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  • New York : McGraw-Hill  (11)
  • Boston, MA : Safari  (7)
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  • 1
    ISBN: 9781260135244 , 1260135241
    Language: English
    Pages: 1 online resource (1 volume) , illustrations
    Edition: Second edition.
    Keywords: Product management ; New products ; Electronic books ; Electronic books ; local
    Abstract: Advance in your product management career and create innovative products that customers love! Regardless of industry or sector, to compete in today's business world, product managers must understand how their customer's preferences change, how technology evolves, and how anticipate what competitors might do. Regardless of industry, you need a reliable resource that provides timely guidance and practical tools to help you compete. With new content and expert advice, this updated edition of The Product Manager's Survival Guide brings you fully up to date on what you need to succeed as a product manager. For your professional future, you'll learn it's not the development technique that will help you get ahead, it's how you think like a strategically minded business person. Your continuous learning starts with your product management acumen assessment, and takes root, when you develop your own professional development strategy. The Product Manager's Survival Guide, Second Edition features brand new material, including: •A product management acumen assessment •Action planning ideas at the end of each chapter •Techniques to earn empowerment •Tools to develop product strategies and roadmaps •Methods to deploy and release products •Metrics to assess product performance Simple and easy to understand, this invaluable guide will help you bring your company into the digital age and continue to evolve with changing times.
    Note: Includes index. - Description based on online resource; title from title page (Safari, viewed May 31, 2019)
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  • 2
    ISBN: 9783958455757
    Language: English , German
    Pages: 1 online resource (296 pages)
    Edition: 1st edition
    Keywords: Technological innovations Management ; Information technology Management ; New products ; Strategic planning ; Electronic books ; local ; Innovations ; Gestion ; Technologie de l'information ; Gestion ; Planification stratégique ; BUSINESS & ECONOMICS ; Industrial Management ; BUSINESS & ECONOMICS ; Management ; BUSINESS & ECONOMICS ; Management Science ; BUSINESS & ECONOMICS ; Organizational Behavior ; Information technology ; Management ; New products ; Strategic planning ; Technological innovations ; Management ; Digitale Revolution ; Geschäftsmodell ; Industrie 4.0 ; Informationsmanagement ; Informationsmanager ; Informationstechnik ; Innovation ; Innovationsmanagement ; Strategisches Management ; Technischer Fortschritt ; Unternehmen
    Abstract: Jedes Unternehmen, das vor dem Aufkommen des Internets gegründet wurde, steht heute vor derselben großen Herausforderung: Wie lässt sich das bisherige Geschäftsmodell so transformieren, dass es in einer digitalen Wirtschaftswelt wettbewerbsfähig bleibt? David L. Rogers, weltweit anerkannter Experte für digitale Strategien, zeigt auf, dass es bei der digitalen Transformation nicht um Technologie geht, sondern vielmehr um ein Umdenken hinsichtlich Ihrer Geschäftsstrategien. Auf der Grundlage seiner Erfahrungen als Berater für Unternehmer und Führungskräfte aus aller Welt erläutert Rogers in diesem Buch, wie Unternehmen aus der vordigitalen Zeit ihre Geschäftsmodelle erfolgreich umgestalten und die neuen Möglichkeiten der digitalen Welt für sich erschließen können. Dafür beschreibt Rogers praxisnah, inwiefern traditionelle Unternehmen ihre Geschäftsstrategien in fünf wesentlichen Domänen überdenken müssen und wie sich dafür neue Konzepte entwickeln lassen: Kunden, Wettbewerb, Daten, Innovation und Wertschöpfung. Er veranschaulicht jede der in diesem Playbook vorgestellten Strategien anhand von realen Fallstudien, von Google bis General Electric, von Airbnb bis zur New York Times. Mithilfe praktischer Frameworks und neun Schritt-für-Schritt-Planungstools macht er die von den größten digitalen Innovatoren der Neuzeit gewonnenen Erkenntnisse für Unternehmen jeder Art anwendbar. Dieses Playbook konzentriert sich voll und ganz auf die Frage, wie sich traditionelle Unternehmen anpassen können, um im digitalen Zeitalter erfolgreich zu bestehen und die digitale Disruption zu bewältigen. Es ist ein unverzichtbarer Leitfaden für Führungskräfte, die ihr Unternehmen auf die nächste Stufe profitablen Wachstums bringen wollen.
    Note: Online resource; Title from title page (viewed July 24, 2017) , Mode of access: World Wide Web.
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  • 3
    Online Resource
    Online Resource
    [Erscheinungsort nicht ermittelbar] : CRC Press | Boston, MA : Safari
    Language: English
    Pages: 1 online resource (320 pages)
    Edition: 3rd edition
    Keywords: Creative ability in business ; Creative thinking ; Technological innovations ; New products ; Electronic books ; local
    Abstract: A customer-centric culture provides focus and direction for the organization, ensuring that exceptional value will be offered to customers — this, in turn, results in enhanced market performance. Unfortunately, caught up in the daily economic and competitive pressures of running complex and fast-changing businesses, managers may lose sight of customers’ desires. And, consequently, customer experiences often fall far short of expectations. Written by an expert with more than fifteen years of experience, Superior Customer Value: Strategies for Winning and Retaining Customers, Third Edition benchmarks the best companies and shows you what it truly means to create world-class value for customers. The book is a state-of-the-art guide to designing, implementing, and evaluating a customer value strategy in service, technology, and information-based organizations. It explores key marketing planning issues that emphasize relationship management strategies to keep customers happy. See What’s New in the Third Edition: New topics include: Business models Co-creation of value Corporate entrepreneurship Customer experience management Customer value metrics Net promoter score Image Innovation Social media Expanded coverage of: Customer relationship management E-business opportunities Written as an academic textbook for use in MBA programs, the book is highly readable, practical, and action-oriented, giving managers at all levels of experience guidance on how to improve marketing operations and create customer-centric organizations. It explains valuable tools such as customer value funnel, customer value assessment, service-quality-image-price (SQIP) analysis, and CRM models. Each chapter has a customer value insight checklist, action items, and informative figures and tables. This revised edition addresses current trends in value-adding business practice, from understanding how to drive a market and find new ventures to the rise in customer importance of the online arena and new models and metrics for customer loyalty and retention. Great companies amaze and delight customers — Superior Customer Value offers a strategic blueprint to learn from the market leaders and apply those lessons to your organization. Art Weinstein discusses the book in several videos on the CRC Press YouTube Channel.
    Note: Online resource; Title from title page (viewed April 19, 2016)
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  • 4
    Online Resource
    Online Resource
    [Erscheinungsort nicht ermittelbar] : Productivity Press | Boston, MA : Safari
    Language: English
    Pages: 1 online resource (167 pages)
    Edition: 1st edition
    Keywords: Creative ability in business ; Creative thinking ; Technological innovations ; New products ; Electronic books ; local
    Abstract: If IT companies seek to differentiate themselves from the competition, they must turn to consultative selling. Consultative selling is analyzing the needs and challenges of your customers and selling unique services that enable your customers to reduce costs, increase profits, and improve overall business performance. The Art of Consultative Selling in IT provides a practical framework for becoming a successful consultative seller and shows how to use the blue ocean strategy to identify opportunities in areas where there is no competition. The first section discusses the advantages of consultative selling and explores the concepts of blue oceans. In blue oceans, demand is created rather than fought over. Competition is irrelevant because the rules of the game are waiting to be established. The author explains how you can use consultative selling techniques to create your own blue oceans of unknown market space, where opportunities for growth are both rapid and profitable. In the second section, the author defines the consultative selling framework (CSF). This framework is based on proven processes, best practices, and real-time case studies to make consultative selling a reality. It provides clear guidelines for understanding your customer’s current landscape and challenges, owning its priorities, and helping it to achieve its short-term and long-term goals. The author explains how to use CSF to generate innovative ideas and present them to your customer through profit improvement or efficiency improvement proposals. The book concludes with examples of several innovative business improvement ideas that you can present to your customers, including Agile project management, master data management (MDM), application portfolio rationalization, and business process management (BPM). The author discusses the benefits of each methodology and lists the trigger points to think about when deciding whether the methodology can add value to a particular customer.
    Note: Online resource; Title from title page (viewed January 27, 2015) , Mode of access: World Wide Web.
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  • 5
    Online Resource
    Online Resource
    New York : McGraw-Hill
    ISBN: 9780071827508 , 0071827501
    Language: English
    Pages: 1 online resource (1 v.)
    Series Statement: Thinkers 50
    Parallel Title: Erscheint auch als
    Keywords: Leadership ; Strategic planning ; Electronic books ; Creative ability in business ; Creative thinking ; Technological innovations ; New products ; Electronic books ; local
    Abstract: The World's Leading Business Minds on Today's Most Critical Challenges The most innovative ideas from the rising stars on the Thinkers50 Guru Radar Globalization, increasing competition, and the rapid pace of innovation are changing business best practices faster and faster. If you have long-term success in mind, you need to stay a step ahead of the competition. Creators of Thinkers50--the world's most respected ranking of business thinkers--Des Dearlove and Stuart Crainer bring you the very latest thinking on the future of business. Thinkers50 Future Thinkers reveals groundbreaking ideas from Thinkers50 Future Thinker award winner Nilofer Merchant; Monika Hamori, professor at Spain's IE Business School; groundbreaking leadership thinker Gianpiero Petriglieri; the cocreator of Jugaad Innovation, Navi Radjou; as well as bestselling authors Adam Grant, James Allworth, and Dorie Clark. Chapters include: What the Future Looks Like The Reinvention of Leadership Understanding Organizations Understanding Working Life Innovation Now Sustaining the Future Each book in the Thinkers50 series provides authoritative explanations of the concepts, ideas, and practices that are making a difference today, including specific examples and cases drawn from the original sources. "If management is a technology, then getting the next update early can be a competitive advantage," the authors write. "And where better to look for the next big idea than to the thinkers of the future?" Business success is no longer a result of finding the most effective way of doing things and sticking with it. The only best practice guaranteed to work is this: embrace change. Read Thinkers50 Future Thinkers and learn how to apply the best ideas from the brightest minds in the business world today. The first-ever global ranking of management thought leaders, Thinkers50 is the most prestigious and influential listing of its kind. Created in 2001 by Stuart Crainer and Des Dearlove, Thinkers50 has broadened its impact to include identifying, ranking, and sharing the best management thinking in the world. Today, Thinkers50 is recognized as the world's definitive ranking of the top 50 business thinkers, and the Thinkers50 Distinguished Achievement Awards are widely regarded as the "Oscars of management thinking." Now, the ideas and insights of the world's top business figures are right at your fingertips. The Thinkers50 series culls the best of the very best, delivering the latest concepts an...
    Note: Includes bibliographical references and index. - Description based on print version record
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  • 6
    Online Resource
    Online Resource
    [Erscheinungsort nicht ermittelbar] : CRC Press | Boston, MA : Safari
    Language: English
    Pages: 1 online resource (342 pages)
    Edition: 1st edition
    Keywords: Product management ; Product differentiation ; New products ; Electronic books ; local
    Abstract: As industries adopt consumer-focused product development strategies, they should offer broader product ranges in shorter design times and the processes that can manufacture in arbitrary lot sizes. In addition, they would need to apply state-of-the-art methods and tools to easily conduct early product design and development trade-off analysis among competing objectives. Methods in Product Design: New Strategies in Reengineering supplies insights into the methods and techniques that enable implementing a consumer-focused product design philosophy by integrating design and development capabilities with intelligent computer-based systems. The book defines customer focused design and discusses ways to assess changing demands and sources, and delves into what is needed to successfully manufacture goods in a demanding market. It reviews proven methods for assessing customer need. Then, after showing how changing needs impact the reengineering of products, it explains how change can be efficiently achieved. It details how IT advances and technology support customer-focused product development, discusses cutting-edge mass customization principles that maximize cost-effective production, and illustrates how to implement effective predictive maintenance policies. Methods in Product Design: New Strategies in Reengineering provides methods, state-of-the-art technologies, and new strategies for customer-focused product design and development that allow organizations to quickly respond to the demanding global marketplace.
    Note: Online resource; Title from title page (viewed May 29, 2013)
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  • 7
    Online Resource
    Online Resource
    [Erscheinungsort nicht ermittelbar] : CRC Press | Boston, MA : Safari
    Language: English
    Pages: 1 online resource (333 pages)
    Edition: 1st edition
    Keywords: Creative ability in business ; Creative thinking ; Technological innovations ; New products ; Electronic books ; local
    Abstract: Innovation is a primary source of economic growth, and yet only one idea out of 3,000 becomes a successful product or service. Scalable Innovation: A Guide for Inventors, Entrepreneurs, and IP Professionals introduces a model for the innovation process, helping innovators to understand the nature and timing of opportunities and risks on the path to success. The authors apply systems thinking to discover real-life challenges, and provide tools for turning these challenges into opportunities for practical, scalable innovation. The book is organized into four sections: Prologue exposes key barriers to creativity and innovation. It provides telling examples of how years in school and at work make us accept common wisdoms that are likely to hurt our chances to create or take advantage of breakthrough innovations. Section I introduces a system model for understanding technology and solving problems. It shows how to connect the model with real-life solutions, including their reflection in patents. Section II introduces tools for thinking outside the box, considers the role of luck in success of inventions, and presents tools for flexible thinking and imagination development. Section III discusses system dynamics, including how the elements of systems evolve, creating space for invention and scalable innovation. The authors illustrate this with case studies from various industries and technology areas. They analyze several landmark innovations in detail, revealing surprising and essential elements common to all of them. This book presents simple principles that form the foundation of successful innovation, enabling practitioners to anticipate and expedite the creation of value through the guided innovation process. It outlines the most common barriers in reasoning and false beliefs about innovation that impede practitioners from seeing problems in a new light and offers specific ways of dealing with these barriers. It also provides specific tools for quickly identifying essential present and missing elements of systems underpinning high-value problems and their proposed solutions, resulting in an accelerated innovation development and evaluation cycle.
    Note: Online resource; Title from title page (viewed June 13, 2013) , Mode of access: World Wide Web.
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  • 8
    Online Resource
    Online Resource
    [Erscheinungsort nicht ermittelbar] : CRC Press | Boston, MA : Safari
    Language: English
    Pages: 1 online resource (380 pages)
    Edition: 1st edition
    Keywords: Product management ; Product differentiation ; New products ; Electronic books ; local
    Abstract: The biggest challenge in any marketplace is uncertainty. The major changes taking place in world economies, politics, and demographics has raised market uncertainty to its highest level in the past 50 years. However, with new markets opening up in emerging and developing economies, the opportunities have never been better. To compete in this challenging atmosphere, product design/redesign and manufacturing must be integrated to produce better quality products faster and cheaper. Design Synthesis: Integrated Product and Manufacturing System Design provides a conceptual framework and methodologies to do just that. The book explains how to integrate innovative product design with the design of a batch manufacturing system. It covers the technical and social aspects of integration, presents research and best practices, and embeds integration within a framework of sustainable development. It covers the two methods for achieving design synthesis: integration and harmonisation. Product, manufacturing system, and social system architectures are integrated (united or combined to form a whole that is greater than the sum of the parts). The concurrent processes to design the architectures are harmonised (made compatible or coincident with one another). Wide in scope, the book supplies a multi-disciplinary perspective and an extensive discussion on how to maintain integrity during the design process. The authors present research and practices that are difficult or almost impossible to find. They describe the different types of system lifecycles and include guidelines on how to select the appropriate lifecycle for a specific design situation.
    Note: Online resource; Title from title page (viewed October 28, 2013) , Mode of access: World Wide Web.
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  • 9
    ISBN: 9780071805476 , 0071805478
    Language: English
    Pages: 1 online resource (1 v.) , ill.
    Parallel Title: Erscheint auch als
    Keywords: Electronic books ; Product management ; New products ; Product differentiation ; Electronic books ; local
    Abstract: FORGE A POWERFUL STRATEGY TO BECOME A PRODUCT MANAGER WHO DELIVERS RESULTS The world of business is moving at breakneck speed. More is being demanded of everyone--with fewer resources than ever. In no profession is this more apparent than Product Management. Written by one of today's leading Product Management thought-leaders, Steven Haines, The Product Manager's Survival Guide provides best practices, practical on-the-job advice, and a step-by-step blueprint for succeeding in Product Management. Whatever your level of experience--whether you're a novice product manager or seasoned Product Management leader--you'll find everything you need to make consistent positive impacts on your business. With this practical guide in your hands, you have the most powerful tool available for increasing your productivity quickly and dramatically--in a way that is noticeable and measurable. The Product Manager's Survival Guide is conveniently organized into four sections: I. Getting Your Bearings: Map out your plan to begin the journey to success II. Learning the Product's Business: Go beyond features and functions to become the product expert, customer advocate, and domain expert III. Getting Work Done: Synchronize and orchestrate the work of others to help everyone maintain focus on company goals IV. Moving Forward: Round out your experience to take the next critical steps in your Product Management career The only way to excel as a product manager is to develop a strategy for the long run. Start formulating one now and you will be well ahead of your competition--internally and externally. The Product Manager's Survival Guide gives you the tools and insight you need to start putting the pieces in place now--so you can succeed well into the future.
    Note: Includes index. - Description based on print version record
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  • 10
    ISBN: 9780071795623 , 0071795626
    Language: English
    Pages: 1 online resource (1 v.) , ill.
    Parallel Title: Erscheint auch als
    Keywords: Success in business ; Simplicity ; Electronic books ; Creative ability in business ; Creative thinking ; Technological innovations ; New products ; Electronic books ; local
    Abstract: Winner of a 2013 Small Business Book Award for Economics The world is more overwhelming than ever before. Our work is deeper and more demanding than ever. Our businesses are more complicated and difficult to manage than ever. Our economy is more uncertain than ever. Our resources are scarcer than ever. There is endless choice and feature overkill in all but the best experiences. Everybody knows everything about us. The simple life is a thing of the past. Everywhere, there's too much of the wrong stuff and not enough of the right. The noise is deafening, the signal weak. Everything is too complicated and time-sucking. Welcome to the age of excess everything. Success in this new age looks different and demands a new skill: Subtraction. Subtraction is defined simply as the art of removing anything excessive, confusing, wasteful, unnatural, hazardous, hard to use, or ugly . . . or the discipline to refrain from adding it in the first place. And if subtraction is the new skill to be acquired, we need a guide to developing it. Enter The Laws of Subtraction . Through a dozen of the most compelling stories of breakthrough innovation culled from 2,000 cases and bolstered by uniquely personal essays contributed by over 50 of the most creative minds in business today, The Laws of Subtraction outlines six simple rules for winning in the age of excess everything, and delivers a single yet powerful idea: When you remove just the right things in just the right way, something very good happens. The Laws of Subtraction features contributions by over 50 highly regarded thinkers, creatives, and executives. On Law #1: What Isn't There Can Often Trump What Is "When you reduce the number of doors that someone can walk through, more people walk through the one that you want them to walk through." -- SCOTT BELSKY, founder and CEO of Behance and author of Making Ideas Happen On Law #2: The Simplest Rules Create the Most Effective Experience "Keeping it simple isn't easy. By exploiting subtraction in innovation, we've been able to create an environment of freedom and creativity that allows us to thrive." -- BRAD SMITH, CEO, Intuit On Law #3: Limiting Information Engages the Imagination "Subtraction can mean the difference between a highly persuasive presentation and a long, convoluted, and confusing one. Why say more when you can say less?" -- CARMINE GALLO, author of The Apple Experience On Law #4: Creativity Thrives Under Intelligent Constraints "Here's the key to th...
    Note: Includes bibliographical references and index. - Description based on print version record
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  • 11
    ISBN: 9780071778541 , 0071778543
    Language: English
    Pages: 1 online resource (xxviii, 226 p.) , ill.
    Parallel Title: Erscheint auch als
    Keywords: Diffusion of innovations ; Strategic alliances (Business) ; Strategic planning ; Electronic books ; New products ; Creative thinking ; Technological innovations ; Creative ability in business ; Electronic books ; local
    Abstract: Combat flat sales, capture new markets, and drive innovation using the Business Genome approach The Business Genome is a proprietary database that tracks company data, maps it across data of all industries, detects patterns, and determines precisely how that company should plan for the future. In Find Your Next , Business Genome creator Andrea Kates explains how to ensure growth and prosperity in years to come. She provides the tools you need to create you business "genome," or DNA-your company's unique position in today's market based on strengths, challenges, industry trends, and other factors-match it to that of a successful company in another industry, then model your own decisions on those of the matching company.
    Note: Includes bibliographical references and index. - Description based on print version record
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  • 12
    ISBN: 9780071786812 , 0071786813
    Language: English
    Pages: 1 online resource (1 v.) , ill.
    Parallel Title: Erscheint auch als
    Keywords: Technological innovations ; Management ; Creative ability in business ; New products ; Electronic books ; Electronic books ; local
    Abstract: You can't ask for more than efficient, effective operations. Or can you? Given today's business landscape-increasing customer demand, global competition, lower trade barriers-being good isn't enough. This groundbreaking guide provides the knowledge and tools you need to transform your organization from a well-run company to a relentlessly innovative company. Innovation expert Jeffrey Phillips has helped businesses around the world achieve the dream-the implementation of innovation as a consistent business discipline. In Relentless Innovation , he reveals his secrets for the first time. Phillips argues that today's typical business models actually impede innovation because they place so much focus on efficiency, cost cutting, and short-term gain. Does this describe your business model? If it does, you need to revisit your approach and redefine your idea of what success actually is. You may find that your "business as usual" processes actively reject innovation efforts. Relentless Innovation has everything you need to strike the right balance between efficiency and innovation. Striking that balance will help your firm: Become proactive instead of reactive Create a more engaged workforce Establish deeper capabilities to define and achieve strategic goals Increase revenues and profits while retaining efficient cost management Sustain market differentiation Improve your public reputation Increase your ability to leverage internal knowledge and external partnerships Offering the broadest view to date of the relationship between innovation and business strategy, Relentless Innovation provides you with the information and tools you need to transform innovation from an infrequent activity to a core capability in your organization. PRAISE FOR RELENTLESS INNOVATION "A thoughtful, intelligent, and practical manifesto by a highly experienced innovation professional. Phillips demonstrates with clarity and insight how organizations can assess their current innovation potential, identify vulnerabilities, and most important, create a systemic innovation-as-usual culture that can make the difference between also-ran and yes-we-can." -Tim Hurson, author of Think Better " Relentless Innovation is a must read for innovation junkies and executives who want practical ideas on creating an innovation business-as-usual culture. Phillips has worked in the innovation trenches and shares big-win ideas on how to unleash trapped middle management potential." -Saul Kaplan, F...
    Note: Includes bibliographical references and index. - Description based on print version record
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  • 13
    ISBN: 9780071770057 , 0071770054
    Language: English
    Pages: 1 online resource (xiii, 271 p.) , ill.
    Parallel Title: Erscheint auch als
    Keywords: Product management ; New products ; Electronic books ; Electronic books ; local
    Abstract: Build better products by expanding the role of Product Management Managing Product Management argues that product management should be reinstituted as a key source of innovative ideas that solve broad market problems. It illustrates how to organize the product management function of a company to create, build, and produce innovative and game-changing products and services. Steven Haines is the founder and president of Sequent Learning Networks, a training and advisory services firm with an international client base. He held leadership roles for AT&T and Oracle and was adjunct professor at Rutgers University's business school.
    Note: Includes bibliographical references and index. - Description based on print version record
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  • 14
    ISBN: 9780071752473 , 0071752471
    Language: English
    Pages: 1 online resource (302 p.) , ill.
    Parallel Title: Erscheint auch als
    Keywords: Zappos.com (Firm) ; Management ; Customer services ; Mail-order business ; Management ; Electronic commerce ; Management ; Retail trade ; Management ; Electronic books ; Creative ability in business ; Creative thinking ; Technological innovations ; New products ; Electronic books ; local
    Abstract: Make every day a WOW day for your customers, your staff-and your bottom line! "In your hands is a manifesto on how Zappos completely blew away the standard of delivering a consumer-centric experience and a revolutionary company culture. Joseph helps us all understand how to achieve a little more of that Zappos magic." -Eric Ryan, method cofounder and person against dirty "If you're looking for an inspirational path for creating a likable, trustworthy, and wow! organization, you've hit the mother lode." -Guy Kawasaki, former chief evangelist of Apple and author of Enchantment: The Art of Changing Hearts, Minds, and Actions "This book provides a roadmap to a successful business by taking inspiration and examples from one of the most innovative, progressive companies of our time. Don't just read it; use it." -Tony Hawk, professional skateboarder and author of HAWK -Occupation: Skateboarder and How Did I Get Here? The Ascent of an Unlikely CEO "Thanks to Joseph Michelli, you can learn exactly how Zappos hit it big and how you can too. By using the five principles Joseph has distilled, you can supercharge your efforts and start down the path to legendary success." -Mark Sanborn, President, Sanborn & Associates, Inc., and author of The Fred Factor and You Don't Need a Title to Be a Leader "Often, business owners look at media darlings like Zappos with their mouths agape, full of awe but unable to take action. For those eager to do more than watch, Joseph Michelli deconstructs the Zappos story and makes it attainable." -Seth Godin, author of Poke the Box About the Book: ZAPPOS. The name has come to stand for a new standard of customer service, an amazing online shopping experience, a great place to work, and the most impressive transformational business success story of our time. Simply put, Zappos is revolutionizing business and changing lives. Now, Joseph Michelli, author of the internationally bestselling business books Prescription for Excellence and The Starbucks Experience , explains how Zappos does it-and how you can do it in your industry. The Zappos Experience takes you through-and beyond-the playful, offbeat company culture Zappos has become famous for. Michelli reveals what occurs behind the scenes at Zappos, showing how employees at all levels operate on a day-today basis while providing the "big picture" leadership methods that have earned the company $1 billion in annual gross sales during the last ten years-with almost no advertising. ...
    Note: Includes bibliographical references (p. 278-285) and index. - Description based on print version record
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  • 15
    ISBN: 9780071748742 , 0071748741
    Language: English
    Pages: 1 online resource (1 volume) , illustrations
    Parallel Title: Erscheint auch als
    Keywords: Jobs, Steve ; 1955-2011 ; New products ; Creative thinking ; Technological innovations ; Success in business ; Electronic books ; Electronic books ; local
    Abstract: A "THINK DIFFERENT" APPROACH TO INNOVATION-- Based on the Seven Guiding Principles of Apple CEO Steve Jobs In his acclaimed bestseller The Presentation Secrets of Steve Jobs author Carmine Gallo laid out a simple step-by-step program of powerful tools and proven techniques inspired by Steve Jobs's legendary presentations. Now, he shares the Apple CEO's most famous, most original, and most effective strategies for sparking true creativity--and real innovation--in any workplace. THE INNOVATION SECRETS OF STEVE JOBS Learn how to RETHINK your business, REINVENT your products, and REVITALIZE your vision of success--the Steve Jobs way. When it comes to innovation, Apple CEO Steve Jobs is legendary. His company slogan "Think Different" is more than a marketing tool. It's a way of life--a powerful, positive, game-changing approach to innovation that anyone can apply to any field of endeavor. These are the Seven Principles of Innovation, inspired by the master himself: Do What You Love. Think differently about your career. Put a Dent in the Universe. Think differently about your vision. Kick Start Your Brain. Think differently about how you think. Sell Dreams, Not Products. Think differently about your customers. Say No to 1,000 Things. Think differently about design. Create Insanely Great Experiences. Think differently about your brand experience. Master the Message. Think differently about your story. By following Steve Jobs's visionary example, you'll discover exciting new ways to unlock your creative potential and to foster an environment that encourages innovation and allows it to flourish. You'll learn how to match-and beat-the most powerful competitors, develop the most revolutionary products, attract the most loyal customers, and thrive in the most challenging times. Bestselling business journalist Carmine Gallo has interviewed hundreds of successful professionals--from CEOs, managers, and entrepreneurs to teachers, consultants, and stay-at-home moms-to get to the core of Steve Jobs's innovative philosophies. These are the simple, meaningful, and attainable principles that drive us all to "Think Different." These are The Innovation Secrets of Steve Jobs . An enhanced ebook is now available with 10 demonstration videos of Jobs' sure-fire innovation secrets. Select the Kindle Edition with Audio/Video from the available formats.
    Note: Includes bibliographical references and index. - Description based on print version record
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  • 16
    Online Resource
    Online Resource
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Language: English
    Pages: 1 online resource (304 pages)
    Edition: 1st edition
    Keywords: Creative ability in business ; Creative thinking ; Technological innovations ; New products ; Electronic books ; local
    Abstract: Named one of the "Best Books on Innovation, 2008" by BusinessWeek magazine From the greatest minds in business today comes a groundbreaking new blueprint for executing the next stage of customer-created value. C.K. Prahalad, the world's premier business thinker, and IT scholar M.S. Krishnan unveil the critical missing link in connecting strategy to execution--building organizational capabilities that allow companies to achieve and sustain continuous change and innovation. The New Age of Innovation reveals that the key to creating value and the future growth of every business depends on accessing a global network of resources to co-create unique experiences with customers, one at a time. To achieve this, CEOs, executives, and managers at every level must transform their business processes, technical systems, and supply chain management, implementing key social and technological infrastructure requirements to create an ongoing innovation advantage. In this landmark work, Prahalad and Krishnan explain how to accomplish this shift--one where IT and the management architecture form the corporation's fundamental foundation. This book provides strategies for Redesigning systems to co-create value with customers and connect all parts of a firm to this process Measuring individual behavior through smart analytics Ceaselessly improving the flexibility and efficiency in all customer-facing and back-end processes Treating all involved individuals--customers, employees, investors, suppliers--as unique Working across cultures and time-zones in a seamless global network Building teams that are capable of providing high-quality, low-cost solutions rapidly To successfully compete on the battlefields of 21st-century business, companies must reinvent their processes and culture in order to sustain innovative solutions. The New Age of Innovation is a complete program for achieving this transformation to meet the needs of the end consumer of the future.
    Note: Online resource; Title from title page (viewed May 4, 2008) , Mode of access: World Wide Web.
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  • 17
    Online Resource
    Online Resource
    New York : McGraw-Hill | Boston, Mass. :Safari Books Online,
    ISBN: 9780071591348 , 0071591346
    Language: English
    Pages: xxxix, 704 p , ill. , 25 cm
    Parallel Title: Erscheint auch als
    Keywords: Product management ; Handbooks, manuals, etc ; Marketing ; Handbooks, manuals, etc ; Business forecasting ; Product differentiation ; New products ; Product management ; Electronic books ; local
    Abstract: Grab the all-you-need reference and manage your products effectively and efficiently Now, product managers at every level can have an authoritative, one-stop reference to strategizing, introducing, and managing products at their fingertips. The Product Manager's Desk Reference uses the progression of the practitioner across the career cycle as well as the progression of the product across its life cycle to establish clear guidelines as to what must be done, when, by whom, and with what level of expertise.
    Note: Includes bibliographical references (p. 685-688) and index
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  • 18
    Online Resource
    Online Resource
    New York : McGraw-Hill | Boston, Mass. :Safari Books Online,
    ISBN: 9780071477840 , 0071477845
    Language: English
    Pages: xiv, 208 p , 22 cm
    Keywords: Starbucks Coffee Company ; Success in business ; Handbooks, manuals, etc ; Creative ability in business ; Creative thinking ; Technological innovations ; New products ; Electronic books ; local
    Abstract: "The Starbucks Experience contains a robust blend of home-brewed ingenuity and people-driven philosophies that have made Starbucks one of the world's "most admired" companies, according to Fortune magazine. With unique access to Starbucks personnel and resources, Joseph Michelli discovered that the success of Starbucks is driven by the people who work there - the "partners" - and the special experience they create for each customer. Filled with real-life insider stories, eye-opening anecdotes, and solid step-by-step strategies, this book takes you deep inside one of the most talked-about companies in the world today."--BOOK JACKET.
    Note: Includes bibliographical references (p. 183-193) and index
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