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  • English  (8)
  • Carter, Peter A.  (3)
  • Kelsey, Todd  (3)
  • Bartle, Richard A.  (2)
  • [Place of publication not identified] : Apress  (8)
  • Electronic books ; local  (8)
  • 1
    Online Resource
    Online Resource
    SQL Server advanced data types : JSON, XML, and beyond : taking full advantage of SQL Server's ever-growing support for modern data (2018)
    [Place of publication not identified] : Apress
    Details
    ISBN: 9781484239018
    Language: English
    Pages: 1 online resource (1 volume) , illustrations
    Keywords: SQL server ; Data types (Computer science) ; JSON (Document markup language) ; XML (Document markup language) ; Electronic books ; local ; Electronic books
    Abstract: Deliver advanced functionality faster and cheaper by exploiting SQL Server's ever-growing amount of built-in support for modern data formats. Learn about the growing support within SQL Server for operations and data transformations that have previously required third-party software and all the associated licensing and development costs. Benefit through a better understanding of what can be done inside the database engine with no additional costs or development time invested in outside software. Widely used types such as JSON and XML are well-supported by the database engine. The same is true of hierarchical data and even temporal data. Knowledge of these advanced types is crucial to unleashing the full power that's available from your organization's SQL Server database investment. SQL Server Advanced Data Types explores each of the complex data types supplied within SQL Server. Common usage scenarios for each complex data type are discussed, followed by a detailed discussion on how to work with each data type. Each chapter demystifies the complex data and you learn how to use the data types most efficiently. The book offers a practical guide to working with complex data, using real-world examples to demonstrate how each data type can be leveraged. Performance considerations are also discussed, including the implementation of special indexes such as XML indexes and spatial indexes. What You'll Learn Understand the implementation of basic data types and why using the correct type is so important Work with XML data through the XML data type Construct XML data from relational result sets Store and manipulate JSON data using the JSON data type Model and analyze spatial data for geographic information systems Define hierarchies and query them efficiently through the HierarchyID type Who This Book Is For SQL Server developers and application developers who need to store and access complex data structures
    Note: Description based on online resource; title from cover (Safari, viewed September 17, 2018)
    URL: lizenzpflichtig
    Library Location Call Number Volume/Issue/Year Availability
    BibTip Others were also interested in ...
    Online Resource
    MPI Ethno. Forsch.
  • 2
    Online Resource
    Online Resource
    Introduction to social media marketing : a guide for absolute beginners (2017)
    [Place of publication not identified] : Apress
    Details
    Language: English
    Pages: 1 online resource (1 volume) , illustrations
    Keywords: Internet marketing ; Online social networks ; Economic aspects ; Social media ; Economic aspects ; Electronic books ; Electronic books ; local
    Abstract: Easily understand the most important tools and skills in social media marketing. You'll be exposed to Facebook pages and ads, work with Twitter and LinkedIn, save time with Hootsuite, and learn social media monitoring. If you are completely new to social media marketing and you want to learn the basics, this guide will introduce you to the content quickly. Introduction to Social Media Marketing has a particular focus on ROI (return on investment), to help you think critically about the value social media could bring a business or organization. You'll explore the question of whether or not it's worth it to invest time and money in each social media channel. What You'll Learn Understand basic functions for most social media tools, including how to get up and running See the benefits of social media tools and which one you should use for specific purposes Calculate the real ROI expected from using specific tools Utilize social media monitoring and analytics Who This Book Is For Those who need to get up to speed on a broad range of social media tools and techniques for business or personal use. This book is also suitable as a student reference.
    Note: Description based on online resource; title from cover page (Safari, viewed September 29, 2017)
    URL: https://learning.oreilly.com/library/view/-/9781484228548/?ar
    Library Location Call Number Volume/Issue/Year Availability
    BibTip Others were also interested in ...
    Online Resource
    MPI Ethno. Forsch.
  • 3
    Online Resource
    Online Resource
    Introduction to Google Analytics : a guide for absolute beginners (2017)
    [Place of publication not identified] : Apress
    Details
    Language: English
    Pages: 1 online resource (1 volume) , illustrations
    Keywords: Google Analytics ; Web usage mining ; Internet users ; Statistics ; Data processing ; Electronic books ; Electronic books ; local
    Abstract: Develop your digital/online marketing skills and learn web analytics to understand the performance of websites and ad campaigns. Approaches covered will be immediately useful for business or nonprofit organizations. If you are completely new to Google Analytics and you want to learn the basics, this guide will introduce you to the content quickly. Web analytics is critical to online marketers as they seek to track return on investment and optimize their websites. Introduction to Google Analytics covers the basics of Google Analytics, starting with creating a blog, and monitoring the number of people who see the blog posts and where they come from. What You'll Learn Understand basic techniques to generate traffic for a blog or website Review the performance of a website or campaign Set up a Shopify account to track ROI Create and maximize AdWords to track conversion Discover opportunities offered by Google, including the Google Individual Qualification Who This Book Is For Those who need to get up to speed on Google Analytics tools and techniques for business or personal use. This book is also suitable as a student reference.
    Note: Description based on online resource; title from title page (Safari, viewed September 29, 2017)
    URL: https://learning.oreilly.com/library/view/-/9781484228296/?ar
    Library Location Call Number Volume/Issue/Year Availability
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    Online Resource
    MPI Ethno. Forsch.
  • 4
    Online Resource
    Online Resource
    Introduction to search engine optimization : a guide for absolute beginners (2017)
    [Place of publication not identified] : Apress
    Details
    Language: English
    Pages: 1 online resource (1 volume) , illustrations
    Keywords: Web search engines ; Internet searching ; Internet marketing ; Web sites ; Design ; Electronic books ; Electronic books ; local
    Abstract: Don't be intimidated by all the search engine optimization (SEO) tools out there. You will start out learning about keywords and the importance of quality content and then walk through incremental steps as you try out the tools and master the tips and strategies. If you are completely new to search engine optimization and you want to learn the basics, this guide will introduce you to the content quickly. Introduction to Search Engine Optimization is a detailed guide to the most important tools and skills needed to accurately and effectively utilize search engine optimization. This book covers SEO basics, keyword research, SEO ranking and analytics, Google Analytics, and more. It also includes an overview of how to pursue SEO-related certifications. What You'll Learn Create a content platform, including blogs and YouTube channels Use keywords to maximize findability and increase search volume Check your SEO rank and other analytics Hunt for duplicate content Set up Google Analytics, including Blogger Utilize Indexing and Webmaster tools/search console Who This Book Is For Those who need to get up to speed on search engine optimization tools and techniques for business or personal use. This book is also suitable as a student reference.
    Note: Includes bibliographical references. - Description based on online resource; title from cover (Safari, viewed November 12, 2018)
    URL: https://learning.oreilly.com/library/view/-/9781484228517/?ar
    Library Location Call Number Volume/Issue/Year Availability
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    Online Resource
    MPI Ethno. Forsch.
  • 5
    Online Resource
    Online Resource
    Securing SQL Server : DBAs defending the database (2016)
    [Place of publication not identified] : Apress
    Details
    Language: English
    Pages: 1 online resource (1 volume) , illustrations.
    Series Statement: The expert's voice in SQL
    Keywords: SQL server ; Database security ; Electronic books ; Electronic books ; local
    Abstract: Protect your data from attack by using SQL Server technologies to implement a defense-in-depth strategy, performing threat analysis, and encrypting sensitive data as a last line of defense against compromise. The multi-layered approach in this book helps ensure that a single breach doesn't lead to loss or compromise of your data that is confidential and important to the business. Database professionals in today's world deal increasingly often with repeated data attacks against high-profile organizations and sensitive data. It is more important than ever to keep your company's data secure. Securing SQL Server demonstrates how administrators and developers can both play their part in the protection of a SQL Server environment. This book provides a comprehensive technical guide to the security model, and to encryption within SQL Server, including coverage of the latest security technologies such as Always Encrypted, Dynamic Data Masking, and Row Level Security. Most importantly, the book gives practical advice and engaging examples on how to defend your data -- and ultimately your job! -- against attack and compromise. Covers the latest security technologies, including Always Encrypted, Dynamic Data Masking, and Row Level Security Promotes security best-practice and strategies for defense-in-depth of business-critical database assets Gives advice on performing threat analysis and reducing the attack surface that your database presents to the outside world What You Will Learn Perform threat analysis Implement access level control and data encryption Avoid non-reputability by implementing comprehensive auditing Use security metadata to ensure your security policies are enforced Apply the latest SQL Server technologies to increase data security Mitigate the risk of credentials being stolen Who This Book Is For SQL Server database administrators who need to understand and counteract the threat of attacks against their company's data. The book is also of interest to database administrators of other platforms, as several of the attack techniques are easily generalized beyond SQL Server and to other database brands.
    Note: Description based on online resource; title from cover (Safari, viewed November 22, 2016)
    URL: https://learning.oreilly.com/library/view/-/9781484222652/?ar
    Library Location Call Number Volume/Issue/Year Availability
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    Online Resource
    MPI Ethno. Forsch.
  • 6
    Online Resource
    Online Resource
    MMOs from the inside out : the history, design, fun, and art of massively-multiplayer online role-playing games (2016)
    [Place of publication not identified] : Apress
    Details
    Language: English
    Pages: 1 online resource (1 volume) , illustrations
    Keywords: Video games ; Fantasy games ; Electronic books ; Electronic books ; local
    Abstract: This is an astonishing collection of ideas, information, and instruction from one of the true pioneers of Massively-Multiplayer Online Role-Playing Games. MMOs from the Inside Out: The History, Design, Fun, and Art of Massively-Multiplayer Role-playing Games speaks to the designers and players of MMOs, taking it as axiomatic that such games are inspirational and boundless forces for good. The aim of this book is to enthuse an up-coming generation of designers, to inspire and educate players and designers-to-be, and to reinvigorate those already working in the field who might be wondering if it's still all worthwhile. Playing MMOs is about fun, immersion, and identity. Creating MMOs is about imagination, expression, and art. MMOs are so packed with potential that today's examples are little more than small, pioneering colonies on the shore of a vast, uncharted continent. What wonders wait beyond the horizon? What treasures will explorers bring back to amaze us? MMOs from the Inside Out is for people with a spark of creativity: it pours gasoline on that spark. It: Explains what MMOs are, what they once were, and what they could - and should - become. Delves into why players play, and why designers design. Encourages, enthuses, enrages, engages, enlightens, envisions, and enchants. Doesn't tell you what to think, it tells you to think.
    Note: Includes index. - Description based on online resource; title from title page (Safari, viewed November 21, 2016)
    URL: https://learning.oreilly.com/library/view/-/9781484217245/?ar
    Library Location Call Number Volume/Issue/Year Availability
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    Online Resource
    MPI Ethno. Forsch.
  • 7
    Online Resource
    Online Resource
    Expert scripting and automation for SQL Server DBAs : amplifying your personal productivity and impact as a database administrator (2016)
    [Place of publication not identified] : Apress
    Details
    Language: English
    Pages: 1 online resource (1 volume) , illustrations.
    Series Statement: The expert's voice in SQL server
    Keywords: SQL server ; SQL (Computer program language) ; Electronic books ; Electronic books ; local
    Abstract: Automate your workload and manage more databases and instances with greater ease and efficiency by combining metadata-driven automation with powerful tools like PowerShell and SQL Server Agent. Automate your new instance-builds and use monitoring to drive ongoing automation, with the help of an inventory database and a management data warehouse. The market has seen a trend towards there being a much smaller ratio of DBAs to SQL Server instances. Automation is the key to responding to this challenge and continuing to run a reliable database platform service. Expert Scripting and Automation for SQL Server DBAs guides you through the process of automating the maintenance of your SQL Server enterprise. Expert Scripting and Automation for SQL Server DBAs shows how to automate the SQL Server build processes, monitor multiple instances from a single location, and automate routine maintenance tasks throughout your environment. You will also learn how to create automated responses to common or time consuming break/fix scenarios. The book helps you become faster and better at what you do for a living, and thus more valuable in the job market. Extensive coverage of automation using PowerShell and T-SQL Detailed discussion and examples on metadata-driven automation Comprehensive coverage of automated responses to break/fix scenarios What You Will Learn Automate the SQL Server build process Create intelligent, metadata-drive routines Automate common maintenance tasks Create automated responses to common break/fix scenarios Monitor multiple instance from a central location Utilize T-SQL and PowerShell for administrative purposes Who This Book Is For Expert Scripting and Automation for SQL Server DBAs is a book for SQL Server database administrators responsible for managing increasingly large numbers of databases across their business enterprise. The book is also useful for any database administrator looking to ease their workload through automation. The book addresses the needs of these audiences by showing how to get more done through less effort by implementing an intelligent, automated-processes service model using tools such as T-SQL, PowerShell, Server Agent, and the Management Data Warehouse.
    Note: Includes index. - Description based on online resource; title from cover (Safari, viewed September 19, 2016)
    URL: https://learning.oreilly.com/library/view/-/9781484219430/?ar
    Library Location Call Number Volume/Issue/Year Availability
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    Online Resource
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  • 8
    Online Resource
    Online Resource
    MMOs from the outside in : the massively-multiplayer online role-playing games of psychology, law, government, and real life (2016)
    [Place of publication not identified] : Apress
    Details
    Language: English
    Pages: 1 online resource (1 volume) , illustrations
    Keywords: Video games ; Social aspects ; Video games ; Law and legislation ; Video games ; Psychology ; Fantasy games ; Electronic books ; Electronic books ; local
    Abstract: This follow-up volume to MMOs from the Inside Out is a further collection of bold ideas, information, and instruction from one of the true pioneers of Massively-Multiplayer Online Role-Playing Games. Whereas its predecessor looked at how MMOs can change the world, MMOs from the Outside In: How Psychology, Law, Culture and Real Life see Massively-Multiplayer Role-playing Games looks at how the world can change MMOs - and not always for the better. The aim of this book is to inform an up-coming generation of designers, to alert and educate players and designers-to-be, and to caution those already working in the field who might be growing complacent about society's acceptance of their chosen career. Playing and creating MMOs does not happen in a bubble. MMOs are so packed with potential that those who don't understand them can be afraid, and those who do understand them can neglect their wider impact. Today's examples are little more than small, pioneering colonies on the shore of a vast, uncharted continent. What monsters lurk beyond the horizon? What horrors will explorers bring back to torment us? MMOs from the Outside In is for people with a spark of curiosity: it pours gasoline on that spark. It:• Explains how MMOs are perceived, how they could - and perhaps should - be perceived, and how the can contribute to wider society.• Delves into what researchers think about why players play.• Encourages, enthuses, enrages, engages, enlightens, envisions, and enchants.• Doesn't tell you what to think, it tells you to think. What You Will Learn:• The myriad challenges facing MMOs - and to decide for yourself how to address these challenges.• What MMOs bring to the world that it didn't have before.• How MMOs are regarded, and what this means for how they will be regarded in future.• That playing and designing MMOs has implications for those who don't play or design them. Whom This Book is For: MMOs from the Outside In is a book for those who wish to know more about the wider influence of game design in general and MMO design in particular. It's for people who play MMOs, for people who design MMOs, and for people who study MMOs. It's for people with a yearning to see beyond the worlds of their imagination and to change the world around them.
    Note: Includes index. - Description based on online resource; title from title page (Safari, viewed November 21, 2016)
    URL: https://learning.oreilly.com/library/view/-/9781484217818/?ar
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    Online Resource
    MPI Ethno. Forsch.
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