ISBN:
9780470428511
,
0470428511
,
9780470377734
,
0470377739
,
1282112643
,
9781282112643
,
9786612112645
,
6612112646
,
9780470278123
Language:
English
Pages:
1 online resource (xv, 256 pages)
,
illustrations
Parallel Title:
Erscheint auch als
Keywords:
Chief information officers
;
Information technology Management
;
Business planning
;
Information technology Economic aspects
;
Consumer satisfaction Economic aspects
;
Chefs des services de l'information
;
Technologie de l'information ; Gestion
;
Technologie de l'information ; Aspect économique
;
Consommateurs ; Satisfaction ; Aspect économique
;
BUSINESS & ECONOMICS ; Information Management
;
BUSINESS & ECONOMICS ; Knowledge Capital
;
Chief information officers
;
Information technology ; Management
;
Business planning
;
Information technology ; Economic aspects
;
Consumer satisfaction ; Economic aspects
;
Business planning
;
Chief information officers
;
Information technology ; Economic aspects
;
Information technology ; Management
Abstract:
The Business-Oriented CIO: A Guide to Market-Driven Management introduces the Market Driven Management approach, which applies and adapts some of the best for-profit business thinking for use by CIOs and IT managers. IT departments are integral parts of businesses; if the electronic components like e-commerce sites fail, the business will come to a screeching halt. Run your IT department like a business rather than a reactive entity that only functions to fix problems, and transform your image from that of service center to a true business partner.
Note:
Includes bibliographical references and index. - Print version record
,
English.
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