ISBN:
0749452749
,
9780749452742
Language:
English
Pages:
Online-Ressource (xiv, 202 p)
Edition:
2nd ed
Edition:
Online-Ausg. 2009 Electronic reproduction; Available via World Wide Web
Series Statement:
Gale virtual reference library
Parallel Title:
Print version Bridging the Culture Gap : A Practical Guide to International Business Communication
DDC:
395.52
Keywords:
Business communication
;
Intercultural communication
;
Business etiquette
;
National characteristics
Abstract:
Packed with fascinating cases, cultural awareness scales, communication style tests and practical tips, this lively guide will help anyone - of any nationality - to become a better communicator. Whether you're planning to give a presentation to a cross-cultural group or about to negotiate with an overseas client, Bridging the Culture Gap will ensure that your cultural awareness antennae are well tuned
Description / Table of Contents:
Contents; About Canning; About the authors; Foreword; Acknowledgements; Introduction; 1 Interpreting the party line; 2 Knowing your place; 3 Knowing the limits; 4 Knowing the form; 5 Making presentations; 6 Making deals; 7 Making yourself understood in English; 8 Knowing yourself; Appendix: False friends; References; Further reading; Index
Note:
Includes bibliographical references (p. [191]-195) and index
,
Electronic reproduction; Available via World Wide Web
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