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  • Forceville, Ch
  • Birmingham, AL, USA : EBSCO Industries, Inc.  (1)
  • Aufsatzsammlung  (1)
  • Comparative Studies. Non-European Languages/Literatures  (1)
  • Sociology
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  • Comparative Studies. Non-European Languages/Literatures  (1)
  • Sociology
  • 1
    Online Resource
    Online Resource
    Multimodal metaphor (2009)
    Berlin [u.a.] : M. de Gruyter | Birmingham, AL, USA : EBSCO Industries, Inc.
    Details
    ISBN: 9783110215366 , 3110215365 , 3110205157 , 9783110205152
    Language: English
    Pages: 1 Online-Ressource (xiv, 470 pages) , Illustrations
    Series Statement: Applications of cognitive linguistics 11
    DDC: 302.2
    RVK:
    EC 3765
    Keywords: Metapher ; Aufsatzsammlung ; Aufsatzsammlung
    Abstract: Metaphor pervades discourse and may govern how we think and act. But most studies only discuss its verbal varieties. This book examines metaphors drawing on combinations of visuals, language, gestures, sound, and music. Investigated texts include advertising, political cartoons, comics, film, songs, and oral communication. Where appropriate, the influence of genre and cultural factors is thematized.
    Note: Includes bibliographical references and indexes
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