytics-based data products : an increasing number of companies are creating products that combine data with analytical capabilities : creating an effective development process for these data products requires following well-established steps - and adding a few new ones, too (2016)
    [Cambridge, Massachusetts] : MIT Sloan Management Review
    Details
    Language: English
    Pages: 1 online resource (1 volume)
    Keywords: New products ; Commercial products ; Data mining ; Electronic books ; Electronic books ; local
    Abstract: The combination of new analytical capabilities and burgeoning data assets are being used to form value-added "data products." Such products have powered rapid growth in the value and success of online companies, but the expansion of analytics means the standard model for developing these products needs to evolve. An updated model needs to reflect new "time to market" expectations and input from a variety of stakeholders.
    Note: "Reprint #58121.". - Includes bibliographical references. - Description based on online resource; title from cover (Safari, viewed December 3, 2016)
    URL: https://learning.oreilly.com/library/view/-/53863MIT58121/?ar
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    Innovation : discovering processes for bringing new products to market (2015)
    [Place of publication not identified] : O'Reilly
    Details
    Language: English
    Pages: 1 online resource (1 volume) , illustrations
    Keywords: Technological innovations ; New products ; Electronic books ; Electronic books ; local
    Abstract: Innovation is inherently disruptive when it comes to new products and services, especially for companies forced to react to developments like Google and the iPhone. In this O'Reilly report, Mike Barlow investigates how startups and large companies alike are looking to keep up with the pace of technological innovation today. Disruptive innovation doesn't always involve a new product or service. Creating new a business model or new market for an existing product can have the same effect. A couple of years ago, a small platform-as-a-service company repurposed an internal project as a virtual shipping container called Docker-a classic "pivot" story. With this report, you'll explore the different challenges and opportunities faced by startups and mature companies during the innovation process. The stakes are high. Many tech giants that dominated the scene 25 years ago, such as Wang Laboratories and the Digital Electronics Corporation, have since been disrupted out of existence by sharper, faster, bigger, or more agile rivals. Mike Barlow is an award-winning journalist, author, and communications strategy consultant. Since launching his own firm, Cumulus Partners, he has represented major organizations in a number of industries.
    Note: Date of publication from resource description page (Safari, viewed October 18, 2016). - Description based on online resource; title from title page (viewed October 18, 2016)
    URL: https://learning.oreilly.com/library/view/-/9781491975626/?ar
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    Enterprise IoT : strategies & best practices for connected products & services (2015)
    Sebastopol, CA : O'Reilly Media
    Details
    Language: English
    Pages: 1 online resource (1 volume) , illustrations
    Edition: First edition.
    Keywords: Internet of things ; New products ; Information technology ; Product design ; Electronic books ; Electronic books ; local
    Abstract: Current hype aside, the Internet of Things will ultimately become as fundamental as the Internet itself, with lots of opportunities and trials along the way. To help you navigate these choppy waters, this practical guide introduces a dedicated methodology for businesses preparing to transition towards IoT-based business models. With a set of best practices based on case study analysis, expert interviews, and the authors' own experience, the Ignite IoT Methodology outlined in this book delivers actionable guidelines to assist you with IoT strategy management and project execution. You'll also find a detailed case study of a project fully developed with this methodology.
    Note: Includes bibliographical references and index. - Description based on online resource; title from cover page (Safari, viewed November 5, 2015)
    URL: https://learning.oreilly.com/library/view/-/9781491934258/?ar
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    The innovation workout : the 10 tried-and-tested steps that will build your creativity and innovation skills (2015)
    Harlow, United Kingdom : Pearson Education
    Details
    ISBN: 9781292085043 , 1292085045
    Language: English
    Pages: 1 online resource (1 volume) , illustrations
    Series Statement: The business gym
    Keywords: Creative ability in business ; Creative thinking ; Technological innovations ; New products ; Electronic books ; Electronic books ; local
    Abstract: Take your performance to the next level with our tried-and-tested guide on innovation. The Innovation Workout has been specially developed to be clear, simple, very easy to follow and highly effective. Our unique pre-workout test will help you identify your weak and strong points and the straightforward 10-step improvement plan will show you how you can quickly boost your skills. Test yourself - Start by finding out your current confidence and knowledge of innovation Follow the 10 Steps - learn everything you need to know to become an expert innovator Take action - Experience 10 situations where you can apply your new-found skill in real life Face your fears - Take on 10 common innovation challenges to test your skills and find out how to handle them. This book really works. Start your innovation workout today and begin exercising your full potential.
    Note: Includes index. - Description based on online resource; title from title page (viewed May 12, 2016)
    URL: https://learning.oreilly.com/library/view/-/9781292085043/?ar
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    The guide to entrepreneurship : how to create wealth for your company and stakeholders (2015)
    Boca Raton, FL : CRC Press
    Details
    ISBN: 9781482209082 , 148220908X
    Language: English
    Pages: 1 online resource (xx, 395 pages) , illustrations
    Parallel Title: Erscheint auch als
    Keywords: Entrepreneurship ; New business enterprises ; New products ; Success in business ; Electronic books ; Electronic books ; local
    Abstract: Whether you work for an established company and want to trailblaze new products (intrapreneurship), or want to establish your own new venture (entrepreneurship), The Guide to Entrepreneurship: How to Create Wealth for Your Company and Stakeholders supplies invaluable guidance along with concrete action plans. In contrast to academic publications that merely emphasize accounting methods, this guide to intrapreneurship and entrepreneurship focuses squarely on the entrepreneur. Demystifying the process of starting a company from scratch, the book provides aspiring entrepreneurs with detailed guidance that is written in plain English. It explores what constitutes entrepreneurial timber and the leadership skills required to raise all the needed capital. If you are thinking of starting your own company or have already decided to take the plunge, this book will help you determine: If you have what it takes to become a successful entrepreneur The value of your idea before funding If you and your team possess the skills required to gain a market advantage How to raise capital effectively Explaining the critical importance of intellectual property to investors, the book covers the fundamentals of business valuations. It also explains how to write winning business proposals. While each chapter is designed to stand on its own, the book chapters are arranged in a manner that makes it easy for experienced entrepreneurs to jump from chapter to chapter as they please. Identifying the unique set of characteristics that are shared by successful entrepreneurs, this guide will be especially helpful to anyone looking to start new ventures that require a high degree of scientific knowledge.
    Note: Includes bibliographical references. - Description based on print version record
    URL: https://learning.oreilly.com/library/view/-/9781482209075/?ar
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    Lean UX mit der Lean-Methode zu besserer User Experience (2015)
    [Germany] : mitp Verlags
    Details
    ISBN: 9783958451599
    Language: German
    Pages: 1 online resource (1 volume) , illustrations
    Edition: 1. Auflage.
    Keywords: User-centered system design ; New products ; Consumer satisfaction ; Product management ; Electronic books ; Electronic books ; local
    Abstract: Lean UX effektiv im Unternehmen implementieren Vorhandene Strukturen anpassen und interdisziplinäre Teams bilden Mit Lean UX schlanke und schnell lieferbare Produktversionen erstellen Der Lean-UX-Ansatz für das Interaction Design ist wie geschaffen für die webdominierte Realität von heute. Jeff Gothelf, Pionier und führender Experte für Lean UX, erläutert in diesem Buch die zentralen Prinzipien, Taktiken und Techniken dieser Entwicklungsmethode von Grund auf - das Experimentieren mit Designideen in schneller Abfolge, die Validierung mithilfe echter Nutzer und die kontinuierliche Anpassung Ihres Designs anhand der neu hinzugewonnenen Erkenntnisse. In Anlehnung an die Theorien des Lean Developments und anderer agiler Entwicklungsmethoden gestattet Ihnen Lean UX, sich auf das Designen der eigentlichen User Experience statt auf die Deliverables zu konzentrieren. Dieses Buch zeigt Ihnen, wie Sie eng mit anderen Mitgliedern des Produktteams zusammenarbeiten sowie frühzeitige und häufige Nutzerfeedbacks realisieren können. Außerdem erfahren Sie, wie sich der Designprozess in kurzen, iterativen Zyklen vorantreiben lässt, um herauszufinden, was sowohl in geschäftlicher Hinsicht als auch aus Sicht der Nutzer am besten funktioniert. Lean UX weist Ihnen den Weg, wie Sie dieses Umdenken in Ihrem Unternehmen herbeiführen können - eine Wendung zum Besseren. Visualisieren Sie das Problem, das Sie zu lösen versuchen, und fokussieren Sie Ihr Team auf die »richtigen« Ergebnisse Vermitteln Sie dem gesamten Produktteam das Designer Toolkit Lassen Sie Ihr Team sehr viel früher als üblich an Ihren Erkenntnissen teilhaben Erstellen Sie MVPs (Minimum Viable Products), um in Erfahrung zu bringen, welche Ideen und Konzepte funktionieren Beziehen Sie die »Stimme des Kunden« in den gesamten Projektzyklus mit ein Kombinieren Sie Lean UX mit dem agilen Scrum-Framework und steigern Sie so die Produktivität Ihres Teams Setzen Sie sich mit den organisatorischen Veränderungen auseinander, die zur Anwendung und Integration der Lean-UX-Methode erforderlich sind
    Note: "Authorized German translation of the English edition of Lean UX"--Impressum. - Description based on online resource; title from title page (Safari, viewed September 18, 2015)
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    Lean customer development : twórz produkty, po które klienci będą ustawiać się w kolejkach (2015)
    Gliwice, Poland : Helion
    Details
    Language: Polish
    Pages: 1 online resource (1 volume) , illustrations
    Keywords: Consumers ; Research ; New products ; Electronic books ; Electronic books ; local
    Abstract: To metoda idąca o krok dalej niż tradycyjne techniki marketingowe. Nie tylko pomoże Ci poznać potrzeby i preferencje klientów oraz zgłębić user experience, ale zweryfikuje tę wiedzę na drodze eksperymentów naukowych. Dzięki odpowiedniemu połączeniu otwartych wywiadów oraz szybkich i elastycznych technik badawczych dowiesz się, jak zachowują się Twoi potencjalni klienci, jakie problemy usiłują rozwiązać, a także co ich frustruje, a co jest przedmiotem ich zachwytów.
    Note: Authorized Polish translation of: Lean customer development, c2014. - Description based on online resource; title from title page (Safari, viewed March 10, 2015)
    URL: lizenzpflichtig
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    Fail fast or win big : the start-up plan for starting now (2015)
    New York, NY : AMACOM
    Details
    ISBN: 9780814434796 , 0814434797
    Language: English
    Pages: 1 online resource (1 volume) , illustrations
    Keywords: New business enterprises ; Planning ; New products ; Electronic books ; Electronic books ; local
    Abstract: Entrepreneurs have long been taught that to be successful, they need to spend months perfecting a business plan and finding investors before they can finally launch their business. But with the marketplace changing at lightning speed, this notion is not only outdated-it's costly. There's no point to building a business in a bubble. Today's entrepreneurs must embrace the idea of "failing fast." They need to connect with real customers and determine quickly whether their idea is worth pursuing, needs new direction, or should be abandoned altogether. Fail Fast or Win Big shows entrepreneurs how to: Create a rapid prototype of their product or service • Develop a business model instead of a business plan • Test it repeatedly with customers so they can spot failure early • Continue to refine the model based on customer interactions • Leverage their network and resources in order to run lean The longer it takes to launch a company, the more changes there will have been in the market place. Featuring real-life examples of entrepreneurs who set out to fail fast and ended up winning big, this ground breaking guide reveals how the right kind of risk can really pay off.
    Note: Includes bibliographical references index. - Description based on online resource; title from title page (Safari, viewed February 5, 2015)
    URL: https://learning.oreilly.com/library/view/-/9780814434789/?ar
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    Creativity and problem solving (2015)
    New York, N.Y. : AMACOM
    Details
    ISBN: 9780814433171 , 0814433170
    Language: English
    Pages: 1 online resource (1 v.)
    Series Statement: Brian Tracy success library
    Keywords: Problem solving ; Electronic books ; Creative ability in business ; Creative thinking ; Technological innovations ; New products ; Electronic books ; local
    Abstract: The crucial element separating an exceptional career from a lackluster one is the ability to devise innovative solutions to work challenges. With research showing the direct relationship between ideas and profitability, creative thinking skills are vital to professional advancement. As one of the world's premiere success experts, Brian Tracy knows that creativity can be developed with practice and a few helpful tools. This concise book reveals 21 proven, practical techniques readers can use to immediately begin generating a stream of productive ideas, including how to: Stimulate the three primary triggers to creativity • Inspire a creative mindset in staff through recognition, rewards, and environment • Use methods such as Brainstorming, Zero-Based Thinking, Nominal Group Technique, and Lateral Thinking to solve problems, improve systems, devise new products, and come up with fresh, exciting marketing angles • Ask focused questions to generate elegant solutions • Understand the difference between mechanical and adaptive thinking • Rigorously evaluate new ideas . . .without shutting down the creative impulse Containing mind-stimulating exercises and down-to-earth strategies, this career-changing book helps anyone tap into the root source of their own intuitive genius.
    Note: Includes index. - Description based on print version record
    URL: https://learning.oreilly.com/library/view/-/9780814433164/?ar
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    The ways to new : 15 paths to disruptive innovation (2015)
    Hoboken, New Jersey : John Wiley & Sons
    Details
    ISBN: 9781119211822 , 1119211824
    Language: English
    Pages: 1 online resource (1 volume)
    Parallel Title: Erscheint auch als
    Keywords: Creative ability in business ; Technological innovations ; New products ; Organizational change ; Strategic planning ; Electronic books ; Electronic books ; local
    Abstract: Break free and lead the market with the roadmap to Disruption The Ways to New gives you a blueprint for innovation, helping you dig your organization out of the quicksand and get on the fast track to growth. Author Jean-Marie Dru is the originator the Disruption methodology, which he shares here; he is also an international authority on breaking the mold and leading the market, and this book is his guide to making it happen. Too many companies are too slow with innovation. They lag behind, creating at a snail's pace, and thus miss out on any kind of organic growth. They approach new ideas too conservatively, and focus innovation on products only-when there is a whole world out there waiting to be disrupted. This book shows you how to steer your organization toward continued innovation, creation, growth, and success, with 15 proven paths to disruption. Each is illustrated with case studies from companies like L'oreal, Procter & Gamble, and Salesforce.com, to show you the glaring differences between disruption and stagnation. We like to think that we live in a world where innovation happens at a staggering pace. The reality is that we don't, but that leaves an opening that your organization can fill if you're willing to break from the herd. This book shows you how start turning in a new direction, toward sustained, forward-thinking growth. Foster organic growth within your organization Become more proactive about innovation Understand the famous "Disruption" methodology Learn the specific, proven paths to disruption Everyone loves to cite Apple, Google, and Amazon as proof of high-speed innovation. But companies like this represent only 20% of companies worldwide-the other 80% are still floundering and failing to move forward. The Ways to New gives you a roadmap to innovation, and the tools to make it work.
    Note: Includes bibliographical references and index. - Description based on print version record
    URL: https://learning.oreilly.com/library/view/-/9781119167976/?ar
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    Customer focused process innovation : linking strategic intent to everyday execution (2015)
    New York : McGraw-Hill Education
    Details
    ISBN: 9780071834711 , 0071834710
    Language: English
    Pages: 1 online resource (1 volume) , illustrations
    Parallel Title: Erscheint auch als
    Keywords: Reengineering (Management) ; Organizational effectiveness ; Organizational change ; Diffusion of innovations ; Industrial management ; Electronic books ; Creative ability in business ; Creative thinking ; Technological innovations ; New products ; Electronic books ; local
    Abstract: DRIVE SUSTAINABILITY AND GROWTH WITH A PROCESS FOCUSED ENTERPRISE You can execute a world-class business improvement plan, but if its effects don't reach the customer--is it really of value? In this groundbreaking book, business innovation expert David Hamme reveals a powerful and proven method for connecting your company's valuecreation processes to customer-desired products--forging a direct link between strategic intentions and everyday business activities. The goal is to systematize innovation in your company--and Customer Focused Process Innovation takes you step-by-step through the details to accomplish this goal. With Hamme as your guide, you'll transform your organization into a Process Focused Enterprise--one in which organizational silos, command-andcontrol management, guesswork, and information inadequacies cease to exist--and where intuitive, simplified, fact-based, customer-connected, efficient approaches are the rule, not the exception. Customer Focused Process Innovation shows you how to: Assess your current operational capabilities by visually depicting work streams and building a conceptual blueprint from your core value chain to the end consumer Drive customer-focused improvements by building rich feedback loops from the front lines and by actively managing the customer's processes Implement a powerful new system that embeds process management practices to ensure every process delivers the greatest financial benefit "When designed, managed, and utilized correctly, business processes are the foundational framework for innovation," Hamme writes. You don't have to hope that innovation will just happen. You now have the knowledge, insight, and tools to drive it. With Customer Focused Process Innovation you have everything you need to revamp your processes to innovate, grow, and outpace the competition. PRAISE FOR CUSTOMER FOCUSED PROCESS INNOVATION : "Hamme's approach is not a pie-in-the-sky set of big ideas, but rather an expertly woven and intuitively practical framework of concepts and tools that bridge the gap between visions and strategies." -- Steve Jegier, Head of Strategy, Wealth, Brokerage, and Retirement, Wells Fargo "Hamme's emphasis on using a process focus and initiative management to drive long-term, real improvement to an organization is spot on. It's the only way to really bring about the adaptation needed to survive." -- Richard Maltsbarger, Business Development Executive, Lowe's Companies, Inc. "Finally a busine...
    Note: Includes bibliographical references and index. - Description based on print version record
    URL: https://learning.oreilly.com/library/view/-/9780071834704/?ar
    URL: Inhaltsverzeichnis
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    The Oxford handbook of creativity, innovation, and entrepreneurship (2015)
    Oxford : Oxford University Press
    Details
    ISBN: 9780199983469
    Language: English
    Pages: 1 online resource.
    Series Statement: Oxford library of psychology
    Parallel Title: Erscheint auch als The Oxford handbook of creativity, innovation, and entrepreneurship
    DDC: 658.4
    RVK:
    QP 210
    Keywords: Entrepreneurship ; Kreativität ; Innovation ; Entrepreneurship ; Creative ability in business ; New products ; Technological innovations ; Entrepreneurship ; Creative ability in business ; New products ; Technological innovations ; Electronic books ; Aufsatzsammlung ; Technische Innovation
    Abstract: Research-based investigations of creativity, innovation, and entrepreneurship have the potential to inform each other and enrich our knowledge of each of these areas, particularly with regard to cognitive processes and effective behaviours. Yet, while these research streams have increasingly received a great deal of attention, they have developed largely independently of one another. This handbook addresses the critical need to integrate these three interrelated literatures.
    DOI: 10.1093/oxfordhb/9780199927678.001.0001
    URL: Volltext
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    The Art of Consultative Selling in IT (2015)
    [Erscheinungsort nicht ermittelbar] : Productivity Press | Boston, MA : Safari
    Details
    Language: English
    Pages: 1 online resource (167 pages)
    Edition: 1st edition
    Keywords: Creative ability in business ; Creative thinking ; Technological innovations ; New products ; Electronic books ; local
    Abstract: If IT companies seek to differentiate themselves from the competition, they must turn to consultative selling. Consultative selling is analyzing the needs and challenges of your customers and selling unique services that enable your customers to reduce costs, increase profits, and improve overall business performance. The Art of Consultative Selling in IT provides a practical framework for becoming a successful consultative seller and shows how to use the blue ocean strategy to identify opportunities in areas where there is no competition. The first section discusses the advantages of consultative selling and explores the concepts of blue oceans. In blue oceans, demand is created rather than fought over. Competition is irrelevant because the rules of the game are waiting to be established. The author explains how you can use consultative selling techniques to create your own blue oceans of unknown market space, where opportunities for growth are both rapid and profitable. In the second section, the author defines the consultative selling framework (CSF). This framework is based on proven processes, best practices, and real-time case studies to make consultative selling a reality. It provides clear guidelines for understanding your customer’s current landscape and challenges, owning its priorities, and helping it to achieve its short-term and long-term goals. The author explains how to use CSF to generate innovative ideas and present them to your customer through profit improvement or efficiency improvement proposals. The book concludes with examples of several innovative business improvement ideas that you can present to your customers, including Agile project management, master data management (MDM), application portfolio rationalization, and business process management (BPM). The author discusses the benefits of each methodology and lists the trigger points to think about when deciding whether the methodology can add value to a particular customer.
    Note: Online resource; Title from title page (viewed January 27, 2015) , Mode of access: World Wide Web.
    URL: https://learning.oreilly.com/library/view/-/9781498707718/?ar
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    Prototype to product : a practical guide for getting to market (2015)
    Sebastopol, CA : O'Reilly Media
    Details
    Language: English
    Pages: 1 online resource (1 volume) , illustrations
    Edition: First edition.
    Keywords: Product design ; New products ; New business enterprises ; Electronic books ; Electronic books ; local
    Abstract: Product development is the magic that turns circuitry, software, and materials into a product, but moving efficiently from concept to manufactured product is a complex process with many potential pitfalls. This practical guide pulls back the curtain to reveal what happens-or should happen-when you take a product from prototype to production. For makers looking to go pro or product development team members keen to understand the process, author Alan Cohen tracks the development of an intelligent electronic device to explain the strategies and tactics necessary to transform an abstract idea into a successful product that people want to use.
    Note: Includes index. - Description based on online resource; title from cover (Safari, viewed August 24, 2015)
    URL: https://learning.oreilly.com/library/view/-/9781449362959/?ar
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    Lean customer development : building products your customers will buy (2014)
    Sebastopol, CA : O'Reilly Media
    Details
    Language: English
    Pages: 1 online resource (1 v.) , ill.
    Edition: 1st ed.
    Series Statement: The lean series
    Keywords: Consumers ; Research ; New products ; Electronic books ; Electronic books ; local
    Abstract: How do you develop products that people will actually use and buy? This practical guide shows you how to validate product and company ideas through customer development research-before you waste months and millions on a product or service that no one needs or wants. With a combination of open-ended interviewing and fast and flexible research techniques, you'll learn how your prospective customers behave, the problems they need to solve, and what frustrates and delights them. These insights may shake your assumptions, but they'll help you reach the "ah-ha!" moments that inspire truly great products. Validate or invalidate your hypothesis by talking to the right people Learn how to conduct successful customer interviews play-by-play Detect a customer's behaviors, pain points, and constraints Turn interview insights into Minimum Viable Products to validate what customers will use and buy Adapt customer development strategies for large companies, conservative industries, and existing products
    Note: Includes bibliographical references and index. - Description based on online resource; title from title page (Safari, viewed May 23, 2014)
    URL: https://learning.oreilly.com/library/view/-/9781449356576/?ar
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    Pivot : how top entrepreneurs adapt and change course to find ultimate success (2014)
    Hoboken, N.J. : J. Wiley & Sons
    Details
    ISBN: 9781118559840 , 1118559843
    Language: English
    Pages: 1 online resource (1 v.) , ill.
    Parallel Title: Erscheint auch als
    Keywords: New business enterprises ; Entrepreneurship ; New products ; Creative ability in business ; Electronic books ; Electronic books ; local
    Abstract: A proven approach to achieving entrepreneurial success in new corporate ventures and startups Every day, business and corporate startups take action based on assumptions. Yet these assumptions are based largely on guesswork that leads to everything from costly mistakes to the failure of ventures. Fortunately, there are ways to overcome these issues and excel in your business endeavors-and this book will show you how. Engaging and informative, Pivot provides entrepreneurs with practical guidance for achieving success in corporate ventures as well as new startups. Based on more than fifteen years of academic research and many more years of experience in business and corporate startups, this book skillfully addresses topics ranging from resources and organizational uncertainties to the scope and scale of new business opportunities. Reveals how to successfully conceptualize new business opportunities, pivot as required to experiment with these opportunities, and accelerate to the marketplace Captures the capabilities needed to quickly build a business by understanding and systematically reducing uncertainties from market landscape and technology to talent and organizational positioning The digital component of this book includes a world-class strategic innovation methodology that is in demand from corporations worldwide Written with today's serious entrepreneur in mind, Pivot will provide you with the tools you'll need to get ahead of the competition and achieve consistent success. Note: The ebook version does not provide access to the companion files.
    Note: Includes bibliographical references and index. - Description based on print version record
    URL: https://learning.oreilly.com/library/view/-/9781118559840/?ar
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    Open data now : the secret to hot startups, smart investing, savvy marketing, and fast innovation (2014)
    New York : McGraw Hill Education
    Details
    ISBN: 9780071829786 , 0071829784
    Language: English
    Pages: 1 online resource (1 v.) , ill.
    Parallel Title: Erscheint auch als
    Keywords: Statistical services ; Surveys ; Data processing ; Social surveys ; Data processing ; Marketing research ; Data processing ; Big data ; Freedom of information ; Technological innovations ; New products ; Entrepreneurship ; Electronic books ; Electronic books ; local
    Abstract: Get unprecedented access to thousands of databases. It's called Open Data, and it's revolutionizing business. The business leader's guide to using Open Data to analyze patterns and trends, manage risk, solve problems-and seize the competitive edge Two major trends-the exponential growth of digital data and an emerging culture of disclosure and transparency-have converged to create a world where voluminous information about businesses, government, and the population is becoming visible, accessible, and usable. It's called Open Data, and this book helps leaders harness its power to market and grow their companies. Open Data Now gives you the knowledge and tools to take advantage of this phenomenon in its early stages-and beat the competition to leveraging its many benefits. Joel Gurin is an expert on making complex data sets useful in solving consumer problems, analyzing corporate information, and addressing social issues. He has collaborated with leaders in data, technology, and policy in the U.S. and UK governments, including officials in the White House and 10 Downing Street and at more than 20 U.S. federal agencies.
    Note: Includes bibliographical references and index. - Description based on print version record
    URL: https://learning.oreilly.com/library/view/-/9780071829779/?ar
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    Thinkers 50 innovation : breakthrough thinking to take your business to the next level (2014)
    New York : McGraw-Hill Education
    Details
    ISBN: 9780071827829 , 007182782X
    Language: English
    Pages: 1 online resource (1 v.)
    Series Statement: Thinkers 50
    Parallel Title: Erscheint auch als
    Keywords: Technological innovations ; Management ; Diffusion of innovations ; Creative ability in business ; New products ; Electronic books ; Electronic books ; local
    Abstract: The World's Leading Business Minds on Today's Most Critical Challenges Featuring VJ Govindarajan, Linda Hill, Clay Christensen, and many more "Thinkers50 is now established as the definitive ranking of global thought leaders." -- Professor Costas Markides, London Business School Innovation used to separate extraordinary companies from average companies. Today, it's making the difference between those that succeed and those that outright fail. Business leaders have no choice: innovate or die. Stuart Crainer and Des Dearlove, creators of Thinkers50, bring you the very latest thinking on the subject of business innovation. Citing the ideas and insights of the world's leading thinkers and business practitioners, the authors present a guide to business innovation that will put you ahead of the competition. Chapters include: Disruptive Innovation Co-creating the Future Opening Up Innovation Innovating Management Leading Innovation Where Innovation Meets Strategy Where Innovation Meets Society Each book in the Thinkers50 series provides authoritative explanations of the concepts, ideas, and practices that are making a difference today, including specific examples and cases drawn from the original sources. "Innovation is where the worlds of business and creativity meet to create new value," Crainer and Dearlove write. Today's customers are more demanding than ever. They want the best, coolest, most advanced product available. If you don't deliver it, your competitor will. Read Thinkers50 Innovation and learn how to apply the best ideas from the brightest minds in business innovation.
    Note: Includes bibliographical references and index. - Description based on print version record
    URL: https://learning.oreilly.com/library/view/-/9780071827812/?ar
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    Business thought leaders from India : the best ideas on innovation, management, strategy, and leadership (2014)
    New York : McGraw-Hill Education
    Details
    ISBN: 9780071827539 , 0071827536
    Language: English
    Pages: 1 online resource (1 v.)
    Series Statement: Thinkers 50
    Parallel Title: Erscheint auch als
    Keywords: Management ; India ; Strategic planning ; India ; Leadership ; India ; Executives ; India ; Case studies ; Electronic books ; Creative ability in business ; Creative thinking ; Technological innovations ; New products ; Electronic books ; local
    Abstract: The World's Leading Business Minds on Today's Most Critical Challenges The most innovative ideas from the Thinkers50 India now produces a disproportionately high percentage of the business world's most influential thinkers. As globalization progresses, it is increasingly clear that Indian thought leaders will have a major infl uence over how the world conducts business going forward. Creators of the Thinkers50--the world's most respected ranking of business thinkers--Des Dearlove and Stuart Crainer bring you the very latest from India's leading business thinkers. Thinkers50 Business Thought Leaders from India reveals the uniquely Indian approach to management--which is in many ways radically different from Western-style capitalism. Less obsessed with profit and more focused on purpose, Indian-style management is changing the world of business. Chapters include: The Ghoshal Legacy Pyramid Thinking: C. K. Prahalad Making It Happen: Ram Charan and Subir Chowdhury Innovation Indian Style: From VG to Jugaad Global Voices: Pankaj Ghemawat and Anil K. Gupta Each book in the Thinkers50 series provides authoritative explanations of the concepts, ideas, and practices that are making a difference today, including specific examples and cases drawn from the original sources. Where is business headed? Deeper into the type of capitalism that focuses on strategy, structure, and systems? Or toward a new approach that values purpose, process, and people? Read Thinkers50 Business Thought Leaders from India for an expert perspective on this critical topic. The first-ever global ranking of management thought leaders, Thinkers50 is the most prestigious and infl uential listing of its kind. Created in 2001 by Stuart Crainer and Des Dearlove, Thinkers50 has broadened its impact to include identifying, ranking, and sharing the best management thinking in the world. Today, Thinkers50 is recognized as the world's definitive ranking of the top 50 business thinkers, and the Thinkers50 Distinguished Achievement Awards are widely regarded as the "Oscars of management thinking." Now, the ideas and insights of the world's top business figures are right at your fingertips. The Thinkers50 series culls the best of the very best, delivering the latest concepts and theories on today's most important management issues--from leadership to strategy to innovation. The world's leading independent authority on management ideas, Thinkers50 reveals the ideas that are now shaping the world...
    Note: Includes bibliographical references and index. - Description based on print version record
    URL: https://learning.oreilly.com/library/view/-/9780071827560/?ar
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    Future thinkers (2014)
    New York : McGraw-Hill
    Details
    ISBN: 9780071827508 , 0071827501
    Language: English
    Pages: 1 online resource (1 v.)
    Series Statement: Thinkers 50
    Parallel Title: Erscheint auch als
    Keywords: Leadership ; Strategic planning ; Electronic books ; Creative ability in business ; Creative thinking ; Technological innovations ; New products ; Electronic books ; local
    Abstract: The World's Leading Business Minds on Today's Most Critical Challenges The most innovative ideas from the rising stars on the Thinkers50 Guru Radar Globalization, increasing competition, and the rapid pace of innovation are changing business best practices faster and faster. If you have long-term success in mind, you need to stay a step ahead of the competition. Creators of Thinkers50--the world's most respected ranking of business thinkers--Des Dearlove and Stuart Crainer bring you the very latest thinking on the future of business. Thinkers50 Future Thinkers reveals groundbreaking ideas from Thinkers50 Future Thinker award winner Nilofer Merchant; Monika Hamori, professor at Spain's IE Business School; groundbreaking leadership thinker Gianpiero Petriglieri; the cocreator of Jugaad Innovation, Navi Radjou; as well as bestselling authors Adam Grant, James Allworth, and Dorie Clark. Chapters include: What the Future Looks Like The Reinvention of Leadership Understanding Organizations Understanding Working Life Innovation Now Sustaining the Future Each book in the Thinkers50 series provides authoritative explanations of the concepts, ideas, and practices that are making a difference today, including specific examples and cases drawn from the original sources. "If management is a technology, then getting the next update early can be a competitive advantage," the authors write. "And where better to look for the next big idea than to the thinkers of the future?" Business success is no longer a result of finding the most effective way of doing things and sticking with it. The only best practice guaranteed to work is this: embrace change. Read Thinkers50 Future Thinkers and learn how to apply the best ideas from the brightest minds in the business world today. The first-ever global ranking of management thought leaders, Thinkers50 is the most prestigious and influential listing of its kind. Created in 2001 by Stuart Crainer and Des Dearlove, Thinkers50 has broadened its impact to include identifying, ranking, and sharing the best management thinking in the world. Today, Thinkers50 is recognized as the world's definitive ranking of the top 50 business thinkers, and the Thinkers50 Distinguished Achievement Awards are widely regarded as the "Oscars of management thinking." Now, the ideas and insights of the world's top business figures are right at your fingertips. The Thinkers50 series culls the best of the very best, delivering the latest concepts an...
    Note: Includes bibliographical references and index. - Description based on print version record
    URL: https://learning.oreilly.com/library/view/-/9780071827492/?ar
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    The key : how corporations succeed by solving the world's toughest problems (2014)
    New York : McGraw-Hill Education
    Details
    ISBN: 9780071838979 , 007183897X
    Language: English
    Pages: 1 online resource (1 v.) , ill.
    Keywords: Organizational change ; Business planning ; Electronic books ; Creative ability in business ; Creative thinking ; Technological innovations ; New products ; Electronic books ; local
    Abstract: One of the world's foremost experts on the topic of the future of work and human capital, Lynda Gratton argues that global corporations can be major players in changing the world, with their massive networks of human resources, varieties of expertise, and vast organizational skills. In The Key , Gratton shows how companies like IKEA, Nike, Vodaphone, and Unilever are devising innovative ways to tackle critical social issues, and she describes how corporate leaders can transform their own company into an organization equipped to tackle today's toughest issues. Lynda Gratton is Professor of Management Practice at London Business School and the founder of the Hot Spots Movement. She has written seven books and numerous academic articles and is considered one of the world's authorities on people in organizations.
    Note: Includes bibliographical references and index. - Description based on online resource; title from title page (Safari, viewed Oct. 30, 2014)
    URL: https://learning.oreilly.com/library/view/-/9780071838962/?ar
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    Platform ecosystems : aligning architecture, governance, and strategy (2014)
    Waltham, MA : Morgan Kaufmann
    Details
    ISBN: 9780124080546 , 0124080545
    Language: English
    Pages: 1 online resource (1 v.) , ill.
    Parallel Title: Erscheint auch als
    Keywords: Computer software industry ; New products ; Electronic books ; local ; Electronic books
    Abstract: Platform Ecosystems is a hands-on guide that offers a complete roadmap for designing and orchestrating vibrant software platform ecosystems. Unlike software products that are managed, the evolution of ecosystems and their myriad participants must be orchestrated through a thoughtful alignment of architecture and governance. Whether you are an IT professional or a general manager, you will benefit from this book because platform strategy here lies at the intersection of software architecture and business strategy. It offers actionable tools to develop your own platform strategy, backed by original research, tangible metrics, rich data, and cases. You will learn how architectural choices create organically-evolvable, vibrant ecosystems. You will also learn to apply state-of-the-art research in software engineering, strategy, and evolutionary biology to leverage ecosystem dynamics unique to platforms. Read this book to learn how to: Evolve software products and services into vibrant platform ecosystems Orchestrate platform architecture and governance to sustain competitive advantage Govern platform evolution using a powerful 3-dimensional framework If you're ready to transform platform strategy from newspaper gossip and business school theory to real-world competitive advantage, start right here! Understand how architecture and strategy are inseparably intertwined in platform ecosystems Architect future-proof platforms and apps and amplify these choices through governance Evolve platforms, apps, and entire ecosystems into vibrant successes and spot platform opportunities in almost any-not just IT-industry
    Note: Includes bibliographical references and index. - Description based on print version record
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    URL: Inhaltsverzeichnis
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    Corporate venturing : organizing for innovation (2014)
    Cheltenham : Edward Elgar Pub. Ltd
    Details
    ISBN: 9781783476602
    Language: English
    Pages: Online-Ressource (XVIII, 139 S.) , Ill., graph. Darst.
    Series Statement: Elgaronline
    Series Statement: Edward Elgar E-Book Archive
    Parallel Title: Erscheint auch als Corporate venturing
    DDC: 658.4
    RVK:
    QP 210
    Keywords: Innovationsmanagement ; Unternehmensgründung ; Erfolgsfaktor ; Führungskräfte ; Befragung ; Niederlande ; Creative ability in business ; Technological innovations Management ; New products ; Corporate culture ; Organizational change ; Electronic books ; Innovationsmanagement ; Geschäftsidee
    Abstract: 'Corporate venturing is of great strategic importance in today's world of accelerated change in business and technology. In one of the best and most current books on the subject, Van den Bosch and Duysters guide readers through carefully-selected case studies that will enlighten the practitioner and academic alike.'--Dana T. Redford, Portuguese Catholic University and President, Platform for Entrepreneurship Education in Portugal. 'Before an innovation gets the green light in large corporations, it needs to be proved that the innovation will be successful: successful and lucrative. And that's exactly what you can't ever know in advance for a true innovation. Corporate Venturing: Organizing for Innovation shows how corporate oil tankers can take full advantage of innovative speedboats.'--Danny Mekic, Entrepreneur. Large organizations can struggle to keep up with today's fast-changing market and technological developments. However, an increasing number of businesses now engage in corporate venturing as a way to enhance their innovation process. This book fills the gap in management literature by providing a detailed account of best practices in the organization and management of such corporate ventures. The authors highlight eight main cases of organizations that employ corporate venturing within their firms. The cases illustrate how leading corporations organize their corporate venturing process and highlight the best practices that can be distilled from their experience. Jessica van den Bosch and Geert Duysters explain how the ideal corporation is one that is able to combine the scale and pure power of a large organization with the creativity, flexibility and resilience of a small one. With a compendium of useful case studies, and practical guidelines on corporate venturing, this book will appeal to managers, consultants and all leaders involved in the process of creating new ventures within large organizations
    Abstract: 1. Corporate venturing in health care : a CbusineZ case -- 2. Corporate venturing in the chemical industry : a colourful case -- 3. BAC BV : the successful exit of a Unilever spin-out -- 4. Document Services Valley : a lifeline for the printing industry? -- 5. Innovation projects and venturing at Rabobank : creating a new dynamic -- 6. Eindhoven University of Technology's InnovationLab : commercializing scientific research for scientific research itself -- 7. SanomaVentures : innovating by attracting entrepreneurial talent -- 8. nrc.next : reinventing printed news -- 9. Discussion and conclusions -- 10. Top 10 best practices for managing corporate ventures
    Note: Enth. 10 Beitr
    DOI: 10.4337/9781783476602
    URL: Volltext
    URL: Deutschlandweit zugänglich
    URL: Deutschlandweit zugänglich
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    The lean enterprise : how corporations can innovate like startups (2014)
    Hoboken, NJ : John Wiley & Sons
    Details
    Language: English
    Pages: 1 online resource (1 volume)
    Keywords: Lean manufacturing ; Production management ; Quality control ; New products ; Electronic books ; Electronic books ; local
    Abstract: Discover the methods of lean startups that can revolutionize large organizations and their products Even in a tough economic climate, the startup business community has found a way to create innovative, game-changing products in shockingly short timeframes. So why should larger, more established companies take notice? Because they have everything to gain when they examine and adopt the strategies, tools, and attitudes of these smaller competitors. The Lean Enterprise presents a groundbreaking design for revolutionizing larger organizations, one that draws on the ingenious tenets and practices espoused by the startup community. The guidelines in this book will help companies shake the lethargy, bureaucracy, and power struggles that plague large organizations and hold them back from true innovation. At the heart of this resource is a comprehensive, practical approach based on methods, timetables, compensation, financial investment, and case studies that reveal the startup mentality. Respected thought leaders in lean startup methodologies, the authors cover successful enterprise development, development innovation labs, corporate venture arms, and acquisition and integration of startups. Essential reading for entrepreneurs, product managers, executives and directors in Forbes 2000 organizations, and board members Presents the tools and methodologies large businesses need to compete with a new generation of highly-empowered entrepreneurs Covers lean startup culture and principles and identifies the behaviors that arestunting growth at large enterprises Offers a comprehensive, practical approach for developing exciting products and services and opening vast new markets Don't be mystified by the success of startups. Master the methods of this new generation of entrepreneurs and compete on a level playing field.
    Note: Includes index. - Description based on online resource; title from title page (Safari, viewed January 21, 2015)
    URL: https://learning.oreilly.com/library/view/-/9781118852170/?ar
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    Redefining operational excellence : new strategies for maximizing performance and profits across the organization (2014)
    New York : AMACOM, American Management Association
    Details
    ISBN: 9780814433980 , 0814433987
    Language: English
    Pages: 1 online resource (1 v.) , ill.
    Parallel Title: Erscheint auch als
    Keywords: Performance ; Organizational effectiveness ; Management ; Technological innovations ; Electronic books ; Creative ability in business ; Creative thinking ; Technological innovations ; New products ; Electronic books ; local
    Abstract: The old definition of operational excellence is a relic. Our world is too complex, too interconnected, and too fast-moving for organizations to achieve dramatic results simply by eliminating waste and increasing standardization. After all, no company ever cut their way to sustainable growth. True operational excellence is not about "lean" or six sigma or any other methodology. Operational excellence is a mindset, and it achieves breakthrough results. It requires a company culture that questions current models and focuses on adding value, making improvements, and increasing speed. Operational excellence is about finding money and performance boosts in areas businesses don't normally look. Redefining Operational Excellence covers it all--processes, people, and operations--and shares specific strategies to: ● Drive innovation and collaboration ● Engage customers ● Attract and retain top people ● Align strategy and execution ● Optimize speed ● And more Operational excellence is the relentless pursuit of doing things better. This revelatory guide presents a groundbreaking way of doing things that will benefit organizations and their customers.
    Note: Includes index. - Description based on print version record
    URL: https://learning.oreilly.com/library/view/-/9780814433973/?ar
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    La producción es cuestión de tiempo : la ventaja competitiva de la Fábricación de Respuesta Rápida (QRM) (2014)
    Barcelona : Libros de Cabecera
    Details
    ISBN: 9788494140679 , 8494140671
    Language: Spanish
    Pages: 1 online resource (1 volume) , illustrations
    Edition: 1ª edición.
    Keywords: Production management ; Production scheduling ; Manufacturing cells ; New products ; Electronic books ; Electronic books ; local
    Abstract: La Fabricación de Respuesta Rápida (QRM) es un método basado en el factor tiempo, que permite producir con agilidad y un alto índice de calidad. Rajan Suri, de la Universidad de Wisconsin-Madison, es el desarrollador de esta metodología y ha escrito este libro para que, tanto la alta gerencia como el resto de directivos y empleados, comprendan su implementación en toda la empresa y los beneficios asociados. QRM no solo le hará ganar tiempo que invertirá en nuevos pedidos, sino que hará que los colaboradores se impliquen más por los notables resultados y por su participación real en la mejora. Además, QRM se plantea como un marco de trabajo en el que el resto de técnicas de Operaciones son totalmente compatibles: 5S, SMED, TPM, VSM, etc. El libro explica el contexto de los procesos productivos habituales y sus problemáticas, para dar luego una visión de los equipos de trabajo en QRM, cómo se estructura esta metodología en toda la empresa y una hoja de ruta para su implementación.
    Note: Translation of original title: It's about time : the competitive advantage of quick response manufacturing. New York : Productivity Press, 2010. Cf. Title page verso. - Description based on online resource; title from title page (Safari, viewed December 18, 2014)
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    The road to reinvention : how to drive disruption and accelerate transformation (2014)
    San Francisco, CA : Jossey-Bass
    Details
    Language: English
    Pages: 1 online resource (1 volume)
    Edition: First edition.
    Parallel Title: Erscheint auch als
    Keywords: Organizational change ; Diffusion of innovations ; New products ; Strategic planning ; Electronic books ; Electronic books ; local
    Abstract: Companies, communities, and individuals fall for many reasons, but one of the most common-and easily avoidable-is the failure to reinvent. When people and organizations rest on prior successes rather than driving purposeful transformation, they discover too late that they have lost their market position altogether to competitors and external forces. The most successful companies, brands, and individuals make reinvention a regular part of their business strategies. Transformation demands an ongoing process of discovery and imagination, and The Road to Reinvention lays out a systematic approach for continually challenging and reinventing yourself and your business. Venture capitalist and serial entrepreneur Josh Linkner identifies six elements in any business that are ripe for reinvention and shares examples, methods, and step-by-step techniques for creating deliberate, productive disruption. Throughout The Road to Reinvention , Linkner also explores the history-the great rise, unprecedented fall, and now rebirth-of his beloved hometown, Detroit. First rising to greatness as the result of breathtaking innovation, Detroit had generations of booming growth before succumbing to apathy, atrophy, and finally bankruptcy. Now, the city is rising from the ashes and driving sustainable success through an intense focus on reinvention. Linkner brings an insider's view of this incredible story of grit, determination, and creativity, sharing his perspective on Detroit's successes and setbacks as a profound example of large-scale organizational and personal transformation. Change is inevitable. You need to decide: Will you drive that change, or be driven away by it? Will you disrupt or be disrupted? By choosing to deliberately reimagine your own status quo, you can secure a strong future for both your company and your career.
    Note: Includes bibliographical references and index. - Description based on print version record
    URL: https://learning.oreilly.com/library/view/-/9781118910375/?ar
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    Idea to invention : what you need to know to cash in on your inspiration (2014)
    New York : AMACOM
    Details
    ISBN: 9780814432952 , 0814432956
    Language: English
    Pages: 1 online resource (xvi, 254 p.) , ill.
    Parallel Title: Erscheint auch als
    Keywords: Inventions ; Creative thinking ; New products ; Electronic books ; Electronic books ; local
    Abstract: You don't have to be a mechanical genius to be an inventor. Anyone can invent-a parent wrestling with a baby sling . . . a coach frustrated with slick-soled running shoes . . . an office worker determined to keep the computer cords untangled. Inventing is simply finding clever solutions to everyday challenges. Author and inventor Patricia Nolan-Brown has turned common annoyances into ingenious and money-making products. She shares the tricks of her trade in Idea to Invention, a practical guide that helps ordinary people look at their world with the eyes of an inventor. Readers will learn six simple steps to invention-and discover: • How they rate on six crucial personality traits • Creativity habits that spark invention • The power of tape-and-paper prototypes to refine their vision • How to navigate the ins and outs of licensing and patenting their product • The pros and cons of finding a licensed manufacturer vs. running a home-based assembly line • How to promote their invention-from perfecting the pitch and finding store buyers to trade-show shortcuts and strategies for creating buzz online • Product enhancements that add years to shelf life From initial concept to thriving business, this handy guide simplifies the invention process and gives creative thinkers the competitive edge they need to achieve success.
    Note: Includes index. - Description based on print version record
    URL: https://learning.oreilly.com/library/view/-/9780814432938/?ar
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    How to become innovative : collection (2014)
    Upper Saddle River, New Jersey : FTPress Delivers
    Details
    ISBN: 9780133742664 , 0133742660
    Language: English
    Pages: 1 online resource (2 v. in 1) , ill.
    Keywords: Organizational change ; Management ; Technological innovations ; Management ; Industrial management ; New products ; Production planning ; Product management ; Electronic books ; Electronic books ; local
    Abstract: Making Innovation Work presents a formal innovation process proven to work at HP, Microsoft, and Toyota to help ordinary managers drive top and bottom line growth from innovation. The authors have drawn on their unsurpassed innovation consulting experience -- as well as the most thorough review of innovation research ever performed. They'll show what works, what doesn't, and how to use management tools to dramatically increase the payoff from innovation investments. Learn how to define the right strategy for effective innovation, how to structure an organization to innovate best, how to implement management systems to assess ongoing innovation, how to incentivize teams to deliver, and much more. This book offers the first authoritative guide to using metrics at every step of the innovation process -- from idea creation and selection through prototyping and commercialization. This updated edition refreshes the examples used throughout the book and features a new introduction that gives currency to the principles covered throughout. ¿ For years, Creating Breakthrough Products has offered an indispensable roadmap for uncovering new opportunities, identifying what customers really value, and building products and services that redefine markets -- or create entirely new markets. Now, the authors have thoroughly updated their classic book, adding brand-new chapters on service design and global innovation, plus new insights, best practices, and case studies from both U.S. and global companies. Their new second edition presents: Revolutionary (Apple-style) and evolutionary (Disney-style) approaches to innovation: choosing between them, and making either one work More coverage of Value Opportunity Analysis and ethnography New case studies ranging from Navistar's latest long-haul truck to P+G's reinvention of Herbal Essences, plus updates to existing cases New coverage of the emerging environment of product-service ecosystems Additional visual maps and illustrations that make the book more intuitive and accessible Readers will find new insights into identifying Product Opportunity Gaps that can lead to enormous success, navigating the "Fuzzy Front End" of product development, and leveraging contributions from diverse product teams -- while staying relentlessly focused on their customers' values and lifestyles, from strategy through execution.
    Note: A compilation of two FTPress/Pearson titles. - Includes bibliographical references and indexes. - Description based on online resource; title from title page (viewed Oct. 15, 2013)
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    Creating and marketing new products and services (2014)
    Boca Raton, FL : CRC Press
    Details
    ISBN: 9781482203615
    Language: English
    Pages: 1 online resource (xxv, 383 p.) , ill.
    Parallel Title: Erscheint auch als
    Keywords: New products ; New products ; Marketing ; Marketing research ; Product design ; Electronic books ; Electronic books ; local
    Abstract: It's no secret that some of the most successful companies, such as 3M, Procter & Gamble, Microsoft, and Mercedes-Benz, are also known for their new product development strategies. Creating and Marketing New Products and Services teaches the key business and marketing principles needed to successfully design and launch new products and services in today's global market. It begins by providing the foundation required to understand the role of new product development in the innovating organization. The book emphasizes marketing research techniques that can help firms identify the voice of the customer and incorporate these findings into their new product development process. It addresses the role of sustainability in innovation, open innovation strategies, and international co-development efforts of new products and services. Explaining how to manage the development and marketing of new products and services, this book will teach you how to: Select a new product strategy that matches the needs of your organization Set up a disciplined process for new product development Define target market opportunities and search out high potential ideas Understand customer needs, structure them, and prioritize the needs to clearly define the benefits and values that your product will deliver Integrate marketing, engineering, R&D, and production resources to design a high-quality product that satisfies customer needs and delivers value Forecast sales before market launch based on testing of the product and the marketing plan The concepts discussed in the book can help to boost innovation and improve the performance of any type of organization. Some of the concepts presented are generic and others must be modified for each application. Together, they can lead to greater profitability and reduced risk in the new product development activities within your organization.
    Note: Includes bibliographical references. - Description based on print version record
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    The myths of creativity : the truth about how innovative companies and people generate great ideas (2014)
    San Francisco, CA : Jossey-Bass
    Details
    ISBN: 9781118729885 , 1118729889
    Language: English
    Pages: 1 online resource (1 v.)
    Parallel Title: Erscheint auch als
    Keywords: Creative ability in business ; Creative thinking ; New products ; Technological innovations ; Electronic books ; Electronic books ; local
    Abstract: How to get past the most common myths about creativity to design truly innovative strategies We tend to think of creativity in terms reminiscent of the ancient muses: divinely-inspired, unpredictable, and bestowed upon a lucky few. But when our jobs challenge us to be creative on demand, we must develop novel, useful ideas that will keep our organizations competitive. The Myths of Creativity demystifies the processes that drive innovation. Based on the latest research into how creative individuals and firms succeed, David Burkus highlights the mistaken ideas that hold us back and shows us how anyone can embrace a practical approach, grounded in reality, to finding the best new ideas, projects, processes, and programs. Answers questions such as: What causes us to be creative in one moment and void in the next? What makes someone more or less creative than his or her peers? Where do our flashes of creative insight come from, and how can we generate more of them? Debunks 10 common myths, including: the Eureka Myth; the Lone Creator Myth; the Incentive Myth; and The Brainstorming Myth Written by David Burkus, founder of popular leadership blog LDRLB For anyone who struggles with creativity, or who makes excuses for delaying the work of innovation, The Myths of Creativity will help you overcome your obstacles to finding new ideas.
    Note: Includes bibliographical references and index. - Description based on print version record
    URL: https://learning.oreilly.com/library/view/-/9781118729885/?ar
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    The innovator's field guide : market-tested methods and frameworks to help you meet your innovation challenges (2014)
    San Francisco, CA : Jossey-Bass
    Details
    Language: English
    Pages: 1 online resource (1 v.) , ill.
    Keywords: Technological innovations ; Management ; Creative ability in business ; New products ; Electronic books ; Electronic books ; local
    Abstract: A step-by-step guide to successfully transforming any organization It is well recognized that succeeding at innovation is fundamental in today's hyper-competitive global marketplace. It is the only way to outperform current and emerging competitors sustainably. But what we call "innovation" is messy and difficult and too often lacks the rigor and discipline of other management processes. The Innovator's Field Guide: Market Tested Methods and Frameworks to Help You Meet Your Innovation Challenges changes that. It is a practical guide that moves beyond the "why" to the "how" of making innovation happen, for leaders and practitioners inside organizations of all sizes. Written by two pioneers in the field of embedding innovation in organization, The Innovator's Field Guide focuses on the most pressing innovation problems and specific challenges innovation leaders will face and offers concrete solutions, tools, and methods to overcome them. Each chapter describes a specific innovation challenge and details proven ways to address that challenge Includes practical ideas, techniques, and leading practices Describes common obstacles and offers practical solutions Any leader or professional who needs concrete solutions-right now-to the critical challenges of innovation will find invaluable aid in the practical, easy-to-understand, and market-tested approaches of The Innovator's Field Guide .
    Note: Includes bibliographical references and index. - Description based on online resource; title from title page (Safari, viewed )
    URL: https://learning.oreilly.com/library/view/-/9781118644300/?ar
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    The new corporate facts of life : rethink your business to transform today's challenges into tomorrow's profits (2014)
    New York : AMACOM
    Details
    ISBN: 9780814433058 , 0814433057
    Language: English
    Pages: 1 online resource (1 v.) , ill.
    Edition: 1st ed.
    Parallel Title: Erscheint auch als
    Keywords: Leadership ; Strategic planning ; Organizational change ; Electronic books ; Creative ability in business ; Creative thinking ; Technological innovations ; New products ; Electronic books ; local
    Abstract: Still myopically chasing quarterly profits, producing the same product the same way, issuing directives to increasingly disengaged employees? Too many organizations cling to outdated practices-to their detriment and almost certain demise. In today's unpredictable, interconnected world you cannot rely on the old rules of business to get stellar results. The New Corporate Facts of Life charts a clear path through the obstacles facing all companies-disruptive innovation, economic instability, environmental degradation, increasing stakeholder power, and other global forces-explaining exactly how to transform each challenge into competitive advantage. Based on interviews with over 50 top executives and thought leaders, including Coca-Cola Enterprises CEO John Brock, Georgia Tech President G.P. "Bud" Peterson, and UPS CFO Kurt Kuehn, the book recounts how leading-edge companies have begun re-shaping strategy, culture, vision, engagement, and leadership to succeed in this brave new world. Change is the only constant in business. Packed with inspiring stories and compelling examples, The New Corporate Facts of Life offers a bird's-eye view of the shifting landscape and reveals how any organization, large or small, can begin creating a profitable, sustainable future.
    Note: Includes bibliographical references and index. - Description based on print version record
    URL: https://learning.oreilly.com/library/view/-/9780814433041/?ar
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    The product manager's desk reference (2014)
    New York : McGraw-Hill Education
    Details
    ISBN: 9780071825818 , 0071825819
    Language: English
    Pages: 1 online resource (1 v.) , ill.
    Edition: 2nd ed.
    Parallel Title: Erscheint auch als
    Keywords: Marketing ; Business forecasting ; Electronic books ; Product management ; Product differentiation ; New products ; Electronic books ; local
    Abstract: Whatever your business sells, product management is one of the most important functions in the organization's pursuit of profits. With everexpanding globalization and increasingly fierce competition, the stakes are higher than ever--and the room for error narrower than ever. Introducing a brand-new Product Management Life Cycle (PMLC) model, The Product Manager's Desk Reference , Second Edition, provides the knowledge, tools, and insight you need to establish yourself as a cutting-edge product manager who contributes measurably to your company's success. In this fully revised edition of the definitive product management guide, veteran product management thought leader and practitioner Steven Haines clearly illustrates the entire product life cycle, from beginning to end. The Product Manager's Desk Reference is packed with an array of best practices and helpful hints that are critical to the efficient management of products. Written for practitioners by a practitioner, The Product Manager's Desk Reference explains how to: Choose and justify which products to build Plan for their profitable creation and deployment Develop and launch them Manage them once they enter the market Gracefully retire them and replace them with new products Efficiently allocate investments across all of the products in an organization The Product Manager's Desk Reference embodies everything "product management." It is a comprehensive, versatile, must-have resource for anyone who works in any company, in any industry, who seeks to successfully and profitably market and manage products and services. PRAISE FOR The Product Manager's Desk Reference : "There are some books that are destined to become classics in their field. The Product Manager's Desk Reference by Steven Haines is one of those books. Anyone working not just in product management but also marketing and business development should take the time to read and absorb the comprehensive body of knowledge that Steven has organized around product management." -- AMANDA NOZ, Head of Positioning and Messaging, Alcatel-Lucent "Steven has done an excellent job of bringing a standard definition of the roles and responsibilities of this 'accidental profession' to the industry, and has provided a path along with tools to improve your skills within the product management profession." -- BRIAN WEBER, Manager of Product Management, Thomson Reuters "Steven Haines covers this multifaceted topic in a systematic manner that makes t...
    Note: "Version 1.0"--T.p. - Includes bibliographical references and index. - Description based on print version record
    URL: https://learning.oreilly.com/library/view/-/9780071824507/?ar
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    The innovation book : how to manage ideas and execution for outstanding results (2014)
    Harlow, UK : Pearson Education
    Details
    ISBN: 9781292011936 , 1292011939
    Language: English
    Pages: 1 online resource (1 v.) , ill.
    Keywords: Technological innovations ; Management ; Creative ability in business ; Creative thinking ; Strategic planning ; New products ; Diffusion of innovations ; Management ; Electronic books ; Electronic books ; local
    Abstract: "If you want to know how to make innovation a reality, read this book before your competition does!" Dr James Canton, CEO & Chairman, Institute for Global Futures The Innovation Book is your hands-on guide to turning new thinking into exciting opportunities. The quick-read format features an overview of each topic, what success looks like, the pitfalls to dodge and an action plan of what you can start doing - right now - to achieve success. Includes: * Your Creative Self - how to become a more powerful innovator * Leading Innovators - how to inspire and motivate creative people * Creating Innovation - how to develop and test new concepts * Winning with Innovation - how to sell your new ideas * The Innovator's Toolkit - 20+ tools to help you create, shape and share your ideas * The Innovator's Case Notes - real-life examples of innovation in action; what would you have done?
    Note: "Winning with innovation making new ideas useful selling radical change creating dynamic business models thinking like a gamechanger leading innovative teams using powerful creativity tools"--Cover. - Includes bibliographical references and index. - Description based on online resource; title from title page (Safari, viewed Aug. 22, 2014)
    URL: https://learning.oreilly.com/library/view/-/9781292011905/?ar
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  • 88
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    Unleashing creativity and innovation : nine lessons from nature for enterprise growth and career success (2014)
    Hoboken, N.J. : J. Wiley & Sons
    Details
    ISBN: 1118768116 , 9781118768112
    Language: English
    Pages: 1 online resource (xviii, 158 p.) , ill.
    Parallel Title: Erscheint auch als
    Keywords: Creative ability in business ; Creative thinking ; New products ; Technological innovations ; Electronic books ; Electronic books ; local
    Abstract: Creativity and innovation are the keys to both organizational growth and successful careers. People understand this, but they do not know how to unleash their natural creative potential. Drawing upon his twenty-two years of first-hand experience helping FedEx grow into a global icon and the last ten years consulting around the world, Madan Birla provides proven and practical answers. Readers will learn How to build a reputation as a creative thinker and become management's go-to person for innovative business solutions Four steps for unleashing their creative potential and generating creative ideas Four communication skills to gain acceptance of your ideas Two words that guarantee promotions How to minimize internal and external negative influences that obstruct creative energy flow How to stop self-censoring and how to confidently express their ideas How to trust that all the resources for germinating creative ideas are within them
    Note: Includes bibliographical references and index. - Description based on print version record
    URL: https://learning.oreilly.com/library/view/-/9781118794777/?ar
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  • 89
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    Innovation governance : how top management organizes and mobilizes for innovation (2014)
    San Francisco, CA : Jossey-Bass
    Details
    ISBN: 9781118588581 , 1118588584
    Language: English
    Pages: 1 online resource (1 volume) , illustrations
    Parallel Title: Erscheint auch als
    Keywords: Technological innovations ; Management ; Diffusion of innovations ; Management ; New products ; Corporate culture ; Organizational behavior ; Electronic books ; Electronic books ; local
    Abstract: The business leader's guide to encouraging continuous innovation in any organization Innovation governance is a hot topic in the business world. In a fast-paced business environment, the ability of corporate leaders to build purpose, direction, and focus for innovation is more important than ever. In this book, the authors provide a framework for encouraging and focusing innovation by explaining what innovation governance is, the various models for governance and their advantages and disadvantages, how to assess and improve governance practices, and behavioral tactics for maximizing the effectiveness of governance. It offers guidance for everyone from the boardroom through senior management, illustrating effective governance models with real case studies from a range of companies in the United States and Europe. Addresses an important yet underappreciated skill for CEOs, board members, and top management Features real-world examples and case studies from a variety of business from around the world Written by an author team with hands-on experience in the subjects of innovation management, organizational learning, innovation leadership, organizational behavior, and individual leadership and teamwork Innovation governance is a sadly neglected topic in many organizations. This book offers vital guidance and real-world experience for building innovation into any business from the top down.
    Note: Includes bibliographical references and index. - Description based on print version record
    URL: https://learning.oreilly.com/library/view/-/9781118588581/?ar
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  • 90
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    Hidden in plain sight : how to create extraordinary products for tomorrow's customers (2013)
    New York, NY : Harper Business
    Details
    ISBN: 9780062125712
    Language: English
    Pages: 1 online resource (1 volume)
    Edition: First edition.
    Keywords: Marketing research ; New products ; Consumer behavior ; Electronic books ; Electronic books ; local
    Abstract: A global-innovation expert offers a new perspective on how consumers think and how to develop products and services that affect their everyday lives. Who are your next customers-not just the ones you are serving today but the ones you'll need three, five, or ten years from now? How do you figure out what goods and services will attract them in the future before your competitors do? According to Jan Chipchase-whom Fast Company has called the "James Bond of design research" and Fortune has called the "Indiana Jones of technology for the developing world"-most of the clues are right in front of us. The key is learning to see the ordinary in a revolutionary new way. As the executive creative director of Global Insights at frog, an award-winning global design and innovation company, Chipchase draws on everyday objects and patterns to show us how to see the world differently, from making a phone call to filling up a gas tank to ascertaining whether it's actually half-and-half you're pouring into your coffee. Chipchase is always looking for opportunities-gaps, anomalies, and contradictions-that will give his clients, some of the world's largest and most successful companies, a distinct competitive advantage, whether they're delivering the most low-tech bar of soap or the most high-tech wireless network. In Hidden in Plain Sight , Chipchase takes readers on his journeys around the globe and shares his methods for identifying the unmet needs of customers. No matter where he stops-whether Cleveland or Kabul-his goals are the same: to spot and decode the routines of daily life and to help readers use the very same tools that he and his team use to see, and capitalize upon, what is hidden in plain sight today to create businesses tomorrow.
    Note: Includes bibliographical references. - Description based on online resource; title from title page (Safari, viewed February 29, 2016)
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    Methods in Product Design (2013)
    [Erscheinungsort nicht ermittelbar] : CRC Press | Boston, MA : Safari
    Details
    Language: English
    Pages: 1 online resource (342 pages)
    Edition: 1st edition
    Keywords: Product management ; Product differentiation ; New products ; Electronic books ; local
    Abstract: As industries adopt consumer-focused product development strategies, they should offer broader product ranges in shorter design times and the processes that can manufacture in arbitrary lot sizes. In addition, they would need to apply state-of-the-art methods and tools to easily conduct early product design and development trade-off analysis among competing objectives. Methods in Product Design: New Strategies in Reengineering supplies insights into the methods and techniques that enable implementing a consumer-focused product design philosophy by integrating design and development capabilities with intelligent computer-based systems. The book defines customer focused design and discusses ways to assess changing demands and sources, and delves into what is needed to successfully manufacture goods in a demanding market. It reviews proven methods for assessing customer need. Then, after showing how changing needs impact the reengineering of products, it explains how change can be efficiently achieved. It details how IT advances and technology support customer-focused product development, discusses cutting-edge mass customization principles that maximize cost-effective production, and illustrates how to implement effective predictive maintenance policies. Methods in Product Design: New Strategies in Reengineering provides methods, state-of-the-art technologies, and new strategies for customer-focused product design and development that allow organizations to quickly respond to the demanding global marketplace.
    Note: Online resource; Title from title page (viewed May 29, 2013)
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    Scalable Innovation (2013)
    [Erscheinungsort nicht ermittelbar] : CRC Press | Boston, MA : Safari
    Details
    Language: English
    Pages: 1 online resource (333 pages)
    Edition: 1st edition
    Keywords: Creative ability in business ; Creative thinking ; Technological innovations ; New products ; Electronic books ; local
    Abstract: Innovation is a primary source of economic growth, and yet only one idea out of 3,000 becomes a successful product or service. Scalable Innovation: A Guide for Inventors, Entrepreneurs, and IP Professionals introduces a model for the innovation process, helping innovators to understand the nature and timing of opportunities and risks on the path to success. The authors apply systems thinking to discover real-life challenges, and provide tools for turning these challenges into opportunities for practical, scalable innovation. The book is organized into four sections: Prologue exposes key barriers to creativity and innovation. It provides telling examples of how years in school and at work make us accept common wisdoms that are likely to hurt our chances to create or take advantage of breakthrough innovations. Section I introduces a system model for understanding technology and solving problems. It shows how to connect the model with real-life solutions, including their reflection in patents. Section II introduces tools for thinking outside the box, considers the role of luck in success of inventions, and presents tools for flexible thinking and imagination development. Section III discusses system dynamics, including how the elements of systems evolve, creating space for invention and scalable innovation. The authors illustrate this with case studies from various industries and technology areas. They analyze several landmark innovations in detail, revealing surprising and essential elements common to all of them. This book presents simple principles that form the foundation of successful innovation, enabling practitioners to anticipate and expedite the creation of value through the guided innovation process. It outlines the most common barriers in reasoning and false beliefs about innovation that impede practitioners from seeing problems in a new light and offers specific ways of dealing with these barriers. It also provides specific tools for quickly identifying essential present and missing elements of systems underpinning high-value problems and their proposed solutions, resulting in an accelerated innovation development and evaluation cycle.
    Note: Online resource; Title from title page (viewed June 13, 2013) , Mode of access: World Wide Web.
    URL: https://learning.oreilly.com/library/view/-/9781466590984/?ar
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    Design Synthesis (2013)
    [Erscheinungsort nicht ermittelbar] : CRC Press | Boston, MA : Safari
    Details
    Language: English
    Pages: 1 online resource (380 pages)
    Edition: 1st edition
    Keywords: Product management ; Product differentiation ; New products ; Electronic books ; local
    Abstract: The biggest challenge in any marketplace is uncertainty. The major changes taking place in world economies, politics, and demographics has raised market uncertainty to its highest level in the past 50 years. However, with new markets opening up in emerging and developing economies, the opportunities have never been better. To compete in this challenging atmosphere, product design/redesign and manufacturing must be integrated to produce better quality products faster and cheaper. Design Synthesis: Integrated Product and Manufacturing System Design provides a conceptual framework and methodologies to do just that. The book explains how to integrate innovative product design with the design of a batch manufacturing system. It covers the technical and social aspects of integration, presents research and best practices, and embeds integration within a framework of sustainable development. It covers the two methods for achieving design synthesis: integration and harmonisation. Product, manufacturing system, and social system architectures are integrated (united or combined to form a whole that is greater than the sum of the parts). The concurrent processes to design the architectures are harmonised (made compatible or coincident with one another). Wide in scope, the book supplies a multi-disciplinary perspective and an extensive discussion on how to maintain integrity during the design process. The authors present research and practices that are difficult or almost impossible to find. They describe the different types of system lifecycles and include guidelines on how to select the appropriate lifecycle for a specific design situation.
    Note: Online resource; Title from title page (viewed October 28, 2013) , Mode of access: World Wide Web.
    URL: https://learning.oreilly.com/library/view/-/9781439881644/?ar
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    Getting innovation right : how leaders leverage inflection points to drive success (2013)
    San Francisco, CA : Jossey-Bass
    Details
    ISBN: 1118378334 , 9781118378335
    Language: English
    Pages: 1 online resource (xviii, 246 p.) , ill.
    Parallel Title: Erscheint auch als
    Keywords: Strategic planning ; Technological innovations ; Management ; Diffusion of innovations ; New products ; Leadership ; Electronic books ; Electronic books ; local
    Abstract: Real-world strategies for uncovering potential and capitalizing on opportunity Innovation is worth little unless it generates lasting success, and gaining measurable results from new ideas requires more than creative risk-taking. Successful innovation demands a tactical approach, and Getting Innovation Right reveals how your company can secure real traction and growth in the marketplace. With Seth Kahan's outcome-based approach, based on his experience leading innovation initiatives at a diverse range of organizations, you will identify the inflection points that generate market opportunities for your company and leverage the best techniques for securing a foothold in a lucrative new space. Offers a framework of 7 key activities for results-driven innovation, from intelligence-gathering through execution Goes beyond abstract advice to offer hands-on approaches that are relevant and applicable in any organization The companion and follow-up to Seth Kahan's bestselling first book,Getting Change Right and FastCompany.com blog Leading Change Grounded in market-based reality, Getting Innovation Right is an indispensable resource for leaders looking to drive results and move in fresh directions.
    Note: Includes bibliographical references and index. - Description based on print version record
    URL: https://learning.oreilly.com/library/view/-/9781118461433/?ar
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    Strategic planning and new product development (2013)
    Upper Saddle River, N.J. : FT Press
    Details
    ISBN: 9780132981828 , 0132981823
    Language: English
    Pages: 1 online resource (1 v.) , ill.
    Keywords: Marketing ; Management ; Telemarketing ; New products ; Strategic planning ; Electronic books ; Electronic books ; local
    Abstract: In Strategic Planning and New Product Development , world-class decision support experts Frank A. Tillman and Deandra T. Cassone present a complete corporate strategic planning model for selecting new products: a model that can be used to systematically manage and evaluate business and/or new product opportunities from conception to commercialization. Tillman and Cassone's model captures input on goals and objectives from all levels of the organization, translates these goals and objectives into clear decision criteria, and generates metrics that can be used to measure the success of any decision. It tracks developmental progress of current and/or new business and product opportunities; helps companies eliminate unprofitable business sooner; brings discipline and consistency to evaluating each new opportunity, and generates a list of clear priorities. Tillman and Cassone go beyond "conceptualizing" this model, presenting actual sample computer screens and identifying every key data input, from financial impact and strategic alignment to probability of success. They also demonstrate how to use weighting to bring greater flexibility and agility to decision modeling. Along with offering exceptionally valuable guidance to product developers and corporate strategists, it also demonstrates the broader applicability of automated decision support systems and offers real-world insight for building models that address a wide spectrum of business challenges.
    Note: Description based on online resource; title from PDF title page (Safari, viewed Oct. 4, 2012)
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    Red thread thinking : weaving together connections for brilliant ideas and profitable innovation (2013)
    New York : McGraw Hill Education
    Details
    ISBN: 9780071808224 , 0071808221
    Language: English
    Pages: 1 online resource (1 v.) , ill.
    Keywords: Diffusion of innovations ; Success in business ; Electronic books ; Creative ability in business ; Creative thinking ; Technological innovations ; New products ; Electronic books ; local
    Abstract: Create products and services your consumers can't pass up--without the high cost of development Success is all about connections. Debra Kaye explodes conventional thinking about innovation and provides an approach that anyone or any business can use to expose the crucial links among observations, experiences, facts, and feelings that on the surface do not seem related--but are--to uncover fresh, brilliant insights. In Red Thread Thinking , Kaye shows you how to weave originality from disparate information and turn it into a product or service that can shake up the marketplace--and your business. What sets Red Thread Thinking apart from other books is that it reveals exactly how to identify and understand hidden cultural codes and shifts in consumer perceptions that speak to emerging and existing markets and, as a result, catapult fresh products to iconic status. A mold-breaking system, Red Thread Thinking sharpens your innovation skills and can assist in problem solving, whether preparing a talk, pitching a project to your colleagues and boss, managing staff in a more productive way, or taking business to a new level. Learn the ways of Red Thread Thinking : Red Thread One: "Innovation--It's All in Your Head"--We can fire up our brains to become better at observing and interpreting what we see around us Red Thread Two: "Everything Old is New"--Take a fresh look at the past to gain remarkable advantage Red Thread Three: "People: The Strangest Animals in the Zoo"--Know what makes your market tick, and you'll know what makes them spend Red Thread Four: "What You See Is What You Get"--Learn how to create an entirely new and accessible "language" to make your product stand out and be universally understood Red Thread Five: "The Force of Passion"--Persevere, review, and refine your ideas without compromising your integrity or core beliefs. Red Thread Thinking teaches you to activate your own knowledge and resources to make better connections, have more and superior insights, and apply history as a valuable source for future-leaning innovation.
    Note: Includes index. - Description based on online resource; title from title page (Safari, viewed July 11, 2014)
    URL: https://learning.oreilly.com/library/view/-/9780071808217/?ar
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    Capitalizing on Lean Production Systems to Win New Business : Creating a Lean and Profitable New Product Portfolio (2013)
    Hoboken : CRC Press
    Details
    ISBN: 9781466586345 , 1466586346
    Language: English
    Pages: 1 online resource (188 pages)
    Parallel Title: Erscheint auch als
    Keywords: Production planning ; Materials management ; Lean manufacturing ; New products ; BUSINESS & ECONOMICS ; Industrial Management ; BUSINESS & ECONOMICS ; Management ; BUSINESS & ECONOMICS ; Management Science ; BUSINESS & ECONOMICS ; Organizational Behavior ; Lean manufacturing ; Materials management ; New products ; Production planning ; Electronic books
    Abstract: The Value Stream MapQuestions to ConsiderIntroductionValue Stream Mapping: The Basis for Systems-Based ThinkingWhat Are the Three Flows, and Why Are They Relevant to New Product Planning?Information FlowMaterial FlowPeople FlowHow Will the Value Stream Map Provide the Foundation for New Product Planning?A Skeleton Value Stream Map for a Product Not Currently ProducedThe Supplier LoopThe Work-in-Process LoopThe Final Assembly LoopWrapping Up the Skeleton Value Stream MapWhy Is the Utilization of the Skeleton Value Stream Map Important to Your Customer?Why Is the Utilization of the Skeleton Valu.
    Note: Includes bibliographical references and index. - Print version record
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    The art of insight : how to have more aha! moments (2013)
    San Francisco : Berrett-Koehler
    Details
    ISBN: 9781609948115 , 1609948114
    Language: English
    Pages: 1 online resource (1 v.)
    Edition: 1st ed.
    Parallel Title: Erscheint auch als
    Keywords: Insight ; Problem solving ; Thought and thinking ; Electronic books ; Creative ability in business ; Creative thinking ; Technological innovations ; New products ; Electronic books ; local
    Abstract: Inspiration Whenever You Need It We have all experienced it: the jolt of an insight arriving like a thunderclap, unexpectedly and without warning. But what if insights could be accessed more reliably? Drawing on years of research, reflection, and experiences with colleagues, friends, and clients, Charles Kiefer and Malcolm Constable present a thorough, pragmatic approach for dependably generating fresh thoughts and perspectives. Guided by their user-friendly practices and helpful exercises (both in the book and online at www.TAOI-Online-Learning.com), you'll develop your own personal approach to cultivating a mindset where insights come so readily that new or long-standing problems are solved with confidence and ease. "Creating insights isn't a magical process-this book provides a practical framework for generating insights for yourself and your organization. We've used many of these techniques with our innovation teams and they work." -Wayne Delker, Chief Innovation Officer and Senior Vice President, The Clorox Company "Conventional wisdom holds insights to be elusive and mysterious. Kiefer and Constable turn conventional wisdom on its head with this marvelous addition to the libraries of all those devoted to improving the quality of their thinking." -Len Schlesinger, President, Babson College, and former Vice Chairman, Limited Brands "In my forty-five years in business, I have found insights to be invaluable in strategy formulation and vital in forming best-in-class products and services. This book provides a simple road map of how to achieve such insights." -Dick Kovacevich, retired Chairman and CEO, Wells Fargo & Company
    Note: Includes bibliographical references and index. - Description based on print version record
    URL: https://learning.oreilly.com/library/view/-/9781609948092/?ar
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    Strategic supply chain management : the five disciplines for top performance (2013)
    New York : McGraw-Hill Education
    Details
    ISBN: 9780071813099 , 0071813098
    Language: English
    Pages: 1 online resource (1 v.) , ill.
    Edition: 2nd ed.
    Parallel Title: Erscheint auch als
    Keywords: Business logistics ; Electronic books ; Product management ; Product differentiation ; New products ; Electronic books ; local
    Abstract: Praise For Strategic Supply Chain Management : "This book shows convincingly that a robust supply chain strategy is critical for business success in today's uncertain economic environment. Cohen and Roussel explain not only what makes for a good supply chain strategy but also how to put that strategy into practice." -- Jim Miller, VP, Worldwide Operations, Google " Strategic Supply Chain Management loudly and clearly makes the case that successful companies' supply chain strategies are closely aligned with their competitive differentiation and operating models. The book uses in-depth examples that bring these concepts to life and demonstrate that one size doesn't fit all. Anyone who thinks operations is just another corporate function needs to read this book." -- Manish Bhatia, SVP, Worldwide Operations, SanDisk "The advent of global marketplaces, heightened competition, accelerated pace of product innovation, and fast-changing customer preferences have increased the impact of the supply chain on company profitability and long-term success. But cultural challenges to successful supply chain design remain. Cohen and Roussel's book provides a platform for addressing these challenges and is recommended reading for chief executives, strategy professionals, and supply chain practitioners." -- Martin Roper, Chief Executive Officer and President, Boston Beer "The authors present a straightforward path for developing and deploying a global supply chain strategy that addresses the priorities of today's executive management teams." --Hau Lee, Thoma Professor of Operations, Information and Technology, Stanford Graduate School of Business The classic guide to supply chain strategy--re-created to help business leaders gain an advantage in today's volatile, globalized arena The global landscape has changed dramatically since the first edition of Strategic Supply Chain Management established itself as the authority on creating value and achieving competitive advantage from the supply chain. Shorter economic cycles, more-frequent natural disasters, higher costs in low-cost countries, more-restricted access to working capital, and greater focus on sustainability have made effective supply chain management much more challenging--and much more critical to the bottom line. This second edition is your answer to gaining a strategic advantage in the face of these challenges. Drawing on dozens of new company examples as well as cutting-edge benchmarking research, it ...
    Note: Includes bibliographical references and index. - Description based on print version record
    URL: https://learning.oreilly.com/library/view/-/9780071813082/?ar
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  • 100
    Online Resource
    Online Resource
    The product manager's survival guide : everything you need to know to succeed as a product manager (2013)
    New York : McGraw-Hill
    Details
    ISBN: 9780071805476 , 0071805478
    Language: English
    Pages: 1 online resource (1 v.) , ill.
    Parallel Title: Erscheint auch als
    Keywords: Electronic books ; Product management ; New products ; Product differentiation ; Electronic books ; local
    Abstract: FORGE A POWERFUL STRATEGY TO BECOME A PRODUCT MANAGER WHO DELIVERS RESULTS The world of business is moving at breakneck speed. More is being demanded of everyone--with fewer resources than ever. In no profession is this more apparent than Product Management. Written by one of today's leading Product Management thought-leaders, Steven Haines, The Product Manager's Survival Guide provides best practices, practical on-the-job advice, and a step-by-step blueprint for succeeding in Product Management. Whatever your level of experience--whether you're a novice product manager or seasoned Product Management leader--you'll find everything you need to make consistent positive impacts on your business. With this practical guide in your hands, you have the most powerful tool available for increasing your productivity quickly and dramatically--in a way that is noticeable and measurable. The Product Manager's Survival Guide is conveniently organized into four sections: I. Getting Your Bearings: Map out your plan to begin the journey to success II. Learning the Product's Business: Go beyond features and functions to become the product expert, customer advocate, and domain expert III. Getting Work Done: Synchronize and orchestrate the work of others to help everyone maintain focus on company goals IV. Moving Forward: Round out your experience to take the next critical steps in your Product Management career The only way to excel as a product manager is to develop a strategy for the long run. Start formulating one now and you will be well ahead of your competition--internally and externally. The Product Manager's Survival Guide gives you the tools and insight you need to start putting the pieces in place now--so you can succeed well into the future.
    Note: Includes index. - Description based on print version record
    URL: https://learning.oreilly.com/library/view/-/9780071805469/?ar
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