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  • Safari, an O’Reilly Media Company.  (128)
  • [Erscheinungsort nicht ermittelbar] : McGraw-Hill  (128)
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  • 1
    Online Resource
    Online Resource
    The Pursuit of Excellence : The Uncommon Behaviors of the World's Most Productive Achievers (2022)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781264269105
    Language: English
    Pages: 1 online resource (240 pages)
    Edition: 1st edition
    Keywords: Electronic books
    Abstract: A master class in achieving and sustaining excellence, even in the most challenging of times—from the host of The Learning Leader Show and author of Welcome to Management Millions of business professionals aspire to become effective leaders. But for hardworking, growth-oriented top performers who are always looking to improve and for rigorous thinkers who are never quite satisfied with the status quo, the true goal is the lifelong pursuit of excellence . Leadership advisor Ryan Hawk has interviewed hundreds of the most productive achievers in the world on his acclaimed podcast, The Learning Leader Show , to discover the best practices for pursuing and sustaining excellence. He found a pattern of uncommon behaviors that set these stellar individuals apart. By following their examples, you will learn how to: Commit to yourself and the process―and build purpose, focus, and discipline Develop resilience to face new challenges―and find inspiration for the long haul Seek guidance―and lead others to new heights Meet the moment―and make the most of every opportunity to excel Create a trusted group of advisors―and become a lifelong learner Packed with specific actions to take, experiments to run, and tools to analyze what works best for you, this uncompromisingly practical guide will inspire, challenge, support, and empower you to become your very best. Put mindsets into action and turn behaviors into habits with The Pursuit of Excellence .
    Note: Online resource; Title from title page (viewed January 25, 2022) , Mode of access: World Wide Web.
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    Online Resource
    MPI Ethno. Forsch.
  • 2
    Online Resource
    Online Resource
    CompTIA Network+ Certification All-in-One Exam Guide, Eighth Edition (Exam N10-008), 8th Edition (2022)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781264269068
    Language: English
    Pages: 1 online resource (976 pages)
    Edition: 8th edition
    Keywords: Electronic books
    Abstract: This up-to-date Mike Meyers exam guide delivers complete coverage of every topic on the N10-008 version of the CompTIA Network+ Certification exam Get complete coverage of all the CompTIA Network+ exam objectives inside this comprehensive resource. Created and edited by Mike Meyers, the leading expert on CompTIA certification and training, CompTIA Network+ Certification All-in-One Exam Guide, Eighth Edition covers exam N10-008 in full detail. You’ll find learning objectives at the beginning of each chapter, exam tips, scenarios, practice exam questions, and in-depth explanations. Designed to help you pass the exam with ease, this authoritative guide also serves as an essential on-the-job reference. Covers all exam topics, including: Network architectures Cabling and topology Ethernet basics Network installation TCP/IP applications and network protocols Routing Network naming Advanced networking devices IPv6 Remote connectivity Wireless networking Virtualization and cloud computing Mobile networking Network operations Managing risk Network security Network monitoring and troubleshooting Online content includes: 100+ practice exam questions in a customizable test engine 20+ lab simulations to help you prepare for the performance-based questions One hour of video training from Mike Meyers Mike Meyers’ favorite shareware and freeware networking tools and utilities
    Note: Online resource; Title from title page (viewed February 11, 2022) , Mode of access: World Wide Web.
    URL: lizenzpflichtig
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    Online Resource
    MPI Ethno. Forsch.
  • 3
    Online Resource
    Online Resource
    Java : A Beginner's Guide, Ninth Edition, 9th Edition (2022)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781260463569
    Language: English
    Pages: 1 online resource (752 pages)
    Edition: 9th edition
    Keywords: Electronic books
    Abstract: A practical introduction to Java programming—fully revised for the latest version, Java SE 17 Thoroughly updated for Java Platform Standard Edition 17, this hands-on resource shows, step by step, how to get started programming in Java from the very first chapter. Written by Java guru Herbert Schildt, the book starts with the basics, such as how to create, compile, and run a Java program. From there, you will learn essential Java keywords, syntax, and commands. Java: A Beginner's Guide, Ninth Edition covers the basics and touches on advanced features, including multithreaded programming, generics, Lambda expressions, and Swing. Enumeration, modules, and interface methods are also clearly explained. This guide delivers the appropriate mix of theory and practical coding necessary to get you up and running developing Java applications in no time! Clearly explains all of the new Java SE 17 features Features self-tests, exercises, and downloadable code samples Written by bestselling author and leading Java authority Herbert Schildt
    Note: Online resource; Title from title page (viewed January 7, 2022) , Mode of access: World Wide Web.
    URL: lizenzpflichtig
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    Online Resource
    MPI Ethno. Forsch.
  • 4
    Online Resource
    Online Resource
    The Metail Economy : 6 Strategies for Transforming Your Business to Thrive in the Me-Centric Consumer Revolution (2022)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781264274642
    Language: English
    Pages: 1 online resource (288 pages)
    Edition: 1st edition
    Keywords: Electronic books
    Abstract: Rethink, rebuild, and re-energize your relationship with every customer for ultimate success in today’s Me tail economy Armed with computers, tablets, smartphones, and social media, today’s consumers have revolted against the marketplace status quo. Demanding a voice, and sometimes a hand, in the products they buy, these digitally empowered consumers―"Me's"―have inverted the traditional power dynamics of retail into Me tail. To put it simply, your customers are now in charge, and you must recognize and embrace this fact in order to survive in new Me tail economy. From Joel Bines, one of today’s top retail brand thought leaders, The Metail Economy provides innovative methods for connecting with the Me-centric consumer and shows how to thrive in this consumer revolution. Bines provides examples of companies that have failed to address the Metail paradigm, along with those that are on the right path, clearly illustrating how the traditional power dynamic has inverted and why it matters for business survival. Bines offers six proven models you can use to cultivate and serve highly informed and empowered customers in the Metail marketplace: Curation Customization Category Expertise Cost Convenience Community Bines explains why you shouldn’t pigeonhole your business into one model, but rather develop a deep self-awareness about how your organization is viewed and valued by your customers―and focus your efforts accordingly. Whether you’re the CEO of a global organization or starting your own clothing boutique, you must become a Me tailer―and this groundbreaking book will show you how.
    Note: Online resource; Title from title page (viewed January 25, 2022) , Mode of access: World Wide Web.
    URL: lizenzpflichtig
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    Online Resource
    MPI Ethno. Forsch.
  • 5
    Online Resource
    Online Resource
    Mike Meyers CompTIA Network+ Guide to Managing and Troubleshooting Networks Lab Manual, Sixth Edition (Exam N10-008), 6th Edition (2022)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781264274734
    Language: English
    Pages: 1 online resource (416 pages)
    Edition: 6th edition
    Keywords: Electronic books
    Abstract: Practice essential IT skills and prepare for the 2021 version of the CompTIA Network+ exam This thoroughly revised lab manual challenges you to solve real-world problems by learning to successfully apply the techniques contained in Mike Meyers’ CompTIA Network+ Guide to Managing and Troubleshooting Networks, Sixth Edition . Clear, measurable lab objectives map directly to every topic on the test, enabling readers to pass the challenging exam with ease. Mike Meyers’ CompTIA Network+ Guide to Managing and Troubleshooting Networks Lab Manual, Sixth Edition (Exam N10-008) contains more than 90 hands-on labs along with materials lists, lab setup details, and step-by-step instructions that require you to think critically. The book features special design elements that teach and reinforce retention. You will Lab Analysis questions and a Key Term Quiz that helps to build vocabulary. Contains 90+ hands-on labs with clear objectives and instructions Includes a 10% discount voucher coupon for the exam, a $32 value Lab solutions are not printed in the book and are only available to adopting instructors Publisher's Note: Products purchased from Third Party sellers are not guaranteed by the publisher for quality, authenticity, or access to any online entitlements included with the product.
    Note: Online resource; Title from title page (viewed January 28, 2022) , Mode of access: World Wide Web.
    URL: lizenzpflichtig
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  • 6
    Online Resource
    Online Resource
    Intended Consequences : How to Build Market-Leading Companies with Responsible Innovation (2022)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781264285501
    Language: English
    Pages: 1 online resource (176 pages)
    Edition: 1st edition
    Keywords: Electronic books
    Abstract: A pioneering venture capitalist provides an actionable framework for founders and executives to create innovative, enduring companies built for growth and for societal good. The Milton Friedman philosophy that companies exist only to increase shareholder value is dead and buried. The old Silicon Valley tenets of “move fast and break things,” minimum viable products, and hyper engagement at any cost must be replaced with new principles for an era of responsible innovation. We can no longer manage businesses solely for growth. With innovation comes responsibility: to generate returns beyond profits and to recenter technology as a force for good in the world. This requires a shift in the way organizations approach and value work. A company’s mindset —its intent to do good, avoid harmful consequences, and innovate responsibly—is not enough. That mindset must be supported by a business model, a mechanism that leaders must intentionally and proactively build along with the company from the ground up, one that incentivizes and rewards the organization for fulfilling its intentions. Companies need a new set of KCIs, or key consequence indicators, that measure factors such as its impact on customers’ energy consumption, whether its product is being used equally across socioeconomic groups, or if it is actually solving the social problem it is addressing. Not only is this the right thing to do—increasingly, it is what customers, employees, and shareholders demand of business. In this inspiring, practical, and actionable guide, Hemant Taneja: lays out the argument for why a new model of company building and leadership is necessary—and how it can lead to better performance explores why social-good businesses are some of the greatest opportunities today, detailing examples of billion-dollar startups that are addressing inequality, climate change, systemic societal problems, and chronic disease—all while generating profit and positive shareholder returns presents a topic-by-topic road map that addresses business models, artificial intelligence, ethical growth, culture, governance, and good citizenship Intended Consequences is designed as the ultimate playbook for founders, entrepreneurs, leadership teams, and investors on how to build and maintain a responsible innovation company.
    Note: Online resource; Title from title page (viewed January 25, 2022) , Mode of access: World Wide Web.
    URL: lizenzpflichtig
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  • 7
    Online Resource
    Online Resource
    CSSLP SECURE SOFTWARE LIFECYCLE PROFESSIONAL ALL-IN-ONE EXAM GUIDE, Third Edition, 3rd Edition (2022)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781264258215
    Language: English
    Pages: 1 online resource (416 pages)
    Edition: 3rd edition
    Keywords: Electronic books
    Abstract: Providing 100% coverage of the latest CSSLP exam, this self-study guide offers everything you need to ace the exam CSSLP Certification All-in-One Exam Guide, Third Edition covers all eight exam domains of the challenging CSSLP exam, developed by the International Information Systems Security Certification Consortium (ISC)²®. Thoroughly revised and updated for the latest exam release, this guide includes real-world examples and comprehensive coverage on all aspects of application security within the entire software development lifecycle. It also includes hands-on exercises, chapter review summaries and notes, tips, and cautions that provide real-world insight and call out potentially harmful situations. With access to 350 exam questions online, you can practice either with full-length, timed mock exams or by creating your own custom quizzes by chapter or exam objective. CSSLP Certification All-in-One Exam Guide, Third Edition provides thorough coverage of all eight exam domains: Secure Software Concepts Secure Software Requirements Secure Software Design Secure Software Implementation Programming Secure Software Testing Secure Lifecycle Management Software Deployment, Operations, and Maintenance Supply Chain and Software Acquisition
    Note: Online resource; Title from title page (viewed February 4, 2022) , Mode of access: World Wide Web.
    URL: lizenzpflichtig
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  • 8
    Online Resource
    Online Resource
    All Are Welcome : How to Build a Real Workplace Culture of Inclusion that Delivers Results (2022)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781264269792
    Language: English
    Pages: 1 online resource (256 pages)
    Edition: 1st edition
    Keywords: Electronic books
    Abstract: Seize the competitive edge and increase innovation—while doing right by people—with a strong culture of diversity, equity, inclusion, and belonging Studies prove that companies with more diversity in their ranks are more innovative, expand their markets, and perform better financially. Why, then, has so little progress been made, especially when it comes to corporate leadership? Because most companies have yet to develop and implement effective diversity, equity, inclusion, and belonging (DEIB) initiatives. And the ones that have too often focus mainly on hiring a diversity of staff or rolling out unconscious bias training without improving results. DEIB expert Cynthia Owyoung has spent more than two decades working in this space. She’s seen it all, and she knows what works—and what doesn’t. In All Are Welcome , Owyoung explains what DEIB is and why it matters, and she delivers the information and insights you need to make DEIB a key element of your company culture. You’ll learn how to: •Break old habits that keep DEIB efforts from moving forward •Retain talent from underrepresented groups •Conduct an audit of the state of DEIB at your company today •Engage and excite leaders and managers around DEIB efforts •Weave DEIB into all your talent pool management methods •Uplevel employee resource groups to effectively support business goals •Measure your progress with qualitative and quantitative data •Connect your DEIB efforts to driving better business results DEIB begins but doesn’t end with hiring. When you deeply understand all the nuances of diversity, equity, inclusiveness, and belonging, you’ll be able to put them all together for a better, more productive, and happier workplace. With All Are Welcome , you have everything you need to build a workforce and a company designed to compete in the twenty-first century while doing your part to make the world a better place to live—and work.
    Note: Online resource; Title from title page (viewed January 25, 2022) , Mode of access: World Wide Web.
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  • 9
    Online Resource
    Online Resource
    The Hype Handbook : 12 Indispensable Success Secrets From the World’s Greatest Propagandists, Self-Promoters, Cult Leaders, Mischief Makers, and Boundary Breakers (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781260470147
    Language: English
    Pages: 1 online resource (288 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: Master the art and science of using shameless propaganda for personal and social good. Influencers have always deployed the power of hype to get what they want. But never in history have people been so susceptible to propaganda and persuasion as they are now. Hype truly runs our world. Imagine if you could generate and leverage hype for positive purposes—like legitimate business success, helping people, or effecting positive change in your community. Michael F. Schein teaches you how. In The Hype Handbook, the notorious marketing guru provides 12 fundamental strategies for creating and leveraging hype for good, including ways to: Attract attention from people that matter Create a community of acolytes to further your cause Create an atmosphere of curiosity and intrigue Sell your message with the skill of master Create a step-by-step “manifesto” Citing the latest research in psychology, sociology and neuroscience, Schein breaks the concept of hype down into a simple set of strategies, skills, and techniques—and illustrates his methods through stories of the world’s most effective hype artists, including American propagandist Edward Bernays, Alice Cooper manager Shep Gordon, celebrity preacher Aimee Semple McPherson, Spartan Race founder Joe De Sena, and digital guru Gary Vaynerchuk. Whatever your temperament, education, budget, background, or natural ability, The Hype Handbook delivers everything you need to apply the most powerful tools of persuasion for personal and business success.
    Note: Online resource; Title from title page (viewed January 11, 2021) , Mode of access: World Wide Web.
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  • 10
    Online Resource
    Online Resource
    Relentless Solution Focus : Train Your Mind to Conquer Stress, Pressure, and Underperformance (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781260460124
    Language: English
    Pages: 1 online resource (240 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: From bestselling author and mental toughness expert Jason Selk comes a mind-training regimen for reframing every problem into an opportunity for productive action. The most common cause of failing to reach our professional and personal goals is hardwired in us: Humans instinctively focus on problems. Over millennia, our very survival relied on our ability to be alert to any potential dangers that could threaten our existence. But today this negativity bias significantly limits our potential and increases stress, pressure, and underperformance. The one characteristic all phenomenally successful people share is mental toughness. Mentally tough people are better at making decisions more quickly and with better results. They possess the uncanny ability to control what goes on between their ears. Instead of allowing their minds to focus on their problems when adversity strikes, the most successful people have learned to direct their thoughts in a systematic manner that produces positive emotions and productive actions: they have a Relentless Solution Focus. In this book, top performance coach Dr. Jason Selk—former Director of Mental Training for the World Series champions St. Louis Cardinals—and his colleague Dr. Ellen Reed provide the insight, tools, and proven step-by-step framework for you to do the same. When you have Relentless Solution Focus, you think better. Your decisions garner positive results. You take action and follow through—every time. And when you do get off track, you get back on with less effort and less drama. Weakness shrinks and strength grows, creating confidence and momentum, taking you and your team to higher levels of performance and achievement.
    Note: Online resource; Title from title page (viewed January 5, 2021) , Mode of access: World Wide Web.
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  • 11
    Online Resource
    Online Resource
    AWS Certified Solutions Architect Associate All-in-One Exam Guide, Second Edition (Exam SAA-C02), 2nd Edition (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781260470192
    Language: English
    Pages: 1 online resource (448 pages)
    Edition: 2nd edition
    DDC: 004.67/82076
    Keywords: Amazon Web Services (Firm) Study guides Examinations ; Web services Study guides Examinations ; Cloud computing Study guides Examinations ; Electronic books ; local ; Amazon Web Services (Firm) ; Services Web ; Examens ; Guides de l'étudiant ; Infonuagique ; Examens ; Guides de l'étudiant ; Examinations ; Electronic books ; Study guides ; Electronic books
    Abstract: This up-to-date study guide offers 100% coverage of every objective for the current version of the AWS Certified Solutions Architect Professional exam Get complete coverage of all objectives included on the SAA-C02 exam from this comprehensive resource. Written by an expert AWS Solutions Architect and well-respected author, this authoritative guide fully addresses the knowledge and skills required for passing the AWS Certified Solutions Architect – Associate exam. You’ll find learning objectives at the beginning of each chapter, exam tips, practice exam questions, and in-depth explanations. You’ll also build your practical knowledge with the many hands-on labs found throughout this guide. Designed to help you pass the exam with ease, this definitive volume also serves as an essential on-the-job reference. Covers all exam domains, including: Design Resilient Architectures Design High-Performing Architectures Design Secure Applications and Architectures Design Cost-Optimized Architectures Online content includes: 130 practice exam questions Test engine that provides practice exams or quizzes that can be customized by chapter or exam objective
    Note: Online resource; Title from title page (viewed January 8, 2021) , Mode of access: World Wide Web.
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  • 12
    Online Resource
    Online Resource
    Let’s Talk About It : Turning Confrontation into Collaboration at Work (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781260473391
    Language: English
    Pages: 1 online resource (208 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: From the bestselling author of Carrots and Sticks Don’t Work —proven communication techniques for turning workplace confrontations into respectful, successful collaborations In the workplace, the most common approach to what we believe will be a difficult or emotionally charged conversation can be summed up in one word: avoidance. Most of us will do anything to skirt conflict, but not only does that fail to resolve important issues, it typically harms our relationships and undermines productivity. In Let’s Talk About It , bestselling author and top consultant Dr. Paul Marciano presents a powerful collection of proven communication and relationship strategies that will transform your difficult conversations into healthy conversations. You’ll learn how to: Identify and shed the cognitive biases that hinder you from viewing situations from other people’s perspectives Recognize and address your own emotional triggers Use verbal and nonverbal communication to reduce conflict and foster collaboration Deal effectively with different personality types Navigate the course of a critical conversation from beginning to end Build, restore, and maintain healthy relationships Filled with ready-to-use sample scripts, real-world scenarios of common workplace disagreements, and proven psychological methods for diffusing conflicts effectively, Let’s Talk About It delivers everything you need to deal with the most challenging people and situations—confidently, competently, and collaboratively.
    Note: Online resource; Title from title page (viewed February 2, 2021) , Mode of access: World Wide Web.
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  • 13
    Online Resource
    Online Resource
    Transforming Project Management : An Essential Paradigm for Turning Your Strategic Planning into Action (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781264258369
    Language: English
    Pages: 1 online resource (336 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: Turn your strategy into business reality with proven project management and leadership best practices According to Harvard Business Review , IT project failure costs businesses $3 trillion dollars annually. That’s just IT. For the full scope this issue, increase that number exponentially. If you expect more from strategic planning and don’t think projects should decimate budgets and professional reputations, you’re in good company. CEO of UltiMentors Duane Petersen has dedicated his career to helping business leaders transform their companies by turning their strategic vision into portfolios of successful projects. Now, Petersen shares his winning method with you. Transforming Project Management takes you beyond envisioning a great strategy and into the realm of implementing it―with skill, care, and expertise. Petersen explains how to break down a strategic plan into key objectives and project portfolios to make sense of all the project “parts”—then successfully lead the execution of the plan. You’ll learn how to evaluate where you are versus where you want to be, develop plans to move your vision forward, translate strategic plans into action plans with tangible efforts, budgets, and schedules, and guide and inspire the individuals and teams tasked with implementing their plans. Knowing precisely how much a major project will cost before it begins and having processes and tools to monitor how well it’s meeting benchmarks along the way should be standard business practice. Clearly, it’s not. With Transforming Project Management , you have everything you need to tie strategic planning directly to project management—and lead your company to the head of your industry.
    Note: Online resource; Title from title page (viewed March 2, 2021) , Mode of access: World Wide Web.
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  • 14
    Online Resource
    Online Resource
    The Work-Life Balance Myth : Rethinking Your Optimal Balance for Success (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781260468908
    Language: English
    Pages: 1 online resource (240 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: An empowering guide that will show you how to shed the myth of the “work-life balance” by merging the seven key components that make up your life to attain harmony and whole-life success “All of us have Seven Slices in our lives: our Family Slice, our Professional Slice, our Personal Slice, our Physical Slice, our Intellectual Slice, our Emotional Slice, and our Spiritual Slice. These all need to be served in some fashion—and in serving them, they, in turn, serve us.” This relatively simple but profoundly critical concept is at the heart of the method executive coach David McNeff has used to transform the lives and careers of his clients. It begins with two important facts: 1) stress happens—you can’t avoid it; and 2) your existence is composed of far more than “work” and “life.” Too often, we divide our lives into those two general categories, but we’re all a lot more complex and our lives are richer than that. By being clear and mindful of all aspects of your life—the Seven Slices—you’ll be more likely to find inner harmony when stress impacts one of them. In The Work-Life Balance Myth, McNeff takes you on a deep dive into each of the Seven Slices, explaining the components of each Slice, signs that you may not be attending to each Slice in a healthy way, and hands-on methods for accessing an underserved Slice. The Work-Life Balance Myth won’t make your life perfect—no one can do that, and you shouldn’t trust anyone who makes that promise. What this book will do is provide you with proven new ways of framing your life, seeing stress for what it is, and vastly improving your ability to navigate the emotional challenges that will inevitably arise in a way that serves your Seven Slices.
    Note: Online resource; Title from title page (viewed February 23, 2021) , Mode of access: World Wide Web.
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  • 15
    Online Resource
    Online Resource
    The Promise of Bitcoin : The Future of Money and How It Can Work for You (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781260468687
    Language: English
    Pages: 1 online resource (368 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: From the cofounder of the longest-running Bitcoin exchange comes a compelling argument for how this digital currency will transform the global economy—and how it can work for you. A financial revolution is materializing before our eyes. The way individuals, organizations, and governments conduct transactions—from purchasing a book online to acquiring major corporations to delivering billions in financial aid—will look vastly different in the near future. Bitcoin is spearheading this revolution and may be the best investment opportunity of our time, yet most people have yet to understand its promise. In this book, Bobby C. Lee, one of the earliest, most successful pioneers in the cryptocurrency space, debunks myths and dispels fears that surround Bitcoin, arguing that this rational, logical system is superior to traditional monetary systems. He cites signs of Bitcoin’s widening acceptance: a growing community of users worldwide and multiple initiatives for investing in and holding bitcoin among major financial services organizations and institutional investors who control trillions in assets. Lee offers a primer on the best strategies for investing in this digital currency, the value of which will only continue to grow. He discusses the pros and cons, and covers the complicated yet more profitable method of acquiring bitcoin, mining. He offers predictions for the future, including price, trajectory, use, and participation in the larger economy—as well as developments in regulation, technology, business, and society. Invest in the promise of Bitcoin today.
    Note: Online resource; Title from title page (viewed May 18, 2021) , Mode of access: World Wide Web.
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  • 16
    Online Resource
    Online Resource
    CDPSE Certified Data Privacy Solutions Engineer All-in-One Exam Guide (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781260474831
    Language: English
    Pages: 1 online resource (400 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: This study guide offers 100% coverage of every objective for the Certified Data Privacy Solutions Engineer Exam This resource offers complete, up-to-date coverage of all the material included on the current release of the Certified Data Privacy Solutions Engineer exam. Written by an IT security and privacy expert, CDPSE Certified Data Privacy Solutions Engineer All-in-One Exam Guide covers the exam domains and associated job practices developed by ISACA®. You’ll find learning objectives at the beginning of each chapter, exam tips, practice exam questions, and in-depth explanations. Designed to help you pass the CDPSE exam, this comprehensive guide also serves as an essential on-the-job reference for new and established privacy and security professionals. COVERS ALL EXAM TOPICS, INCLUDING: Privacy Governance Governance Management Risk Management Privacy Architecture Infrastructure Applications and Software Technical Privacy Controls Data Cycle Data Purpose Data Persistence Online content includes: 300 practice exam questions Test engine that provides full-length practice exams and customizable quizzes by exam topic
    Note: Online resource; Title from title page (viewed March 19, 2021) , Mode of access: World Wide Web.
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    The Business of Race : How to Create and Sustain an Antiracist Workplace—And Why it’s Actually Good for Business (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781264268856
    Language: English
    Pages: 1 online resource (384 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: This book is not written specifically for White readers, Black readers, readers who are Latino, Asian, or other specific racial or ethnic groups. If you are a business leader, individual contributor, Human Resources or DEI (Diversity, Equity and Inclusion) professional, educator, coach, or consultant, then The Business of Race is for you. In the business world, incident-driven, company position statements on Black Lives Matter or Stop Asian Hate are not proxies for the heavy lifting that will penetrate and sustain a shift in the status quo. Advancing racial equity to disrupt institutional racism requires more than a company-wide memo or a tab on a corporate website. Businesses often water down, negate or skirt this reality by touting successes from its cousin—diversity. However, you cannot advance a strategy you do not name. The general term “diversity” enables that dynamic. It’s impossible to create an antiracist workplace when we avoid speaking the words ``race” and “racism.” Co-authored by two business women, one Black and one White, The Business of Race can help us all prepare for this transformative work. Rather than diving headfirst with well-meaning but ineffectual efforts, we must first ready our organizations. The authors outline both the inner work (raising our own individual awareness and creating new ways of thinking and being), and the outer work organizations must undertake. This includes honest and often uncomfortable discussions. And carrying out as core to operational business strategy and performance, policies and practices to reimagine a racially equitable workplace. Whether you’re a rising entrepreneur, a supervisor or manager, a leader of a large multinational company, or a frontline employee, you’ll find concrete actions in this essential guide: Why Racial Diversity, Why Now – A Competitive Advantage Commitment, Specificity, and the Science of Small Wins Uncomfortable Truths and Fearless Leaders Look for Talent Where Others Are Not No Secrets in Pay and Promotions – Close the Wage Gap Discover Your “E” and Measure its Impact Woven throughout The Business of Race are interviews with dozens of business professionals across myriad industries, fields and organizational levels. Their stories bring voice to the challenges and opportunities businesses face every day, and provide readers with the courage and tools to openly, honestly, and effectively address the deeply complex, emotional and intimidating dynamic of race and ra...
    Note: Online resource; Title from title page (viewed August 31, 2021) , Mode of access: World Wide Web.
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  • 18
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    Rogue Waves : Future-Proof Your Business to Survive and Profit from Radical Change (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781264257164
    Language: English
    Pages: 1 online resource (272 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: “An actionable framework for driving change.”—Adam Grant Will the next rogue wave sink your ship—or will you choose to profit from it? At this moment, rogue waves are forming under your business. Emerging technologies, changing demographics, the data economy, automation, and other trends—the undercurrents of radical, systemic change—are crashing into each other. When they converge, they’ll produce sea changes that sink companies and wash away entire industries overnight. If your competitor can’t ride out the next wave and you can, you win. In Rogue Waves , Jonathan Brill—a renowned expert on resilient growth and decision making under uncertainty—shows you how to prepare your business to survive and thrive through the most radical upheavals. Drawing on years of experience as a Fortune 500 innovation executive, advisor, and entrepreneur, Brill delivers a practical action plan to: Identify and capitalize on the 10 economic, technological, and social trends that will collide to reshape your business Turn sudden threats into outsized opportunities Create a culture of entrepreneurship and experimentation Build and scale leadership skills and processes to supercharge your company’s agility and adaptability This must-read survival guide provides the predictive tools you need to take advantage of randomness, turn chaos into profit, and set your company on the course for long-term success.Resilience is your new strategy for growth.
    Note: Online resource; Title from title page (viewed August 17, 2021) , Mode of access: World Wide Web.
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  • 19
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    Built to Innovate : Essential Practices to Wire Innovation into Your Company’s DNA (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781260462708
    Language: English
    Pages: 1 online resource (288 pages)
    Edition: 1st edition
    Parallel Title: Erscheint auch als Bensaou, Ben M. Built to innovate
    DDC: 658.4/063
    Keywords: Electronic books ; local
    Abstract: Launch your company to the top of its industry by driving and leveraging continuous innovation throughout your organization It’s no secret that continuous innovation is the key to seizing and maintaining the competitive edge in today’s increasingly challenging business environment. Unfortunately, the process for achieving this holy grail of business has been a mystery—until now. Built to Innovate delivers a proven system for building relentless innovation into your company’s DNA. Professor and former Dean of Executive Education at INSEAD and business innovation thought leader Ben M. Bensaou explores the essential practices of many of the world’s most innovative organizations―including BASF, AkzoNobel, Sabanci Group, Recruit Holdings, Ecocem, Starwood Hotels, Domino’s Pizza, Bayer, Marvel Studios, Allianz, and Fiskars―and demonstrates how you can leverage them in your own company. This practical guide shows how to: Build your execution and innovating engines Master the innovating perspective Launch the three processes of innovating Engage everyone in innovating Generate ideas from the front lines Empower coaches Create a culture of innovating Catalyze the innovating process Keep the ideas flowing You’ll learn how to drive innovating in product design and creative use of technology―as well as business activities, such as business model redesign, customer service, distribution, finance, talent development, and sales. The big question on the mind of every business leader today is: What can I do to create extra value for my company and the customers we serve? Built to Innovate provides everything you need to transform your organization into an innovating engine that continually produces new products and processes to generate enormous new value for you and for the customers you serve.
    Note: Online resource; Title from title page (viewed September 14, 2021) , Mode of access: World Wide Web.
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  • 20
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    Selling Through Tough Times : Grow Your Profits and Mental Resilience Through any Downturn (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781264266579
    Language: English
    Pages: 1 online resource (224 pages)
    Edition: 1st edition
    Keywords: Electronic books
    Abstract: An indispensable guide to thriving in a challenging sales environment As a sales professional, you know that it’s harder to sell in tough times—whether it’s a recession, industry-wide challenge, or global pandemic. You may also have noticed that some salespeople and managers not only survive, but thrive through tough times. How do they do it? What do they do to thrive through adversity? Paul Reilly explains it all in Selling Through Tough Times : Customers buy differently in tough times, so salespeople need to sell differently in tough times. In this eye-opening and indispensable guide, he shows how to develop the right mindset and adapt your skills to prevail in even the most challenging selling climate. His plan includes both immediate, hands-on action plans (including six Daily Mental Flex activities) as well as longer-range strategies to ensure you (and your team) never get caught on the back foot again. While the principals of selling are constant, Reilly demonstrates how changing your tactics in tough times will not only help you through current difficulties, but help you emerge stronger. You’ll discover how to redefine value in customer terms, reposition products and services, and how to employ different persuasion tactics. You’ll also learn how to select and pursue the right opportunities, win more deals, and—crucially—protect profit by embracing the “tough timers” mental attitude. Tough times are inevitable and often unpredictable. But in Selling Through Tough Times , you’ll find the tools and mindset you need to power through them—and come out on top.
    Note: Online resource; Title from title page (viewed September 28, 2021) , Mode of access: World Wide Web.
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  • 21
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    Hacking Digital : Best Practices to Implement and Accelerate Your Business Transformation (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781264269631
    Language: English
    Pages: 1 online resource (240 pages)
    Edition: 1st edition
    Keywords: Electronic books
    Abstract: Improve your business performance through digital transformation Digital transformation has become commonplace across public and private sector organizations, and yet most struggle to achieve tangible results from it. Many make avoidable mistakes or fall into simple traps along the way. Written by a team of global digital transformation thought leaders, Hacking Digital provides practical advice and information that you need to successfully transform your organization. Hacking Digital is organized into six easy-to-follow sections: • Initiating Your Digital Transformation • Setting Up the Right Organizational Dynamics • Working with the Outside World • Creating Value in New Ways • Leading People and Organizations • Anchoring and Sustaining Performance How do you create a sense of urgency? How do you set up digital governance? How do you create successful digital offerings? How do you manage the relationship between digital transformation and IT? How do you scale digital initiatives? Hacking Digital answers these and many other questions you need to transform your organization and seize a competitive edge for years to come. www.hackingdigital.org
    Note: Online resource; Title from title page (viewed September 28, 2021) , Mode of access: World Wide Web.
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  • 22
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    Hustlers and Seekers : How to Crush It and Find Fulfillment—Without Losing Your Mind (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781264266821
    Language: English
    Pages: 1 online resource (256 pages)
    Edition: 1st edition
    Keywords: Electronic books
    Abstract: In the world of personal growth, you’re told to pick a side: be a hard-charging, type A ambitious hustler or a grounded, spiritually inclined seeker—but what if that’s wrong? If you’ve ever felt stuck trying to find that sweet spot between a Hustler’s work ethic and a Seeker’s focus on self-care and fulfillment—you’re not alone. If you’re hustling, you’re not seeking, and if you’re seeking, you’re not hustling. We’re told it isn’t possible to chase our dreams while achieving the peace we crave. But, that’s a lie. Discover the life-changing truth in this dynamic guide from Tommy Baker designed to help you: Merge ‘doing’ and ‘being’ in life and business Know exactly when to step on the gas or let go Be grateful for what you have while wanting more Best of all, you’ll avoid the perils of too much hustle leading to a “never enough” mentality—or too much seeking that results in regurgitating principles of an actualized life…with little results. Written with eye-opening candor by the host of the popular podcast, Resist Average Academy, Hustlers & Seekers reveals the key to achieving mind-blowing progress and fulfillment comes from knowing when to charge ahead, and when to step back—not with “balance.” You’ll learn to operate in cyclical seasons—sometimes a hustler, sometimes a seeker—allowing you to go all-out, and find downtime to incubate future dreams. Hustlers & Seekers will open your eyes to a new way of approaching life and work without FOMO or thinking everyone has it figured out…except you.
    Note: Online resource; Title from title page (viewed October 26, 2021) , Mode of access: World Wide Web.
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  • 23
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    From Impressed to Obsessed : 12 Principles for Turning Customers and Employees into Lifelong Fans (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781264258796
    Language: English
    Pages: 1 online resource (256 pages)
    Edition: 1st edition
    Keywords: Electronic books
    Abstract: Stop satisfying your customers – and start impressing them – using the strategies of Apple, Costco, Disney, and other industry dominators. If you’re aspiring to satisfy your customers, then you’re aspiring to mediocrity. That’s the fascinating premise of From Impressed to Obsessed , a book that will fundamentally change how you think about creating a successful, beloved business. Renowned customer experience expert Jon Picoult takes you on a mesmerizing journey, showing how customer loyalty is as much about shaping people’s memories as it is about shaping their experiences. Through captivating stories and eye-opening studies, Picoult explains the 12 breakthrough, psychology-based strategies that successful companies use to impress customers – leading them to become obsessed with the business’s products and services, and to encourage others to do the same. Filled with actionable examples, you’ll see how you can immediately apply these principles to turn more sales prospects into customers, and more customers into raving fans. Picoult even demonstrates how business leaders can use the very same principles to strengthen employee engagement and loyalty. Turn your organization’s customer experience into its greatest competitive advantage, by applying the simple but profound lessons in From Obsessed to Impressed .
    Note: Online resource; Title from title page (viewed October 12, 2021) , Mode of access: World Wide Web.
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  • 24
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    Capital Allocation : Principles, Strategies, and Processes for Creating Long-Term Shareholder Value (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781264270071
    Language: English
    Pages: 1 online resource (528 pages)
    Edition: 1st edition
    Keywords: Electronic books
    Abstract: Seize the competitive edge through intelligent, differentiated capital allocation The intelligent deployment of capital is one of the most effective ways to create long-term value. But despite this, there are very few capital allocation experts on the boards of the largest publicly traded companies, and academic research consistently finds that most firms deploy capital sub-optimally. Capital Allocation aims to educate senior leaders, board members, investors, students, and anyone interested in business on this important topic. Until now very little has been written on capital allocation outside of academia, even though the strategic deployment of excess capital is an increasingly significant source of competitive advantage for many companies. David Giroux, Chief Investment Officer for Equities and Multi-Asset and Head of Investment Strategy at T. Rowe Price, covers the entire gamut of capital allocation issues, including optimal capital structure, capital allocation alternatives, mergers & acquisitions, and special situations. Capital Allocation walks you through this critical topic from beginning to end, including: Stories of companies that allocated capital in ways that created significant shareholder value Several real-life decision-making models you can use for strategically allocating your firm’s capital Guidelines for generating high returns in the long term to build sustainable shareholder wealth Giroux uses academic research, personal experience, and uncomplicated mathematics to reveal approaches and actions that create long-term value. He provides case studies from Kodak, Comcast, Thermo Fisher Scientific, Danaher, General Electric, Microsoft, and others showing how capital allocation has―and hasn’t―worked in real-life situations. And he shows how to use capital allocation to head off possible activist investors. Capital Allocation offers everything you need to know for deploying capital wisely to outperform your competitors over the long term.
    Note: Online resource; Title from title page (viewed October 26, 2021) , Mode of access: World Wide Web.
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  • 25
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    Branding Between the Ears : Using Cognitive Science to Build Lasting Customer Connections (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781264269853
    Language: English
    Pages: 1 online resource (288 pages)
    Edition: 1st edition
    Keywords: Electronic books
    Abstract: Build a “cognitive brand” that connects with your customers in the deepest, most meaningful ways Successful marketing is all about unlocking the door to peoples’ thoughts, feelings, memories, and fantasies. Tap into one or more of these, and your brand will stick forever. In Branding Between the Ears , world-renowned marketing thought leader Sandeep Dayal explains how to leverage behavioral psychology, social anthropology, and neuroscience to decode what goes on in consumer minds—and create effective marketing strategies to build the kind of loyalty that fuels today’s iconic brands. Dayal reveals that most successful cognitive brands are architected around three questions consumers ask themselves: Does this brand give me good vibes? Does what this brand says make sense to me? Will I be happier if I buy this brand? These three factors—good brand vibes, brand sense, and brand resolve—are the hidden mantra that push customers off the fence of indecision, and get them not just to admire, but actually buy the brands again and again. Branding Between the Ears reveals paradigm shifts in building and executing brands that are informed by a burgeoning body of research in brain sciences, and offers a better way to make brands that not just stand out, but connect with consumers and embed deeply in their thoughts to drive choice.Dayal is the marketing thought leader who predicted that “consumer collaboration” would be the key factor in winning people’s trust online and giving consumers control over their personal information would be central to gaining their trust—issues that are unfolding today.Now, with Branding Between the Ears he provides equally prescient principles and new ideas for gaining the competitive edge in a largely uncertain future and winning with cognitive power brands.
    Note: Online resource; Title from title page (viewed November 30, 2021) , Mode of access: World Wide Web.
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  • 26
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    CompTIA CySA+ Cybersecurity Analyst Certification Passport (Exam CS0-002) (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781260462258
    Language: English
    Pages: 1 online resource (304 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: Focused coverage of every topic on the current version of the CompTIA CySA+ exam Get on the fast track to becoming CompTIA CySA+ certified with this affordable, portable study tool. Inside, cybersecurity professional Bobby Rogers guides you on your career path, providing expert tips and sound advice along the way. With an intensive focus only on what you need to know to pass CompTIA CySA+ Exam CS0-002, this certification passport is your ticket to success on exam day. Designed for focus on key topics and exam success: List of official exam objectives covered by domain Exam Tip element offers expert pointers for success on the test Key Term highlights specific term or acronym definitions key to passing the exam Caution notes common pitfalls and real-world issues as well as warnings about the exam Tables, bulleted lists, and figures throughout focus on quick reference and review Cross-References point to an essential, related concept covered elsewhere in the book Practice questions and content review after each objective section prepare you for exam mastery Covers all exam topics, including: Threat and vulnerability management Threat data and intelligence Vulnerability management, assessment tools, and mitigation Software and systems security Solutions for infrastructure management Software and hardware assurance best practices Security operations and monitoring Proactive threat hunting Automation concepts and technologies Incident response process, procedure, and analysis Compliance and assessment Data privacy and protection Support of organizational risk mitigation Online content includes: Customizable practice exam test engine for CS0-002 200+ realistic multiple-choice and performance-based practice questions and in-depth explanations
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  • 27
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    Mastering Communication at Work, Second Edition : How to Lead, Manage, and Influence, 2nd Edition (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781260474138
    Language: English
    Pages: 1 online resource (256 pages)
    Edition: 2nd edition
    Keywords: Electronic books ; local
    Abstract: The classic international bestseller, updated for the hybrid work world, including a new chapter on virtual communication. Excellent communicating skills have always been crucial to success in leadership and management roles—and that’s one of the reasons the first edition of this book, Mastering Communication at Work , has been an international bestseller taught at universities and referred to by leading CEOs. In the years since it was first published, it’s been the go-to “communication playbook,” helping leaders develop strategic responses and communication tactics with clear, actionable advice. What’s changed in the last ten years? Well, nothing—and everything. The fundamentals of effective communication are the same, as are many of the challenges leaders face, generation after generation. You still need to “match your listener’s tendency” and “validate,” and you still need to guard against “defensiveness.” What has changed is how some of the fundamentals and challenges are applied and met in today’s world—both real and virtual, in remote and on-site working environments. Mastering Communication at Work , 2nd Edition features an essential new chapter on remote team communication along with additional content on equitable leadership and updated case studies. Throughout, you’ll find practical, hands-on advice and strategies that can help you reach your potential when preparing for big conversations and important presentations, help you reduce everyday stress and improve your organization’s performance at every level.
    Note: Online resource; Title from title page (viewed February 9, 2021) , Mode of access: World Wide Web.
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  • 28
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    Entrepreneur to Millionaire : How to Build a Highly Profitable, Fast-Growth Company and Become Embarrassingly Rich Doing It (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781264257133
    Language: English
    Pages: 1 online resource (272 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: Are you ready to create serious wealth from your business for you and your employees? If you’re like most driven entrepreneurs and business leaders, you are either starting, or running a company that is barely scratching the surface of its growth and profit potential. How do you find the hidden “cash in the walls” and make the leap from ordinary business outcomes to retire-tomorrow, profit-rich results? America’s Revenue Growth® Architect Kent Billingsley has developed a proven methodology that has helped thousands of entrepreneurs and employees become millionaires or multimillionaires by radically changing the way they approach business growth. This methodology is repeatable, predictable, and scalable—and has been rigorously tested in startups and billion-dollar firms alike. In the paradigm-shifting guide Entrepreneur to Millionaire , Billingsley shows you how to double or triple sales, revenue, and profits through a four-phase process—Revenue Ready, Market Ready, Go to Market, and Own the Market—that has delivered explosive growth for his clients for nearly three decades. The best part? You don’t have to spend another dollar on marketing or hiring another salesperson, and you don’t have to slash costs to the bone. Creating wealth from your business is about generating more sales, revenues, and profits from every company asset you already have—from your contracts, clients, products, services, and even your store locations. With Entrepreneur to Millionaire , you and your team have what you need to turn a good business into a fast-growth, highly profitable company, deliver greater value to your customers, and become embarrassingly rich in the process.
    Note: Online resource; Title from title page (viewed February 23, 2021) , Mode of access: World Wide Web.
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  • 29
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    The Lost Art of Connecting : The Gather, Ask, Do Method for Building Meaningful Business Relationships (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781260469899
    Language: English
    Pages: 1 online resource (224 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: Uncover a new way to network and build relationships that last! Networking is often considered a necessary evil for all working professionals. With social media platforms like Linkedin, Twitter, Instagram, and Facebook at our disposal, reaching potential investors or employers is much easier. Yet, these connections often feel transactional, agenda-driven, and dehumanizing, leaving professionals feeling burnt out and stressed out. Instead, we should connect on a human level and build authentic relationships beyond securing a new job or a new investor for your next big idea. To build real and meaningful networking contacts, we need to go back to basics, remembering that technology is a tool and not a means and end. We need to tap into our humanity and learn to be more intentional and authentic. As a “serial connector” and communications expert, Susan McPherson has a lifetime of experience building genuine connections in and out of work. Her methodology is broken down into three simple steps 1. Gather: Instead of waiting for the perfect networking opportunity to come to you, think outside the box and create your own opportunity. Host your own dinner party, join a local meet-up group, or volunteer at your neighborhood food pantry. Anyone from your local barista to a fellow parent at your daughter’s elementary school can lead to another connection that you just might need. 2. Ask: Instead of leading with our own rehearsed elevator pitches asking for help, ask to help, opening the door to share resources, experience, contacts, and perspectives that add diversity to your own vision. 3. Do: Turn new connections into meaningful relationships by taking these newly formed relationships deeper. Follow through on the promises you made, keep in touch, and learn to move past small talk by embracing your vulnerability and having conversations that matter. Woven together with helpful tips and useful advice on making the most out of every step, the book draws on the real-life success stories of friends, and clients, as well as McPherson’s own experience as a renowned “serial connector.” Filled with humor, humility, and wisdom, The Lost Art of Connecting is the handbook we all need to foster personal and professional relationships that blur the lines between work and play—and enrich our lives in every way.
    Note: Online resource; Title from title page (viewed March 23, 2021) , Mode of access: World Wide Web.
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    Put Happiness to Work : 7 Strategies to Elevate Engagement for Optimal Performance (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781260466737
    Language: English
    Pages: 1 online resource (272 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: This game-changing “how-to” shows leaders how to increase engagement by harnessing employees’ motivation for happiness. Our efforts to increase employee engagement are failing because employees simply aren’t motivated to improve their engagement. In this illuminating book from Eric Karpinski, managers and team leaders will learn the key to effectively engaging employees: focus on happiness. But not all types of happiness drive engagement; by selecting specific strategies that activate employees’ inherent motivation for certain types of happiness, you can simultaneously boost engagement and organizational performance. Everybody wins. In Put Happiness to Work , Karpinski draws on his deep experience at the intersection of business and psychology to lay out a step-by-step program that includes specific activities to enhance engagement and generate happiness at work. Utilizing existing work habits and meetings, these dynamic yet simple tools will hardwire effective changes into leaders’ and employees’ behavior, creating long-term, sustainable engagement. Based on more than 10 years of experience applying top positive psychology and neuroscience research in the workplace, Karpinski’s strategies are easy to implement and are critical to helping leaders unlock the kind of engagement organizations need to thrive.
    Note: Online resource; Title from title page (viewed March 9, 2021) , Mode of access: World Wide Web.
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  • 31
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    Launch Your Inner Entrepreneur : 10 Mindset Shifts for Women to Take Action, Unleash Creativity, and Achieve Financial Success (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781264259175
    Language: English
    Pages: 1 online resource (224 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: Practical, specific advice and strategies to help women develop an entrepreneurial mindset Entrepreneurship has always skewed male—from availability of funding to how-to books that assume a primarily male audience. And yet, 36% of all small business or franchise owners are women, and there are 13 million female-owned businesses contributing to more than $1.8 trillion in revenue. Now, with a fast-changing economy making traditional employment unsteady, there’s never been a better time for becoming a “fempreneur.” In Launch Your Inner Entrepreneur , Charlene Walters provides the tools you need to successfully launch and grow your side hustle, start up, or small business. As a mentor on Entrepreneur magazine’s “Ask an Expert” forum and developer of a digital entrepreneurship MBA program, Walters knows what you’re facing—and can help you avoid common mistakes, find your niche, build up your personal brand and reach your entrepreneurial goals. You’ll find the practical, real-world advice necessary to create the opportunities you want by embracing ten Mindset Shifts, including: Embracing an Entrepreneurial Attitude Cultivating Financial Confidence Branding and Building Presence Leveraging Social Media Options Leading Your Startup Going into Growth Mode Rebooting, Repeating, and Avoiding Burnout Along the Way Packed with smart tips and hard-won wisdom, Launch Your Inner Entrepreneur concludes with a special bonus section, the Fempreneur Action Plan—which includes a business concept and planning worksheet, visual brand style guide, resilience and setback survival exercise, and more—to help you put the Mindset Shifts into action, now.
    Note: Online resource; Title from title page (viewed February 23, 2021) , Mode of access: World Wide Web.
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    GUTS : Greatness Under Tremendous Stress—A Navy SEAL’s System for Turning Fear into Accomplishment (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781260462937
    Language: English
    Pages: 1 online resource (288 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: A Navy SEAL veteran’s proven, battle-tested guide for developing grit and resilience, overcoming obstacles, and living life to the fullest. What does it take to set a goal or have a dream, and then actually achieve it? What does it take to turn fear and stress into foresight, motivation, and action? It takes GUTS . No one knows this better than decorated Navy SEAL veteran Brian “Iron Ed” Hiner. During more than 20 years of service, Hiner witnessed the paralyzing power of fear firsthand—not just on the battlefield but in every aspect of our lives. He also learned that it’s possible to overcome those fears and turn negative self-doubt into positive accomplishments. Even more, he knows that anyone can do it—if you have GUTS . GUTS—Greatness Under Tremendous Stress —is more than a motivation guide. It’s a complete life-changing program full of powerful, transformational strategies straight from the Navy SEAL playbook. It’s like a personal boot camp for retraining the brain, breaking bad habits and thought patterns, taking risks and turning apathy into action. Whether it’s starting a business or changing careers, leading a team or getting fit, this book supplies all the basic training you need to change your relationship with fear, thrive in adversity, develop resilience, and accomplish your greatest goals. It doesn’t take a miracle—it takes GUTS.
    Note: Online resource; Title from title page (viewed April 27, 2021) , Mode of access: World Wide Web.
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    Google Cloud Certified Professional Cloud Architect All-in-One Exam Guide (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781264257287
    Language: English
    Pages: 1 online resource (560 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: Everything you need to succeed on the Google Cloud Certified Professional Cloud Architect exam in one accessible study guide Take the challenging Google Cloud Certified Professional Cloud Architect exam with confidence using the comprehensive information contained in this invaluable self-study guide. The book provides a thorough overview of cloud architecture and Google Cloud Platform (GCP) and shows you how to pass the test. Beyond exam preparation, the guide also serves as a valuable on-the-job reference. Written by a recognized expert in the field, Google Cloud Certified Professional Cloud Architect All-In-One Exam Guide is based on proven pedagogy and features special elements that teach and reinforce practical skills. The book contains accurate practice questions and in-depth explanations. You will discover how to design, develop, and manage robust, secure, scalable, and highly available solutions to drive business objectives. Offers 100% coverage of every objective for the Google Cloud Certified Professional Cloud Architect exam Online content includes 100 additional practice questions in the TotalTester customizable exam engine Written by a Google Cloud Certified Professional Cloud Architect
    Note: Online resource; Title from title page (viewed March 19, 2021) , Mode of access: World Wide Web.
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    CTS-I Certified Technology Specialist-Installation Exam Guide, Second Edition, 2nd Edition (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781260136104
    Language: English
    Pages: 1 online resource (608 pages)
    Edition: 2nd edition
    Keywords: Electronic books ; local
    Abstract: The Most Complete, Up-to-Date CTS-I Exam Study System Published with AVIXA™, CTS®-I Certified Technology Specialist-Installation Exam Guide, Second Edition provides comprehensive coverage of all exam objectives on the leading internationally recognized certification for audiovisual installation professionals. Each chapter features learning objectives, best practices, diagrams, photos, and chapter review questions with in-depth explanations. Designed to help you prepare for the CTS-I exam, this authoritative resource also serves as an essential on-the-job reference. Online content includes: New CTS-I sample questions from AVIXA Link to a library of installation and AV math videos Link to AVIXA standards Covers all CTS-I exam objectives, including how to: Manage an AV project Interpret AV documentation Conduct pre-installation activities Route, pull, and terminate cable Mount AV equipment Build and wire racks Install audio systems Install video systems Verify systems Work with networks Perform system closeout Maintain and repair AV systems
    Note: Online resource; Title from title page (viewed April 23, 2021) , Mode of access: World Wide Web.
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  • 35
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    CompTIA Security+ All-in-One Exam Guide, Sixth Edition (Exam SY0-601)), 6th Edition (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781260464016
    Language: English
    Pages: 1 online resource (784 pages)
    Edition: 6th edition
    Keywords: Electronic books ; local
    Abstract: Publisher's Note: Products purchased from Third Party sellers are not guaranteed by the publisher for quality, authenticity, or access to any online entitlements included with the product. This fully updated study guide covers every topic on the current version of the CompTIA Security+ exam Take the latest version of the CompTIA Security+ exam with complete confidence using the detailed information contained in this highly effective self-study system. Written by two leading information security experts, this authoritative guide addresses the skills required for securing a network and managing risk and enables you to become CompTIA certified. CompTIA Security+ All-in-One Exam Guide, Sixth Edition (Exam SY0-601) covers all exam domains and features 200 accurate practice questions. To aid in study, the book features learning objectives at the beginning of each chapter, exam tips, practice exam questions, and in-depth explanations. All questions mirror those on the live exam in tone, format, and content. Beyond fully preparing you for the challenging exam, the book also serves as a valuable on-the-job reference for IT professionals. Provides 100% coverage of every objective on exam SY0-601 Online content includes performance-based question simulations and 200 multiple-choice practice questions Written by a team of experienced IT security educators
    Note: Online resource; Title from title page (viewed April 9, 2021) , Mode of access: World Wide Web.
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    Strategic KAIZEN™ : Using Flow, Synchronization, and Leveling [FSL™] Assessment to Measure and Strengthen Operational Performance (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781260143843
    Language: English
    Pages: 1 online resource (320 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: Transform your company’s critical operations—and its destiny—through a powerful kaizen-focused strategy designed for 21st century efficiency A pioneer of the operational excellence movement that continues to transform businesses across the world, Masaaki Imai takes you to the next step of continuous improvement—developing an overall strategy for measuring your company’s operational performance and improving processes in ways that boost efficiency and gain competitiveness. In Strategic KAIZEN™ , Imai walks you through the process of shifting your focus from volume and speed to his revolutionary Flow, Synchronization, and Leveling (FSL™) evaluation—the most effective Lean paradigm available. At the heart of his approach is the concept of flow—ensuring that each work piece flows between processes without interruption and stagnation. This game-changing guide teaches you: The critical importance of assessing corporate performance from both the financial and operational standpoints How to identify basic structures of the ideal production and operating systems Proven ways of implementing FSL to establish where improvements are most needed and build a strategy that takes you to new heights of corporate performance Certain to be another instant classic from Masaaki Imai, Strategic KAIZEN™ provides an abundance of case studies from companies that have successfully implemented FSL™ and tangible know-how to improve FSL™ status to achieve a lean summit. Whether you run a business, serve in public service, or practice Lean, this groundbreaking guide provides everything you need to transform your organization—and help lead it to the top of your industry, trade, or business.
    Note: Online resource; Title from title page (viewed June 22, 2021) , Mode of access: World Wide Web.
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    CIPM Certified Information Privacy Manager All-in-One Exam Guide (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781260474107
    Language: English
    Pages: 1 online resource (384 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: This self-study guide covers every topic on the Certified Information Privacy Manager exam Take IAPP’s rigorous Certified Information Privacy Manager (CIPM) exam with complete confidence using the comprehensive information contained in this highly effective study guide. The book enhances candidates’ abilities to design, build, and run information privacy management programs. Written by a security and privacy expert and experienced author, CIPM Certified Information Privacy Manager All-in-One Exam Guid e is based on proven pedagogy and thoroughly prepares candidates to pass this exam. Beyond exam preparation, the guide also serves as a valuable on-the-job reference. •Provides 100% coverage of all eight objectives for the CIPM exam •Online content includes 300 practice questions in the Total Tester exam engine •Written by a security and privacy expert, educator, and experienced author
    Note: Online resource; Title from title page (viewed June 11, 2021) , Mode of access: World Wide Web.
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    Principles of Computer Security : CompTIA Security+ and Beyond, Sixth Edition (Exam SY0-601), 6th Edition (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781260474329
    Language: English
    Pages: 1 online resource (1084 pages)
    Edition: 6th edition
    Keywords: Electronic books ; local
    Abstract: Fully updated computer security essentials—mapped to the CompTIA Security+ SY0-601 exam Save 10% on any CompTIA exam voucher! Coupon code inside. Learn IT security fundamentals while getting complete coverage of the objectives for the latest release of CompTIA Security+ certification exam SY0-601. This thoroughly revised, full-color textbook covers how to secure hardware, systems, and software. It addresses new threats and cloud environments, and provides additional coverage of governance, risk, compliance, and much more. Written by a team of highly respected security educators, Principles of Computer Security: CompTIA Security+™ and Beyond, Sixth Edition (Exam SY0-601) will help you become a CompTIA-certified computer security expert while also preparing you for a successful career. Find out how to: Ensure operational, organizational, and physical security Use cryptography and public key infrastructures (PKIs) Secure remote access, wireless networks, and virtual private networks (VPNs) Authenticate users and lock down mobile devices Harden network devices, operating systems, and applications Prevent network attacks, such as denial of service, spoofing, hijacking, and password guessing Combat viruses, worms, Trojan horses, and rootkits Manage e-mail, instant messaging, and web security Explore secure software development requirements Implement disaster recovery and business continuity measures Handle computer forensics and incident response Understand legal, ethical, and privacy issues Online content features: Test engine that provides full-length practice exams and customized quizzes by chapter or exam objective Each chapter includes: Learning objectives Real-world examples Try This! and Cross Check exercises Tech Tips, Notes, and Warnings Exam Tips End-of-chapter quizzes and lab projects
    Note: Online resource; Title from title page (viewed July 29, 2021) , Mode of access: World Wide Web.
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    CompTIA Cloud+ Certification All-in-One Exam Guide (Exam CV0-003) (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781264264865
    Language: English
    Pages: 1 online resource (560 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: Complete coverage of every objective for the CompTIA Cloud+ exam Take the CompTIA Cloud+ exam with confidence using this highly effective self-study guide. CompTIA Cloud+™ Certification All-in-One Exam Guide (Exam CV0-003) offers complete coverage of every topic on the latest version of the exam. You’ll find learning objectives at the beginning of each chapter, exam tips, in-depth explanations, and practice exam questions. You will get in-depth explanations of the latest cloud computing concepts, models, and terminology; disk storage systems; networking storage and infrastructure; virtualization components; security best practices, and more. Designed to help you pass the CV0-003 exam with ease, this definitive guide also serves as an essential on-the-job reference. Coverage includes: DevOps Performance tuning Systems management Architecture and design Services and solutions Business continuity and disaster recovery Testing, automation, and changes Environment maintenance, security, and optimization Troubleshooting Online content includes: 200 practice exam questions Interactive performance-based questions Test engine that provides full-length practice exams and customizable quizzes by chapter or exam objective
    Note: Online resource; Title from title page (viewed July 30, 2021) , Mode of access: World Wide Web.
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    The Widest Net : Unlock Untapped Markets and Discover New Customers Right in Front of You (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781264266807
    Language: English
    Pages: 1 online resource (288 pages)
    Edition: 1st edition
    Keywords: Electronic books
    Abstract: Discover and create a dynamic new model for growing your business by connecting with customers outside your usual field of view Do you think you know your ideal customer? Think again. Many businesses create an ideal consumer profile—aiming all their sales and marketing efforts towards this single type of person—and end up missing out on endless opportunities to sell their services or products. Award-winning business coach, speaker and author Pamela Slim has helped thousands of entrepreneurs around the world start, sustain, and scale their businesses. In The Widest Net , she explains how to build strong diverse relationships, identify and connect with new partners, expand markets, generate leads, and find new customers in places you may never have considered. Social media is a valuable business tool, but it can often create a comfortable cocoon for entrepreneurs, marketers, and leaders who all need to understand the entirety of the marketplace, not just their own social graph. With this book as a guide, you’ll learn how to connect with potential clients and customers using the true breadth of the marketplace, which she calls an ecosystem of living connections. The Widest Net shows how to: Search outside your own lens/bias/routine/history to target ideal customers. Attract the interest and attention of new leads by learning more about them authentically. Develop products and services suited to these customers. Sell through a trusted reciprocity framework where your customers become part of your ecosystem and you each help the other grow. Build and sustain loyalty and trust with new customers. Nurture a diverse and resilient customer base by identifying and adjusting to the ideal customer target over time.
    Note: Online resource; Title from title page (viewed October 12, 2021) , Mode of access: World Wide Web.
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    PMP Project Management Professional All-in-One Exam Guide (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781260467444
    Language: English
    Pages: 1 online resource (768 pages)
    Edition: 1st edition
    Keywords: Electronic books
    Abstract: Complete coverage of all objectives in the 2020 release of the PMP exam—fully aligned with the PMBOK Guide®, Sixth Edition This comprehensive resource offers complete coverage of all the material included on the Project Management Professional exam. You’ll find learning objectives at the beginning of each chapter, exam tips, practice exam questions, and in-depth explanations. Written by a leading project management consultant and trainer, PMP Project Management Professional All-in-One Exam Guide will help you pass the exam with ease and will also serve as an essential on-the-job reference. Covers all exam topics, including: People Processes Business Environment Agile Best Practices Knowledge Areas Online content includes: Practice exams—test yourself by PMP exam domain or take a complete exam Video training from the author Worksheets for Float, Earned Value, Time Value of Money Printable PMP memory card
    Note: Online resource; Title from title page (viewed September 24, 2021) , Mode of access: World Wide Web.
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    Crucial Conversations : Tools for Talking When Stakes are High, Third Edition, 3rd Edition (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781260474190
    Language: English
    Pages: 1 online resource (304 pages)
    Edition: 3rd edition
    Keywords: Electronic books
    Abstract: Keep your cool and get the results you want when faced with crucial conversations. This New York Times bestseller and business classic has been fully updated for a world where skilled communication is more important than ever. The book that revolutionized business communications has been updated for today’s workplace. Crucial Conversations provides powerful skills to ensure every conversation—especially difficult ones—leads to the results you want. Written in an engaging and witty style, the book teaches readers how to be persuasive rather than abrasive, how to get back to productive dialogue when others blow up or clam up, and it offers powerful skills for mastering high-stakes conversations, regardless of the topic or person. This new edition addresses issues that have arisen in recent years. You’ll learn how to: Respond when someone initiates a crucial conversation with you Identify and address the lag time between identifying a problem and discussing it Communicate more effectively across digital mediums When stakes are high, opinions vary, and emotions run strong, you have three choices: Avoid a crucial conversation and suffer the consequences; handle the conversation poorly and suffer the consequences; or apply the lessons and strategies of Crucial Conversations and improve relationships and results. Whether they take place at work or at home, with your coworkers or your spouse, crucial conversations have a profound impact on your career, your happiness, and your future. With the skills you learn in this book, you'll never have to worry about the outcome of a crucial conversation again.
    Note: Online resource; Title from title page (viewed October 26, 2021) , Mode of access: World Wide Web.
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    CompTIA Security+ Certification Study Guide, Fourth Edition (Exam SY0-601), 4th Edition (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781260467949
    Language: English
    Pages: 1 online resource (944 pages)
    Edition: 4th edition
    Keywords: Electronic books
    Abstract: This fully updated self-study guide offers 100% coverage of every objective on the CompTIA Security+ exam With hundreds of practice exam questions, including difficult performance-based questions, CompTIA Security+™ Certification Study Guide, Fourth Edition covers what you need to know—and shows you how to prepare—for this challenging exam. 100% complete coverage of all official objectives for exam SY0-601 Exam Watch notes call attention to information about, and potential pitfalls in, the exam Inside the Exam sections in every chapter highlight key exam topics covered Two-Minute Drills for quick review at the end of every chapter Simulated exam questions—including performance-based questions—match the format, topics, and difficulty of the real exam Covers all exam topics, including: Networking Basics and Terminology • Security Terminology • Security Policies and Standards • Types of Attacks • Vulnerabilities and Threats • Mitigating Security Threats • Implementing Host-Based Security • Securing the Network Infrastructure • Wireless Networking and Security • Authentication • Authorization and Access Control • Cryptography • Managing a Public Key Infrastructure • Physical Security • Application Attacks and Security • Virtualization and Cloud Security • Risk Analysis • Disaster Recovery and Business Continuity • Monitoring and Auditing • Security Assessments and Audits • Incident Response and Computer Forensics Online Content Includes: 50+ lab exercises and solutions in PDF format Complete practice exams and quizzes customizable by domain or chapter 4+ hours of video training from the author 12+ performance-based question simulations Glossary and Exam Readiness Checklist in PDF format
    Note: Online resource; Title from title page (viewed September 24, 2021) , Mode of access: World Wide Web.
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    CEH Certified Ethical Hacker All-in-One Exam Guide, Fifth Edition, 5th Edition (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781264269952
    Language: English
    Pages: 1 online resource (608 pages)
    Edition: 5th edition
    Keywords: Electronic books
    Abstract: Up-to-date coverage of every topic on the CEH v11 exam Thoroughly updated for CEH v11 exam objectives, this integrated self-study system offers complete coverage of the EC-Council’s Certified Ethical Hacker exam. In this new edition, IT security expert Matt Walker discusses the latest tools, techniques, and exploits relevant to the exam. You’ll find learning objectives at the beginning of each chapter, exam tips, practice exam questions, and in-depth explanations. Designed to help you pass the exam with ease, this comprehensive resource also serves as an essential on-the-job reference. Covers all exam topics, including: Ethical hacking fundamentals Reconnaissance and footprinting Scanning and enumeration Sniffing and evasion Attacking a system Hacking web servers and applications Wireless network hacking Mobile, IoT, and OT Security in cloud computing Trojans and other attacks, including malware analysis Cryptography Social engineering and physical security Penetration testing Online content includes: 300 practice exam questions Test engine that provides full-length practice exams and customized quizzes by chapter or exam domain
    Note: Online resource; Title from title page (viewed November 5, 2021) , Mode of access: World Wide Web.
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  • 45
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    An Audience of One : Drive Superior Results by Making the Radical Shift from Mass Marketing to One-to-One Marketing (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781264268559
    Language: English
    Pages: 1 online resource (272 pages)
    Edition: 1st edition
    Keywords: Electronic books
    Abstract: The breakthrough marketing strategy today’s leading companies are using to change consumer behavior and drive revenue to the bottom line One-to-one marketing is the breakthrough strategy today’s top brands are using to generate meaningful conversations with customers on an individual basis, helping them grow their revenue while understanding and even anticipating consumer behavior. But with that enormous potential comes a common pitfall: Alienating customers who value their privacy. In An Audience of One , internationally recognized marketing experts Jamie Turner and Chuck Moxley reveal the secrets to implementing a strategy that allows you to use important data while respecting consumers’ privacy concerns. In chapter after chapter of real-life cases and primary research, you’ll learn: Which brands are using one-to-one marketing, and how they leverage it for growth The important role privacy plays in a one-to-one marketing campaign What fears consumers have about privacy—and how address those concerns How to calculate the ROI of a one-to-one marketing campaign Why the traditional sales funnel no longer works—and what’s replacing it Surprising insights about how the customer journey can be leveraged to grow sales How to create consumer profiles—without invading your customers’ privacy If you’re a marketing professional, C-level executive, an entrepreneur or leader in any consumer-facing business, understanding one-to-one marketing—and learning how to use it properly—is critical to your brand’s success. An Audience of One will give you the in-depth understanding you need and provide a hands-on, actionable roadmap to take your marketing to the next level.
    Note: Online resource; Title from title page (viewed September 28, 2021) , Mode of access: World Wide Web.
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    We the Leader : Build a Team of Equals Who All Lead AND Follow to Drive Creativity and Innovation (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781260474985
    Language: English
    Pages: 1 online resource (256 pages)
    Edition: 1st edition
    Keywords: Electronic books
    Abstract: Lead your company to success in the age of disruption with this groundbreaking new leadership paradigm We live in a constantly changing world with new technologies introduced daily, perpetual connectivity, and relentless pressures to do more, faster, better. No one understands this better than business leaders, who must navigate change personally while simultaneously guiding their organization at the same time. We the Leader provides a solution to this dilemma: Approach leadership as a collective art. That’s the guiding principle behind Jeffrey Spahn’s approach to creating sustained innovation within organizations. Spahn has guided myriad companies toward a more solid leadership foundation, and in this eye-opening guide, he shares his most powerful wisdom and shows you how to apply it to your own business. Moving beyond the traditional model of top-down leadership, Spahn has created a foundation for an organizational culture that benefits from collective energy, curious conviction, and solid, actionable goals. You’ll find enlightening guidance on such principles as: Collective flow―being driven by an energy beyond the limits of individuals Panarchy―navigating the emerging terrain of collective leadership Simultaneity―accessing collective flow by leading and following in the same action Consilience―embracing opposing viewpoints as an opportunity to make a difference through differences Filled with case studies of Spahn’s work with industry-leading companies and an effective decision-making process rooted in these principles, We the Leader represents the next step in the evolution of leadership―a fresh-eyed new way forward for your organization. We the Leader represents a seismic shift in the evolution of leadership theory and practice. By implementing this innovative practice built on diversity, equity, inclusion, any organization can drive consistent winning results with ingenuity and speed.
    Note: Online resource; Title from title page (viewed December 28, 2021) , Mode of access: World Wide Web.
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    Rewire for Wealth : Three Steps Any Woman Can Take to Program Her Brain for Financial Success (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781260464245
    Language: English
    Pages: 1 online resource (272 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: A groundbreaking program to help women create a habit of building wealth—from renowned financial therapist Barbara Huson (formerly Barbara Stanny) The men in her life had always handled Barbara Huson’s money: First her father (the “R” of H&R Block), and then her husband, a stockbroker who turned out to be a compulsive gambler. When tax bills arrived for over $1m for his illegal deals, her ex left the country, her father refused to help, and Huson—who’d always been “scared and intimidated by money”—realized she had to grow up financially, fast. Since that dramatic financial wake-up call, Huson has devoted herself to learning everything there is to know about women and money, and in Rewire for Wealth she goes to the very core of the disconnect between the two: According to multiple studies, women’s and men’s brains process information differently—and that has a profound effect when it comes to money. (Men, for example, view investing as a challenge; women see it as a threat.) Fortunately, you can “un-learn” previous bad lessons—and train your brain to process differently. In Rewire for Wealth , Huson offers a proven and integrative approach to re-wiring your brain. Using the latest neuroscience, psychology, and mind-training techniques with original research that includes more than 20 years of hard-won financial expertise, she shows you how to quickly but methodically eliminate maladaptive financial behaviors, and expand your ability to build wealth. By repeatedly applying a practical three-step formula—recognize, reframe, and respond differently—old brain circuits become weaker and new ones grow stronger, paving the way to a more confident approach to wealth building. You may never get a financial wake-up call as dramatic as Huson’s, but the real, positive, and life-changing power to take charge, now, is at your fingertips.
    Note: Online resource; Title from title page (viewed January 12, 2021) , Mode of access: World Wide Web.
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    Mike Meyers CompTIA Security+ Certification Passport, Sixth Edition (Exam SY0-601), 6th Edition (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781260467963
    Language: English
    Pages: 1 online resource (400 pages)
    Edition: 6th edition
    Keywords: Electronic books ; local
    Abstract: Publisher's Note: Products purchased from Third Party sellers are not guaranteed by the publisher for quality, authenticity, or access to any online entitlements included with the product. This quick review, cram-style study guide offers 100% coverage of every topic on the latest version of the CompTIA Security+ exam This powerful exam preparation resource presents an accelerated review of the pertinent technology and covers all objectives for the CompTIA Security+ exam (exam SY0-601). Written in an all new Passport format developed by training expert Mike Meyers, the book enables you to focus on specific topics, determine areas of need, and tailor an effective course for study. Mike Meyers’ CompTIA Security+ Certification Passport, Sixth Edition (Exam SY0-601) features accurate practice exam questions and in-depth answer explanations as well as end-of-chapter bulleted summaries that reinforce salient points. Throughout, “Exam Tips” highlight important topics, “Note” icons define need-to-know terms, “Caution” notes alert you to potential pitfalls, and “Resource” icons specify resources for further information. • Provides complete coverage of every objective on exam SY0-601 • Online content includes 200 practice questions and additional performance-based questions • Written by a cybersecurity expert and edited by certification guru Mike Meyers
    Note: Online resource; Title from title page (viewed January 1, 2021) , Mode of access: World Wide Web.
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    Culture Renovation : 18 Leadership Actions to Build an Unshakeable Company (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781260464375
    Language: English
    Pages: 1 online resource (304 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: Seize and expand the competitive edge with a smart, well-managed culture “renovation” Most business leaders understand the power of a dynamic, positive culture—but almost every effort to change culture fails. Why? The approach is often all wrong. Rather than attempt to “transform” a new culture from the ground up, leaders need to instead spearhead a culture renovation. It’s all about keeping what works, changing what needs to be changed, and ensuring proper care and maintenance—much like refurbishing and living in a beautiful historic home and improving its overall value. In Culture Renovation , the head of the world’s leading HR research firm—the Institute for Corporate Productivity (i4cp)—Kevin Oakes provides tangible, tactical insights drawn from a robust data set and informed by CEOs and HR leaders at many of the world’s top companies. You’ll find everything you need to rebuild your corporate culture with care and expertise, including: Three phases and detailed action steps for architecting the change you want to see Practical insights and examples from T-Mobile, Microsoft, 3M, and other top companies The traits of a healthy corporate culture Proven talent practices to maintain your new culture for long-term success Oakes identifies 18 proven leadership actions for turning any culture into an agile, resilient, and innovative high-performance organization. You’ll learn how to best understand the culture in place today and set a new cultural path for decades to come; develop a co-creation mindset; identify influencers and blockers; ferret out skeptics and non-believers; measure, monitor, and report progress; and implement “next practices” in talent strategies to sustain the renovation. Culture Renovation delivers everything you need to plan, build, and maintain a corporate culture that drives profits, growth, and business sustainability now and well into the future.
    Note: Online resource; Title from title page (viewed January 12, 2021) , Mode of access: World Wide Web.
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    CompTIA Security+ Certification Practice Exams, Fourth Edition (Exam SY0-601), 4th Edition (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781260467987
    Language: English
    Pages: 1 online resource (384 pages)
    Edition: 4th edition
    Keywords: Electronic books ; local
    Abstract: This up-to-date study aid contains hundreds of accurate practice questions and detailed answer explanations CompTIA Security+™ Certification Practice Exams, Fourth Edition (Exam SY0-601) is filled with more than 1000 realistic practice questions—including new performance-based questions—to prepare you for this challenging exam. To help you understand the material, in-depth explanations of both the correct and incorrect answers are included for every question. This practical guide covers all official objectives for Exam SY0-601 and is the perfect companion to CompTIA Security+ Certification Study Guide, Fourth Edition . Covers all exam topics, including: Networking Basics and Terminology • Introduction to Security Terminology • Security Policies and Standards • Types of Attacks • Vulnerabilities and Threats • Mitigating Security Threats • Implementing Host-Based Security • Securing the Network Infrastructure • Wireless Networking and Security • Authentication • Authorization and Access Control • Introduction to Cryptography • Managing a Public Key Infrastructure • Physical Security • Risk Analysis • Disaster Recovery and Business Continuity • Understanding Monitoring and Auditing • Security Assessments and Audits • Incident Response and Computer Forensics Online content includes: Test engine that provides full-length practice exams and customized quizzes by chapter or by exam domain Interactive performance-based question sample
    Note: Online resource; Title from title page (viewed January 1, 2021) , Mode of access: World Wide Web.
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    Rituals Roadmap : The Human Way to Transform Everyday Routines into Workplace Magic (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781260461909
    Language: English
    Pages: 1 online resource (224 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: From the Wall Street Journal bestselling author of Bring Your Human to Work comes an indispensable guide to taking your employee engagement to the next level. In Bring Your Human to Work , Erica Keswin laid down the rules and protocols of a human workplace. Now, in Rituals Roadmap , she shows us how to further employee engagement, explaining that workplace rituals foster a sense of belonging and help workers connect with one another and their work. From our morning cup of coffee to the standing Wednesday morning meeting with our team, our lives are steeped in rituals. Rituals Roadmap combines cutting-edge scientific research with examples from the most human companies, like Starbucks, Microsoft, Chipotle and LinkedIn, showing how they establish rituals during meetings, employee onboarding procedures, and daily interactions among coworkers. Whether you choose to pass around a stuffed penguin at your weekly meeting to express gratitude like Aria Finger of DoSomething, or decide to make lunchtime a daily ritual with your team in the same way one top performing team at Douglas Elliman does, rituals create community and change us in a way that conjures lifelong commitments. If you’re serious about employee engagement, Rituals Roadmap is your blueprint for creating a workplace full of engaged, connected employees who drive revenue and stay at their jobs long term.
    Note: Online resource; Title from title page (viewed January 26, 2021) , Mode of access: World Wide Web.
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    Own Your Authority : Follow Your Instincts, Radiate Confidence, and Communicate as a Leader People Trust (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781264258178
    Language: English
    Pages: 1 online resource (272 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: Thrive on risk, speak with intention―and be the influential and confident leader you know you are. Too often, we get stuck in our heads, focus on the negative, and paralyze ourselves with fear. And, like clockwork, we fail to achieve our goals. The only way to become an effective leader and enjoy career success is by silencing the self-sabotaging thought patterns and learn to trust yourself. Once you’ve established a trusted connection with yourself, clear on who you are and what motivates you, career opportunities will follow. Former Wall Street executive Marisa Santoro spent years navigating trading floors in an abrasive male-dominated industry and field, where she learned from experience that the key to leadership success is self-trust. Now, in Own Your Authority , she shares her hard-won secrets to being a resilient leader. Santoro lays out a step-by-step blueprint for building the confidence you need at any stage of your career, whether you are an executive, a mid-career senior professional, an emerging leader, or consultant. Be clear on how you’re perceived and how you relate with others Be willing to act on instinct in the face of fear Be aware of the instinctive yellow alerts flagging your indecision―they are there for a reason and will help you make the best decision Trust your “intuitive gut gene,” an instinct that helps you make gutsy moves Speak out and openly express yourself without apology, restriction, or worry about the opinions of others Self-confidence is a universal prerequisite for being an effective leader. The good news is you’re not born with it―you develop it. With Own Your Authority , you’ll learn to master your mindset, give yourself permission to break through the walls that have held you back, and deliver positive impact to yourself, your team, and your business.
    Note: Online resource; Title from title page (viewed April 27, 2021) , Mode of access: World Wide Web.
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    Choose Your Customer : How to Compete Against the Digital Giants and Thrive (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781264257102
    Language: English
    Pages: 1 online resource (368 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: Two top specialists in profitable growth and innovative customer-supplier relationships show companies of all sizes how to compete with the tech giants—by choosing and providing peerless value to the right customers for long-term success. Every year, managers at companies large and small are finding it harder to compete with the likes of Google and Amazon, who are muscling into their businesses, stealing their customers, and cornering every conceivable market and service. There is, however, a way for companies to survive—and win—in this era of digital behemoths. Choose Your Customer is a powerful, consumer-targeted guide that can help managers level the playing field against their biggest competitors. Written by Jonathan Byrnes, the legendary MIT-based expert on profits, pricing, and strategy, and John Wass, a key member of the team that made Staples a major national brand, Choose Your Customer shows managers how to: Identify the customers who are the most profitable—and focus on them. Provide services and experiences that can’t be replicated by the tech giants, no matter how much data they have, or how much automation they use. Support your chosen customers’ diverse and rapidly evolving needs to accelerate profitability and growth. These customer-driven strategies enable leaders to build a uniquely targeted business that the digital giants just can’t match. From unbeatable customer service to superior pricing and product selection, Choose Your Customer provides detailed and actionable advice on how to compete successfully with the big guys and how to increase profits as a result.
    Note: Online resource; Title from title page (viewed May 11, 2021) , Mode of access: World Wide Web.
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    AWS Certified Security Specialty All-in-One Exam Guide (Exam SCS-C01) (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781260461732
    Language: English
    Pages: 1 online resource (672 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: This self-study resource offers complete coverage of every topic on the AWS Certified Security Specialty exam Take the AWS Certified Security – Specialty exam with confidence using the detailed information contained in this effective self-study resource. Written by a team of AWS insiders, the book shows how to develop, deploy, and maintain robust security protocols on Amazon Web Services. AWS Certified Security Specialty All-in-One Exam Guide (Exam SCS-C01) covers every objective for the exam and provides comprehensive content on cloud-based security. To aid in study, each chapter includes exam tips, chapter summaries, and practice questions that simulate those on the live test. Designed to help you pass the exam with ease, this hands-on guide also serves as an ideal on-the-job reference. Covers all exam topics, including: Cloud security event investigation Cloud security event remediation and planning Monitoring with Amazon CloudWatch Enhanced security monitoring and compliance with AWS services Logging on AWS AWS cryptographic services and tools Designing edge security on AWS Designing and implementing a secure network infrastructure Troubleshooting a secure network infrastructure Designing and implementing host-based security AWS identity and access management Troubleshooting authorization and authentication services Online content includes: 130 practice exam questions Fully customizable exam engine Downloadable code
    Note: Online resource; Title from title page (viewed February 26, 2021) , Mode of access: World Wide Web.
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    Content Inc., Second Edition : Start a Content-First Business, Build a Massive Audience and Become Radically Successful (With Little to No Money), 2nd Edition (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781264257553
    Language: English
    Pages: 1 online resource (368 pages)
    Edition: 2nd edition
    Keywords: Electronic books ; local
    Abstract: From one of today’s leading experts in content marketing, Content Inc. is the go-to guide to building a solid small business by establishing a loyal audience before you sell products or services. In these pages, Joe Pulizzi provides a lower-risk, more effective way to create a path to success by re-engineering the process that so often leads to failure: You’ll learn how to develop valuable content, build an audience around that content―and then create a product for that audience. Content Inc. walks you through the entire process, showing how to: Choose a marketable content topic Figure out where little or no competition exists Choose your top channel for disseminating content Build long-term customer loyalty Monetize your product or service Expand your content into multiple channels Sell your content asset or scale it into a large enterprise This updated edition includes new and enhanced coverage of platforms like TikTok, SnapChat, and Instagram, a new section about the exit strategy for the model, more practical how-tos, and current examples of companies that have successfully implemented these strategies. Content Inc. provides an ingenious approach to business based on a profoundly simple concept: Having a singular focus on audience, and building a loyal audience directly, provide the best, most nuanced understanding of what products ultimately make the most sense to sell. Apply the methods laid out for you in Content Inc., and create the business of your dreams.
    Note: Online resource; Title from title page (viewed May 25, 2021) , Mode of access: World Wide Web.
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    Principles of Computer Security : CompTIA Security+ and Beyond Lab Manual (Exam SY0-601) (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781260470123
    Language: English
    Pages: 1 online resource (496 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: Practice the Skills Essential for a Successful Career in Cybersecurity! This hands-on guide contains more than 90 labs that challenge you to solve real-world problems and help you to master key cybersecurity concepts. Clear, measurable lab results map to exam objectives, offering direct correlation to Principles of Computer Security: CompTIA Security+™ and Beyond, Sixth Edition (Exam SY0-601) . For each lab, you will get a complete materials list, step-by-step instructions and scenarios that require you to think critically. Each chapter concludes with Lab Analysis questions and a Key Term quiz. Beyond helping you prepare for the challenging exam, this book teaches and reinforces the hands-on, real-world skills that employers are looking for. In this lab manual, you’ll gain knowledge and hands-on experience with Linux systems administration and security Reconnaissance, social engineering, phishing Encryption, hashing OpenPGP, DNSSEC, TLS, SSH Hacking into systems, routers, and switches Routing and switching Port security, ACLs Password cracking Cracking WPA2, deauthentication attacks, intercepting wireless traffic Snort IDS Active Directory, file servers, GPOs Malware reverse engineering Port scanning Packet sniffing, packet crafting, packet spoofing SPF, DKIM, and DMARC Microsoft Azure, AWS SQL injection attacks Fileless malware with PowerShell Hacking with Metasploit and Armitage Computer forensics Shodan Google hacking Policies, ethics, and much more
    Note: Online resource; Title from title page (viewed August 27, 2021) , Mode of access: World Wide Web.
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    How to Be an Ally : Actions You Can Take for a Stronger, Happier Workplace (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781264257942
    Language: English
    Pages: 1 online resource (288 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: Through the power of allyship, each of us can create an equitable, innovative workplace where everyone feels safe, valued, and able to thrive How can you help someone else thrive? How can you interrupt the biases, microaggressions, and inequities that prevent people around you from excelling? How can you build an innovative workplace fueled by equity, diversity and belonging? Every business leader today should be asking themselves these questions. Systems and processes have been skewed too long in favor of some at the expense of others, and things are changing—fast. How to Be an Ally shows how to take personal responsibility for driving change that’s good for people—and for business. You’ll learn the ins and outs of allyship and build the knowledge and skills you need to: Listen and learn new perspectives Identify your own biases Avoid unintentionally harming people with microaggressions Express empathy with courage Advocate for people in small, everyday ways Rethink your work to be more inclusive, equitable, and accessible Build team norms that cultivate allyship Create equitable, inclusive systems and processes Uniquely insightful and extremely timely, How to Be an Ally humanizes diversity and inclusion and facilitates greater empathy and understanding between people of all identities. It teaches us that every individual can learn about the imbalance in opportunity and work to correct it. The key to true diversity, equity, and inclusion is allyship. This one-of-a-kind guide provides everything you need to use allyship to create a better workplace for ourselves and our colleagues.
    Note: Online resource; Title from title page (viewed September 14, 2021) , Mode of access: World Wide Web.
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    Unfear : Transform Your Organization to Create Breakthrough Performance and Employee Well-Being (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781264268177
    Language: English
    Pages: 1 online resource (240 pages)
    Edition: 1st edition
    Keywords: Electronic books
    Abstract: Two top experts on high-performing organizations show you how to reframe your—and your employees’—relationship with fear and anxiety to create a learning culture of engaged workers at the top of their game. Fear and uncertainty have been undermining performance and well-being in the workplace for as long as we have had workplaces. Here’s a little-known fact of business: mismanaged fear is responsible for almost all of the dysfunction that most organizations experience. While fear can drive short-term results, it does so at the cost of high employee burnout and turnover. It also undermines long-term business performance. But we can’t eradicate it entirely; it is inherent to the human condition. Winning organizations aren’t fear-free; they know how to reframe fear into opportunities for learning and growth. They create resilient cultures of unfear.In this timely and essential guide, McKinsey alumni Gaurav Bhatnagar and Mark Minukas show leaders: The impact of fear, its biological underpinnings, and the archetypes through which it is expressed as patterns of behavior in organizations The strategies, techniques, and actions to bring about an unfear transformation The process begins with yourself—how to become an unfear individual Transformation doesn’t start with systems and structures but with mindsets and behavior—how to build unfear teams Employee well-being leads to high performance for your business—how to build unfear organizations This proven approach to workplace anxiety reduces stress, boosts engagement, and overcomes obstacles that get in the way of success. It leads to personal rewards greater profits, and sustainable growth. This is only possible with a culture of unfear.
    Note: Online resource; Title from title page (viewed October 26, 2021) , Mode of access: World Wide Web.
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    Java : The Complete Reference, Twelfth Edition, 12th Edition (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
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    ISBN: 9781260463422
    Language: English
    Pages: 1 online resource (1280 pages)
    Edition: 12th edition
    Keywords: Electronic books
    Abstract: The Definitive Java Programming Guide Fully updated for Java SE 17, Java™: The Complete Reference, Twelfth Edition explains how to develop, compile, debug, and run Java programs. Best-selling programming author Herb Schildt covers the entire Java language, including its syntax, keywords, and fundamental programming principles. You’ll also find information on key portions of the Java API library, such as I/O, the Collections Framework, the stream library, and the concurrency utilities. Swing, JavaBeans, and servlets are examined, and numerous examples demonstrate Java in action. Of course, recent additions to the Java language, such as records, sealed classes, and switch expressions are discussed in detail. Best of all, the book is written in the clear, crisp, uncompromising style that has made Schildt the choice of millions worldwide. Coverage includes: Data types, variables, arrays, and operators Control statements Classes, objects, and methods Method overloading and overriding Inheritance Interfaces and packages Exception handling Multithreaded programming Enumerations, autoboxing, and annotations The I/O classes Generics Lambda expressions Modules Records Sealed classes Text blocks switch expressions Pattern matching with instanceof String handling The Collections Framework Networking Event handling AWT Swing The Concurrent API The Stream API Regular expressions JavaBeans Servlets Much, much more
    Note: Online resource; Title from title page (viewed November 12, 2021) , Mode of access: World Wide Web.
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    QuickValue : Discover Your Value and Empower Your Business in Three Easy Steps (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781264269655
    Language: English
    Pages: 1 online resource (208 pages)
    Edition: 1st edition
    Keywords: Electronic books
    Abstract: Gain the competitive edge by conducting a valuation of your company every year―quickly, accurately, and inexpensively Business leaders who know their company’s value at any given moment are more likely to seize the competitive edge―especially these days, when adding digital capabilities can dramatically affect value. But most businesses drop the ball because traditional valuation is complex, time-consuming, and expensive. Not anymore. Reed Phillips, Chairman of Oaklins International, one of the world’s largest mid-market M&A firms, lays out a straightforward method for gaining a clear understanding of your company’s current value in a fraction of the time and at a fraction of the cost of traditional methods. He walks you through three easy steps: Identify the key value drivers behind the company’s value and rate them to develop a Value Driver Score. Perform a careful examination of comparable businesses, including their market-rate multiples for revenue and EBITDA. Put the results together to determine the value of the business. QuickValue provides a clear, reliable way to determine your business’s value in real time―transforming valuation from a reactive, defensive burden into an active, indispensable part of daily operations. Whether you’re an entrepreneur, owner, executive, consultant, accountant, or M&A advisor, QuickValue provides the method you need to know the value of any company at any time.
    Note: Online resource; Title from title page (viewed November 30, 2021) , Mode of access: World Wide Web.
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    Million Dollar Consulting, Sixth Edition : The Professional's Guide to Growing a Practice, 6th Edition (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781264264926
    Language: English
    Pages: 1 online resource (272 pages)
    Edition: 6th edition
    Keywords: Electronic books
    Abstract: Build a thriving 21st-century consultancy with an all-new edition of the classic bestseller In a world of rapidly evolving technologies and business paradigms, your consulting business needs to radically adapt its techniques and models. Taking full measure of these changes, Alan Weiss, the “Rock Star of Consulting,” will guide you through the process with a revised and completely updated sixth edition of his authoritative guide to consulting success. Weiss updates his time-tested model for creating a flourishing consulting business, while showing you the many dynamic changes in solo and boutique consulting, coaching, and entrepreneurship. In addition, he offers you invaluable guidance on raising capital, attracting clients, and creating an airtight marketing strategy. This new edition is packed with step-by-step advice on how to: Use volatility and disruption as offensive weapons Maximize fees by adopting a “value mindset” Build a successful model for marketing remotely Master cutting-edge technology to reach the broadest audience Form powerful alliances to increase reach and impact Think branding—and think global Generate six-figure projects, six-figure retainers, and seven-figure incomes Million Dollar Consulting has been the go-to classic for consultants for nearly 25 years. With cutting-edge new content, Alan Weiss will show you how to grow your business into a seven-figure firm today .
    Note: Online resource; Title from title page (viewed November 23, 2021) , Mode of access: World Wide Web.
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    Exponential : Transform Your Brand by Empowering Instead of Interrupting (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781264268153
    Language: English
    Pages: 1 online resource (304 pages)
    Edition: 1st edition
    Keywords: Electronic books
    Abstract: One of the world’s top advertising executives shows how iconic brands win new customers and build armies of evangelists. Great brands stand for more than just cool products and clever advertisements. They inspire audiences. They enrich communities. They energize people. They move people’s lives forward. Most importantly, great brands don’t just interrupt: they empower. And that empowerment leads to exponential growth. Over the past 20 years, Jeff Rosenblum and his team at Questus have created content and campaigns for Apple, Capital One, Disney, The NFL, Samsung, Starbucks, Universal, Wyndham, Verizon and many more of the world’s most iconic brands. In Exponential , he turns that wealth of experience into a comprehensive program for modern advertising and business strategy. The book makes a passionate case that business leaders need to shift away from interruptions and superficial messages to focus on empowerment, culture, values, leadership, and transparency. With engaging stories and revealing brand examples, Exponential shows how brands can: Produce exponential growth by shifting from interruptions to empowerment Create brand evangelists with content that informs and inspires Embrace transparency and culture to tell authentic brand stories Generate massive ROI throughout the purchase journey Exponential is about storytelling done right, and the book practices what it preaches. It’s packed with colorful anecdotes from Rosenblum’s own career and clear examples of brands that grew exponentially. With a light touch, it unpacks heavy insights from neuroscience, market research, and big data, outlining what it takes for brands to truly be great and not merely say they are great.
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    CCT/CCNA Routing and Switching All-in-One Exam Guide (Exams 100-490 & 200-301) (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781260469783
    Language: English
    Pages: 1 online resource (944 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: This new All-in-One Exam Guide covers every topic on the current version of Cisco’s CCT and CCNA exams Take the 2020 versions of the Cisco Certified Technician (CCT) and Cisco Certified Network Associate (CCNA) exams with complete confidence using the detailed information contained in this highly effective self-study system. Written by a pair of Cisco networking professionals and training experts, CCT®/CCNA® Routing and Switching All-in-One Exam Guide (Exams 100-490 & 200-301) fully explains all subjects covered on both exams and contains practice questions that mirror those on the live test in tone, format, and content. Beyond fully preparing you for the challenging exam, the book also serves as a valuable on-the-job reference. Covers all topics on both exams, including: Network fundamentals OSI model TCP/IP protocol suite Subnetting and VLSM Cisco device and IOS basics Cisco device management Switching Static and dynamic routing IP services and IPv6 Wireless Security fundamentals Implementing security on Cisco devices Automation and programmability
    Note: Online resource; Title from title page (viewed January 1, 2021) , Mode of access: World Wide Web.
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    The Live Enterprise : Create a Continuously Evolving and Learning Organization (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781264264346
    Language: English
    Pages: 1 online resource (256 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: Transform your organization into a constantly learning, ever-evolving industry leader with the proven operating model of leading global firms. For decades, leaders of large, complex organizations have been rightfully encouraged to run their organizations like lean, agile startups. More often than not, they place their bets on trends like digital transformation or design thinking. Well-intended, yet in isolation they are not enough. There’s another, better way to drive durable, effective change in your organization, and it’s been proven effective by global IT and business consulting leader Infosys. The Live Enterprise operating model provides a clear path to transform large complex businesses into agile, digital ecosystems that evolve with changing market needs and scale to any size. You’ll learn how to apply the benefits of the startup operating model—but go much further. This groundbreaking guide addresses issues critical to transform large organizations, such as: Create an organizational structure that drives collaboration, innovation, strategic alignment, and new culture across distributed interconnected teams Respond quickly yet thoughtfully—and scientifically—to opportunities to create valuable new employee and customer experiences Reengineer your value chain to see what’s missing, what can be improved, and what can be eliminated to generate exponential value Automate systems so routine decisions can be acted upon with maximum human intuition and minimum human intervention Groundbreaking in theory and long-term strategy, this game-changing guide includes practical steps you can take now―for immediate, concrete results―while laying the groundwork to operate with agility in the future. The application of Live Enterprise enabled Infosys to make the kinds of changes during the COVID crisis to not only survive but drive outstanding financial results. Now, you can use this innovative approach to position your company for the highly unpredictable future ahead.
    Note: Online resource; Title from title page (viewed January 26, 2021) , Mode of access: World Wide Web.
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    AWS Certified Cloud Practitioner All-in-One Exam Guide (Exam CLF-C01) (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781260473889
    Language: English
    Pages: 1 online resource (224 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: This effective study guide offers 100% coverage of every objective for the AWS Certified Cloud Practitioner exam Take the challenging AWS Certified Cloud Practitioner exam with confidence using the detailed information contained in this effective self-study guide. Written by a recognized AWS expert, the book offers 100 percent coverage of all four exam domains: Cloud concepts, security and compliance, technology, and billing and pricing. AWS Certified Cloud Practitioner All-in-One Exam Guide (Exam CLF-C01) is based on proven pedagogy and features special elements that teach and reinforce practical skills. You will get accurate practice questions along with detailed explanations. Beyond exam preparation, the guide also serves as a valuable on-the-job reference. Comprehensive coverage includes: How to obtain AWS Certified Cloud Practitioner certification The value of the AWS Cloud The AWS shared responsibility model AWS Cloud security best practices AWS Cloud costs, economics, and billing practices Core services, including compute, network, databases, and storage AWS services for common use cases AWS Cloud economics Full-length practice exam with explanations And much more Online content includes: 130 practice exam questions Fully customizable exam engine
    Note: Online resource; Title from title page (viewed January 12, 2021) , Mode of access: World Wide Web.
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    The Product Manager's Desk Reference, Third Edition, 3rd Edition (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781260468557
    Language: English
    Pages: 1 online resource (528 pages)
    Edition: 3rd edition
    Keywords: Electronic books ; local
    Abstract: The definitive guide to product management—updated for a more digital, more global, more competitive business landscape The digital age is here to stay. That means the pace of business change will only increase and competitive forces will challenge you, and your role as a product manager. This is the book that provides the only definitive body of knowledge of product management that you and your product teams can use to optimize your product’s business. The Product Manager’s Desk Reference has long been the go-to resource for product managers who seek to deliver quantifiable benefits to their company. In this fully revised edition of this bestseller, veteran product management thought leader Steven Haines lays out a repeatable process for product management organizational transformation, providing a clear roadmap you can follow to become the entrepreneurial strategic thinker who can drive your organization (and your career) into the future! Packed with important updates and revisions, The Product Manager’s Desk Reference, Third Edition provides essential advice on: Companies with portfolio of digital and traditional products Utilization of various development methods (waterfall and agile) Product design methods to deliver better user experiences Strategic thinking and business analysis Cross-functional product team collaboration Product portfolio management and product discontinuation Room for error in today’s fast-paced business environment shrinks by the minute. Packed with an array of new tools, techniques, and best practices—along with an explicit emphasis on data, analytics, and product performance—this new edition of the definitive product management resource is a timely and actionable guide to kicking your product management strategies into high gear.
    Note: Online resource; Title from title page (viewed April 13, 2021) , Mode of access: World Wide Web.
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    The Phoenix Encounter Method : Implementation Guide (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781264266517
    Language: English
    Pages: 1 online resource (112 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: The hands-on playbook for transforming your business with today’s most radically effective leadership thinking In The Phoenix Encounter Method , a dream team of INSEAD professors together with the legendary Ram Charan and provided a radical new game plan for transforming any organization. It’s about figuratively “burning your business to the ground,” turning the upheaval to your advantage, and rising from the ashes stronger than ever. Their method isn’t conventional, and it can be daunting—but it works. Now, the authors provide the play-by-play manual you need to implement their strategic thinking approach for maximum impact. Written in full alignment with the original book, The Phoenix Encounter Method Implementation Guide walks you through the three phases to create a future-ready organization: Phoenix Seeking: confront old mindsets, identify new threats and opportunities, prepare for the Encounter battlefield to come. Phoenix Burning: enter the battlefield of Extreme Attack and Horizon Defense, where you apply Encounter tools of Proactive Scanning and the rituals for Completely Opposite Viewpoints Debates, including Radical Ideation and the Separation Imperative to generate a wider set of options. Phoenix Rising: turn battlefield insights into a Future-Facing Blueprint, as well as analysis, planning, and execution work. Whether you’re a corporate leader, academic, consultant, or executive trainer, The Phoenix Encounter Method Implementation Guide provides everything you need to embrace the firestorm of change raging through today’s business world, to drive revenue, profits, and long-term sustainability.
    Note: Online resource; Title from title page (viewed January 15, 2021) , Mode of access: World Wide Web.
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    The Burnout Fix : Overcome Overwhelm, Beat Busy, and Sustain Success in the New World of Work (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781260464580
    Language: English
    Pages: 1 online resource (304 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: An evidence-based resilience toolkit to help you find better, more sustainable ways to succeed at work and life In The Burnout Fix , the award-winning psychologist and board-certified leadership coach Dr. Jacinta M. Jiménez shows you how to harness science-backed resilience strategies to survive, and thrive, in today’s “always on, always connected” world—where a reported 60% of employees report being stressed out all or most of the time at work. Packed with compelling, real-world stories from years of coaching and the latest research in positive, social, and motivational psychology, The Burnout Fix shows how neglecting to nurture your personal pulse can undermine all your efforts at working harder and “smarter.” You’ll learn how integrate healthy personal “PULSE” practices into all aspects of your life, from pacing for performance and leveraging leisure time to securing a support system and evaluating how to regain control of your time and priorities. Whether you are an individual who wishes to build out a set of lasting resilience capabilities, a leader dedicated to keeping your team or organization engaged and flourishing, The Burnout Fix will reshape the way you think about success while giving you—and your people—the tools and strategies you need to thrive.
    Note: Online resource; Title from title page (viewed March 9, 2021) , Mode of access: World Wide Web.
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    Mike Meyers' CompTIA Security+ Certification Guide, Third Edition (Exam SY0-601), 3rd Edition (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781260473704
    Language: English
    Pages: 1 online resource (832 pages)
    Edition: 3rd edition
    Keywords: Electronic books ; local
    Abstract: An up-to-date CompTIA Security+ exam guide from training and exam preparation guru Mike Meyers Take the latest version of the CompTIA Security+ exam (exam SY0-601) with confidence using the comprehensive information contained in this highly effective self-study resource. Like the test, the guide goes beyond knowledge application and is designed to ensure that security personnel anticipate security risks and guard against them. In Mike Meyers’ CompTIA Security+ Certification Guide, Third Edition (Exam SY0-601) , the bestselling author and leading authority on CompTIA A+ certification brings his proven methodology to IT security. Mike covers all exam objectives in small, digestible modules that allow you to focus on individual skills as you move through a broad and complex set of skills and concepts. The book features hundreds of accurate practice questions as well as a toolbox of the author’s favorite network security related freeware/shareware. Provides complete coverage of every objective for exam SY0-601 Online content includes 20+ lab simulations, video training, a PDF glossary, and 180 practice questions Written by computer security and certification experts Mike Meyers and Scott Jernigan
    Note: Online resource; Title from title page (viewed May 7, 2021) , Mode of access: World Wide Web.
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    You're Kind of a Big Deal : Level Up by Unlocking Your Audacity (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
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    ISBN: 9781264266845
    Language: English
    Pages: 1 online resource (304 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: Unlock your inner audacity and become the leader you were born to be Women are often told that dreaming bigger and exuding confidence is the key to achieving professional success. While big dreams and confidence might get you started, they won’t fuel you throughout the marathon and over the finish line. In order to keep going through thick and thin, you need audacity. You’re Kind of a Big Deal provides the strategies, tools, and inspiration you need to power up your potential, break free from limiting beliefs, and make your biggest dreams a reality. International keynote speaker and successful entrepreneur Erin King helps you step into the role of CEO of your own life and better execute your responses to challenging feedback from the world around you, so you can: Move through any and all obstacles between you and your goals Be more present, honest, and authentic in your professional and personal life Increase your energy to take on the toughest challenges Develop greater clarity on your place and purpose in life Handle social settings and meet new people with a new sense of confidence Drop the automatic negative thoughts and stay positive even in the face of adversity You’re Kind of a Big Deal dares you to listen more closely to your intuition when it comes to pulling the trigger on big, courageous business decisions―even if those decisions might initially shock those in your orbit. Get ready to finally break through all barriers standing between you and the goals you were born to absolutely crush because the fact is, You’re Kind of a Big Deal.
    Note: Online resource; Title from title page (viewed June 1, 2021) , Mode of access: World Wide Web.
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    The Journey Beyond Fear : Leverage the Three Pillars of Positivity to Build Your Success (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
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    ISBN: 9781264268412
    Language: English
    Pages: 1 online resource (272 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: Conquer your fear, achieve your potential, and make a positive difference in the lives of everyone around you Whether you’re running a business, building a career, raising a family, or attending school, uncertainty has been the name of the game for years—and the feeling reached an all-time high when COVID-19 hit. Even the savviest, smartest, toughest people are understandably feeling enormous pressure and often feeling paralyzed by fear. The Journey Beyond Fear provides everything you need to identify your fears, face your fears, move beyond your fears—and cultivate emotions that motivate you to pursue valuable business opportunities, realize your full potential, and create opportunities that benefit all. Business strategy guru John Hagel provides an effective, easy-to-grasp three-step approach: Develop an inspiring long-term view of the opportunities ahead Cultivate your personal passion to motivate you and those around you Harness the potential of platforms to bring people together and scale impact at an accelerating rate Never underestimate the power of fear—and never underestimate your ability to conquer it. With The Journey Beyond Fear , you’ll learn how to move forward in spite of fear, take your career and life to the next level, improve your organization and your broader environment, and achieve more of your true potential.
    Note: Online resource; Title from title page (viewed May 25, 2021) , Mode of access: World Wide Web.
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    So You Want to Start a Side Hustle : Build a Business that Empowers You to Live Your Life, Your Way (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781264258697
    Language: English
    Pages: 1 online resource (224 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: It takes more than a great idea to make your side hustle a success. Here, two experts show you how to build one that creates the autonomy you desire and changes the way you live. Carrie Bohlig and Craig Clickner started side hustles to make their lives better—to break free from the limitations of corporate America and have more time with their kids and each other. Today, they’re entrepreneurs who have built multiple thriving businesses and helped thousands of people through mentoring, coaching and sharing their insights across the globe. In So You Want to Start a Side Hustle , you’ll learn all the secrets of their successes: Through real-life stories, lessons learned from personal wins and losses, and illuminating anecdotes about their experiences speaking to solopreneurs and other small business owners, Carrie and Craig show you how to get your idea from the thinking and planning stages to the life-changing, revenue-producing venture you want it to be. Designed as a “traveling adventure guide,” So You Want to Start a Side Hustle lays out how to establish a clear Life Vision and develop the right Lifeset for ongoing success. This foundation, say Carrie and Craig, is crucial. It’s the framework that allows you to sharpen your focus, overcome challenges and obstacles, and create a side hustle that has ongoing impact on your life and generates lasting success and revenue. Will you find smart ways to handle marketing, decision making, and funding? Absolutely. But with its emphasis on building the right mindset, Lifeset, and support structure, So You Want to Start a Side Hustle is more than a how-to book: It’s an essential guide to helping you establish a vision for your life—and to leverage your side hustle to create the life you truly want.
    Note: Online resource; Title from title page (viewed February 9, 2021) , Mode of access: World Wide Web.
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    The Frontline CEO : Turn Employees into Decision Makers Who Innovate Solutions, Win Customers, and Boost Profits (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781264257812
    Language: English
    Pages: 1 online resource (240 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: Drive long-term business results by empowering every employee at every level to become a skilled and effective frontline decision maker Today, the pace of change is so great that no company can afford to wait to respond to new developments. You need nimble and creative problem solving, and the most intelligent and efficient decision-making doesn’t come from the top—it comes from your employees on the front lines who interact with customers and can see and respond to the shifting landscape before anyone else. The leaders whose organizations are best able to innovate solutions, win customers, and boost profits during this era of rapid change are the ones who realize that everyone—from the CEO down to the frontline employee—is a leader, capitalize on that knowledge, and use it to grow. In this book, Eric Strafel draws on 20 years of experience as a top executive at Fortune 500 companies to show you how to decentralize and democratize decision-making through every level of the workforce, while ensuring that the company stays aligned, that each employee understands the company’s underlying purpose, and that everyone works toward the same goal. Learn how to: leverage frontline leadership to improve corporate agility partner with customers and with frontline employees to maximize internal innovation and deliver solutions cultivate a diverse, inclusive, and equitable culture that values each employee create a highly engaged, empowered, and energized workforce in every department equip the company to break through barriers, overcome plateaus, and scale Effective leadership isn’t about what you can achieve—it’s about what you can help others achieve. Make the switch from an antiquated top-down leadership style to a flatter, more nimble system in which every employee behaves and is treated like a leader. The Frontline CEO delivers the knowledge, strategies, and tactics you need to drive sustainable growth while creating a positive impact in the lives of your employees and community.
    Note: Online resource; Title from title page (viewed September 7, 2021) , Mode of access: World Wide Web.
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    The Brains and Brawn Company : How Leading Organizations Blend the Best of Digital and Physical (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781264257782
    Language: English
    Pages: 1 online resource (272 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: The grounded, clear-sighted guide you need to blend digital and traditional business functions for long-term competitive advantage Business leaders are continually told they need to embrace digital disruption wholeheartedly to thrive in the 21st Century. Legacy companies, we hear, are all doomed to fail unless they double down on the latest digital innovations, and disruptors are ordained to take over the world. Digital innovation is the answer to everything. False! Nothing in life or business is ever that simple. In The Brains and Brawn Company: How Leading Organizations Blend the Best of Digital and Physical , venture capitalist and Stanford Business School lecturer Robert Siegel brings the digital innovation conversation back down to earth. He shows that, while important, digital is only part of the answer―and it’s never the only answer. The vast majority of successful leaders from both incumbents and disruptors focus as much on things like logistics, manufacturing, and distribution as they do on digital innovation. In fact, many established companies are successfully countering young upstarts in other creative ways, and many new organizations are learning from their older brethren. Siegel shows how to create lasting profits and growth in the smartest way possible: by creating a solid partnership between digital innovation and traditional business operations—in other words, by marrying brains and brawn. He lays out the core competencies that today’s industry leaders have mastered and explains how: Charles Schwab uses cutting-edge analytics to better serve millions of investors without violating its original code of values. Align Technology transformed orthodontia by developing creative new business models along with new products. Kaiser Permanente taps into the power of empathy to improve patient satisfaction while controlling costs. Instacart balances ownership and partnerships to balance the needs of four key constituencies. Target, Best Buy, and Home Depot found different ways to blend the best aspects of physical retail with innovative e-commerce. Desktop Metal is innovating high-volume yet affordable production methods that can revolutionize manufacturing. Filled with original research and case studies of Daimler, 23andMe, Instacart, AB InBev, Google, and many other companies, The Brains and Brawn Company: How Leading Organizations Blend the Best of Digital and Physical provides practical, proven insights and advice for bridging th...
    Note: Online resource; Title from title page (viewed July 27, 2021) , Mode of access: World Wide Web.
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    Microsoft Certified Azure Fundamentals All-in-One Exam Guide (Exam AZ-900) (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781264268375
    Language: English
    Pages: 1 online resource (304 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: A highly effective, integrated self-study system for the Microsoft Azure Fundamentals exam Prepare for the current version of the Microsoft Azure Fundamentals exam using the detailed information contained in this test preparation guide. Written by a cloud computing expert and experienced author, the book contains accurate practice questions, step-by-step exercises, and special elements that aid in learning and reinforce retention. Microsoft Certified Azure Fundamentals All-in-One Exam Guide (Exam AZ-900) features in-depth coverage of every topic on the challenging exam. You will explore core Azure services, security, compliance, and trust. Fulfilling the promise of the All-in-One series, the guide serves as both a test preparation tool and an on-the-job reference for risk and compliance professionals. •100% coverage of all objectives for the Microsoft Azure Fundamentals exam •Contains hands-on exercises and practical use cases for Microsoft Azure •Online content includes practice exam software with 120 questions
    Note: Online resource; Title from title page (viewed August 27, 2021) , Mode of access: World Wide Web.
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    CompTIA Server+ Certification All-in-One Exam Guide, Second Edition (Exam SK0-005), 2nd Edition (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781260469929
    Language: English
    Pages: 1 online resource (512 pages)
    Edition: 2nd edition
    Keywords: Electronic books ; local
    Abstract: This exam-focused study guide contains complete coverage of every topic on the current edition of the CompTIA Server+ certification exam This highly effective self-study resource fully prepares you for the latest version of CompTIA’s Server+ certification exam. The book shows how to implement server-based hardware and software. In keeping with the All-in-One philosophy, this guide serves both as a study guide and as a valuable on-the-job reference. Written by an IT expert and experienced author, CompTIA Server+ Certification All-in-One Exam Guide , Second Edition (Exam SK0-005) contains step-by-step exercises, special “Exam Watch” and “On the Job” sections, and “Two-Minute Drills” that reinforce and teach practical skills. Self-tests throughout contain accurate practice questions along with detailed explanations of both the correct and incorrect answer choices. Contains 100% coverage of every objective for exam SK0-005 Online content includes hundreds of accurate practice questions Includes a 10% off the exam voucher discount coupon—a $32 value
    Note: Online resource; Title from title page (viewed August 6, 2021) , Mode of access: World Wide Web.
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    Your Small Business Boom : Explosive Ideas to Grow Your Business, Make More Money, and Thrive in a Volatile World (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781264266623
    Language: English
    Pages: 1 online resource (304 pages)
    Edition: 1st edition
    Keywords: Electronic books
    Abstract: Learn how to thrive in even the most volatile economic climate with smart strategies from USA TODAY’s top small-business columnist Today’s small business owners need all the tools they can get–whether to grow their business and have it take off, or simply to navigate and succeed in tough times. In this engaging, actionable book, USA TODAY’s senior small business columnist Steve Strauss provides you with an indispensable guide for creating your own “small business boom.” Packed with the powerful strategies and chock-full of explosive ideas, Your Small Business Boom is your blueprint for how to thrive today. Inside you will learn of a variety of affordable, savvy strategies that you can use in your own businesses; everything from finding and getting bigger clients to the secret of “doing the opposite,” and from getting a million hits on your website to getting 100,000 social media followers. With Strauss’s expert advice, you’ll learn to: Easily create a tribe of rock-solid fans, followers, and customers Generate money while you sleep Use webinars, podcasts, live streaming, and funnels to make your business boom Make social media really work for you by looking beyond “likes” Find bigger clients with bigger budgets, or even better – have them seek you out With smart, practical tips and a healthy dose of upbeat, can-do optimism, Your Small Business Boom is the book every small business owner could use right about now.
    Note: Online resource; Title from title page (viewed September 28, 2021) , Mode of access: World Wide Web.
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    No Explanation Required! : A Woman's Guide to Assert Your Confidence and Communicate to Win at Work (2021)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781260474855
    Language: English
    Pages: 1 online resource (288 pages)
    Edition: 1st edition
    Keywords: Electronic books
    Abstract: Smart communication strategies to help professional women break into the C-suite—and thrive when they arrive! With only 5.8% of CEO positions in the S&P 500 held by women, it’s clear that there are more women who deserve a seat at the table than actually have one. In No Explanation Required! , Carol Sankar gives you the strategies you need to create the success you deserve―today. As founder of the global leadership firm, The Confidence Factor for Women, her goal is to ensure you deliver decisions and other communications with confidence―no “explanations” required! Loaded with real-life examples and backed by proprietary research, No Explanation Required! coaches you on how to speak up for yourself, stop debating your decisions, and eliminate “limiting” language. In example after example, it becomes clear how these too-frequent expressions (“I’m sorry,” “Excuse me,” “I’ll get back to you”) can strip you of your authority and credibility. Instead, you’ll discover positive, practical ways to assert your confidence and master communication at work, with chapters that include “The Self Promotion Gap,” “Perception and Performance,” “What’s Like Got to Do with It?,” and “The 8-Minute Rule”—how to create 8-minute micro conversations and connections. Every chapter offers key takeaways you’ll want to put into effect immediately—and keep in mind always. With the tactics in No Explanation Required! mastered, you’ll be better equipped to stop explaining and start negotiating―for gender parity, better compensation, opportunities, and so much more.
    Note: Online resource; Title from title page (viewed November 23, 2021) , Mode of access: World Wide Web.
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    CCSK Certificate of Cloud Security Knowledge All-in-One Exam Guide (2020)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    Language: English
    Pages: 1 online resource (512 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: Publisher's Note: Products purchased from Third Party sellers are not guaranteed by the publisher for quality, authenticity, or access to any online entitlements included with the product. This effective study guide provides 100% coverage of every topic on the challenging CCSK exam from the Cloud Security Alliance This highly effective self-study guide covers all domains of the challenging Certificate of Cloud Security Knowledge v4 exam. Written by a cloud security trainer and consultant in collaboration with the Cloud Security Alliance, CCSK Certificate of Cloud Security Knowledge All-in-One Exam Guide offers clear explanations, real-world examples, and practice questions that match the content and format of those on the actual exam. To aid in retention, each chapter includes exam tips that highlight key information, a review that serves as a quick recap of salient points, and practice questions that allow you to test your comprehension. Sample cloud policies and a glossary of key terms are also provided. COVERS ALL EXAM TOPICS, INCLUDING: • Cloud Computing Concepts and Architectures • Governance and Enterprise Risk Management • Legal Issues, Contracts, and Electronic Discovery • Compliance and Audit Management • Information Governance • Management Plane and Business Continuity • Infrastructure Security • Virtualization and Containers • Incident Response • Application Security • Data Security and Encryption • Identity, Entitlement, and Access Management • Security as a Service • Related Technologies • ENISA Cloud Computing: Benefits, Risks, and Recommendations for Information Security Online content includes: • 120 practice exam questions • Test engine that provides full-length practice exams and customizable quizzes by exam topic
    Note: Online resource; Title from title page (viewed March 23, 2020) , Mode of access: World Wide Web.
    URL: https://learning.oreilly.com/library/view/-/9781260460094/?ar
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    Entrepreneurial Finance, Fourth Edition : Finance and Business Strategies for the Serious Entrepreneur, 4th Edition (2020)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    Language: English
    Pages: 1 online resource (416 pages)
    Edition: 4th edition
    Keywords: Electronic books ; local
    Abstract: Publisher's Note: Products purchased from Third Party sellers are not guaranteed by the publisher for quality, authenticity, or access to any online entitlements included with the product. Get your business up and running—and keep it thriving—with the latest edition of the classic entrepreneurial resource For over 20 years, Steven Rogers’s Entrepreneurial Finance has been the definitive guide to setting up and managing the financial aspects of any small- to medium-sized business. But how can today’s entrepreneurs learn to thrive in the most difficult economy in generations? In this long-awaited fourth edition, Rogers updates his classic content for the 21st century, revising every chart, graph, and case study to reflect the modern entrepreneurial landscape. Inside, you’ll find the most up-to-date information on writing a growth business plan, compiling and understanding financial statements, making a company profitable, valuing a company, cash flow management, debt and equity financing, and much more. The book is also packed with brand-new content on such current topics as: • Entrepreneurship and intrapreneurship models • Raising venture capital in private markets • Crowdfunding vs. crowdsourcing • Financing for minorities and women • Taking a job with an entrepreneurial firm Along with real-world case studies and detailed analysis, all-new classroom materials for MBA students, and a streamlined approach that makes the material more accessible than ever, Rogers’s updated content demystifies the ever-changing world of entrepreneurial finance and guides you, step by step, through the process of maintaining steady profitability and business longevity. Whatever business you run or plan to launch, this essential guide provides the tools you need to build a sturdy foundation that will support it for many years to come.
    Note: Online resource; Title from title page (viewed May 12, 2020) , Mode of access: World Wide Web.
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    Making Work Human : How Human-Centered Companies are Changing the Future of Work and the World (2020)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
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    ISBN: 9781260464214
    Language: English
    Pages: 1 online resource (288 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: How do you keep your employees engaged, creative, innovative, and productive? Simple: Work human! From the pioneers of the management strategy that’s transforming businesses worldwide, Making Work Human shows how to implement a culture of performance and gratitude in the workplace—and seize a competitive edge, increase profitability, and drive business momentum. Leaders of Workhuman, the world’s fastest-growing social recognition and continuous performance management platform, Eric Mosley and Derek Irvine use game-changing data analytics to prove that when a workplace becomes more “human”—when it’s fueled by a culture of gratitude—measurable business results follow. In Making Work Human, they show you how to: Apply analytics and artificial intelligence in ways that make work more human, not less Expand equity, diversity, and inclusion initiatives and strategies to include a wider range of backgrounds, life experiences, and capabilities Use recognition as an actionable strategy to create a truly inclusive, connected culture “The qualities that make us most human—connection, community, positivity, belonging, and a sense of meaning—have become the corporate fuel for getting things done—for innovating, for thriving in the global marketplace, and for outperforming the competition,” the authors write. By building a sense of belonging, purpose, meaning, happiness, and energy in every employee, you’ll create a profound connection between your organization and its goals. And Making Work Human provides everything you need to get there.
    Note: Online resource; Title from title page (viewed October 6, 2020) , Mode of access: World Wide Web.
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    Solving for Project Risk Management : Understanding the Critical Role of Uncertainty in Project Management (2020)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
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    ISBN: 9781260473841
    Language: English
    Pages: 1 online resource (320 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: Risk is real—but you can manage it with this hard-hitting guide to reducing risk on any project, in any industry All projects, large and small, are subject to various risks. But the failure to manage inherent risk with diligence and know-how can lead to devastating consequences for an organization. In this comprehensive hands-on guide, a renowned expert in the field provides everything organizations need to conduct project risk management the right way. Why do so many projects come in over schedule and over budget? How do projected expenditures and schedules line up with reality? How can you accurately assess risk to mitigate financial disaster? Through a methodical, statistics-based approach, Christian B. Smart reveals: The enduring problem of cost and schedule growth How rigorous project risk management can reduce the impact of uncertainty The systematic tendency to underestimate risk—and how to avoid it Ways to accurately assess confidence levels in project risk management The need for proper risk management at the portfolio level The author lays out common problems and explains how to effectively solve them. And while he employs a wealth of illustrative charts, graphs, and statistics, he presents the material in an accessible style, and peppers the text with powerful personal anecdotes. Ideal for project managers, business analysts, and senior decision makers in both the public and private sectors, Solving for Project Risk Management offers everything you need to ensure your projects run smoothly, on budget, and deliver the expected outcomes.
    Note: Online resource; Title from title page (viewed November 23, 2020) , Mode of access: World Wide Web.
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    Beyond Diversification : What Every Investor Needs to Know About Asset Allocation (2020)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
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    ISBN: 9781260474886
    Language: English
    Pages: 1 online resource (256 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: Generate solid, long-term profits with a portfolio allocated for your investing needs Asset allocation is the key to investing performance. Unfortunately, no single approach works perfectly—developing the right balance requires a clear-eyed look at the many models available to you, various investing methodologies, and your or your client’s level of risk tolerance. And that’s where this important guide comes in. Written by a leading allocation expert from T. Rowe Price, Beyond Diversification provides the knowledge, insights, and approaches you need to make the best allocation decisions for your goals. This deep dive into the how’s and why’s of asset allocation is organized by the three decisive components of a successfully allocated portfolio: Return Forecasting discusses the desired return investors seek. Risk Forecasting covers the level of risk investors are prepared to assume to achieve that return. Portfolio Construction calibrates the stock-bond mix that balances the risks and returns. With examples from T. Rowe Price’s asset allocation team showing you how the process works in the real world, Beyond Diversification provides everything you need to find the asset combination that will deliver the results you seek. You’ll learn how to choose the right tradeoffs, build the most effective asset allocation combination for your needs, and dramatically increase your odds of success for the long run.
    Note: Online resource; Title from title page (viewed November 10, 2020) , Mode of access: World Wide Web.
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    CCISO Certified Chief Information Security Officer All-in-One Exam Guide (2020)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
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    ISBN: 9781260463934
    Language: English
    Pages: 1 online resource (400 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: 100% coverage of every objective for the EC-Council’s Certified Chief Information Security Officer exam Take the challenging CCISO exam with confidence using the comprehensive information contained in this effective study guide. CCISO Certified Chief Information Security Officer All-in-One Exam Guide provides 100% coverage of all five CCISO domains. Each domain is presented with information mapped to the 2019 CCISO Blueprint containing the exam objectives as defined by the CCISO governing body, the EC-Council. For each domain, the information presented includes: background information; technical information explaining the core concepts; peripheral information intended to support a broader understating of the domain; stories, discussions, anecdotes, and examples providing real-world context to the information. • Online content includes 300 practice questions in the customizable Total Tester exam engine • Covers all exam objectives in the 2019 EC-Council CCISO Blueprint • Written by information security experts and experienced CISOs
    Note: Online resource; Title from title page (viewed November 27, 2020) , Mode of access: World Wide Web.
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    Linux Administration : A Beginner's Guide, Eighth Edition, 8th Edition (2020)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
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    Language: English
    Pages: 1 online resource (688 pages)
    Edition: 8th edition
    Keywords: Electronic books ; local
    Abstract: Publisher's Note: Products purchased from Third Party sellers are not guaranteed by the publisher for quality, authenticity, or access to any online entitlements included with the product. Gain Essential Linux Administration Skills Easily Effectively set up and manage popular Linux distributions on individual servers and build entire network infrastructures using this practical resource. Fully updated to cover the latest tools and techniques, Linux Administration: A Beginner’s Guide, Eighth Edition features clear explanations, step-by-step instructions, and real-world examples. Find out how to configure hardware and software, work from the command line or GUI, maintain Internet and network services, and secure your data. Performance tuning, virtualization, containers, software management, security, and backup solutions are covered in detail. Install and configure Linux, including the latest distributions from Fedora, Ubuntu, CentOS, openSUSE, Debian, and RHEL. Set up and administer core system services, daemons, users, and groups. Manage software applications from source code or binary packages. Customize, build, or patch the Linux kernel. Understand and manage the Linux network stack and networking protocols, including TCP/IP, ARP, IPv4, and IPv6. Minimize security threats and build reliable firewalls and routers with Netfilter (iptables and nftables) and Linux. Create and maintain DNS, FTP, web, e-mail, print, LDAP, VoIP, and SSH servers and services. Share resources using GlusterFS, NFS, and Samba. Spin-up and manage Linux-based servers in popular cloud environments, such as OpenStack, AWS, Azure, Linode, and GCE. Explore virtualization and container technologies using KVM, Docker, Kubernetes, and Open Container Initiative (OCI) tooling. Download specially curated Virtual Machine image and containers that replicate various exercises, software, servers, commands, and concepts covered in the book. Wale Soyinka is a father, system administrator, a DevOps/SecOps aficionado, an open source evangelist, a hacker, and a well-respected world-renowned chef (in his mind). He is the author of Advanced Linux Administration as well as other Linux, Network, and Windows administration training materials.
    Note: Online resource; Title from title page (viewed April 10, 2020) , Mode of access: World Wide Web.
    URL: https://learning.oreilly.com/library/view/-/9781260441710/?ar
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    Ruthless Consistency : How Committed Leaders Execute Strategy, Implement Change, and Build Organizations That Win (2020)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
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    ISBN: 9781260459821
    Language: English
    Pages: 1 online resource (208 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: When all is said and done, a lot more gets said than done. What is the antidote to this? Ruthless Consistency. According to Harvard Business Review , “most studies still show a 60-70% failure rate for organizational change projects—a statistic that has stayed constant from the 1970s to the present.” Drawing on his 20+ years of experience as a strategy and execution consultant specializing in midsize companies, Michael Canic helps committed leaders drive the odds in their favor. In Ruthless Consistency , he identifies the three surprising reasons most strategic change initiatives fail: Leaders unwittingly send mixed messages that demotivate their people and undermine those initiatives. Leaders focus on what they do instead of what their people experience. Leaders are not as committed as they think they are or need to be. The book then introduces an intuitive yet comprehensive model for success. Simply put, leaders who develop the right focus, create the right environment, and build the right team—consistently—are leaders whose organizations win. Finally, it details each element of the model and offers ready-to-apply processes, practices, techniques, and tools to make it happen. It’s a must-read for every leader who wants to implement change successfully.
    Note: Online resource; Title from title page (viewed September 1, 2020) , Mode of access: World Wide Web.
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    The Phoenix Encounter Method : Lead Like Your Business Is on Fire! (2020)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
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    ISBN: 9781264257645
    Language: English
    Pages: 1 online resource (304 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: A radical new leadership strategy to transform business as we know it—from a dream team of INSEAD professors and mega-bestselling author Ram Charan The business landscape is littered with the wreckage of companies that crashed and burned when an apocalypse came—in the shape of new competitive technologies, upstart entrants, demographic shifts, and new world orders. Who can feel safe in firestorm change? The authors of The Phoenix Encounter Method don’t advise safety. In fact, their method of leadership thinking requires you to imagine burning your business to the ground—throwing yourself into a firestorm change—and turning the upheaval to your organization’s advantage. It can then rise, phoenix-like, from the ashes, stronger and more powerful than ever. Written with a sense of urgency and purposefully radical provocation, The Phoenix Encounter Method represents the forward thinking of legendary business guru Ram Charan and professors from the senior global leadership program of INSEAD, one of the world’s top graduate business schools. The resulting methodology, based on analysis of thousands of articles, studies, reports, and academic and business practice, was field tested in real-life Phoenix Encounters conducted with more than fifteen hundred senior executives—from startups and family businesses to legacy companies—representing a broad range of industry and sectors in both developed and developing economies. Whatever your sector or industry, if you’re responsible for your organization’s ability to use change as a transformative opportunity, you’ll appreciate the dramatic impact The Phoenix Encounter Method will have on you, your leadership, and your organization.
    Note: Online resource; Title from title page (viewed October 27, 2020) , Mode of access: World Wide Web.
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    ROI in Marketing : The Design Thinking Approach to Measure, Prove, and Improve the Value of Marketing (2020)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
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    ISBN: 9781260460438
    Language: English
    Pages: 1 online resource (256 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: Publisher's Note: Products purchased from Third Party sellers are not guaranteed by the publisher for quality, authenticity, or access to any online entitlements included with the product. Discover a unique, proven methodology to measure, improve and demonstrate the value of your marketing campaigns and initiatives Understanding and serving your customers’ needs is what marketing is all about, but how do you know your events, campaigns and communication initiatives are working at top efficiency and effectiveness? To ensure projects are aligned to business objectives, marketing professionals need a credible, proven evaluation process to measure impact and calculate your return on investment. In ROI in Marketing , the team at ROI Institute reveals their proven, unique ROI Methodology to do just that. Using their data-driven three-part process, you’ll learn how to understand the customer better, so you can focus on the critical components of the customer decision-making process. Learn how to analyze and learn from any past failures, and how to adjust and improve the value—including the financial ROI—of current and future marketing campaigns and initiatives.
    Note: Online resource; Title from title page (viewed October 27, 2020) , Mode of access: World Wide Web.
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    Google Cloud Certified Associate Cloud Engineer All-in-One Exam Guide (2020)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
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    ISBN: 9781260473469
    Language: English
    Pages: 1 online resource (560 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: This study guide offers 100% coverage of every objective for the Google Cloud Certified Associate Cloud Engineer exam Take the challenging Google Cloud Certified Associate Cloud Engineer exam with confidence using the comprehensive information contained in this effective self-study guide. The book serves as an introduction to Google Cloud Platform (GCP) and shows you how to pass the test. Beyond exam preparation, the guide also serves as a valuable on-the-job reference. Written by a recognized expert in the field, Google Cloud Certified Associate Cloud Engineer All-In-One Exam Guide is based on proven pedagogy and features special elements that teach and reinforce practical skills. The book contains accurate practice questions and detailed explanations. You will discover how to plan set up, and configure GCP; ensure effective operation; and administer access and security. Covers every topic on the exam—demonstrated through exercises, sample exams, and practice use cases Provides online access to TotalTester customizable exam engine with additional practice questions Written by a cloud computing expert, educator, and experienced author
    Note: Online resource; Title from title page (viewed November 5, 2020) , Mode of access: World Wide Web.
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    China's Rise and the New Age of Gold : How Investors Can Profit from a Changing World (2020)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
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    ISBN: 9781260441284
    Language: English
    Pages: 1 online resource (272 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: The radical change coming to the global economy—and the investments you need to make sure you stay ahead of the curve China’s growing role in the global economy is showing no sign of retreat. Indeed, recent events have only increased China’s influence—to the point where China is poised to edge out the United States and take the lead. For investors like you, this tectonic shift poses difficult challenges—along with tremendous opportunities. In China’s Rise and the New Age of Gold , one of the 21st Century’s top economic experts, Stephen Leeb, lays out his compelling argument that explosive gains in gold lie ahead. Gold’s price will increase dramatically to as high as $20,000 an ounce. Investing in gold will be the best (and perhaps only) way to generate substantial investing profits in this decade and beyond. Leeb draws from his vast knowledge of macro-economic trends and current market conditions to explain China’s plans to launch a new monetary system centered on gold, which will largely supplant the global dollar-based monetary system. And he provides you with the tools you need to invest in all things gold, including in gold itself, gold mutual funds and ETFs, and the right mining companies. The author paints a picture of a fully transformed investing world—one that will make important yet temporary events like the 2008 financial meltdown and coronavirus crash pale in comparison. This prescient guide to 21st Century investing delivers the knowledge and insight you need to draw unprecedented profits as China’s rise truly launches a new age of gold.
    Note: Online resource; Title from title page (viewed September 22, 2020) , Mode of access: World Wide Web.
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    The Toyota Way, Second Edition : 14 Management Principles from the World's Greatest Manufacturer, 2nd Edition (2020)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
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    ISBN: 9781260468526
    Language: English
    Pages: 1 online resource (352 pages)
    Edition: 2nd edition
    Keywords: Electronic books ; local
    Abstract: The bestselling guide to Toyota’s legendary philosophy and production system—updated with important new frameworks for driving innovation and quality in your business One of the most impactful business guides published in the 21st Century, The Toyota Way played an outsized role in launching the continuous-improvement movement that continues unabated today. Multiple Shingo Award–winning management and operations expert Jeffrey K. Liker provides a deep dive into Toyota’s world-changing processes, showing how you can learn from it to develop your own improvement program that fits your conditions. Thanks in large part to this book, managers across the globe are creating workforces and systems that produce the highest-quality products and services, establish and retain customer loyalty, and drive business profitability and sustainability. Now, Liker has thoroughly updated his classic guide to include: Completely revised data and updated information about Toyota’s approach to competitiveness in the new world of mobility and smart technology Illustrative examples from manufacturing and service organizations that have learned and improved from the Toyota Way A fresh approach to leadership models The brain science and skills for learning to think scientifically How Toyota applies Hoshin Kanri, a planning process that aligns objectives at all levels and marries them to business strategy Organized into thematic sections covering the various aspects of the Toyota Way—including Philosophy, Processes, People, and Problem Solving—this unparalleled guide details the 14 key principles for building the foundation of a powerful improvement system and managing it for ultimate competitive advantage. With The Toyota Way, you have an inspiration and a model of how to set a direction, continuously improve and learn at all levels, continually "flow" value to satisfy customers, improve your leadership, and get quality right the first time.
    Note: Online resource; Title from title page (viewed October 27, 2020) , Mode of access: World Wide Web.
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    Leading with AI and Analytics : Build Your Data Science IQ to Drive Business Value (2020)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
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    ISBN: 9781260459159
    Language: English
    Pages: 1 online resource (352 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: Lead your organization to become evidence-driven Data. It’s the benchmark that informs corporate projections, decision-making, and analysis. But, why do many organizations that see themselves as data-driven fail to thrive? In Leading with AI and Analytics, two renowned experts from the Kellogg School of Management show business leaders how to transform their organization to become evidence-driven, which leads to real, measurable changes that can help propel their companies to the top of their industries. The availability of unprecedented technology-enabled tools has made AI (Artificial Intelligence) an essential component of business analytics. But what’s often lacking are the leadership skills to integrate these technologies to achieve maximum value. Here, the authors provide a comprehensive game plan for developing that all-important human factor to get at the heart of data science: the ability to apply analytical thinking to real-world problems. Each of these tools and techniques comes to powerful life through a wealth of powerful case studies and real-world success stories. Inside, you’ll find the essential tools to help you: Develop a strong data science intuition quotient Lead and scale AI and analytics throughout your organization Move from “best-guess” decision making to evidence-based decisions Craft strategies and tactics to create real impact Written for anyone in a leadership or management role—from C-level/unit team managers to rising talent—this powerful, hands-on guide meets today’s growing need for real-world tools to lead and succeed with data.
    Note: Online resource; Title from title page (viewed November 23, 2020) , Mode of access: World Wide Web.
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    CompTIA CySA+ Cybersecurity Analyst Certification Practice Exams (Exam CS0-002), 2nd Edition (2020)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
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    ISBN: 9781260473643
    Language: English
    Pages: 1 online resource (432 pages)
    Edition: 2nd edition
    Keywords: Electronic books ; local
    Abstract: Don’t Let the Real Test Be Your First Test! Prepare to pass the CySA+ Cybersecurity Analyst certification exam CS0-002 and obtain the latest security credential from CompTIA using the practice questions contained in this guide. CompTIA CySA+™ Cybersecurity Analyst Certification Practice Exams offers 100% coverage of all objectives for the exam. Written by a leading information security expert and experienced instructor, this guide includes knowledge, scenario, and performance-based questions. Throughout, in-depth explanations are provided for both correct and incorrect answers. Between the book and online content, you will get more than 500 practice questions designed to fully prepare you for the challenging exam. This guide is ideal as a companion to CompTIA CySA+ Cybersecurity Analyst Certification All-in-One Exam Guide, Second Edition (Exam CS0-002) . Covers all exam topics, including: Threat and vulnerability management Threat data and intelligence Vulnerability management, assessment tools, and mitigation Software and systems security Solutions for infrastructure management Software and hardware assurance best practices Security operations and monitoring Proactive threat hunting Automation concepts and technologies Incident response process, procedure, and analysis Compliance and assessment Data privacy and protection Support of organizational risk mitigation Online content includes: 200+ practice exam questions Interactive performance-based questions Test engine that provides full-length practice exams and customizable quizzes by chapter or exam objective
    Note: Online resource; Title from title page (viewed November 22, 2020) , Mode of access: World Wide Web.
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    Stronger Through Adversity : World-Class Leaders Share Pandemic-Tested Lessons on Thriving During the Toughest Challenges (2020)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
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    ISBN: 9781264257409
    Language: English
    Pages: 1 online resource (240 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: From business guru Joseph Michelli―the leadership lessons needed to thrive beyond the greatest business crisis in modern history COVID-19 has disrupted business and life in ways we never imagined. Within days of the outbreak, Joseph Michelli—the world-renowned business expert who has cracked the leadership codes of Starbucks, Airbnb, Mercedes-Benz USA, and many other top companies—went to work. He contacted 140+ senior leaders at major companies about their specific challenges and how they were meeting them—getting raw yet thoughtful real-time insights into a crisis that will define an entire generation of leaders. The result is Stronger Through Adversity . In this business guide for our times, Michelli distills best leadership practices that can be used in any company, in any industry. Organized into four main themes— Set the Foundation, Build Connections , Move with Purpose , and Harness Change — Stronger Through Adversity provides a deep dive into the methods, tactics, and approaches leaders have used to keep their company afloat and to position it for success long after the pandemic. You’ll get invaluable insights into crisis management, keeping employees and customers safe, maintaining a culture of engagement, and rapidly innovating. Applying powerful leadership methods used by Microsoft, Starbucks, Google, DHL, Target, Verizon, Kohl’s, Marriott, and many others, you’ll seize and hold the competitive edge in your industry. Whether you run a Fortune 500 company, own a small business, or manage a department or team—this is your moment. Stronger Through Adversity delivers everything you need to prosper—to lead your people to an unprecedented recovery, to weather the toughest challenges your business faces from the pandemic and beyond, and to thrive in all storms, large and small.
    Note: Online resource; Title from title page (viewed December 22, 2020) , Mode of access: World Wide Web.
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    AWS Certified Developer Associate All-in-One Exam Guide (Exam DVA-C01) (2020)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781260460186
    Language: English
    Pages: 1 online resource (752 pages)
    Edition: 1st edition
    Keywords: Electronic books
    Abstract: This effective self-study system delivers complete coverage of every topic on the AWS Certified Developer Associate Exam Take the challenging AWS Certified Developer Associate Exam with confidence using the comprehensive information contained in this effective test preparation guide. Written by an Amazon Web Services certified expert and experienced trainer, AWS Certified Developer Associate All-in-One Exam Guide (Exam DVA-C01) covers every subject on the exam and clearly explains how to create, deploy, migrate, monitor, and debug cloud-native applications. Designed to help you pass the exam with ease, this guide also serves as an ideal on-the-job reference. Covers all topics on the exam, including: Getting started with AWS Journey AWS high availability and fault tolerance Working with cloud storage Authentication and authorization Creating SQL and NoSQL databases in AWS Cloud AWS application integration and management Developing cloud-native applications in AWS Building, deploying, and debugging cloud applications Electronic content includes: 130 practice questions Test engine containing full-length practice exams and customizable quizzes
    Note: Online resource; Title from title page (viewed November 27, 2020) , Mode of access: World Wide Web.
    URL: lizenzpflichtig
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  • 96
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    The Communication Habit : Strategies That Set You Apart and Leave a Lasting Impression (2020)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    Language: English
    Pages: 1 online resource (256 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: Publisher's Note: Products purchased from Third Party sellers are not guaranteed by the publisher for quality, authenticity, or access to any online entitlements included with the product. ACHIEVE THE NEXT LEVEL OF SUCCESS by mastering today’s most powerful communication strategies - and avoiding common pitfalls. Did you know it only takes seven seconds or less to make a first impression? Knowing that, it’s easy to see why it’s so essential to make every moment count. In The Communication Habit , one of the most renowned business communication experts will educate and empower you to create a positive and lasting impression through impactful communication. From learning how to speak someone else’s “language” to non-verbal messaging, from impactful listening techniques to the art of confident (not arrogant) self-promotion, Laura Joan Katen offers practical time-tested techniques for applying the right communication tools in key business situations. Each chapter is dedicated to different aspects of communication, throughout which you will learn to: • Build and communicate confidence • Establish and articulate your value • Harness the power of language to articulate your ideas • Approach difficult conversations • Assert an effective voice at the table • Recover, rebuild, and re-establish damaged relationships or negative impressions • Communicate competence and credibility Supported by a wealth of real-life examples from the thousands of business professionals Katen has helped, each of these techniques is practical and actionable. Every chapter includes exercises and questions to help you assess your own situation and tendencies, which will progress your professional growth and development. Whether you're already an experienced executive or just starting out, The Communication Habit will become your blueprint for furthering your success.
    Note: Online resource; Title from title page (viewed April 14, 2020) , Mode of access: World Wide Web.
    URL: https://learning.oreilly.com/library/view/-/9781260459173/?ar
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  • 97
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    Message Received : 7 Steps to Break Down Communication Barriers at Work (2020)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781260456363
    Language: English
    Pages: 1 online resource (224 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: The action plan you need to ensure everyone’s understood—digitally and across generations According to social scientist and award-winning CEO Dr. Mary Donohue, we communicate ineffectively at work a staggering 80% of the time! From the tone of an email to the almost-but-not-quite eye contact of a video conference app, today’s tech has increased the speed and scope of our communications—as well as the opportunities to misunderstand each other completely. This lack of effective communication is a leading cause of workplace stress. In this widely anticipated and deeply researched book, Dr. Donohue, a victim of workplace stress herself, lays out a seven-step solution to give you the tools you need to make communication a cure for workplace stress, not a cause—even (especially) when you’re working with a generationally diverse team. Discover what’s at the root of the problem—from misunderstood emails and misinterpreted texts to misconstrued social media posts and missed social cues on Zoom—and learn how to respond to different communication preferences now. Through helpful charts, case studies, evidence-backed research, and more, you’ll walk away with the tools you need to ensure everyone on your team—yourself included—is heard and understood, so there’s less time clarifying and more time for everyone to be their best, most productive selves.
    Note: Online resource; Title from title page (viewed September 29, 2020) , Mode of access: World Wide Web.
    URL: lizenzpflichtig
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  • 98
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    HCISPP HealthCare Information Security and Privacy Practitioner All-in-One Exam Guide (2020)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781260460070
    Language: English
    Pages: 1 online resource (480 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: HCISPP® HealthCare Information Security and Privacy Practitioner All-in-One Exam Guide Prepare for the current release of the HealthCare Information Security and Privacy Practitioner (HCISPP) exam using the detailed information contained in this effective self-study resource. Written by a healthcare information security and privacy expert and a founding contributor to the HCISPP credential, HCISPP HealthCare Information Security and Privacy Practitioner All-in-One Exam Guide contains complete coverage of all seven security and privacy exam domains along with examples and practice questions that closely match those on the actual test. Designed to help you pass the rigorous exam with ease, this guide also serves as an ideal on-the-job reference. Covers all exam domains: Healthcare industry Information governance in healthcare Information technologies in healthcare Regulatory and standards environment Privacy and security in healthcare Risk management and risk assessment Third-party risk management Online content includes: 250 practice exam questions Test engine that provides full-length practice exams and customizable quizzes
    Note: Online resource; Title from title page (viewed September 11, 2020) , Mode of access: World Wide Web.
    URL: lizenzpflichtig
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  • 99
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    GPEN GIAC Certified Penetration Tester All-in-One Exam Guide (2020)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781260456752
    Language: English
    Pages: 1 online resource (608 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: This effective study guide provides 100% coverage of every topic on the GPEN GIAC Penetration Tester exam This effective self-study guide fully prepares you for the Global Information Assurance Certification’s challenging Penetration Tester exam, which validates advanced IT security skills. The book features exam-focused coverage of penetration testing methodologies, legal issues, and best practices. GPEN GIAC Certified Penetration Tester All-in-One Exam Guide contains useful tips and tricks, real-world examples, and case studies drawn from authors’ extensive experience. Beyond exam preparation, the book also serves as a valuable on-the-job reference. Covers every topic on the exam, including: Pre-engagement and planning activities Reconnaissance and open source intelligence gathering Scanning, enumerating targets, and identifying vulnerabilities Exploiting targets and privilege escalation Password attacks Post-exploitation activities, including data exfiltration and pivoting PowerShell for penetration testing Web application injection attacks Tools of the trade: Metasploit, proxies, and more Online content includes: 230 accurate practice exam questions Test engine containing full-length practice exams and customizable quizzes
    Note: Online resource; Title from title page (viewed November 5, 2020) , Mode of access: World Wide Web.
    URL: lizenzpflichtig
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  • 100
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    Riding the Waves of Culture, Fourth Edition : Understanding Diversity in Global Business, 4th Edition (2020)
    [Erscheinungsort nicht ermittelbar] : McGraw-Hill | Boston, MA : Safari
    Details
    ISBN: 9781260468656
    Language: English
    Pages: 1 online resource (400 pages)
    Edition: 4th edition
    Series Statement: Business professional collection
    Parallel Title: Erscheint auch als
    DDC: 658.4
    Keywords: Comparative management ; Management Cross-cultural studies ; Corporate culture Cross-cultural studies ; Social values Cross-cultural studies ; Intercultural communication ; Electronic books ; local ; Gestion comparée ; Gestion ; Études transculturelles ; Culture organisationnelle ; Études transculturelles ; Valeurs sociales ; Études transculturelles ; Comparative management ; Corporate culture ; Intercultural communication ; Management ; Social values ; Cross-cultural studies
    Abstract: The bestselling guide to leading effectively in an increasingly global business environment—updated to address radical changes in politics, society, economics, and technology Today’s geopolitical landscape has evolved dramatically, with major impacts on relationships among countries that do business together. As a business leader, your concerns are no longer simply about being aware of cultural differences and preventing embarrassments. Now, you must tread more lightly than ever, be even more attuned to cultural differences, and leverage cultural differences for maximum competitive advantage. Retaining its in-depth exploration of underlying cultural frameworks that have made it a business classic, Riding the Waves of Culture , Fourth Edition provides new, evidence-based information and insights on critical business matters, including: • How to enhance and improve chances of success in M&A deals by expertly handling corporate and cultural differences • Ways of improving and handling competencies, dilemmas, servant leadership, innovation, and remote-team effectiveness in an increasingly diverse business world • New analyses of changes over the past 25 years that are moving the world closer to a single “global village” Renowned experts in their field, the authors also include new chapters and updates on the meaning of culture, assessing cultural competence, change management, assessing organization culture, and diversity and ethnicity. The most thoroughly researched and highly respected resource of its kind, Riding the Waves of Culture does more than help you stay afloat in today’s diverse work environment; it provides the knowledge you need to seize the advantage and compete for the long run.
    Note: Online resource; Title from title page (viewed October 27, 2020) , Mode of access: World Wide Web.
    URL: lizenzpflichtig
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