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  • 2010-2014  (70)
  • Boston, MA : Safari  (70)
  • Electronic videos ; local  (70)
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Language
Years
Year
  • 1
    Online Resource
    Online Resource
    [Erscheinungsort nicht ermittelbar] : For Dummies | Boston, MA : Safari
    ISBN: 9781118505403
    Language: English
    Pages: 1 online resource (1 video file, approximately 1 hr., 30 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: Social media marketing is a fast, affordable, and effective way to reach your customers. The videos in this course explain the core concepts, help you take advantage of the latest trends, build and launch a campaign, find your unique voice in social media, and create a connection with your target audience.
    Note: Online resource; Title from title screen (viewed April 25, 2014)
    Library Location Call Number Volume/Issue/Year Availability
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  • 2
    Online Resource
    Online Resource
    [Erscheinungsort nicht ermittelbar] : Infinite Skills | Boston, MA : Safari
    ISBN: 9781771372978
    Language: English
    Pages: 1 online resource (1 video file, approximately 8 hr., 31 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: In this Microsoft Windows Server 2012 Certification Training – Exam 70-414, expert author John Savill will teach you how to implement an advanced Windows Server environment, preparing you for the 70-414 exam. This course is designed for users that already have a basic knowledge of a Windows Server. You will start by learning how to manage an enterprise datacenter, then jump into learning how to implement a monitoring solution. From there, John will show you how to implement an update strategy, and design a configuration solution and an enterprise virtualization solution. This video tutorial will also cover planning a virtualization migration solution, designing a network management solution, designing a storage solution, and implementing the failover clustering feature. Other topics that are included are implementing network load balancing, architecting a business continuity and disaster recovery solution, and active directory rights management services. Once you have completed this computer based training course, you will be fully capable of implementing an advanced Windows Server. You will also have the knowledge necessary to complete the 70-414 Exam.
    Note: Online resource; Title from title screen (viewed October 8, 2014)
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  • 3
    Online Resource
    Online Resource
    [Erscheinungsort nicht ermittelbar] : Infinite Skills | Boston, MA : Safari
    ISBN: 9781771372992
    Language: English
    Pages: 1 online resource (1 video file, approximately 2 hr., 32 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: In this Learning Programming training course, expert author Brian Gorman teaches you everything you need to know to start programming. This course is designed for the absolute beginner, meaning no programming or coding experience is required. You will start by learning programming terms, such as statements, variables, parameters, and operators. From there, Brian will teach you programming concepts, including how to create a solution, assign and change variable values, and perform mathematical calculations. This video tutorial will also cover abstract programming concepts, such as procedural and functional programming, pseudocode, and flowcharting. This course includes a project that allows you to demonstrate some of the topics that have been discussed throughout the course. Once you have completed this computer based training course, you will have learned the programming basics. Working files are included, allowing you to follow along with the author throughout the lessons.
    Note: Online resource; Title from title screen (viewed October 10, 2014)
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  • 4
    Online Resource
    Online Resource
    [Erscheinungsort nicht ermittelbar] : Alexandra Levit | Boston, MA : Safari
    Language: English
    Pages: 1 online resource (1 video file, approximately 55 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: In this video, Alexandra Levit gives a seminar on "They Don't Teach Corporate in College."
    Note: Online resource; Title from title screen (viewed September 25, 2014) , Mode of access: World Wide Web.
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  • 5
    Online Resource
    Online Resource
    [Erscheinungsort nicht ermittelbar] : Manning Publications | Boston, MA : Safari
    Language: English
    Pages: 1 online resource (1 video file, approximately 17 hr., 34 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: "Once again, the definitive book on Ruby from David Black. A must-have!" William Wheeler, TekSystems The Well-Grounded Rubyist, Second Edition addresses both newcomers to Ruby as well as Ruby programmers who want to deepen their understanding of the language. This beautifully written tutorial begins with your first Ruby program and goes on to explore sophisticated topics like callable objects, reflection, and threading. It concentrates on the language, preparing you to use Ruby in any way you choose. This edition includes coverage of Ruby features such as keyword arguments, lazy enumerators, and Module#prepend. This is a good time for Ruby! It's powerful like Java or C++, and has dynamic features that let your code react gracefully to changes at runtime. And it's elegant, so creating applications, development tools, and administrative scripts is easier and more straightforward. With an active development community and countless libraries and productivity tools, Ruby has come into its own. Inside: Clear explanations of Ruby concepts Numerous simple examples Updated for Ruby 2.1 Prepares you to use Ruby anywhere for any purpose David A. Black is an internationally known Ruby developer, author, trainer, speaker, event organizer, and founder of Ruby Central, as well as a Lead Consultant at Cyrus Innovation. All wheat, no chaff—takes you from Ruby programmer to full-fledged Rubyist. Doug Sparling, Andrews McMeel Universal Provides powerful insights and digs into Ruby’s quirks. Revelatory. Ted Roche, Ted Roche & Associates, LLC The best way to learn Ruby fundamentals. Derek Sivers, sivers.org NARRATED BY MARK THOMAS
    Note: Online resource; Title from title screen (viewed June 1, 2014) , Mode of access: World Wide Web.
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  • 6
    Online Resource
    Online Resource
    [Erscheinungsort nicht ermittelbar] : O'Reilly Media, Inc. | Boston, MA : Safari
    Language: English
    Pages: 1 online resource (1 video file, approximately 57 hr., 39 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: A faster, stronger web is no longer an option. It's an expectation. There’s an eruption of big ideas around DevOps, web operations, web performance, and mobile—and O’Reilly’s Velocity Conference is right at the core. With this complete video compilation of Velocity 2014 New York, you’ll learn how the latest tools, skills, and ideas in web performance and operations can help you make sense of the great changes taking place at great speed. You’ll get a front row seat to every keynote, workshop, session, and lightning demo in this year’s conference. Download these videos or view them through our HD player, and learn what works (and what doesn’t) in real world web applications. More than 100 speakers, including Justin Arbuckle (Chef), bethanye McKinney Blount (Facebook), Tim O’Reilly (O’Reilly Media), Tobi Knaup (Mesosphere), and Tom Limoncelli (StackExchange.com) offer different pieces of the puzzle. You’ll look at your work, your organization, and the technologies you use in completely new ways. Tracks at Velocity NY 2014 focused on: Operations: Learn what’s important to monitor and when, understand which metrics make a difference, and see how large sites deal with config management, failover, and other key issues. Web Performance: Immerse yourself in the latest tools, technologies, and expert advice on getting your site to perform at warp speed. Mobile: Learn how to measure, analyze, and improve mobile performance, including how UX/UI plays a key role in performance. Culture & Organizational Change: Understand how to future-proof the health of your organization by managing complex systems of both the technical and human varieties.
    Note: Online resource; Title from title screen (viewed September 29, 2014)
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  • 7
    Online Resource
    Online Resource
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    ISBN: 9780133801590
    Language: English
    Pages: 1 online resource (1 video file, approximately 3 hr., 26 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: Sales Training Institute brings the industry's top authors, speakers, and consultants together in one place. We're dedicated to delivering the most comprehensive, interactive sales training courses in the industry.
    Note: Online resource; Title from title screen (viewed May 16, 2014)
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  • 8
    Online Resource
    Online Resource
    [Erscheinungsort nicht ermittelbar] : Wiley | Boston, MA : Safari
    ISBN: 9781118870082
    Language: English
    Pages: 1 online resource (1 video file, approximately 3 hr., 48 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: Master Salesforce.com on your terms with this one-of-a-kind video training course Salesforce.com is a customer relationship management (CRM) tool that allows you to manage contacts, and track sales activity including leads, sales, and customers. Our instructors provide expert, straight-forward, user-friendly training to help you tackle Salesforce.com the way you want to earn. Get to know Salesforce CRM concepts and the user interface Manage leads, work with contacts, and track sales opportunities Make your sales data meaningful with existing or customized reports and dashboards Includes nearly 4 hours of Salesforce.com video training. If youre looking for comprehensive beginning-intermediate video instruction on Salesforce.coms powerful CRM solution, youll find it here.
    Note: Online resource; Title from title screen (viewed August 13, 2014)
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  • 9
    Online Resource
    Online Resource
    [Erscheinungsort nicht ermittelbar] : Infinite Skills | Boston, MA : Safari
    ISBN: 9781771373005
    Language: English
    Pages: 1 online resource (1 video file, approximately 2 hr., 53 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: In this Learning to Program with Swift training course, expert author T. Michael Rogers will teach you how to program with Swift for iOS and Mac OS. This course is designed for beginner and experienced developers, and knowledge of Java, C#, or other modern languages is recommended. You will start with an introduction to Swift, including learning how to define constants and variables and learning about conditional statements and control flow statements. From there, Rogers will teach you about the Swift language features. This video tutorial will also cover Swift classes and inheritance, as well as enumerations, structures, generics, and operators. Finally, you will see Swift in action as you watch Rogers demonstrate a Master-Detail application. Once you have completed this computer based training course, you will be fully capable of using Swift’s modern features to program for iOS and Mac OS. Working files are included, allowing you to follow along with the author throughout the lessons.
    Note: Online resource; Title from title screen (viewed October 14, 2014)
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  • 10
    Online Resource
    Online Resource
    [Erscheinungsort nicht ermittelbar] : O'Reilly Media, Inc. | Boston, MA : Safari
    ISBN: 9781491920626
    Language: English
    Pages: 1 online resource (1 video file, approximately 27 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: In this webcast, Laura Busche, author of Lean Branding, will share 15 tactics to build your very own high-converting, dynamic brand. Trying to market a product or service with a limited budget and little or no time? This webcast is for you.
    Note: Online resource; Title from title screen (viewed November 13, 2014)
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  • 11
    Online Resource
    Online Resource
    [Erscheinungsort nicht ermittelbar] : Sams | Boston, MA : Safari
    Language: English
    Pages: 1 online resource (1 video file, approximately 2 hr., 48 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: The media elements for Sams Teach Yourself Maya in 24 Hours demonstrate key points in the text.
    Note: Online resource; Title from title screen (viewed August 14, 2013)
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  • 12
    ISBN: 9781260026801
    Language: English
    Pages: 1 online resource (1 video file, approximately 6 hr., 25 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local ; Audiobooks
    Abstract: With startling insights and a dash of humor, Stop Talking, Start Communicating combines scientific research with real-world strategies to deliver a proven approach to more effective communication.
    Note: Online resource; Title from title screen (viewed July 19, 2013)
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  • 13
    Online Resource
    Online Resource
    [Erscheinungsort nicht ermittelbar] : Infinite Skills | Boston, MA : Safari
    ISBN: 9781771370899
    Language: English
    Pages: 1 online resource (1 video file, approximately 14 hr., 40 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: In this advanced AutoCAD 2014 training course, expert author Brian Benton builds on your basic AutoCAD knowledge, and teaches you more advanced concepts and complex ways to apply the tools available to you in this CAD software program from Autodesk. This tutorial is designed for AutoCAD users that already have a good working knowledge of the program, and is not for beginners. Brain jumps right into advanced AutoCAD topics such as tiled viewports and advanced navigation tools, Solids and Donuts, joining objects, working with object visibility and complex text features for annotation. You will learn how to start using Sheet Sets, how to utilize parametric constraints, and even how to use some basic 3D design modelling tools. This video tutorial for AutoCAD 2014 also covers Autodesk Cloud Services, file collaboration and file management, and much more. Once you have completed this advanced tutorial for AutoCAD 2014, you will have a solid grasp on how to work more efficiently. You will be able to use advanced drafting tools and methods, allowing you to create more accurate drawings, faster. Working files are included, allowing you to follow along with the author throughout the lessons.
    Note: Online resource; Title from title screen (viewed April 26, 2013)
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  • 14
    Online Resource
    Online Resource
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    ISBN: 9780133573312
    Language: English
    Pages: 1 online resource (1 video file, approximately 1 hr., 31 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: Every day, web analytics -- and Google specifically -- become more and more complex. These changes make for powerful enhanced analysis, and the freedom to explore new hypotheses. But proceed with caution: a single misunderstanding of a setting or feature can completely jeopardize your entire campaign. Here's your opportunity to master Google's new enhanced options, this workshop with PPC expert Brad Geddes will help you ensure that your campaigns are giving you the highest quality analysis. He'll cover the new features for more successful ads, the changes that come with Google's new enhanced campaigns, and the important steps you need to take before and after you make the switch to new options. Brad Geddes is the author of the well-respected book "Advanced Google Adwords", and founder of CertifiedKnowledge.org, an online source where the Paid Search community comes together for training, tools, and advice. Brad frequently writes columns for Search Engine Land, co-moderates the AdWords forum on Webmaster World, and has spoken at many conferences. Market Motive is the leading curriculum development company focused exclusively on the Internet marketing and sales industries. From individuals to Google to Rutgers University, we are the preferred supplier of industry content to a rapidly growing number of professional marketers, educational institutions, and businesses of all sizes including "Fortune Global 500" corporations.
    Note: Online resource; Title from title screen (viewed December 22, 2013)
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  • 15
    Online Resource
    Online Resource
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    ISBN: 9780133573329
    Language: English
    Pages: 1 online resource (1 video file, approximately 48 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: The buying funnel is more than just a handy metaphor. In the hands of those who know how to leverage it, the buying funnel becomes a powerful conversion tool with three distinct elements: intent, method, and potential. PPC expert Brad Geddes shows you how to understand and leverage these key elements. You'll learn how to determine your funnel, classify keywords into the funnel, write ads based on user placement, and choose landing pages based on the stages of the funnel. Master these aspects of the buying funnel and your PPC campaigns will reach more users and convert them even faster! Brad Geddes is the author of the well-respected book "Advanced Google Adwords", and founder of CertifiedKnowledge.org, an online source where the Paid Search community comes together for training, tools, and advice. Brad frequently writes columns for Search Engine Land, co-moderates the AdWords forum on Webmaster World, and has spoken at many conferences. Market Motive is the leading curriculum development company focused exclusively on the Internet marketing and sales industries. From individuals to Google to Rutgers University, we are the preferred supplier of industry content to a rapidly growing number of professional marketers, educational institutions, and businesses of all sizes including "Fortune Global 500" corporations.
    Note: Online resource; Title from title screen (viewed December 22, 2013)
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  • 16
    Online Resource
    Online Resource
    [Erscheinungsort nicht ermittelbar] : O'Reilly Media, Inc. | Boston, MA : Safari
    Language: English
    Pages: 1 online resource (1 video file, approximately 3 hr., 25 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: This series of videos will help you to discover what being a operations engineer entails and will get you started on the path to becoming a professional. Real-world engineers talk about monitoring, outages, productivity, and more. These videos are in supplement to the free written curriculum of the Ops School project, available at http://www.opsschool.org . Ops School is a community-driven, comprehensive program teaching the skills necessary to become a professional operations engineer. Check out the curriculum and learn how!
    Note: Online resource; Title from title screen (viewed June 17, 2013)
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  • 17
    Online Resource
    Online Resource
    [Erscheinungsort nicht ermittelbar] : Cisco Press | Boston, MA : Safari
    Language: English
    Pages: 1 online resource (1 video file, approximately 22 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: Description About the Author: Author
    Note: Online resource; Title from title screen (viewed March 21, 2013)
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  • 18
    Online Resource
    Online Resource
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    ISBN: 9780133573992
    Language: English
    Pages: 1 online resource (1 video file, approximately 28 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: Have you defined your content plan for 2012? Fresh, relevant, engaging content is critical to growing traffic, retaining visitors and increasing conversions. In this workshop, expert Matt Bailey will give you 4 simple steps to a keyword driven blueprint for new content that really works. You'll learn how to develop a content plan that integrates all of your online marketing segments, use keyword research to find what people really want, build a long-terms content plan based on the volatility of search terms, create an immediate plan based on Google Trends, and develop a publishing schedule for introducing, developing, and closing content. Matt Bailey is the author of Internet Marketing: An Hour A Day and the upcoming eCommerce: An Hour A Day, and serves on the Advisory Board for the Search Engine Strategies Conferences. As one of the industry’s highest-rated speakers, he presents at Conferences around the world. Market Motive is the leading curriculum development company focused exclusively on the Internet marketing and sales industries. From individuals to Google to Rutgers University, we are the preferred supplier of industry content to a rapidly growing number of professional marketers, educational institutions, and businesses of all sizes including "Fortune Global 500" corporations.
    Note: Online resource; Title from title screen (viewed December 22, 2013)
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  • 19
    Online Resource
    Online Resource
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    ISBN: 9780133574036
    Language: English
    Pages: 1 online resource (1 video file, approximately 25 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: Conversion is really just the first part of profitability basics. In this workshop with digital marketing expert Matt Bailey, you'll discover the guidelines to see where you are making money and what your driving factors are. Develop a checklist that puts the fundamental building blocks for maximum profitability in place, and look to return on investment data to find your most profitable marketing channels. Matt will discuss how to use opportunity analysis to compare to visits with revenue, how to focus on long-term sustainability and profit, why you need to find your highest profit medium through channel reports, and how to get the most out of your SEO, social media, PPC, and analytics. Matt Bailey is the author of Internet Marketing: An Hour A Day and the upcoming eCommerce: An Hour A Day, and serves on the Advisory Board for the Search Engine Strategies Conferences. As one of the industry’s highest-rated speakers, he presents at Conferences around the world. Market Motive is the leading curriculum development company focused exclusively on the Internet marketing and sales industries. From individuals to Google to Rutgers University, we are the preferred supplier of industry content to a rapidly growing number of professional marketers, educational institutions, and businesses of all sizes including "Fortune Global 500" corporations.
    Note: Online resource; Title from title screen (viewed December 22, 2013)
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  • 20
    Online Resource
    Online Resource
    [Erscheinungsort nicht ermittelbar] : Peachpit Press | Boston, MA : Safari
    Language: English
    Pages: 1 online resource (1 video file, approximately 34 min.)
    Keywords: Electronic videos ; local
    Abstract: Elizabeth explains that InDesign’s robust EPUB export features takes advantage of all the things you’ve already done for a print product. Although the exported EPUB file is a good start there are things that InDesign doesn’t do that well. She goes on to explain that by opening the file in a powerful text editor you can unzip the EPUB and see and edit the files. The video interview goes on to talk about best practices, fixed layouts, EPUB to MOBI (Kindle) conversion strategies, fonts, indexes, and testing EPUB/MOBI files.
    Note: Online resource; Title from title screen (viewed April 23, 2013)
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  • 21
    Online Resource
    Online Resource
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    ISBN: 9780133573268
    Language: English
    Pages: 1 online resource (1 video file, approximately 60 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: When analyzing your investment costs you look at two things: how much was the initial cost and the total revenue you received. Stop struggling to increase your revenue and find the secrets to making that number $500,000 to over $13,000,000. Here is where you will discover what it takes to increasing your revenue with Return on Analytics and how to analyze your data. This introduction will provide you with the ins and out of R.O.A and the things to look for that will boost your confidence, increase sales and ultimately increase revenue for your business. Avinash Kaushik is the author of "Web Analytics 2.0" (Sybex 2009) and "Web Analytics: An Hour A Day" (Wiley 2007). He also writes the highly rated blog on Web Analytics called Occam's Razor. Kaushik is Analytics Evangelist at Google, and co-founder of Market Motive. Market Motive is the leading curriculum development company focused exclusively on the Internet marketing and sales industries. From individuals to Google to Rutgers University, we are the preferred supplier of industry content to a rapidly growing number of professional marketers, educational institutions, and businesses of all sizes including "Fortune Global 500" corporations.
    Note: Online resource; Title from title screen (viewed December 22, 2013)
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  • 22
    Online Resource
    Online Resource
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    ISBN: 9780133573305
    Language: English
    Pages: 1 online resource (1 video file, approximately 48 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: Google's enhanced campaigns will change the structure of your account organization. Take advantage of these changes by discovering how to place focus on particular ad groups at particular times. Leverage the power of these tools to maximize the efficiency of your marketing campaigns and create more focused and effective ad placement. In this workshop with PPC expert Brad Geddes discusses how enhanced campaigns affect account structure, when to combine and when not to combine different campaigns, and highlights beneficial methods for structuring your campaigns. Brad Geddes is the author of the well-respected book "Advanced Google Adwords", and founder of CertifiedKnowledge.org, an online source where the Paid Search community comes together for training, tools, and advice. Brad frequently writes columns for Search Engine Land, co-moderates the AdWords forum on Webmaster World, and has spoken at many conferences. Market Motive is the leading curriculum development company focused exclusively on the Internet marketing and sales industries. From individuals to Google to Rutgers University, we are the preferred supplier of industry content to a rapidly growing number of professional marketers, educational institutions, and businesses of all sizes including "Fortune Global 500" corporations.
    Note: Online resource; Title from title screen (viewed December 22, 2013)
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  • 23
    Online Resource
    Online Resource
    [Erscheinungsort nicht ermittelbar] : IBM Press | Boston, MA : Safari
    ISBN: 9780132612272
    Language: English
    Pages: 1 online resource (1 video file, approximately 2 hr., 45 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: 2+ Hours of Video Instruction Outside in Search Marketing provides all the search engine marketing and content strategy background needed to learn the language of your audience and develop compelling content for them. Prolific author, blogger, speaker and IBM global search strategy lead James Mathewson shows you how to use the power of outside-in marketing to build a brand your audience can trust, one unified brand story across all your marketing content. You will learn how to grasp the language of clients and prospects to infuse your messaging with that language. Build a digital content system based on audience language rather than corporate speak. Learn how IBM used an outside-in approach within its Smarter Planet digital experience. Develop a method for learning client language and see it in the context of search engine results. Learn how IBM applied outside-in content strategy to the fastest growing tech opportunity–cloud computing. Build web pages for next-generation search engines such as Google’s Panda. Use social media search in your link building strategy. Focus on the most useful metrics to better target your audience with relevant content. Whether you’re a marketing, Web, or IT professional, product manager, or content specialist, the course will help you develop marketing content and content strategies that build the audience trust in your brand needed to entice them to buy your products or services. 1: Outside in Marketing 2: Outside in Content Strategy 3: Keyword Research 4: SEO on the Page 5: Link Building Strategies 6: Agile SEO LiveLessons Video Training series publishes hundreds of hands-on, expert-led video tutorials covering a wide selection of technology topics designed to teach you the skills you need to succeed. This professional and personal technology video series features world-leading author instructors published by your trusted technology brands: Addison-Wesley, Cisco Press, IBM Press, Pearson IT Certification, Prentice Hall, Sams, and Que. Topics include: IT Certification, Programming, Web Development, Mobile Development, Home & Office Technologies, Business & Management, and more. View All LiveLessons http://www.informit.com/imprint/series_detail.aspx?ser=2185116
    Note: Online resource; Title from title screen (viewed August 1, 2012)
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  • 24
    Online Resource
    Online Resource
    [Erscheinungsort nicht ermittelbar] : Safari Books Online | Boston, MA : Safari
    Language: English
    Pages: 1 online resource (1 video file, approximately 1 hr., 1 min.)
    Keywords: Electronic videos ; local
    Abstract: Join Rob Sylvan as he walks you through new features of Adobe Photoshop CS6, features that have the biggest impact on a photographer’s workflow. Find out how this new version of Photoshop integrates with Lightroom 4 and is geared for today’s photographers. This webcast will teach you to edit photos with the new Process Version 2012 in Camera Raw 7 and Lightroom 4 and how to seamlessly send photos back and forth between Lightroom and Photoshop.
    Note: Online resource; Title from title screen (viewed September 18, 2012) , Mode of access: World Wide Web.
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  • 25
    Online Resource
    Online Resource
    [Erscheinungsort nicht ermittelbar] : Addison-Wesley Professional | Boston, MA : Safari
    Language: English
    Pages: 1 online resource (1 video file, approximately 1 hr., 5 min.)
    Keywords: Electronic videos ; local
    Abstract: Massive, disruptive change is coming to IT as Software as a Service (SaaS), SOA, mashups, Web 2.0, and cloud computing truly come of age. This 60-minute webcast, is for IT executives, architects, and developers alike, as world-renowned expert David Linthicum explains why the days of managing IT organizations as private fortresses will rapidly disappear as IT inevitably becomes a global community. He will demonstrate how to run IT when critical elements of customer, product, and business data and processes extend far beyond the firewall—how to use all that information to deliver real-time answers about everything from an individual customer’s credit to the location of a specific cargo container. Learn a step-by-step approach that combines maximum return on investment with minimum risk through examples that illustrate: - Cost, value, and risk-related drivers behind the move to cloud computing—a shift that will only accelerate - Technical underpinnings, supporting technologies, and best-practice methods for making the transition - Assess the promise of SaaS, Web 2.0, and SOA for your organization - Evaluate your existing IT infrastructure and find your path to the “cloud” - Choose the right candidate data, services, and processes for your cloud computing initiatives - Build disruptive infrastructure and next-generation process platforms - Bring effective, high-value governance to the clouds If you’re ready to begin driving real competitive advantage from cloud computing, this webcast can help you make it happen.
    Note: Online resource; Title from title screen (viewed August 7, 2012) , Mode of access: World Wide Web.
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  • 26
    Online Resource
    Online Resource
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    ISBN: 9780133086607
    Language: English
    Pages: 1 online resource (1 video file, approximately 46 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: This is a companion video to The Power of Communication: Skills to Build Trust, Inspire Loyalty, and Lead Effectively by Helio Fred Garcia. The Nine Principles of Effective Leadership Communication are the book’s key concepts for winning the hearts and minds of stakeholders. The introduction, each of the nine principles, and the conclusion combine a real-world case study with foundational principles of effective leadership communication. Together they present a powerful conceptual framework for enhancing your own power of communication. For more than 30 years Helio Fred Garcia has helped leaders build trust, inspire loyalty, and lead effectively. He is a coach, counselor, teacher, writer, and speaker whose clients include some of the largest and best-known companies and organizations in the world. Fred is President of the crisis management firm Logos Consulting Group and Executive Director of the Logos Institute for Crisis Management & Executive Leadership. He is based in New York and has worked with clients in dozens of countries on six continents. Fred has been on the New York University faculty since 1988 and has received his school’s awards for teaching excellence and for outstanding service. He is an adjunct professor of management in NYU’s Stern School of Business Executive MBA program and an adjunct associate professor of management and communication in NYU’s Master’s in PR/Corporate Communication program. Fred is also on the adjunct faculty of the Starr King School for the Ministry-Graduate Theological Union in Berkeley, where he teaches a seminar on religious leadership for social change. And he is on the leadership faculty of the Center for Security Studies of the Swiss Federal Institute of Technology in Zurich, where he teaches in the Master’s in Advanced Studies in Crisis Management and Security Policy. He is a frequent guest lecturer at the Wharton School/University of Pennsylvania, the U.S. Marine Corps Command and Staff College and Officer Candidate School, the Brookings Institution, Tsinghua University in Beijing, and other institutions. Fred is coauthor (with John Doorley) of Reputation Management: The Key to Successful Public Relations and Corporate Communication (second edition 2011; first edition 2007), by Routledge, Taylor & Francis Group. His two-volume book Crisis Communications was published by AAAA Publications in 1999. He blogs at www.logosinstitute.net/blog; he tweets at twitter.com/garciahf.
    Note: Online resource; Title from title screen (viewed July 17, 2012)
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    Online Resource
    Online Resource
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    ISBN: 9780132618090
    Language: English
    Pages: 1 online resource (1 video file, approximately 29 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: In this video, Michael Covel, author of the best selling book, Trend Following, interviews Kevin Bruce a self-taught trader who, while nearly anonymous to the trading world, earned a fortune trading as a trend following trader. Bruce made his money working as a trader in the futures markets for two banks before starting his own company, Strategic Capital Corp. He trades commodities ranging from corn to crude oil, treasury bonds and foreign currencies. He follows a strategy he first developed while a graduate student at the University of Georgia. He found his discipline in sports and playing competitive board games, but handles his risk with an eye to moderation. This item is sold with the understanding that neither the author nor the publisher is engaged in rendering legal, accounting, or other professional services or advice by publishing this item. Each individual situation is unique. Thus, if legal or financial advice or other expert assistance is required in a specific situation, the services of a competent professional should be sought to ensure that the situation has been evaluated carefully and appropriately. The author and the publisher disclaim any liability, loss, or risk resulting directly or indirectly, from the use or application of any of the contents of this item.
    Note: Online resource; Title from title screen (viewed April 14, 2011)
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  • 28
    Online Resource
    Online Resource
    [Erscheinungsort nicht ermittelbar] : Que | Boston, MA : Safari
    ISBN: 9780132984324
    Language: English
    Pages: 1 online resource (1 video file, approximately 1 hr., 56 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: After most companies begin Facebook marketing, create a page, get some fans, and maybe even experiment a bit with advertising, more sophisticated issues present themselves. How do you best integrate Facebook marketing with your other online marketing and traditional marketing efforts? Do you have a clear strategy to achieve profits and other results? How do you improve advertising performance, get more of the right fans, get them more engaged, balance your engagement posting with sales messages, and learn what posting approach gets you the most sales? This series answers those questions with proven strategies and tactics and tips.
    Note: Online resource; Title from title screen (viewed December 1, 2011)
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  • 29
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    Online Resource
    [Erscheinungsort nicht ermittelbar] : O'Reilly Media, Inc. | Boston, MA : Safari
    ISBN: 9781449305987
    Language: English
    Pages: 1 online resource (1 video file, approximately 43 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: The state of open data today is a real mess. It's very difficult to find the data you need and be confident that it's timely and accurate. There is a growing list of companies now vying to become the key destinations for people to gather around new datasets and be excited together. What projects, partnerships and even ventures would be created if there was a marketplace for data?
    Note: Online resource; Title from title screen (viewed March 1, 2011)
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  • 30
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    Online Resource
    [Erscheinungsort nicht ermittelbar] : O'Reilly Media, Inc. | Boston, MA : Safari
    ISBN: 9781449305819
    Language: English
    Pages: 1 online resource (1 video file, approximately 30 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: This presentation will focus on how businesses can maximize big data analytics for deeper customer insights.
    Note: Online resource; Title from title screen (viewed March 11, 2011)
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  • 31
    Online Resource
    Online Resource
    [Erscheinungsort nicht ermittelbar] : Que | Boston, MA : Safari
    ISBN: 9780132749152
    Language: English
    Pages: 1 online resource (1 video file, approximately 3 hr., 54 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: In today's turbulent business environment, millions of people are seeking to strengthen their personal brands, and demonstrate far greater value to potential customers and employers. Many of them are seeking to rebrand themselves as they move towards entirely new jobs and careers. Fortunately, social media offers powerful new tools for building personal brands, strengthening business and personal relationships, and showing how you can solve the tough problems that keep customers and potential employers awake at night. A series of videos about Branding Yourself shows how to use them to build a personal brand that connects you to unprecedented new opportunities.
    Note: Online resource; Title from title screen (viewed September 1, 2011)
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  • 32
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    Online Resource
    [Erscheinungsort nicht ermittelbar] : Cisco Press | Boston, MA : Safari
    ISBN: 9780132984904
    Language: English
    Pages: 1 online resource (1 video file, approximately 52 min.)
    Edition: 3rd edition
    Keywords: Electronic videos ; local
    Abstract: The Safari version of the CCENT/CCNA 640-822 Official Cert Guide, Third Edition contains more than an hour of video training from the author on the subject of subnetting. The videos are divided into eight lessons: Part I: Finding the Subnet Number Video 1: Example 1 Video 2: Example 2 Video 3: Example 3 Part II: Finding the Broadcast and Range of Addresses Video 4: Example 1 Video 5: Example 2 Video 6: Example 3 Part III: Finding all Subnets Video 7: With Less Than Eight Subnet Bits Video 8: With More than Eight Subnet Bits
    Note: Online resource; Title from title screen (viewed October 11, 2011)
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  • 33
    Online Resource
    Online Resource
    [Erscheinungsort nicht ermittelbar] : O'Reilly Media, Inc. | Boston, MA : Safari
    ISBN: 9781449305765
    Language: English
    Pages: 1 online resource (1 video file, approximately 45 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: There's never just one way to do things, but for big bets like Big Data, it helps to learn about paths that others have taken. In this presentation, Bob Page, VP Data & Analytics Platforms for eBay, gives a "behind the scenes" look at the systems and procedures that power decision-making at the world's largest online marketplace.
    Note: Online resource; Title from title screen (viewed March 5, 2011)
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  • 34
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    Online Resource
    [Erscheinungsort nicht ermittelbar] : O'Reilly Media, Inc. | Boston, MA : Safari
    ISBN: 9781449305963
    Language: English
    Pages: 1 online resource (1 video file, approximately 41 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: How do you build a crack team of data scientists on a shoestring budget? In this 40-minute presentation from the co-founder of Infochimps, Flip Kromer will draw from his experiences as a teacher and his vast programming and data experience to share lessons learned in building a team of smart, enthusiastic hires.
    Note: Online resource; Title from title screen (viewed March 10, 2011)
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  • 35
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    Online Resource
    [Erscheinungsort nicht ermittelbar] : O'Reilly Media, Inc. | Boston, MA : Safari
    Language: English
    Pages: 1 online resource (1 video file, approximately 2 hr., 51 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: Learn all of the steps necessary for building your first native iOS app. With this introductory video course, experienced iOS developer Alasdair Allan walks you through the entire process, from downloading the developer tools to submitting your finished app to Apple's App Store. You'll discover how to work with the Objective-C language, Xcode, Cocoa Touch, and many other tools and techniques along the way. If you're a beginning programmer, this video is an ideal to start creating your own apps for iPhone, iPad, and iPod Touch. Sign up as an Apple developer, and generate all of the certificates and provisioning profiles you need Become familiar with the Xcode and the iOS SDK by building a simple Hello World app Dive deep into the Cocoa Touch frameworks Build reusable code that enables you to embed web pages in your app Create a working Twitter Trends app and learn how to use several development techniques Prepare your finished app for sale on the App Store and upload it to iTunes Connect
    Note: Online resource; Title from title screen (viewed May 18, 2011)
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  • 36
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    Online Resource
    [Erscheinungsort nicht ermittelbar] : O'Reilly Media, Inc. | Boston, MA : Safari
    ISBN: 9781449305864
    Language: English
    Pages: 1 online resource (1 video file, approximately 36 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: The move to cloud infrastructure and the need to handle big data have created the perfect catalysts for organizations to introduce new infrastructure software and break ties from their expensive incumbent vendors. Ed will share a detailed strategy on how to leverage open source database solutions like PostgreSQL to contain database cost and free budget for other, more valuable initiatives.
    Note: Online resource; Title from title screen (viewed March 1, 2011)
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  • 37
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    Online Resource
    [Erscheinungsort nicht ermittelbar] : O'Reilly Media, Inc. | Boston, MA : Safari
    ISBN: 9781449305826
    Language: English
    Pages: 1 online resource (1 video file, approximately 33 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: This presentation lays bare the dark underbelly of analytics in the enterprise. Drawing on darkly humorous experiences, the speaker will explain why executives treat analytics as an occult phenomenon. The talk will give executives the mental tools to separate strategically valuable analytics projects from fishing expeditions, and provide litmus tests to keep the witch doctors honest.
    Note: Online resource; Title from title screen (viewed March 10, 2011)
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  • 38
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    Online Resource
    [Erscheinungsort nicht ermittelbar] : O'Reilly Media, Inc. | Boston, MA : Safari
    ISBN: 9781449306168
    Language: English
    Pages: 1 online resource (1 video file, approximately 36 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: The ability to collect, crunch, act upon, and share huge amounts of data disrupts nearly every industry, tearing down barriers to entry and creating entirely new businesses.
    Note: Online resource; Title from title screen (viewed March 5, 2011)
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  • 39
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    Online Resource
    [Erscheinungsort nicht ermittelbar] : O'Reilly Media, Inc. | Boston, MA : Safari
    ISBN: 9781449305833
    Language: English
    Pages: 1 online resource (1 video file, approximately 31 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: Big Data and predictive analytics can deliver incredible insight that can be used for purposes both good, and not so good. Drawing on real world examples, this session will examine the fine line between competitive advantage and bad behavior, and implications to a complex cast of stakeholders. Let’s begin a dialog on ethics now instead of waiting for our first major crisis.
    Note: Online resource; Title from title screen (viewed March 10, 2011)
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  • 40
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    Online Resource
    [Erscheinungsort nicht ermittelbar] : O'Reilly Media, Inc. | Boston, MA : Safari
    ISBN: 9781449305901
    Language: English
    Pages: 1 online resource (1 video file, approximately 43 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: While the majority of charts were designed to handle a variety of data, there is a certain novelty of presenting data in a very succinct way. By designing a presentation method restricted to specific data points, we can realize an economy of space and interface.
    Note: Online resource; Title from title screen (viewed March 10, 2011)
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  • 41
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    Online Resource
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    ISBN: 9780132617734
    Language: English
    Pages: 1 online resource (1 video file, approximately 59 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: In this video presentation, Howard A. Rubin uncovers the inner workings of the technology economy, demonstrating how to leverage knowledge of your own organization’s technology microeconomics for maximum competitive advantage. Rubin first assesses the state of the global technology economy right now, demonstrating how the best companies have massively leveraged technology to reduce costs and widen margins through the recent economic crisis. Rubin helps decision-makers ask and answer questions such as What are the microeconomics of IT infrastructure? What happens as you scale up or down? What are the implications of cloud computing, shared services at a “mega” scale, and the growth of a massive “technology commons”? What are the microeconomics of IT labor in a global economy? What’s the best way to manage tradeoffs between employees, contractors, and diverse offshoring locations? Why is the smart money in IT investment moving from infrastructure to strategic application development? He offers evidence that recognized technology leaders are consistently outperforming competitors and showing greater resilience; identifies better ways to benchmark against external data; and introduces a multidimensional technology portfolio for growing and protecting revenue, reducing and avoiding cost, and managing risk. Finally, he reviews what it all means--for IT leadership, the IT workforce, and the leaders of the business. Dr. Howard A. Rubin is a Professor Emeritus of Computer Science at Hunter College of the City University of New York, an MIT CISR Research Affiliate, a Gartner Senior Advisor, and a former Nolan Norton Research Fellow. He is the founder and CEO of Rubin Worldwide. Dr. Rubin is a pioneer in the area of technology economics and has built the world's largest database in the field consisting of business, national, and technology data. He is personally retained by many of the world's largest enterprises as a strategic advisor to provide them with continuous competitive calibration via benchmarking and to advise them on business-technology strategy and trends. His current portfolio of client companies in total generates more than $1.5T in revenue to the global economy annually and accounts for almost $100B in yearly information technology (IT) spending. Dr. Rubin has also worked directly with heads of state or their key ministers around the world in the development of national competitive technology strategies--Canada, India, the Philippines, So...
    Note: Online resource; Title from title screen (viewed June 20, 2011)
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  • 42
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    Online Resource
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    ISBN: 9780132617727
    Language: English
    Pages: 1 online resource (1 video file, approximately 1 hr., 11 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: The worldwide “technology economy” has grown massive: Annual expenditures on technology now exceed the GDPs of 182 countries, and they’re continuing to accelerate at breakneck speed. Surprisingly, the dynamics of the global technology economy have received little attention. In this video presentation, Dr. Howard A. Rubin illuminates those dynamics and demonstrates how understanding them can give nations, companies, and industries a powerful first-mover competitive advantage. Rubin focuses on how to get control of your company’s technology economy, first outlining the core macroeconomic metrics of the global technology economy, including annual expenditures, balances of trade, and the radically different rates of growth across nations. Next, he discusses new ways to measure the technology economy--including “forensic” techniques for detecting emerging shifts, new opportunities, and areas of underperformance. Finally, he shows how to use this data to take charge of your own organization’s technology economics. You’ll learn how to ask and answer questions such as Is IT sized to your business? Are your IT commodity costs competitive? Are you moving forward fast enough? Are you getting appropriate ROI from technology? Can you find better ways to leverage the knowledge and capabilities of your IT supply chain? Are you uncovering the right opportunities to innovate through technology? How can IT strategically engage the business to help transform the organization? With Rubin’s help, you can begin to aggressively manage your technology economy-- instead of letting it manage you . Dr. Howard A. Rubin is a Professor Emeritus of Computer Science at Hunter College of the City University of New York, an MIT CISR Research Affiliate, a Gartner Senior Advisor, and a former Nolan Norton Research Fellow. He is the founder and CEO of Rubin Worldwide. Dr. Rubin is a pioneer in the area of technology economics and has built the world's largest database in the field consisting of business, national, and technology data. He is personally retained by many of the world's largest enterprises as a strategic advisor to provide them with continuous competitive calibration via benchmarking and to advise them on business-technology strategy and trends. His current portfolio of client companies in total generates more than $1.5T in revenue to the global economy annually and accounts for almost $100B in yearly information technology (IT) spending. Dr. Rubin has also worked di...
    Note: Online resource; Title from title screen (viewed June 20, 2011)
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  • 43
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    Online Resource
    [Erscheinungsort nicht ermittelbar] : O'Reilly Media, Inc. | Boston, MA : Safari
    ISBN: 9781449306175
    Language: English
    Pages: 1 online resource (1 video file, approximately 39 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: After Kennedy, you couldn't win an election without TV. After Obama, it was social media. But tomorrow's citizen gets their information from visualizations. In this panel, three acclaimed designers show how they apply visualization to big data, making complex, controversial topics easy to understand and explore.
    Note: Online resource; Title from title screen (viewed March 10, 2011)
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  • 44
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    Online Resource
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    ISBN: 9781260117622
    Language: English
    Pages: 1 online resource (1 video file, approximately 7 hr., 21 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local ; Audiobooks
    Abstract: book, guide, how to, sales strategy, selling strategy, sales strategies, selling strategies, metrics, objective, goal, processes, field, tactics, negotiation, negotiate, close, closing, closing the sale, deal, decide, decision, trust, skeptical, skepticism, authenticity, relationship, trust, referral, consultative, complex, sales goals, relationship selling, lead, leads, price differentiation, CRM, complex sale, objection, sales cycle, prospective, customer, client, buyer, buying cycle, Bosworth, target, targeting, audience, presentation, Major Account Sales Strategy, Spin Selling, Spin Selling Fieldbook, Endless Referrals, Selling to the C Suite, Solution Selling, SPIN Selling, Customer Centric Selling, customer centric, story, sales story, story selling, Hope Is Not a Strategy, Secrets of VITO, Lead Generations for the Complex Sale, The New Solution Selling, eMarketing Strategies for the Complex Sale, Power Messaging Sales Solution, Accelerate the Sale, Toughest Sales Objections, Target Opportunity Selling, Rackham, Bosworth, Selling to the C Suite, Story Selling, What Got You Here Won__t Get You There, What Got You Here Won__t Get You There in Sales, Cracking the Sales Management Code
    Note: Online resource; Title from title screen (viewed October 11, 2011)
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  • 45
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    Online Resource
    [Erscheinungsort nicht ermittelbar] : Que | Boston, MA : Safari
    ISBN: 9780132786522
    Language: English
    Pages: 1 online resource (1 video file, approximately 3 hr., 35 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: More than 3 hours of video to help marketers learn how to utilize YouTube as part of their marketing plans. YouTube Marketing includes 20 online video lessons that lead marketers through the steps necessary to adopt a successful YouTube marketing plan. They learn why YouTube is important to marketers, what types of businesses use YouTube, what types of videos are most successful, and how to shoot, edit, and upload those videos. Viewers also learn how to establish their own YouTube channels, how to promote their videos, and how to track their performance.
    Note: Online resource; Title from title screen (viewed August 8, 2011)
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  • 46
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    Online Resource
    [Erscheinungsort nicht ermittelbar] : O'Reilly Media, Inc. | Boston, MA : Safari
    ISBN: 9781449306274
    Language: English
    Pages: 1 online resource (1 video file, approximately 27 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: To many people, Big Data means Open Data: social graphs, voting records, weather patterns, and more. But who owns data? Most of our laws were written for atoms, not bits; they're woefully out of date in an information age. When you share data, does it become more or less valuable? If someone adds to your data, is it still yours? This panel will tackle the gray area of data ownership.
    Note: Online resource; Title from title screen (viewed March 1, 2011)
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  • 47
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    Online Resource
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    ISBN: 9780132821889
    Language: English
    Pages: 1 online resource (1 video file, approximately 30 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: Ubiquitous Computing (“UbiComp”) is the next game-changing technology. In Ubiquitous Computing for Business, Video Enhanced Edition , PARC UbiComp pioneer Bo Begole shows you how to successfully incorporate it into your products, services, processes, and strategies. Begole introduces UbiComp’s component technologies, thoroughly illuminates its potential impact, and demonstrates how to achieve real competitive advantage with it. The videos included in this enhanced Safari title illustrate both the power and practicality of UbiComp for businesses and consumers.
    Note: Online resource; Title from title screen (viewed February 28, 2011)
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  • 48
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    Online Resource
    [Erscheinungsort nicht ermittelbar] : O'Reilly Media, Inc. | Boston, MA : Safari
    ISBN: 9781449305802
    Language: English
    Pages: 1 online resource (1 video file, approximately 38 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: Retailers and their suppliers have always operated on the cutting edge of data science. In fact, this industry is responsible for many of the technology advances that have contributed to the exponential growth of data, analytics, and related technology. This session covers the history of data science in retail, current trends, and explores future directions in the “big” data age.
    Note: Online resource; Title from title screen (viewed March 5, 2011)
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  • 49
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    [Erscheinungsort nicht ermittelbar] : O'Reilly Media, Inc. | Boston, MA : Safari
    ISBN: 9781449306052
    Language: English
    Pages: 1 online resource (1 video file, approximately 42 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: Join practitioners from a range of industries to learn how they're putting new tools and massive data sets to work. We'll hear how music, geophysics, and the legal system are all changing by putting huge, rich information into the hands of business.
    Note: Online resource; Title from title screen (viewed March 5, 2011)
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  • 50
    ISBN: 9781449305970
    Language: English
    Pages: 1 online resource (1 video file, approximately 35 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: Information is changing healthcare forever. From the study of epidemics, to machine learning that can improve diagnosis, to the sequencing of the human genome, we're doing the math of life itself. This panel of practitioners will show us what they're doing in healthcare, pharmaceuticals, and genomics, and how it will change the way we discover, treat, and eliminate disease.
    Note: Online resource; Title from title screen (viewed March 5, 2011)
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  • 51
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    Online Resource
    [Erscheinungsort nicht ermittelbar] : O'Reilly Media, Inc. | Boston, MA : Safari
    ISBN: 9781449305758
    Language: English
    Pages: 1 online resource (1 video file, approximately 47 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: With Big Data comes Big Promises. Mine the blogosphere and discover the secret of eternal wealth. Feast on the Twitter feeds for the wisdom of the ages. We have visited this land in the past, naming it data warehousing and business intelligence. Will we learn the lessons of history? Can we do it differently today? Let's take this present moment to review the past and imagine the future.
    Note: Online resource; Title from title screen (viewed March 5, 2011)
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  • 52
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    Online Resource
    [Erscheinungsort nicht ermittelbar] : O'Reilly Media, Inc. | Boston, MA : Safari
    ISBN: 9781449305857
    Language: English
    Pages: 1 online resource (1 video file, approximately 39 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: Interactive visualizations have become the new media for telling stories online. This session will focus on going from a good visualization to a great visualization by focusing on organization, user interface, and formatting. You should expect to leave this session confident in your ability to consistently create excellent interactive visuals.
    Note: Online resource; Title from title screen (viewed March 1, 2011)
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  • 53
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    [Erscheinungsort nicht ermittelbar] : O'Reilly Media, Inc. | Boston, MA : Safari
    ISBN: 9781449306007
    Language: English
    Pages: 1 online resource (1 video file, approximately 40 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: Certain recent academic developments in large data have immediate and sweeping applications in industry. They offer forward-thinking businesses the opportunity to achieve technical competitive advantages. However, these little-known techniques have not been discussed outside academia–until now. What if you knew about important new large data techniques that your competition don't yet know about?
    Note: Online resource; Title from title screen (viewed March 1, 2011)
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  • 54
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    [Erscheinungsort nicht ermittelbar] : O'Reilly Media, Inc. | Boston, MA : Safari
    ISBN: 9781449305932
    Language: English
    Pages: 1 online resource (1 video file, approximately 41 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: Data modeling competitions allow companies and researchers to post a problem and have it scrutinised by the world's best data scientists. By exposing a problem to a wide audience, competitions are a great way to get the most out of a dataset. In just a few months, Kaggle's competitions have helped to progress the state of the art in chess ratings and HIV research.
    Note: Online resource; Title from title screen (viewed March 5, 2011)
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  • 55
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    Online Resource
    [Erscheinungsort nicht ermittelbar] : O'Reilly Media, Inc. | Boston, MA : Safari
    ISBN: 9781449306359
    Language: English
    Pages: 1 online resource (1 video file, approximately 40 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: Virtual worlds are a goldmine of untapped insights, even for predicting physical behaviors. Not only will we share PARC findings and methods developed to extract key data from online games, but more importantly, we'll discuss how social scientists converted and processed raw behavioral metrics into meaningful psychological variables that can be applied to a broad spectrum of business applications.
    Note: Online resource; Title from title screen (viewed March 10, 2011)
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  • 56
    Online Resource
    Online Resource
    [Erscheinungsort nicht ermittelbar] : Que | Boston, MA : Safari
    ISBN: 9780132984461
    Language: English
    Pages: 1 online resource (1 video file, approximately 1 hr., 35 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: Want to get the most out of Facebook's powerful marketing features? This series reviews and guides you through the new Timeline profile, privacy concerns, places, check-in deals, pages, welcome tabs, fan gates, groups, advertising, credits and social plug-ins. Learn how to make your business look more appealing, get more fans, get more people to show up at your physical store, take advantage of affordable and powerful ways to reach new customers, stay on the cutting edge of social marketing, get more website visitors to fan your page, impress visitors with social proof of how customers love your brand, monitor what your competition is doing on Facebook, and how to stay ahead of them.
    Note: Online resource; Title from title screen (viewed December 12, 2011)
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  • 57
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    Online Resource
    [Erscheinungsort nicht ermittelbar] : O'Reilly Media, Inc. | Boston, MA : Safari
    ISBN: 9781449306281
    Language: English
    Pages: 1 online resource (1 video file, approximately 30 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: In a first, Forbes presented all federal campaign contributions by America's wealthiest people in our September 2010 online edition of the Forbes 400. We combined human effort and homegrown database code to sort through 6 million political donations and find the 20,000 that came from America's richest people.
    Note: Online resource; Title from title screen (viewed March 5, 2011)
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  • 58
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    Online Resource
    [Erscheinungsort nicht ermittelbar] : O'Reilly Media, Inc. | Boston, MA : Safari
    ISBN: 9781449316457
    Language: English
    Pages: 1 online resource (1 video file, approximately 56 min.)
    Keywords: Electronic videos ; local
    Abstract: When it comes to conversion optimization, many questions come to mind: How should you design a particular page on your website? Which visitor flow should you consider? What copy or content should you develop to generate the most revenue from your website? Ultimately, the biggest impact on you bottom line relies heavily on choosing the right website design, visitor flow and copy. But what process should you follow and where should you start? While designing websites involves a great deal of art, pairing that with a scientific approach guarantees to deliver a higher ROI. In this webcast, you will: Examine real life case studies with before and after designs that generated uplifts in conversion rates Discover the proven process used to by top internet retailers & lead generation websites to increase revenue by 65% Learn about the six elements that impact visitor's persuasion online Uncover how to address different visitors' persona using different copy and design elements Find how to handle different buying stages on your website
    Note: Online resource; Title from title screen (viewed March 15, 2011)
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  • 59
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    Online Resource
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    ISBN: 9780132618076
    Language: English
    Pages: 1 online resource (1 video file, approximately 31 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: In this video, Michael Covel, author of the best selling book, Trend Following, interviews Salem Abraham, a trend following trader, whose company Abraham Trading was ranked in Barrons’s Top 100 Hedge Funds for the second straight year in 2010. Abraham grew up in Canadian, Texas, where his family has been involved in the ranching and commodities business for over 100 years. Over 21 years of trading and research makes Salem one of the most experienced traders in the business. Living in a small railroad town in the Texas panhandle, he makes the case that these days you can trade from ANYWHERE! This item is sold with the understanding that neither the author nor the publisher is engaged in rendering legal, accounting, or other professional services or advice by publishing this item. Each individual situation is unique. Thus, if legal or financial advice or other expert assistance is required in a specific situation, the services of a competent professional should be sought to ensure that the situation has been evaluated carefully and appropriately. The author and the publisher disclaim any liability, loss, or risk resulting directly or indirectly, from the use or application of any of the contents of this item.
    Note: Online resource; Title from title screen (viewed April 14, 2011)
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  • 60
    Online Resource
    Online Resource
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    ISBN: 9780132618113
    Language: English
    Pages: 1 online resource (1 video file, approximately 27 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: In this video, Michael Covel, author of the best selling book, Trend Following , interviews David Harding, who is the founder of Winton Capital as well as Managing Director and Head of Research. He is one of the pioneers of trend-following systematic trading in Europe with an established track record. In 1987 Harding co-founded Adam Harding & Lueck (AHL), a quantitative fund manager, which was later acquired by Man Group plc where it remains the company's flagship fund. Harding's Winton executes a systematic trading program in which it can hold long or short positions in over 100 futures markets around the world. The program blends short-term trades with long-term trend following, incorporating both multiple time frames and systems. The company pursues a diversified trading strategy which does not rely on favorable conditions in any particular market or on general appreciation of asset values. Winton Capital Management began trading in October 1997 from a small office in Kensington with three employees and less than US$2 million in assets under management. By January 2009 Winton employed over 180 staff and had over $12 billion in assets under management. This item is sold with the understanding that neither the author nor the publisher is engaged in rendering legal, accounting, or other professional services or advice by publishing this item. Each individual situation is unique. Thus, if legal or financial advice or other expert assistance is required in a specific situation, the services of a competent professional should be sought to ensure that the situation has been evaluated carefully and appropriately. The author and the publisher disclaim any liability, loss, or risk resulting directly or indirectly, from the use or application of any of the contents of this item. Michael W. Covel serves as President of Trend Following (TurtleTrader), a privately owned research firm. In 1996, Covel colaunched TurtleTrader.com. It has attracted millions of visitors. His first book is Trend Following: How Great Traders Make Millions in Up or Down Markets (FT Press, Apr. 04, Nov. 05, Feb. 07, and Feb. 09). This must-have classic has been translated in German, Japanese, Chinese (Traditional and Simplified), Korean, French, Arabic, Turkish, Portuguese, and Russian. His second book, The Complete TurtleTrader: The Legend, the Lessons, the Results (Collins, Oct. 07 and Feb. 09), is the only narrative account of trader Richard Dennis and his student traders...
    Note: Online resource; Title from title screen (viewed April 14, 2011)
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  • 61
    Online Resource
    Online Resource
    [Erscheinungsort nicht ermittelbar] : O'Reilly Media, Inc. | Boston, MA : Safari
    ISBN: 9781449306243
    Language: English
    Pages: 1 online resource (1 video file, approximately 43 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: Data integration and viz technology have given rise to an appetite for government data–the Gov 2.0 movement. Do government agencies have good data? Sort of: I believe that an understanding of data limitations has gotten short shrift in the drive to develop the next app. I'll discuss why a knowledge of the complexities of government data is crucial to building quality decision-making tools.
    Note: Online resource; Title from title screen (viewed March 5, 2011)
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  • 62
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    Online Resource
    [Erscheinungsort nicht ermittelbar] : IBM Press | Boston, MA : Safari
    ISBN: 9780132656641
    Language: English
    Pages: 1 online resource (1 video file, approximately 13 hr., 48 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: In this comprehensive LiveLessons you will gain all the background needed to be a search engine marketer. You will learn how to systematically address every issue you're likely to encounter, while helping you implement timeless strategies for delivering superior long-term results. You'll learn how to Identify and leverage new search engine marketing opportunities arising from social media Align search engine marketing with your company's evolving strategic and tactical goals Implement programs that drive sustainable improvements—not counterproductive quick fixes Systematically optimize your existing Web site search programs Manage the unique marketing challenges associated with large sites Create monthly scorecards and use them to drive improvement Provide effective guidance to content developers and designers in language they'll understand Automate checking and reporting for every page on your site Choose effective target keywords, optimize your content, and attract links Make the most of Google, Yahoo!, Live Search, and the latest specialized and local search tools Measure site-wide success rates across multiple systems and technologies Hire the right SEO consultant—and avoid the wrong ones Whether you're a marketing, Web, or IT professional, product manager, or content specialist, Search Engine Marketing, Inc., LiveLessons will help you define your SEO/SEM goals, craft a best-practices program for achieving them, and implement it flawlessly.
    Note: Online resource; Title from title screen (viewed July 31, 2011)
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  • 63
    Online Resource
    Online Resource
    [Erscheinungsort nicht ermittelbar] : O'Reilly Media, Inc. | Boston, MA : Safari
    ISBN: 9781449306328
    Language: English
    Pages: 1 online resource (1 video file, approximately 42 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: New technologies are driving a new era of global collaboration among scientists and researchers. Digital scholarship, the ability to create, collect, publish and collaborate in new digital mediums, is driving the exponential growth of data related to scholarly research. This talk will highlight evolving strategies used to appraise and predict the success of institutions and researchers.
    Note: Online resource; Title from title screen (viewed March 5, 2011)
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  • 64
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    Online Resource
    [Erscheinungsort nicht ermittelbar] : O'Reilly Media, Inc. | Boston, MA : Safari
    ISBN: 9781449305918
    Language: English
    Pages: 1 online resource (1 video file, approximately 29 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: Much useful business data is in "semi-structured" form: government filings, insurance claims, customer comment forms, etc. Although most search tools don't take advantage of it, knowing a little structure goes a long way. This talk will show how semi-structured data can be interpreted, summarized, and applied to produce business value in several real-life examples.
    Note: Online resource; Title from title screen (viewed March 5, 2011)
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  • 65
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    Online Resource
    [Erscheinungsort nicht ermittelbar] : O'Reilly Media, Inc. | Boston, MA : Safari
    ISBN: 9781449306311
    Language: English
    Pages: 1 online resource (1 video file, approximately 39 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: Does information really want to be free? While the Internet is full of open data, there's plenty of data that companies are willing to pay handsomely for - particularly if it's timely and well aggregated. As a result, data marketplaces are a burgeoning business. This panel will look at the market for data, and where it's headed.
    Note: Online resource; Title from title screen (viewed March 1, 2011)
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  • 66
    Online Resource
    Online Resource
    [Erscheinungsort nicht ermittelbar] : Que | Boston, MA : Safari
    Language: English
    Pages: 1 online resource (1 video file, approximately 3 hr., 59 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: Using Mac OS X Snow Leopard brings you over 65 video tutorials detailing everything from desktop configuration and Web browsing to using Widgets and making your own DVDs. Watching these videos is the fastest way to get comfortable with the newest features of Snow Leopard! Topics covered include passwords and preferences; user account control; support resources and file management; managing mail and editing photos; importing video and playing music, and much, much more!
    Note: Online resource; Title from title screen (viewed May 11, 2010) , Mode of access: World Wide Web.
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  • 67
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    Online Resource
    [Erscheinungsort nicht ermittelbar] : Peachpit Press | Boston, MA : Safari
    ISBN: 9780132602631
    Language: English
    Pages: 1 online resource (1 video file, approximately 8 hr., 43 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: The 3D Garage.com Cinema 4D Signature Courseware teaches you all you need to know to get started using this amazing software for modeling, animation, and rendering. In over 10 hours of video training, you’ll learn the basics and then move on to learn parametric and polygonal modeling, the robust, high-end material system, animation, rendering, effects, and more. This all-in-one training course is project-driven which means you’re not sitting through hours of demos, but rather, high resolution videos that don't just show you the software, they teach you. Learn from 3D veteran Dan Ablan who has taught thousands of 3D artists on products such as LightWave and modo, through his numerous books and videos.
    Note: Online resource; Title from title screen (viewed October 19, 2010)
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  • 68
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    Online Resource
    [Erscheinungsort nicht ermittelbar] : O'Reilly Media, Inc. | Boston, MA : Safari
    Language: English
    Pages: 1 online resource (1 video file, approximately 50 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: The real battleground for "Digital Rights Management" may turn out to be negotiating and managing contracts for selling digital content. Hear lessons learned from dozens of ebook and digital contracts (on both sides of the table). How are business terms evolving to handle emerging digital and mobile markets? Are there terms in your digital contracts that are holdovers from the print world and aren't in tune with the realities of digital markets? Learn about five key contract terms that should be in every ebook contract you sign, along with other "gotchas" learned from the trenches.
    Note: Online resource; Title from title screen (viewed July 2, 2010)
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  • 69
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    Online Resource
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    ISBN: 9780132317719
    Language: English
    Pages: 1 online resource (1 video file, approximately 56 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: Video Case Studies: Produced by C.K. Prahalad's students, these videos illustrate the case studies presented in the book. The Market Exists at the Bottom of the Pyramid Casas Bahia Produced by Andrew Wilson and Sami Foguel In fifty years, Casas Bahia has grown from one man selling blankets and bed linens door-to-door to the largest retail chain in Brazil, offering electronics, appliances, and furniture. With its emphasis on serving the poor customer, its low prices, and credit determined by payment history rather than formal income (70 percent of Casas Bahia customers have no formal or consistent income), Casas Bahia grosses over US$1 billion, and has invoked deep loyalty in its customers. CEMEX Produced by Ajit Sharma, Sharmilee Mohan, and Sidharth Singh The third largest cement manufacturer in the world, Cemex decided it needed to move from selling materials to selling solutions. With low fixed prices, materials on credit, pre-costed housing designs, and even supervised construction services for Mexicans working abroad, Cemex makes housing affordable and possible for the poor in Mexico. Known Problems, Known Solutions Salt–Hindustan Lever Limited Produced by Anuja Rajendra and Tej Shah In India, Iodine Deficiency Disorder hinders the growth and intellectual development of 70 million people, with twenty percent of the population at risk. Yet up to fifty percent of the iodine in iodized salt can be lost during storage, transportation, and Indian cooking. Using world-class technology, Hindustan Lever Ltd. has developed a more stable iodine for salt that is effective in preventing IDD and affordable; using village-based entrepreneurs to sell products in remote areas, HLL is ensuring its availability, as well as providing jobs, income, and self-respect for the poor. Soap–Hindustan Lever Limited Produced by Mindy Murch and Kate Reeder Around the world, 2.2 million people die from diarrheal disease every year. Children are especially at risk–one child dies every 30 seconds. India alone contributes thirty percent of the world's diarrheal deaths. By teaching and demonstrating the benefits of handwashing through both UN and branded programs that reach into the villages, Hindustan Lever Ltd. is reducing infectious disease and improving soap sales. Aravind Eye Hospital Produced with the permission of Aravind Eye Hospital From an eleven-bed clinic, Aravind Eye Hospital has grown to the largest eye care facility in the world. Their innovations in operati...
    Note: Online resource; Title from title screen (viewed May 27, 2010)
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  • 70
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    Online Resource
    [Erscheinungsort nicht ermittelbar] : O'Reilly Media, Inc. | Boston, MA : Safari
    Language: English
    Pages: 1 online resource (1 video file, approximately 1 hr., 15 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: Here's a rule of thumb: During a downturn, executives are much more likely to think change is necessary. In a similar fashion, during times of great growth, we assume that what we're doing is causing the desired results so staying the course makes sense. Neither point of view is necessarily true. It could be that a rising or falling tide lifts or lowers all boats, and what our strategy needs to do is propel our organizations to better than general market outcomes! There's a way to bringing teams together to look at organizational trade-offs-decisions across all areas of their business or department. Remember "White Boarding" -- the tool we use to envision new horizons, new products, new opportunities, new growth? Well here's a tool to help make tough decisions -- MurderBoarding(TM). The opposite of white boarding is MurderBoarding, we select from among the many initiatives to choose only the best. The desire is to cull and eliminate. Many times resources are wasted because we try to do too much. MurderBoarding is a process that helps narrow opportunities so that decisions can be made. This methodology invites us to narrow our focus to what is critical, what is crucial. MurderBoarding is the opportunity to let some things really flourish by trimming off the excess that can distract you and your staff. By killing those time and resource draining activities, the company or department gets "pruned" so it can come back better, stronger for it. And in reality, it's less about "killing ideas" than putting them into purgatory so they can be resurrected when the time is right.
    Note: Online resource; Title from title screen (viewed July 2, 2010)
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