ISBN:
9781412932646
,
1412932645
,
9780857024534
,
0857024531
,
9780761964315
,
0761964312
,
1280369957
,
9781280369957
Language:
English
Pages:
1 Online-Ressource (xiv, 193 pages)
,
charts
DDC:
659.1/932
Keywords:
Aufsatzsammlung
Abstract:
Based upon the experiences of campaign practitioners and multidisciplinary insights, this handbook explains how to plan implement and measure public opinion using survey research and market research tools.
Note:
Includes bibliographical references and index
,
Master and use copy. Digital master created according to Benchmark for Faithful Digital Reproductions of Monographs and Serials, Version 1. Digital Library Federation, December 2002.
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