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  • English  (146)
  • Japanese
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  • 1
    Online Resource
    Online Resource
    Software Engineering for Embedded Systems, 2nd Edition (2019)
    [Erscheinungsort nicht ermittelbar] : Newnes | Boston, MA : Safari
    Details
    ISBN: 9780128094334
    Language: English
    Pages: 1 online resource (645 pages)
    Edition: 2nd edition
    Keywords: Electronic books ; local ; Electronic books
    Abstract: Software Engineering for Embedded Systems: Methods, Practical Techniques, and Applications, Second Edition provides the techniques and technologies in software engineering to optimally design and implement an embedded system. Written by experts with a solution focus, this encyclopedic reference gives an indispensable aid on how to tackle the day-to-day problems encountered when using software engineering methods to develop embedded systems. New sections cover peripheral programming, Internet of things, security and cryptography, networking and packet processing, and hands on labs. Users will learn about the principles of good architecture for an embedded system, design practices, details on principles, and much more. Provides a roadmap of key problems/issues and references to their solution in the text Reviews core methods and how to apply them Contains examples that demonstrate timeless implementation details Users case studies to show how key ideas can be implemented, the rationale for choices made, and design guidelines and trade-offs
    Note: Online resource; Title from title page (viewed June 21, 2019)
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  • 2
    Online Resource
    Online Resource
    Short-range Wireless Communication, 3rd Edition (2019)
    [Erscheinungsort nicht ermittelbar] : Newnes | Boston, MA : Safari
    Details
    ISBN: 9780128154069
    Language: English
    Pages: 1 online resource (462 pages)
    Edition: 3rd edition
    Keywords: Electronic books ; local ; Electronic books
    Abstract: Short-range Wireless Communication, Third Edition, describes radio theory and applications for wireless communication with ranges of centimeters to hundreds of meters. Topics covered include radio wave propagation, the theory of antennas and transmission lines, architectures of transmitters, and radio system design guidelines as a function of basic communication parameters, such as sensitivity, noise and bandwidth. Topics new to this edition include MIMO, metamaterials, inductance coupling for loop antennas, very high throughput Wi-Fi specifications, Bluetooth Low Energy, expanded coverage of RFID, wireless security, location awareness, wireless sensor networks, Internet of Things, millimeter wave and optical short-range communications, body area networks, energy harvesting, and more. Engineers, programmers, technicians and sales management personnel who support short-range wireless products will find the book a comprehensive and highly readable source to boost on-the-job performance and satisfaction. Presents comprehensive, up-to-date coverage of short-range wireless technologies Provides an in-depth explanation of wave propagation and antennas Describes communication system components and specifications, including transmitters, receivers, frequency synthesizers, sensitivity, noise, distortion, and more Includes an introduction to error detection and correction
    Note: Online resource; Title from title page (viewed August 1, 2019)
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    Online Resource
    MPI Ethno. Forsch.
  • 3
    Online Resource
    Online Resource
    Electric Motors and Drives, 5th Edition (2019)
    [Erscheinungsort nicht ermittelbar] : Newnes | Boston, MA : Safari
    Details
    ISBN: 9780128189252
    Language: English
    Pages: 1 online resource (511 pages)
    Edition: 5th edition
    Keywords: Electronic books ; local ; Electronic books
    Abstract: Electric Motors and Drives: Fundamentals, Types and Applications, Fifth Edition is intended primarily for non-specialist users or students of electric motors and drives, but many researchers and specialist industrialists have also acknowledged its value in providing a clear understanding of the fundamentals. It bridges the gap between specialist textbooks (too analytical for the average user) and handbooks (full of detail but with little insight) providing an understanding of how each motor and drive system works. The fifth edition has been completely revised, updated and expanded. All of the most important types of motor and drive are covered, including d.c., induction, synchronous (including synchronous reluctance and salient Permanent Magnet), switched reluctance, and stepping. There has been significant innovation in this area since the fourth edition, particularly in the automotive, aircraft and industrial sectors, with novel motor topologies emerging, including hybrid designs that combine permanent magnet and reluctance effects. We now include a physical basis for understanding and quantifying torque production in these machines, and this leads to simple pictures that illuminate the control conditions required to optimise torque. The key converter topologies have been brought together, and the treatment of inverter switching strategies expanded. A new chapter is devoted to the treatment of Field Oriented control, reflecting its increasing importance for all a.c. motor drives. A unique physically-based approach is adopted which builds naturally on the understanding of motor behaviour developed earlier in the book: the largely non-mathematical treatment dispels much of the mystique surrounding what is often regarded as a difficult topic. Helps users acquire knowledge and understanding of the capabilities and limitations of motors and drives without struggling through unnecessary math and theory Presents updated material on the latest and most widely-used motors and drives, including brushless servo motors Includes additional diagrams and worked examples throughout this updated edition Includes a physical basis for the understanding and quantifying torque production
    Note: Online resource; Title from title page (viewed August 4, 2019)
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  • 4
    Online Resource
    Online Resource
    Handbook of Serial Communications Interfaces (2015)
    [Erscheinungsort nicht ermittelbar] : Newnes | Boston, MA : Safari
    Details
    ISBN: 9780128006719
    Language: English
    Pages: 1 online resource (340 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local ; Electronic books
    Abstract: This book catalogs the most popular and commonly used serial-port interfaces and provides details on the specifications and the latest standards, enabling you to select an interface for a new design or verify that an interface is working correctly. Each chapter is based on a different interface and is written in an easy to follow, standard format. With this book you will learn: The most widely used serial interfaces How to select the best serial interface for a specific application or design The trade-offs between data rate and distance (length or range) The operation and benefits of serial data transmission The most common media used for serial data transmission Covers the most popular and commonly used interfaces and provides details on their specifications and standards Explains the key concepts to enable an engineer to select an interface for a new design or verify that an interface is working correctly Each chapter is based on a different interface and is written in an easy to follow, standard format
    Note: Online resource; Title from title page (viewed August 21, 2015)
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  • 5
    Online Resource
    Online Resource
    Power Generation Technologies, 2nd Edition (2014)
    [Erscheinungsort nicht ermittelbar] : Newnes | Boston, MA : Safari
    Details
    ISBN: 9780080983363
    Language: English
    Pages: 1 online resource (408 pages)
    Edition: 2nd edition
    Keywords: Electronic books ; local ; Electronic books
    Abstract: The new edition of Power Generation Technologies is a concise and readable guide that provides an introduction to the full spectrum of currently available power generation options, from traditional fossil fuels and the better established alternatives such as wind and solar power, to emerging renewables such as biomass and geothermal energy. Technology solutions such as combined heat and power and distributed generation are also explored. However, this book is more than just an account of the technologies – for each method the author explores the economic and environmental costs and risk factors. Each technology is covered using the same basic criteria so that comparisons between technologies can be made more easily. Those involved in planning and delivering energy – including engineers, managers and policy makers – will find in this book a guide through the minefield of maintaining a reliable power supply, meeting targets on greenhouse gas emissions, and addressing economic and social objectives. Provides a unique comparison of a wide range of power generation technologies from oil, coal, nuclear and natural gas, to geothermal, wind, solar, and bioenergy Hundreds of diagrams demystify how each technology functions in practice Evaluates the economic and environmental viability of each power generation system covered New chapters covering fast-advancing renewable and alternative power sources such as municipal waste and concentrating solar plants Fresh focus the evolution of traditional technologies such as natural gas and "clean coal" Expanded coverage of distributed power generation and CHP (combined heat and power) technologies
    Note: Online resource; Title from title page (viewed March 24, 2014)
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  • 6
    Online Resource
    Online Resource
    Narragansett Brewing Company : Build a Brewery (2014)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    Details
    Language: English
    Pages: 1 online resource (6 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: Using formal facility location methods, this new business analytics case study challenges readers to compare three potential locations for Narragansett Brewery's new keg-only brewing facility in Rhode Island, and identify the best alternative. Crystallizing realistic analytical challenges faced by companies in many industries and markets, it exposes readers to the entire decision-making process, providing opportunities to perform analyses, interpret output, and recommend the optimal course of action. Author: John K. Visich, Christopher J. Roethlein, and Angela M. Wicks, Bryant University.
    Note: Online resource; Title from title page (viewed January 16, 2014)
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  • 7
    Online Resource
    Online Resource
    Organizing Supply Chains in a Time of Change (2014)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    Details
    Language: English
    Pages: 1 online resource (36 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: How are leading firms evolving to quickly and in an effective manner respond to constantly changing business conditions? The purpose of this research publication was threefold: identify existing and emerging organizational forms that firms use for managing global supply chains; describe the advantages and disadvantages of alternative organizational forms under differing conditions; and determine the conditions under which each structural form is likely to be effective. Founded in 1963, the Council of Supply Chain Management Professionals (CSCMP) is the preeminent worldwide professional association dedicated to the advancement and dissemination of research and knowledge on supply chain management. With over 8,500 members representing nearly all industry sectors, government, and academia from 67 countries, CSCMP members are the leading practitioners and authorities in the fields of logistics and supply chain management.
    Note: Online resource; Title from title page (viewed December 17, 2014)
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  • 8
    Online Resource
    Online Resource
    Network Design at Commonwealth Pipeline Company (2014)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    Details
    Language: English
    Pages: 1 online resource (4 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: This new business analytics case study challenges readers to create an optimal network design for a statewide pipeline company: a design that minimizes the amount of high-cost piping required, yet still connects all of the firm's terminals. Crystallizing realistic analytical challenges faced by companies in many industries and markets, it exposes readers to the entire decision-making process, providing opportunities to perform analyses, interpret output, and recommend the best course of action. Author: Matthew J. Drake, Duquesne University.
    Note: Online resource; Title from title page (viewed January 16, 2014)
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  • 9
    Online Resource
    Online Resource
    Joe’s Coin Shop : Entry into Online Auctions (2014)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    Details
    Language: English
    Pages: 1 online resource (14 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: This new business analytics case study challenges readers to help a retail coin shop owner build an Internet sale and auction site that complements his existing business while reaching customers who prefer to purchase online. Crystallizing realistic analytical challenges faced by companies in many industries and markets, it exposes readers to the entire decision-making process, providing opportunities to perform analyses, interpret output, and recommend the best course of action. Author: Charles A. Wood, Duquesne University.
    Note: Online resource; Title from title page (viewed January 16, 2014)
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  • 10
    Online Resource
    Online Resource
    Current Practices in Offshoring and Reshoring (2014)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    Details
    Language: English
    Pages: 1 online resource (72 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: The CSCMP Research Strategies Committee (RSC) sees significant value in systematic research to better understand location decision trends and the key factors driving them. If your organization is concerned about where to locate manufacturing operations and whether to revisit offshoring decisions, this CSCMP research can be an invaluable resource! Founded in 1963, the Council of Supply Chain Management Professionals (CSCMP) is the preeminent worldwide professional association dedicated to the advancement and dissemination of research and knowledge on supply chain management. With over 8,500 members representing nearly all industry sectors, government, and academia from 67 countries, CSCMP members are the leading practitioners and authorities in the fields of logistics and supply chain management.
    Note: Online resource; Title from title page (viewed December 17, 2014)
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  • 11
    Online Resource
    Online Resource
    EMC for Product Designers (2014)
    [Erscheinungsort nicht ermittelbar] : Newnes | Boston, MA : Safari
    Details
    ISBN: 9780750612647
    Language: English
    Pages: 1 online resource (272 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local ; Electronic books
    Abstract: EMC for Product Designers: Meeting the European EMC Directives is a six-chapter text that considers the by-product of the co-existence of all kinds of radio services, called electromagnetic compatibility (EMC). This book discusses the solution to the damaging frequency interference of EMC and the problem of EMC to electronic equipment. The opening chapter considers the effect of adapting the EMC Directives to decrease the economic damage being caused by electromagnetic interference, as well as the analysis, definition, and compliance of EMC and EMC Directives. The next chapters deal with the measurement of EMC; RF emission testing; features of circuits, layout, and grounding; digital and analogue circuit design; and description of interfaces, filtering, and shielding. These topics are followed by discussion of the equipment for mains harmonic emission, the facilities and equipment for measuring RF susceptibility, and the transient susceptibility to ESD. The concluding chapters examine the use of performance criteria in measuring EMC. These chapters describe the features and application of the Fourier spectrum. The book can provide useful information to economists, engineers, radio technicians, students, and researchers.
    Note: Online resource; Title from title page (viewed June 28, 2014)
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  • 12
    Online Resource
    Online Resource
    PaperbackSwap.com (2014)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    Details
    Language: English
    Pages: 1 online resource (18 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: This new case study challenges readers to help a leading online book swap site retool its business model to overcome increased postal costs and the growing popularity of e-books. Crystallizing realistic analytical challenges faced by companies in many industries and markets, it exposes readers to the entire decision-making process, providing opportunities to perform analyses, interpret output, and recommend the best course of action. Author: Brandy S. Cannon and Louis A. Le Blanc, Berry College.
    Note: Online resource; Title from title page (viewed January 16, 2014)
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  • 13
    Online Resource
    Online Resource
    Maintaining Financial Success and Expanding into Other Markets at FeedMyPet.com (2014)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    Details
    Language: English
    Pages: 1 online resource (10 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: This new business analytics case study challenges readers to help a successful e-commerce startup use IPO funding to extend its niche leadership into new ventures, dissuade online competitors, and move long-time “bricks and mortar” shoppers online. Crystallizing realistic analytical challenges faced by companies in many industries and markets, it exposes readers to the entire decision-making process, providing opportunities to perform analyses, interpret output, and recommend the best course of action. Author: Charles A. Wood, Duquesne University.
    Note: Online resource; Title from title page (viewed January 16, 2014)
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  • 14
    Online Resource
    Online Resource
    Forecasting Offertory Revenue at St. Elizabeth Seton Catholic Church (2014)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    Details
    Language: English
    Pages: 1 online resource (8 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: This new business analytics case study challenges readers to forecast donations, plan budgets, and manage cash flow for a religious institution suffering rapidly falling contributions. Crystallizing realistic analytical challenges faced by non-profit and for-profit organizations of all kinds, it exposes readers to the entire decision-making process, providing opportunities to perform analyses, interpret output, and recommend the best course of action. Author: Matthew J. Drake, Duquesne University.
    Note: Online resource; Title from title page (viewed January 16, 2014)
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  • 15
    Online Resource
    Online Resource
    Supply Chain Management Talent Development : Acquire, Develop, and Advance Processes (2014)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    Details
    Language: English
    Pages: 1 online resource (118 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: At a time when supply chain management (SCM) is gaining stature within the organization, many companies face a critical supply chain talent void due to years of headcount reduction, training budget cuts, and the retirement of highly skilled individuals. Supply Chain Management Talent Development: Acquire, Develop, and Advance Processes gives supply chain leaders and managers a framework for hiring talented professionals with skills that are core to the organization’s SCM mission, analyzing the organizational strategies for SCM training and education, and creating innovative plans that foster greater retention of supply chain professionals. This publication is authored by CSCMP, the premiere organization of the supply chain management industry.
    Note: Online resource; Title from title page (viewed October 22, 2014)
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  • 16
    Online Resource
    Online Resource
    Publish or Perish : Scheduling Challenges in the Publishing Industry (2014)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    Details
    Language: English
    Pages: 1 online resource (18 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: This new business analytics case study challenges readers to manage the complex book publishing process from manuscript through printing and shipping, keeping projects on time to meet the industry's crucial spring and fall seasons. Crystallizing realistic analytical challenges faced by companies in many industries and markets, it exposes readers to the entire decision-making process, providing opportunities to perform analyses, interpret output, and recommend the best course of action. Author: Beate Klingenberg and David Gavin, Marist College.
    Note: Online resource; Title from title page (viewed January 16, 2014)
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  • 17
    Online Resource
    Online Resource
    Designing the “Right” Supply Chain Management Organizational Structure (2014)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    Details
    Language: English
    Pages: 1 online resource (32 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: This publication defines and describes important aspects of organizational design decisions, and compares the strengths and weaknesses of specific organizational reporting structures. As part of this comparison, organizational design decisions are also examined through an analysis of data collected from a survey of 292 firms. Further, the research examines financial performance associated with different structural approaches. Founded in 1963, the Council of Supply Chain Management Professionals (CSCMP) is the preeminent worldwide professional association dedicated to the advancement and dissemination of research and knowledge on supply chain management. With over 8,500 members representing nearly all industry sectors, government, and academia from 67 countries, CSCMP members are the leading practitioners and authorities in the fields of logistics and supply chain management.
    Note: Online resource; Title from title page (viewed December 17, 2014)
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  • 18
    Online Resource
    Online Resource
    CSCMP Suggested Minimum Supply Chain Benchmarking Standards (2014)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    Details
    Language: English
    Pages: 1 online resource (64 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: Lists and describes the process standards one should use at a minimum. Founded in 1963, the Council of Supply Chain Management Professionals (CSCMP) is the preeminent worldwide professional association dedicated to the advancement and dissemination of research and knowledge on supply chain management. With over 8,500 members representing nearly all industry sectors, government, and academia from 67 countries, CSCMP members are the leading practitioners and authorities in the fields of logistics and supply chain management.
    Note: Online resource; Title from title page (viewed December 17, 2014)
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  • 19
    Online Resource
    Online Resource
    Vehicle Routing at Otto’s Discount Brigade (2014)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    Details
    Language: English
    Pages: 1 online resource (8 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: This new business analytics case study challenges readers to optimize the logistics operation for a regional chain of discount stores, gaining the insight they need to consolidate routes and eliminate overspending. Crystallizing realistic analytical challenges faced by companies in many industries and markets, it exposes readers to the entire decision-making process, providing opportunities to perform analyses, interpret output, and recommend the best course of action. Author: Matthew J. Drake, Duquesne University.
    Note: Online resource; Title from title page (viewed January 16, 2014)
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  • 20
    Online Resource
    Online Resource
    Stranded in the Nyiri Desert : A Group Case Study (2014)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    Details
    Language: English
    Pages: 1 online resource (4 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: This unique case study challenges readers to use business analytics techniques to survive a bus accident in a remote area of Amboseli National Park in Kenya's Nyiri Desert, without access to communication. Crystallizing several realistic analytical challenges, it exposes readers to the entire decision-making process, providing opportunities to perform analyses, interpret output, and recommend the best course of action. Author: Aimée A. Kane and Mercy Shitemi, Duquesne University.
    Note: Online resource; Title from title page (viewed January 16, 2014)
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  • 21
    Online Resource
    Online Resource
    Pizza Station (2014)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    Details
    Language: English
    Pages: 1 online resource (12 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: Using Lean Six Sigma techniques, this new case study challenges readers to analyze why a local pizza restaurant is experiencing a rapid increase in customer complaints, ranging from late delivery to poor crusts. Crystallizing realistic analytical challenges faced by companies in many industries and markets, it exposes readers to the entire decision-making process, providing opportunities to perform analyses, interpret output, and recommend the best course of action. Author: Kathryn Marley, Duquesne University; and Gopesh Anand, University of Illinois at Urbana–Champaign.
    Note: Online resource; Title from title page (viewed January 16, 2014)
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  • 22
    Online Resource
    Online Resource
    Safety Stock Planning for a Hong Kong Fashion Retailer (2014)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    Details
    Language: English
    Pages: 1 online resource (12 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: This new business analytics case study challenges readers to optimize safety stock levels for a fashion company, where consumer demand is exceptionally hard to forecast, and inventory planning is extremely difficult. Crystallizing realistic analytical challenges faced by companies in many industries and markets, it exposes readers to the entire decision-making process, providing opportunities to perform analyses, interpret output, and recommend the best course of action. Author: Tsan-Ming (Jason) Choi, The Hong Kong Polytechnic University.
    Note: Online resource; Title from title page (viewed January 16, 2014)
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  • 23
    Online Resource
    Online Resource
    Sales Management Training Series (2014)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    Details
    ISBN: 9780133801590
    Language: English
    Pages: 1 online resource (1 video file, approximately 3 hr., 26 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: Sales Training Institute brings the industry's top authors, speakers, and consultants together in one place. We're dedicated to delivering the most comprehensive, interactive sales training courses in the industry.
    Note: Online resource; Title from title screen (viewed May 16, 2014)
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  • 24
    Online Resource
    Online Resource
    Inventory Management at Squirrel Hill Cosmetics (2014)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    Details
    Language: English
    Pages: 1 online resource (18 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: This new business analytics case study challenges readers to optimize the management of global inventory and related distribution costs in a consumer goods company that imports most of its products from China. Crystallizing realistic analytical challenges faced by companies in many industries and markets, it exposes readers to the entire decision-making process, providing opportunities to perform analyses, interpret output, and recommend the best course of action. Author: Paul M. Griffin, Pennsylvania State University.
    Note: Online resource; Title from title page (viewed January 16, 2014)
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  • 25
    Online Resource
    Online Resource
    HealthCare’s Corporate Social Responsibility Program (2014)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    Details
    Language: English
    Pages: 1 online resource (12 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: This new business analytics case study challenges readers to help a company's sustainability coordinator choose her first high-profile project, based on both qualitative and quantitative inputs, including alignment with the company's mission. Readers will consider three alternatives with significantly different financial and timing implications and decision-making criteria. Crystallizing realistic analytical challenges faced by companies in many industries, this case study covers the entire decision-making process, providing opportunities to perform analyses, interpret output, and recommend optimal actions. Author: Robert P. Sroufe and Marie Fechik-Kirk, Duquesne University.
    Note: Online resource; Title from title page (viewed January 16, 2014)
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  • 26
    Online Resource
    Online Resource
    Forecasting Sales at Ska Brewing Company (2014)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    Details
    Language: English
    Pages: 1 online resource (12 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: This new business analytics case study challenges readers to project trends and plan capacity for a fast-growing craft beer operation, so it can make the best possible decisions about expensive investments in brewing capacity. Crystallizing realistic analytical challenges faced by companies in many industries and markets, it exposes readers to the entire decision-making process, providing opportunities to perform analyses, interpret output, and recommend the best course of action. Author: Eric Huggins, Fort Lewis College.
    Note: Online resource; Title from title page (viewed January 16, 2014)
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    Online Resource
    Online Resource
    Aluminum Versus Plastic : A Life-Cycle Perspective on the Use of These Materials in Laptop Computers (2014)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    Details
    Language: English
    Pages: 1 online resource (24 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: This new business analytics case study challenges readers to help Durable Aluminum build a strategic plan for convincing more laptop computer manufacturers to specific aluminum cases instead of plastic. Readers will be asked to help position aluminum as the preferred choice with regard to the environment, consumer choice, and pricing, focusing on full lifecycle cost compared with plastic. Crystallizing realistic analytical challenges faced by companies in many industries, this case study covers the entire decision-making process, providing opportunities to perform analyses, interpret output, and recommend the best actions. Author: Ryan Luchs, Drew Lessard, and Robert P. Sroufe, Duquesne University.
    Note: Online resource; Title from title page (viewed January 16, 2014)
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    Online Resource
    Online Resource
    Telecommunications Demystified (2013)
    [Erscheinungsort nicht ermittelbar] : Newnes | Boston, MA : Safari
    Details
    ISBN: 9781878707550
    Language: English
    Pages: 1 online resource (376 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local ; Electronic books
    Abstract: Telecommunications Demystified provides details of developments in telecommunications, and their underlying theory, are thoroughly examined in this sweeping tutorial. The book first builds a strong mathematical foundation, introduces the basic concepts of analogue and digital telecommunications, and then develops more complex topics such as source and channel coding, baseband and carrier modulation, estimation and synchronization, multiple access schemes, and trellis-coded modulation. Includes several MATLAB® tutorials that permit readers to model various telecommunications systems. Balances a solid theoretical treatment of subjects with practical applications and examples Covers both digital and analogue telecommunications systems, including digital modulation techniques The accompanying material includes MATLAB® tutorials that permit readers to model various telecommunications systems and an electronic version of the book
    Note: Online resource; Title from title page (viewed October 22, 2013)
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    Online Resource
    Online Resource
    The Salvation Army in Dallas : The Supply Chain Challenges of a Non-Profit Organization (2013)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    Details
    Language: English
    Pages: 1 online resource (24 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: This new supply chain management case study examines innovative new methods used by a leading non-profit to systematically reduce expenses and increase profits. You'll discover how the Salvation Army of Dallas pioneered advanced approaches to inventory management, customer relationship management, and warehousing. Focusing on realistic issues and challenges, this case study offers exceptional value to both students and practitioners. Author: Arunachalam Narayanan, University of Houston.
    Note: Online resource; Title from title page (viewed September 11, 2013)
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  • 30
    Online Resource
    Online Resource
    When a Western 3PL Meets an Asian 3PL, Something Magical Happens (2013)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    Details
    Language: English
    Pages: 1 online resource (8 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: As more companies move from regional to global scale, 3PL logistics providers have needed to dramatically improve their global capabilities. This new supply chain management case study examines how a leading North American 3PL and a Taiwan-based 3PL operating throughout Asia have partnered to serve the global logistics and shipping needs of North American customers far more effectively. Focusing on realistic issues and challenges throughout, this case study offers exceptional value to both students and practitioners. Author: Shong-Iee Ivan Su, Soochow University.
    Note: Online resource; Title from title page (viewed September 11, 2013)
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    Online Resource
    Online Resource
    Toyota China : Matching Supply with Demand (2013)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    Details
    Language: English
    Pages: 1 online resource (12 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: This case study examines how Toyota China is using demand forecasting, production planning, and customer management techniques to align supply and demand in China's fast-growing automotive market. The authors illuminate the China market's unique channels and challenges, including requirements to project sales for new models with no historical data. They focus on realistic issues and challenges throughout, offering exceptional value to both students and practitioners. Authors: Xiaoying Liang, City University of Hong Kong; Lijun Ma, Shenzhen University; Houmin Yan, City University of Hong Kong.
    Note: Online resource; Title from title page (viewed September 11, 2013)
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  • 32
    Online Resource
    Online Resource
    The Interface between Demand Management and Production Strategies at TractParts (2013)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    Details
    Language: English
    Pages: 1 online resource (4 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: This new supply chain management case study illuminates the interplay between demand management and production strategies at TractParts, a leading Indian manufacturer of pumps, engines, electric motors, and transformers. It presents the firm's seasonal demand patterns, shows how they might be met through either "chase" or "level" strategies, and challenges readers to identify potential cost savings by shifting demand via discounting. Focusing on realistic issues and challenges throughout, this case study offers exceptional value to both students and practitioners. Authors: Abhishek Shinde and Dileep More, both from the Indian Institute of Management.
    Note: Online resource; Title from title page (viewed September 11, 2013)
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    Online Resource
    Online Resource
    The End of Lean? : Automobile Manufacturers Are Rethinking Some Supply Chain Basics (2013)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    Details
    Language: English
    Pages: 1 online resource (5 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: This case study shows how automobile manufacturers are reconsidering some "lean" approaches in the wake of events that have stretched supply chains beyond their limits. It focuses on two disasters: the devastating earthquake and tsunami that took place in Japan in March 2011 and an explosion in early 2012 at a key German chemical plant that produced a special type of resin used in fuel lines. Because many automotive companies had studiously eliminated redundant suppliers to reduce complexity and costs, suddenly there was no backup plan--risking potential model shortages and idle assembly lines. Focusing on realistic issues, this case study offers exceptional value to both students and practitioners. Authors: Erika Marsillac, Old Dominion University; Tom McNamara, ESC-Rennes.
    Note: Online resource; Title from title page (viewed September 11, 2013)
    URL: https://learning.oreilly.com/library/view/-/9780133758429/?ar
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    Online Resource
    Online Resource
    Supply Chain Strategy at Zophin Pharma (2013)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    Details
    Language: English
    Pages: 1 online resource (5 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: This new case study reviews supply chain strategy at Zophin Pharma, a major global generic drug manufacturer seeking to strengthen its presence in its domestic Indian national market. It reviews issues such as building effective local distribution channels, responding to tough price-based competition, improving plant manufacturing performance, and more. Focusing on realistic issues and challenges, this case study offers exceptional value to both students and practitioners. Author: Arqum Mateen, Indian Institute of Management .
    Note: Online resource; Title from title page (viewed September 11, 2013)
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    Online Resource
    Online Resource
    Perdue Farms : A Vertically Integrated Supply Chain (2013)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    Details
    Language: English
    Pages: 1 online resource (12 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: This new case study examines the remarkable vertically integrated supply chain built by Perdue Farms, which supplies 2.7 billion pounds of poultry annually to customers in more than 40 countries. It reviews processes across the entire supply chain, from breeding eggs and hatching chicks through manufacturing processing, packaging, warehousing, and distribution and also addresses Perdue's current strategies, competitors, and challenges. Focusing on realistic issues and challenges throughout, this case study offers exceptional value to both students and practitioners. Author: Ling Li, Old Dominion University.
    Note: Online resource; Title from title page (viewed September 11, 2013)
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    Online Resource
    Online Resource
    Improving Preparedness in Supply Chain Risk Management at Jacket (2013)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    Details
    Language: English
    Pages: 1 online resource (11 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: This new case study examines risk management at Jacket, where supplier delays and quality problems refocused executive management on the issue of reducing supply vulnerabilities. It reviews Jacket's fluid and gas control products and its fragmented markets, where business uncertainty and complexity are growing. Next, it compares potential strategies, drawing on other companies' experiences to identify both strengths and drawbacks. Focusing on realistic issues throughout, this case study offers exceptional value to both students and practitioners. Authors: Jury Gualandris and Matteo Kalchschmidt; both from Università degli studi di Bergamo.
    Note: Online resource; Title from title page (viewed September 11, 2013)
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    Online Resource
    Internet Fundamentals : Four Steps to Developing a Content Plan (Streaming Video) (2013)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    Details
    ISBN: 9780133573992
    Language: English
    Pages: 1 online resource (1 video file, approximately 28 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: Have you defined your content plan for 2012? Fresh, relevant, engaging content is critical to growing traffic, retaining visitors and increasing conversions. In this workshop, expert Matt Bailey will give you 4 simple steps to a keyword driven blueprint for new content that really works. You'll learn how to develop a content plan that integrates all of your online marketing segments, use keyword research to find what people really want, build a long-terms content plan based on the volatility of search terms, create an immediate plan based on Google Trends, and develop a publishing schedule for introducing, developing, and closing content. Matt Bailey is the author of Internet Marketing: An Hour A Day and the upcoming eCommerce: An Hour A Day, and serves on the Advisory Board for the Search Engine Strategies Conferences. As one of the industry’s highest-rated speakers, he presents at Conferences around the world. Market Motive is the leading curriculum development company focused exclusively on the Internet marketing and sales industries. From individuals to Google to Rutgers University, we are the preferred supplier of industry content to a rapidly growing number of professional marketers, educational institutions, and businesses of all sizes including "Fortune Global 500" corporations.
    Note: Online resource; Title from title screen (viewed December 22, 2013)
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    Online Resource
    Online Resource
    Global Pharma : Managing Uncertainty (2013)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    Details
    Language: English
    Pages: 1 online resource (6 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: This new case study shows how an operationally complex global pharmaceutical company based in Hyderabad, India, responds to the challenges of high demand variability and other uncertainties. It reviews operations spanning the entire pharmaceutical supply chain, including development, manufacturing, drug formulation, and packaging; its 20 manufacturing plants throughout India; and export operations to 40+ countries worldwide. Throughout, it focuses on realistic issues and challenges, offering exceptional value to both students and practitioners. Authors: Sourabh Bhattacharya, Surajit Ghosh Dastidar; both from The Institute of Management Technology.
    Note: Online resource; Title from title page (viewed September 11, 2013)
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    Online Resource
    Online Resource
    Financial and Operational Risk Management at Molson Coors (2013)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    Details
    Language: English
    Pages: 1 online resource (18 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: This new supply chain management case study illuminates financial risk management at top international brewer Molson Coors. Readers learn how the firm uses commodities trading and currency exchange hedging to mitigate risks, including risks associated with price spikes in barley, hops, aluminum, and energy. The authors take readers inside the Molson Coors' internal committees for managing financial risk, showing how the company seeks to protect both supply chains and profitability. Throughout, this case study focuses on realistic issues and challenges, offering exceptional value to both students and practitioners. Authors: Dennis Kira, Ahmet Satir, Dia Bandaly, all from Concordia University.
    Note: Online resource; Title from title page (viewed September 11, 2013)
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  • 40
    Online Resource
    Online Resource
    Continuous Process Reforms to Achieve a Hybrid Supply Chain Strategy : Focusing on the Organization in Ricoh (2013)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    Details
    Language: English
    Pages: 1 online resource (11 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: This new case study examines how Ricoh successfully created a hybrid supply chain strategy for its office imaging equipment products. It shows how Ricoh has spent more than ten years on continuous process reforms to create an exceptionally efficient and responsive supply chain. It introduces the activities undertaken by Ricoh's cross-functional committee to achieve process reforms, stimulates exploration of why continuous process reforms are required, and explains what must be done to succeed. Focusing on realistic issues and challenges, this case study offers exceptional value to both students and practitioners. Author: Mikihisa Nakano, Kyoto Sangyo University.
    Note: Online resource; Title from title page (viewed September 11, 2013)
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  • 41
    Online Resource
    Online Resource
    Cisco Systems, Inc. : Supply Chain Risk Management (2013)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    Details
    Language: English
    Pages: 1 online resource (16 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: This new case study examines how leading network technology provider Cisco responded to a tsunami in Japan that could have disrupted delivery from 250 key "Tier 1" suppliers. In addition to natural disasters, it shows how Cisco manages lean supply chain risks associated with political upheavals, regulatory mandates, economic uncertainty, rapid technological and customer change, capacity constraints, globalization, and more. Focusing on realistic issues and challenges throughout, it offers exceptional value to both students and practitioners. Authors: Maria Jesus Saenz, MIT-Zaragoza International Logistics Program; Elena Revilla, IE Business School.
    Note: Online resource; Title from title page (viewed September 11, 2013)
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  • 42
    Online Resource
    Online Resource
    Tussle between Maintaining Customer Satisfaction and Supply Chain Constraints : IGNYS Automotive (2013)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    Details
    Language: English
    Pages: 1 online resource (14 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: This new case study focuses on turning around deteriorating customer satisfaction associated with inefficiencies in the spare parts operation of a $10 billion Indian automotive company. It reviews current processes for both urgent and standard orders; addresses participants including vendors, local "Carry Forward Agents," dealers, customers, and the company's sourcing divisions; and addresses both material and information flows. Focusing on realistic issues throughout, this case study offers exceptional value to both students and practitioners. Authors: Satish Kumar and Dileep More, both from the Indian Institute of Management.
    Note: Online resource; Title from title page (viewed September 11, 2013)
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  • 43
    Online Resource
    Online Resource
    Supplier Selection at Kerneos, Inc (2013)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    Details
    Language: English
    Pages: 1 online resource (8 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: This new supply chain management case study examines supplier selection at Kerneos, Inc., a leading manufacturer of cement products based on alumina content. It describes the critical role of supplier selection in Kerneos's supply chain transformation, which is using new IT tools to link distribution and sales demand more tightly with production planning and placing far greater emphasis on working capital. Focusing on realistic issues and challenges throughout, this case study offers exceptional value to both students and practitioners. Authors: Ling Li and Erika Marsillac, Old Dominion University; Ted Kosiek, Kerneos, Inc.
    Note: Online resource; Title from title page (viewed September 11, 2013)
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    Online Resource
    Online Resource
    Sherman’s Supply Chain Challenge : Stopping the Retailer from Overcharging for Soda (2013)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    Details
    Language: English
    Pages: 1 online resource (5 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: This new case study challenges students to identify the optimal pricing strategy to maximize profitability for both a soda manufacturer and its exclusive distributor: a price strategy that will resolve excess capacity and inventory problems caused by higher-than-necessary retail prices. Crystallizing realistic pricing challenges faced by companies in many industries and markets, this case study offers exceptional value to both students and practitioners. Author: Chuck Munson, Washington State University.
    Note: Online resource; Title from title page (viewed September 11, 2013)
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    Online Resource
    Pay-Per-Click : Enhanced Campaigns (Streaming Video) (2013)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    Details
    ISBN: 9780133573305
    Language: English
    Pages: 1 online resource (1 video file, approximately 48 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: Google's enhanced campaigns will change the structure of your account organization. Take advantage of these changes by discovering how to place focus on particular ad groups at particular times. Leverage the power of these tools to maximize the efficiency of your marketing campaigns and create more focused and effective ad placement. In this workshop with PPC expert Brad Geddes discusses how enhanced campaigns affect account structure, when to combine and when not to combine different campaigns, and highlights beneficial methods for structuring your campaigns. Brad Geddes is the author of the well-respected book "Advanced Google Adwords", and founder of CertifiedKnowledge.org, an online source where the Paid Search community comes together for training, tools, and advice. Brad frequently writes columns for Search Engine Land, co-moderates the AdWords forum on Webmaster World, and has spoken at many conferences. Market Motive is the leading curriculum development company focused exclusively on the Internet marketing and sales industries. From individuals to Google to Rutgers University, we are the preferred supplier of industry content to a rapidly growing number of professional marketers, educational institutions, and businesses of all sizes including "Fortune Global 500" corporations.
    Note: Online resource; Title from title screen (viewed December 22, 2013)
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    Online Resource
    Online Resource
    Pay-Per-Click : How to Target and Convert Through the Buying Funnel (Streaming Video) (2013)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    Details
    ISBN: 9780133573329
    Language: English
    Pages: 1 online resource (1 video file, approximately 48 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: The buying funnel is more than just a handy metaphor. In the hands of those who know how to leverage it, the buying funnel becomes a powerful conversion tool with three distinct elements: intent, method, and potential. PPC expert Brad Geddes shows you how to understand and leverage these key elements. You'll learn how to determine your funnel, classify keywords into the funnel, write ads based on user placement, and choose landing pages based on the stages of the funnel. Master these aspects of the buying funnel and your PPC campaigns will reach more users and convert them even faster! Brad Geddes is the author of the well-respected book "Advanced Google Adwords", and founder of CertifiedKnowledge.org, an online source where the Paid Search community comes together for training, tools, and advice. Brad frequently writes columns for Search Engine Land, co-moderates the AdWords forum on Webmaster World, and has spoken at many conferences. Market Motive is the leading curriculum development company focused exclusively on the Internet marketing and sales industries. From individuals to Google to Rutgers University, we are the preferred supplier of industry content to a rapidly growing number of professional marketers, educational institutions, and businesses of all sizes including "Fortune Global 500" corporations.
    Note: Online resource; Title from title screen (viewed December 22, 2013)
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    Online Resource
    Multi-Echelon Inventory Decisions at Jefferson Plumbing Supplies : To Store or Not to Store? (2013)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    Details
    Language: English
    Pages: 1 online resource (3 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: This new supply chain management case study examines "store or don't store" multi-echelon inventory decisions faced by Jefferson Plumbing Supplies. It drills down to review inventory decision-making associated with a single product: A customer wishes to order larger quantities less frequently, but Jefferson's cost structure and storage limitations rely on maintaining and frequently replenishing small inventories. In presenting the real-world challenge of balancing cost with customer service, this case study offers exceptional value to both students and practitioners. Author: Amit Eynan, University of Richmond.
    Note: Online resource; Title from title page (viewed September 11, 2013)
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    Online Resource
    Managing the Global Supply Chain (Collection) (2013)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    Details
    Language: English
    Pages: 1 online resource (729 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: A brand new collection of insights and actionable techniques for world-class supply chain management… 2 authoritative books, now in a convenient e-format, at a great price! 2 authoritative eBooks deliver comprehensive resources for managing state-of-the-art supply chains in challenging global environments Master the latest techniques for overcoming your most difficult operations and supply chain management challenges! This unique 2 eBook package will help you address issues ranging from Lean/Six Sigma to transportation and warehousing, and anticipate emerging global issues – so you can transform them from risks into competitive advantages. The Encyclopedia of Operations Management is the perfect single-volume "field manual" for every supply chain or operations management practitioner and student. Nearly 1,500 well-organized, up-to-date definitions cover: accounting, customer service, distribution, e-business, economics, finance, forecasting, HR, industrial engineering, industrial relations, inventory management, healthcare management, Lean, logistics, maintenance engineering, management IS, marketing/sales, product development, operations research, organizational behavior/management, time management, production planning/control, purchasing, reliability, quality, service management, simulation, statistics, strategic management, systems engineering, supply chain management, theory of constraints, transportation, warehousing, and more. Next, in Global Macrotrends and Their Impact on Supply Chain Management , Chad W. Autry, Thomas J. Goldsby, John E. Bell prepare you to manage supply and demand in a world marked by demographic and economic shifts that will turn markets upside down. They offer a complete decision framework and practical tools, insights, and guidance for systematically mitigating new risks and building long-term competitive advantage. This book focuses squarely on emerging societal, technological, geopolitical, and environmental macro trends, helping you assess the impacts of population growth, migration, urbanization; socioeconomic change, global connectivity, environmental issues, geopolitics, growing scarcity, transportation congestion, aging infrastructure, and emerging supply-demand imbalances. It also provides comprehensive mitigation strategies based on logistics, resource recovery, resource protection, and demand/supply shaping. This collection will be an indispensable resource for all supply chain, logistics, sourcing, and ...
    Note: Online resource; Title from title page (viewed March 2, 2013)
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    Discovery of Novel Natural Products with Therapeutic Potential (2013)
    [Erscheinungsort nicht ermittelbar] : Newnes | Boston, MA : Safari
    Details
    ISBN: 9780750690034
    Language: English
    Pages: 1 online resource (544 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local ; Electronic books
    Abstract: Although science has discovered effective drugs for many of the diseases that afflict mankind, many human health problems remain untreatable. The search for novel therapeutic agents is always ongoing. This book will describe some of the diverse sources of natural products, such as terrestrial and marine environments; and will review how research has increased knowledge of biological systems and human disease, leading to the design of targeted asssays, amenable to high volume screening.
    Note: Online resource; Title from title page (viewed October 22, 2013)
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    Web Analytics : Return on Analytics (Streaming Video) (2013)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    Details
    ISBN: 9780133573268
    Language: English
    Pages: 1 online resource (1 video file, approximately 60 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: When analyzing your investment costs you look at two things: how much was the initial cost and the total revenue you received. Stop struggling to increase your revenue and find the secrets to making that number $500,000 to over $13,000,000. Here is where you will discover what it takes to increasing your revenue with Return on Analytics and how to analyze your data. This introduction will provide you with the ins and out of R.O.A and the things to look for that will boost your confidence, increase sales and ultimately increase revenue for your business. Avinash Kaushik is the author of "Web Analytics 2.0" (Sybex 2009) and "Web Analytics: An Hour A Day" (Wiley 2007). He also writes the highly rated blog on Web Analytics called Occam's Razor. Kaushik is Analytics Evangelist at Google, and co-founder of Market Motive. Market Motive is the leading curriculum development company focused exclusively on the Internet marketing and sales industries. From individuals to Google to Rutgers University, we are the preferred supplier of industry content to a rapidly growing number of professional marketers, educational institutions, and businesses of all sizes including "Fortune Global 500" corporations.
    Note: Online resource; Title from title screen (viewed December 22, 2013)
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    Transitioning the Supply Network of Chennai Engineering Ltd to Cloud Computing (2013)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
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    Language: English
    Pages: 1 online resource (14 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: This new case study examines how leading engineering firm Chennai Engineering Ltd. is seeking to drive value by transitioning to cloud-based IT services internally and across its supplier network. It reviews key characteristics of cloud computing infrastructure, discusses challenges in measuring cloud ROI, and assesses unique challenges presented by Chennai's supply chain applications and processes. Focusing on realistic issues throughout, this case study offers exceptional value to both students and practitioners. Author: N. Chandrasekaran, Take Solutions Ltd. & Loyola Institute for Business Administration.
    Note: Online resource; Title from title page (viewed September 11, 2013)
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    Tmall, The Sky Cat : A Rocky Road Toward Bringing Buyers and Suppliers Together (2013)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
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    Language: English
    Pages: 1 online resource (10 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: This case study illuminates the rapidly evolving e-commerce market in China. It shows how Alibaba Group launched its new Taobao Mall B2C platform to raise standards for product quality and online customer shopping experience; how TMall launched as a virtual shopping mall offering internationally known brands and major retailers; how it responded to the widespread sale of counterfeit and substandard products; how its fee increases ignited massive online vendor protests; and how it has since rebranded the site to move beyond these events. Focusing on realistic e-commerce supply chain issues and challenges, this case study offers exceptional value to both students and practitioners. Authors: Jianli Hu, Woodbury University; Olivia Congbo Mao, Alibaba Group.
    Note: Online resource; Title from title page (viewed September 11, 2013)
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    Queuing at eCycle Services (2013)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
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    Language: English
    Pages: 1 online resource (8 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: This new supply chain management case study examines the challenges faced by a leading recycling business in efficiently unloading city trailers that deliver electronic waste. eCycle faces stiff fines if it cannot unload trailers on a timely basis, yet it must handle growing volume without compromising workplace safety--all while remaining profitable. Addressing critical queuing concepts in a real-world environment, this case study offers exceptional value to both supply chain students and practitioners. Authors: Janice Eliasson, University of Calgary; Brent Snider, University of Calgary.
    Note: Online resource; Title from title page (viewed September 13, 2013)
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    NunaSacha : A Facility Redesign in the Ecuadorian Andes (2013)
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    Language: English
    Pages: 1 online resource (16 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: This new supply chain management case study examines how a potential facility redesign might resolve problems with product contamination and backorders at NunaSacha Export, a nonprofit that turns natural Andean raw materials into finished goods. Addressing challenges central to the growing Fair Trade market, it touches on process issues related to production, warehousing, drying, and storage. Focusing on realistic issues throughout, this case study offers exceptional value to both students and practitioners. Authors: Veronica Leon B., Daniel Merchan D., Ximena Cordova V., Carla Tejada L., Giuseppe Marzano; all from Universidad San Francisco de Quito.
    Note: Online resource; Title from title page (viewed September 11, 2013)
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    Internet Fundamentals : Profitability Basics (Streaming Video) (2013)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
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    ISBN: 9780133574036
    Language: English
    Pages: 1 online resource (1 video file, approximately 25 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: Conversion is really just the first part of profitability basics. In this workshop with digital marketing expert Matt Bailey, you'll discover the guidelines to see where you are making money and what your driving factors are. Develop a checklist that puts the fundamental building blocks for maximum profitability in place, and look to return on investment data to find your most profitable marketing channels. Matt will discuss how to use opportunity analysis to compare to visits with revenue, how to focus on long-term sustainability and profit, why you need to find your highest profit medium through channel reports, and how to get the most out of your SEO, social media, PPC, and analytics. Matt Bailey is the author of Internet Marketing: An Hour A Day and the upcoming eCommerce: An Hour A Day, and serves on the Advisory Board for the Search Engine Strategies Conferences. As one of the industry’s highest-rated speakers, he presents at Conferences around the world. Market Motive is the leading curriculum development company focused exclusively on the Internet marketing and sales industries. From individuals to Google to Rutgers University, we are the preferred supplier of industry content to a rapidly growing number of professional marketers, educational institutions, and businesses of all sizes including "Fortune Global 500" corporations.
    Note: Online resource; Title from title screen (viewed December 22, 2013)
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    Ethical Product Sourcing in the Starbucks Coffee Supply Chain (2013)
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    Language: English
    Pages: 1 online resource (9 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: This case study focuses on Starbucks' challenges in integrating Fair Trade coffee into its global supply chain, empowering family farmers and workers to escape poverty. With its large market presence, Starbucks has been under pressure to increase Fair Trade imports. However, Fair Trade coffee is, by design, more expensive than similar goods. How has Starbucks approached Fair Trade? What is the real value and limitations of the Fair Trade model? What obstacles does Starbucks face in making Fair Trade work for everyone, including customers? Focusing on realistic issues and challenges, this case study offers exceptional value to both students and practitioners. Author: Dustin Smith, Washington State University.
    Note: Online resource; Title from title page (viewed September 11, 2013)
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    Digital Signal Processing : A Practical Guide for Engineers and Scientists (2013)
    [Erscheinungsort nicht ermittelbar] : Newnes | Boston, MA : Safari
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    ISBN: 9780750674447
    Language: English
    Pages: 1 online resource (672 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local ; Electronic books
    Abstract: In addition to its thorough coverage of DSP design and programming techniques, Smith also covers the operation and usage of DSP chips. He uses Analog Devices' popular DSP chip family as design examples. Covers all major DSP topics Full of insider information and shortcuts Basic techniques and algorithms explained without complex numbers
    Note: Online resource; Title from title page (viewed October 22, 2013)
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    BESSI : The Importance of Coordinating Product Development with Supply Chain Planning in the Fashion Goods Industry (2013)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
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    Language: English
    Pages: 1 online resource (13 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: This new supply chain management case study focuses on BESSI, one of Italy's most fashionable leather goods and accessories brands. It presents key performance challenges in logistics, including delayed deliveries, high inventory levels, and unavailable products, showing how these problems are exacerbated in an industry with high product obsolescence risks. Readers are guided in pinpointing planning weaknesses and identifying potential solutions. Focusing on realistic issues and challenges throughout, this case study offers exceptional value to both students and practitioners. Authors: Maria Caridi, Margherita Pero, Antonella Moretto, all from Politecnico di Milano.
    Note: Online resource; Title from title page (viewed September 11, 2013)
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    Analyzing Distribution Network Options at Remingtin Medical Devices (2013)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
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    Language: English
    Pages: 1 online resource (8 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: This new supply chain management case study examines Remingtin Medical Devices' opportunities to modernize distribution, optimize inventory levels, reduce transportation costs, and operate more effectively in an intensely competitive industry. It illuminates unique distribution challenges associated with medical device manufacturers' long-standing relationships with hospitals and surgeons, as well as the impact of healthcare reform and regulation in pressuring profit margins. Focusing on realistic distribution issues and challenges throughout, it offers exceptional value to both students and practitioners. Authors: Yusen Xia and Walter L. Wallace, both from Georgia State University.
    Note: Online resource; Title from title page (viewed September 11, 2013)
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    Waste to Wealth—A Distant Dream? : Challenges in the Waste Disposal Supply Chain in Bangalore, India (2013)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
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    Language: English
    Pages: 1 online resource (9 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: This supply chain case study introduces Bangalore, India's lengthy, complex waste collection and management process, and the primary responsibility of BBMP and associated contractors. It focuses on the role of the waste pickers, whose willingness to effectively sort and segregate waste is crucial to the system's success. Readers understand the drivers of Bangalore's waste management problems, review supply chain stakeholders, assess opportunities for improvement and integration, and identify potential roles for NGOs. Focusing on realistic issues, this case study offers exceptional value to both students and practitioners. Authors: M. Ramasubramaniam and P. Chandiran, both from Loyola Institute for Business Administration.
    Note: Online resource; Title from title page (viewed September 11, 2013)
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    Supply Chain Risk Management for Macro Risks (2013)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
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    Language: English
    Pages: 1 online resource (13 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: This new case study focuses on the macro risks associated with relying on global supply chains. It addresses large events including floods, earthquakes, hurricanes, fires, and tornadoes; manmade disasters such as wars and economic crises; and technical disasters ranging from transport accidents and explosions to fires, gas leaks, and industrial accidents. Coverage includes risk classification; strategic, tactical, and operational issues; and a complete supply chain resilience model designed to help both students and practitioners effectively integrate macro risks into planning. Authors: Matthias Klumpp and Hella Abidi; both from FOM University of Applied Sciences.
    Note: Online resource; Title from title page (viewed September 11, 2013)
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    Power Supply Projects (2013)
    [Erscheinungsort nicht ermittelbar] : Newnes | Boston, MA : Safari
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    ISBN: 9780750626026
    Language: English
    Pages: 1 online resource (208 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local ; Electronic books
    Abstract: Using circuit diagrams, PCB layouts, parts lists and clear construction and installation details, this book provides everything someone with a basic knowledge of electronics needs to know in order to put that knowledge into practice. This latest collection of Maplin projects are a variety of power supply projects, the necessary components for which are readily available from the Maplin catalogue or any of their high street shops. Projects include, laboratory power supply projects for which there are a wide range of applications for the hobbyist, from servicing portable audio and video equipment to charging batteries; and miscellaneous projects such as a split charge unit for use in cars or similar vehicles when an auxiliary battery is used to power 12v accessories in a caravan or trailer. Both useful and innovative, these projects are above all practical and affordable.
    Note: Online resource; Title from title page (viewed October 22, 2013)
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    Pay-Per-Click : What Google Enhanced Campaigns Mean to You (Streaming Video (2013)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
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    ISBN: 9780133573312
    Language: English
    Pages: 1 online resource (1 video file, approximately 1 hr., 31 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: Every day, web analytics -- and Google specifically -- become more and more complex. These changes make for powerful enhanced analysis, and the freedom to explore new hypotheses. But proceed with caution: a single misunderstanding of a setting or feature can completely jeopardize your entire campaign. Here's your opportunity to master Google's new enhanced options, this workshop with PPC expert Brad Geddes will help you ensure that your campaigns are giving you the highest quality analysis. He'll cover the new features for more successful ads, the changes that come with Google's new enhanced campaigns, and the important steps you need to take before and after you make the switch to new options. Brad Geddes is the author of the well-respected book "Advanced Google Adwords", and founder of CertifiedKnowledge.org, an online source where the Paid Search community comes together for training, tools, and advice. Brad frequently writes columns for Search Engine Land, co-moderates the AdWords forum on Webmaster World, and has spoken at many conferences. Market Motive is the leading curriculum development company focused exclusively on the Internet marketing and sales industries. From individuals to Google to Rutgers University, we are the preferred supplier of industry content to a rapidly growing number of professional marketers, educational institutions, and businesses of all sizes including "Fortune Global 500" corporations.
    Note: Online resource; Title from title screen (viewed December 22, 2013)
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    Make to Demand with 3-D Printing : The Next Big Thing in Inventory Management? (2013)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
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    Language: English
    Pages: 1 online resource (5 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: This case study examines how brand-new 3-D printing technologies could eliminate the need for companies to maintain vast inventories of critical spare parts, enabling these parts to be created when needed and dramatically lowering costs. It introduces the technologies involved; shows how 3-D printing has emerged and evolved; assesses cost obstacles; and encourages students and practitioners to consider drawbacks, benefits, and applications. Authors: Tom McNamara, ESC-Rennes; Erika Marsillac, Old Dominion University.
    Note: Online resource; Title from title page (viewed September 11, 2013)
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    Improving Stanford Blood Center’s Platelet Supply Chain (2013)
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    Language: English
    Pages: 1 online resource (11 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: This new case study offers an insider view of Stanford Blood Center’s crucial initiative for improving processes associated with the supply of platelets, crucial blood products with a short five-day shelf-life and volatile demand patterns. Walking through the entire platelet supply chain--collection, processing, testing, delivery, and more--it helps readers assess significant process flaws that could have led to the loss of donors and life-threatening platelet shortages. Throughout, it focuses on realistic issues and challenges, offering exceptional value to both students and practitioners. Authors: Yenho Thomas Chung, LG CNS Entrue Consulting Partners; Feryal Erhun, Stanford University; Tim Kraft, University of Virginia.
    Note: Online resource; Title from title page (viewed September 11, 2013)
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    How to Keep Your Food Supply Chain Fresh (2013)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
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    Language: English
    Pages: 1 online resource (5 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: This new case study examines supply chain issues faced by food retailers as consumers demand greater variety, more fresh produce, and year-round access to exotic products--ranging from Fair Trade coffee from Bali to fresh-cut roses from Kenya. It discusses what managers must do to manage increased supply chain complexity, use real-time data more effectively, forecast and model more accurately, and make better decisions when the cost of mistakes can be catastrophic. Throughout, it focuses on realistic issues and challenges, offering exceptional value to both students and practitioners. Authors: Tom McNamara, ESC-Rennes; Erika Marsillac, Old Dominion University.
    Note: Online resource; Title from title page (viewed September 11, 2013)
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    Airbus’ Overstretched Supply Chain : Just How Far Can You Go Before Your Supply Chain Snaps? (2013)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
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    Language: English
    Pages: 1 online resource (5 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: Using Airbus's experience, this new case study discusses how exceptionally lean supply chains can generate catastrophic costs when something goes wrong. It asks: “Just what is the breaking point of a lean supply chain?” Coverage includes how Airbus must coordinate 1,500 suppliers to ramp up production on its popular A320 aircraft, how it copes with growing supplier consolidation, and how it might rectify problems and help valued suppliers. Focusing on issues facing virtually every manager of a lean supply chain, this case study offers exceptional value to both students and practitioners. Authors: Erika Marsillac, Old Dominion University; Tom McNamara, ESC-Rennes.
    Note: Online resource; Title from title page (viewed September 11, 2013)
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    A Brazilian Dairy Cooperative : Transaction Cost Approach in a Supply Chain (2013)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
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    Language: English
    Pages: 1 online resource (11 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: This case study examines unique supply chain challenges faced by a Brazilian dairy cooperative based on values of self-help, self-responsibility, democracy, equality, equity, and solidarity. It maps the co-op’s supply chain, identifies its primary members, introduces a transaction cost strategy for improving efficiency, and illuminates managers' concerns about this approach. Focusing on realistic issues and challenges throughout, it offers exceptional value to both students and practitioners. Authors: Pacheco Dohms and Sergio Luiz Lessa de Gusmao; both from Pontifical Catholic University of Rio Grande do Sul.
    Note: Online resource; Title from title page (viewed September 11, 2013)
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    How to Analyze and Use Leveraged Finance Bonds for Project Finance (2012)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
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    Language: English
    Pages: 1 online resource (44 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: Much of leveraged finance credit analysis focuses on cash flows. But what happens when the credit you have to look at has no cash flow? What if it is a very early stage credit or a pure start-up project? Then you need to be able to combine the tools of project finance credit analysis with the tools of leveraged finance analysis. The leveraged finance market sees its share of project finance fundings and as an analyst you need to know how to approach these debt instruments. This booklet will guide you through the practical aspects of analyzing the feasibility of a project, building models for the project and analyzing what factors are most likely to influence how the bonds and loans on the project will trade.
    Note: Online resource; Title from title page (viewed October 18, 2012)
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    Power of Communication (Video), The : The Nine Principles of Effective Leadership Communication (2012)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
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    ISBN: 9780133086607
    Language: English
    Pages: 1 online resource (1 video file, approximately 46 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: This is a companion video to The Power of Communication: Skills to Build Trust, Inspire Loyalty, and Lead Effectively by Helio Fred Garcia. The Nine Principles of Effective Leadership Communication are the book’s key concepts for winning the hearts and minds of stakeholders. The introduction, each of the nine principles, and the conclusion combine a real-world case study with foundational principles of effective leadership communication. Together they present a powerful conceptual framework for enhancing your own power of communication. For more than 30 years Helio Fred Garcia has helped leaders build trust, inspire loyalty, and lead effectively. He is a coach, counselor, teacher, writer, and speaker whose clients include some of the largest and best-known companies and organizations in the world. Fred is President of the crisis management firm Logos Consulting Group and Executive Director of the Logos Institute for Crisis Management & Executive Leadership. He is based in New York and has worked with clients in dozens of countries on six continents. Fred has been on the New York University faculty since 1988 and has received his school’s awards for teaching excellence and for outstanding service. He is an adjunct professor of management in NYU’s Stern School of Business Executive MBA program and an adjunct associate professor of management and communication in NYU’s Master’s in PR/Corporate Communication program. Fred is also on the adjunct faculty of the Starr King School for the Ministry-Graduate Theological Union in Berkeley, where he teaches a seminar on religious leadership for social change. And he is on the leadership faculty of the Center for Security Studies of the Swiss Federal Institute of Technology in Zurich, where he teaches in the Master’s in Advanced Studies in Crisis Management and Security Policy. He is a frequent guest lecturer at the Wharton School/University of Pennsylvania, the U.S. Marine Corps Command and Staff College and Officer Candidate School, the Brookings Institution, Tsinghua University in Beijing, and other institutions. Fred is coauthor (with John Doorley) of Reputation Management: The Key to Successful Public Relations and Corporate Communication (second edition 2011; first edition 2007), by Routledge, Taylor & Francis Group. His two-volume book Crisis Communications was published by AAAA Publications in 1999. He blogs at www.logosinstitute.net/blog; he tweets at twitter.com/garciahf.
    Note: Online resource; Title from title screen (viewed July 17, 2012)
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    In-House SEO : Taming the Challenges to Win in Search (2012)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
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    Language: English
    Pages: 1 online resource (27 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: Take charge of SEO in your organization: do what it takes to get outstanding search results that translate into improved business performance! World-renowned search strategist Melanie Mitchell covers everything you need to know to build a rock-solid foundation for search success in your organization. Named several times as a "top in-house SEO" by Natural Search Blog, Mitchell draws on her immense experience to help you tame the organizational and political challenges you'll face in building a world-class SEO program. Mitchell shows how to align your organization departmentally, politically and culturally around winning in search… demonstrate what's at stake, convincingly explain the opportunity SEO offers, and get real executive buy-in… clarify where you stand and what you can realistically achieve. Next, she presents a six-step, start-to-finish plan for success, encompassing creating your core SEO team, establishing accountability, developing and providing training, setting internal SEO standards, providing the right tools, and measuring, tracking, and optimizing your effectiveness. From integrating business and technical tasks to crafting effective in-house SEO instruction to building real-time dashboards, Mitchell explains what to do, what not to do -- and where you can start today!
    Note: Online resource; Title from title page (viewed August 28, 2012)
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    How to Use Location-Based Marketing to Grow Your Sales and Revenue (2012)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
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    Language: English
    Pages: 1 online resource (23 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local
    Abstract: Use Location-Based Marketing to find and convert new prospects more efficiently than ever before! Top mobile/social marketer Jamie Turner shows how to customize an exceptionally cost-effective location-based campaign that draws on powerful tools and platforms including SMS text messaging, mobile display ads, location-based services, and mobile paid search. You'll learn how to make the most of new location-based services such as foursquare, WHERE, SCVNGR, and LivingSocial; as well as little-known mobile paid search opportunities now available through Google, Bing and/or Yahoo. Turner explains how location-based marketing can be used to deliver messages with unprecedented relevance and immediacy: messages to people who are likely to act upon them within one hour. He introduces the technologies, strategies, and tactics… identifies high-value opportunities to utilize them… and presents up-to-the-minute techniques for campaign goal-setting, planning, platform selection, and execution. You'll discover best practices based on Turner's own cutting-edge experience; opportunities to integrate well-known services like Facebook, Yelp, and Groupon; and indispensable insights into privacy "mistakes to avoid."
    Note: Online resource; Title from title page (viewed September 7, 2012)
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    Transformers and Motors (2012)
    [Erscheinungsort nicht ermittelbar] : Newnes | Boston, MA : Safari
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    ISBN: 9780750699488
    Language: English
    Pages: 1 online resource (336 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local ; Electronic books
    Abstract: Transformers and Motors is an in-depth technical reference which was originally written for the National Joint Apprenticeship Training Committee to train apprentice and journeymen electricians. This book provides detailed information for equipment installation and covers equipment maintenance and repair. The book also includes troubleshooting and replacement guidelines, and it contains a minimum of theory and math. In this easy-to-understand, practical sourcebook, you'll discover: * Explanations of the fundamental concepts of transformers and motors * Transformer connections and distribution systems * Installation information for transformers and motors * Preventive maintenance, troubleshooting, and repair tips and techniques * Helpful illustrations, glossary, and appendices * End-of-chapter quizzes to test your progress and understanding In-depth source for installation, maintenance, troubleshooting, repairing and replacing transformers and motors Reviewed by the National Joint Apprenticeship and Training Committee for the Electrical Industry Designed to train apprentice and journeyman electricians
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    Trading Master Interview with Kevin Bruce : Investing Principles and Trading Techniques from a Trend Following Master (2011)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    Details
    ISBN: 9780132618090
    Language: English
    Pages: 1 online resource (1 video file, approximately 29 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: In this video, Michael Covel, author of the best selling book, Trend Following, interviews Kevin Bruce a self-taught trader who, while nearly anonymous to the trading world, earned a fortune trading as a trend following trader. Bruce made his money working as a trader in the futures markets for two banks before starting his own company, Strategic Capital Corp. He trades commodities ranging from corn to crude oil, treasury bonds and foreign currencies. He follows a strategy he first developed while a graduate student at the University of Georgia. He found his discipline in sports and playing competitive board games, but handles his risk with an eye to moderation. This item is sold with the understanding that neither the author nor the publisher is engaged in rendering legal, accounting, or other professional services or advice by publishing this item. Each individual situation is unique. Thus, if legal or financial advice or other expert assistance is required in a specific situation, the services of a competent professional should be sought to ensure that the situation has been evaluated carefully and appropriately. The author and the publisher disclaim any liability, loss, or risk resulting directly or indirectly, from the use or application of any of the contents of this item.
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  • 75
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    Programmable Logic Controllers, 4th Edition (2011)
    [Erscheinungsort nicht ermittelbar] : Newnes | Boston, MA : Safari
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    ISBN: 9780750681124
    Language: English
    Pages: 1 online resource (304 pages)
    Edition: 4th edition
    Keywords: Electronic books ; local ; Electronic books
    Abstract: This is the introduction to PLCs for which baffled students, technicians and managers have been waiting. In this straightforward, easy-to-read guide, Bill Bolton has kept the jargon to a minimum, considered all the programming methods in the standard IEC 1131-3 - in particular ladder programming, and presented the subject in a way that is not device specific to ensure maximum applicability to courses in electronics and control systems. Now in its fourth edition, this best-selling text has been expanded with increased coverage of industrial systems and PLCs and more consideration has been given to IEC 1131-3 and all the programming methods in the standard. The new edition brings the book fully up to date with the current developments in PLCs, describing new and important applications such as PLC use in communications (e.g. Ethernet – an extremely popular system), and safety – in particular proprietary emergency stop relays (now appearing in practically every PLC based system). The coverage of commonly used PLCs has been increased, including the ever popular Allen Bradley PLCs, making this book an essential source of information both for professionals wishing to update their knowledge, as well as students who require a straight forward introduction to this area of control engineering. Having read this book, readers will be able to: * Identify the main design characteristics and internal architecture of PLCs * Describe and identify the characteristics of commonly used input and output devices * Explain the processing of inputs and outputs of PLCs * Describe communication links involved with control systems * Develop ladder programs for the logic functions AND, OR, NOT, NAND, NOT and XOR * Develop functional block, instruction list, structured text and sequential function chart programs * Develop programs using internal relays, timers, counters, shift registers, sequencers and data handling * Identify safety issues with PLC systems * Identify methods used for fault diagnosis, testing and debugging programs Fully matched to the requirements of BTEC Higher Nationals, students are able to check their learning and understanding as they work through the text using the Problems section at the end of each chapter. Complete answers are provided in the back of the book. * Thoroughly practical introduction to PLC use and application - not device specific, ensuring relevance to a wide range of courses * New edition expanded with increased coverage of IEC 113...
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    Digital Systems Design with FPGAs and CPLDs (2011)
    [Erscheinungsort nicht ermittelbar] : Newnes | Boston, MA : Safari
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    ISBN: 9780750683975
    Language: English
    Pages: 1 online resource (784 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local ; Electronic books
    Abstract: Digital Systems Design with FPGAs and CPLDs explains how to design and develop digital electronic systems using programmable logic devices (PLDs). Totally practical in nature, the book features numerous (quantify when known) case study designs using a variety of Field Programmable Gate Array (FPGA) and Complex Programmable Logic Devices (CPLD), for a range of applications from control and instrumentation to semiconductor automatic test equipment. Key features include: * Case studies that provide a walk through of the design process, highlighting the trade-offs involved. * Discussion of real world issues such as choice of device, pin-out, power supply, power supply decoupling, signal integrity- for embedding FPGAs within a PCB based design. With this book engineers will be able to: * Use PLD technology to develop digital and mixed signal electronic systems * Develop PLD based designs using both schematic capture and VHDL synthesis techniques * Interface a PLD to digital and mixed-signal systems * Undertake complete design exercises from design concept through to the build and test of PLD based electronic hardware This book will be ideal for electronic and computer engineering students taking a practical or Lab based course on digital systems development using PLDs and for engineers in industry looking for concrete advice on developing a digital system using a FPGA or CPLD as its core. Case studies that provide a walk through of the design process, highlighting the trade-offs involved. Discussion of real world issues such as choice of device, pin-out, power supply, power supply decoupling, signal integrity- for embedding FPGAs within a PCB based design.
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    ZigBee Wireless Networks and Transceivers (2011)
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    ISBN: 9780080558479
    Language: English
    Pages: 1 online resource (360 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local ; Electronic books
    Abstract: ZigBee is a short-range wireless networking standard backed by such industry leaders as Motorola, Texas Instruments, Philips, Samsung, Siemens, Freescale, etc. It supports mesh networking, each node can transmit and receive data, offers high security and robustness, and is being rapidly adopted in industrial, control/monitoring, and medical applications. This book will explain the ZigBee protocol, discuss the design of ZigBee hardware, and describe how to design and implement ZigBee networks. The book has a dedicated website for the latest technical updates, ZigBee networking calculators, and additional materials. Dr. Farahani is a ZigBee system engineer for Freescale semiconductors Inc. The book comes with a dedicated website that contains additional resources and calculators: http://www.learnZigBee.com Provides a comprehensive overview of ZigBee technology and networking, from RF/physical layer considerations to application layer development Discusses ZigBee security features such as encryption Describes how ZigBee can be used in location detection applications Explores techniques for ZigBee co-existence with other wireless technologies such as 802.11 and Bluetooth The book comes with a dedicated website that contains additional resources and calculators: http://www.learnZigBee.com
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    Ubiquitous Computing for Business : Find New Markets, Create Better Businesses, and Reach Customers Around the World 24-7-365 (2011)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    Details
    ISBN: 9780132821889
    Language: English
    Pages: 1 online resource (1 video file, approximately 30 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: Ubiquitous Computing (“UbiComp”) is the next game-changing technology. In Ubiquitous Computing for Business, Video Enhanced Edition , PARC UbiComp pioneer Bo Begole shows you how to successfully incorporate it into your products, services, processes, and strategies. Begole introduces UbiComp’s component technologies, thoroughly illuminates its potential impact, and demonstrates how to achieve real competitive advantage with it. The videos included in this enhanced Safari title illustrate both the power and practicality of UbiComp for businesses and consumers.
    Note: Online resource; Title from title screen (viewed February 28, 2011)
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    Trading Master Interview with Salem Abraham : Investing Principles and Trading Techniques from a Trend Following Master (2011)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    Details
    ISBN: 9780132618076
    Language: English
    Pages: 1 online resource (1 video file, approximately 31 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: In this video, Michael Covel, author of the best selling book, Trend Following, interviews Salem Abraham, a trend following trader, whose company Abraham Trading was ranked in Barrons’s Top 100 Hedge Funds for the second straight year in 2010. Abraham grew up in Canadian, Texas, where his family has been involved in the ranching and commodities business for over 100 years. Over 21 years of trading and research makes Salem one of the most experienced traders in the business. Living in a small railroad town in the Texas panhandle, he makes the case that these days you can trade from ANYWHERE! This item is sold with the understanding that neither the author nor the publisher is engaged in rendering legal, accounting, or other professional services or advice by publishing this item. Each individual situation is unique. Thus, if legal or financial advice or other expert assistance is required in a specific situation, the services of a competent professional should be sought to ensure that the situation has been evaluated carefully and appropriately. The author and the publisher disclaim any liability, loss, or risk resulting directly or indirectly, from the use or application of any of the contents of this item.
    Note: Online resource; Title from title screen (viewed April 14, 2011)
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    PIC Projects for Non-Programmers (2011)
    [Erscheinungsort nicht ermittelbar] : Newnes | Boston, MA : Safari
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    ISBN: 9781856176033
    Language: English
    Pages: 1 online resource (256 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local ; Electronic books
    Abstract: John Iovine has created his next masterwork with PIC Projects for Non-Programmers . Engineers and hobbyists new to the PIC who want to create something today will find a valuable resource in this book. By working through the accessible projects in this book, readers will use a symbolic compiler that allows them to create ‘code’ via flowcharts immediately, getting their projects up and running quickly! The ability to create applications with the PIC from day one makes this a real page turner and a highly satisfying introduction to microcontrollers for both novices and readers who need to build their skills. Gets readers up and running fast with a quick review of basics and then onto ten tried-and-tested projects No languages to learn: Simply drag and drop the icons, plug in the settings and the PIC will respond to the commands Step by step guide to using Flowcode 4
    Note: Online resource; Title from title page (viewed August 24, 2011)
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    Voice Over IPv6 (2011)
    [Erscheinungsort nicht ermittelbar] : Newnes | Boston, MA : Safari
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    ISBN: 9780080481654
    Language: English
    Pages: 1 online resource (384 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local ; Electronic books
    Abstract: IPv6 (Internet Protocol version 6) is the future of Internet telephony. And this book is your guide to that future. IPv6 is the replacement for the currently used IPv4 (Internet Protocol version 4). IPv6 will offer increased IP addresses (full 128-bit addresses, compared to the 32-bit addresses of IPv4), enhanced security, and greater robustness. It will also be fully “backwards compatible with existing IPv4 systems. These capabilities will finally make Internet telephony a viable competitor to conventional switched telephone networks. In this book, Dan Minoli clearly explains IPv6 and how telephone networks can be built on its foundations. This is not just another IPv6 book; instead, it focuses on those aspects of IPv6 relevant to Internet telephony systems and voice networks. Minoli uses a compare/contrast approach, exploring where IPv6 is similar to IPv4 and where it differs, to let you quickly grasp the essence of IPv6 and the similarities (and differences) between current IPv4-based systems and IPv6-based systems. If you will be designing, implementing, or maintaining the next generation of Internet telephony systems, then you need the information in this book! *Explains the essential concepts of IPv6 and how they relate to Internet telephony *Describes how Internet telephony systems using IPv6 are different from, and better than, Internet telephony systems based on the older IPv4 standard *Discusses how to transition existing IPv4 Internet telephony systems and conventional switched systems to IPv6-based systems *Extensive treatment of security issues, including IP layer encryption and authentication methods *Explains connection techniques, including “plug and play approaches, for equipment used in IPv6 systems * The first title describing how the next generation Internet protocol—IPv6—can be used for Internet telephony * Explains IPv6 as it applies to Internet telephony (VoIP) * Shows how IPv6 gives better security, QoS, and signal integrity in Internet telephony
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    Real-Time Digital Signal Processing (2011)
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    ISBN: 9780750678308
    Language: English
    Pages: 1 online resource (320 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local ; Electronic books
    Abstract: Digital Signal Processing has undergone enormous growth in usage/implementation in the last 20 years and many engineering schools are now offering real-time DSP courses in their undergraduate curricula. Our everyday lives involve the use of DSP systems in things such as cell phones and high-speed modems; Texas Instruments has introduced the TMS320C6000 DSP processor family to meet the high performance demands of today’s signal processing applications. This book provides the know-how for the implementation and optimization of computationally intensive signal processing algorithms on the Texas Instruments family of TMS320C6000 DSP processors. It is organized in such a way that it can be used as the textbook for DSP lab courses offered at many engineering schools or as a self-study/reference for those familiar with DSP but not this family of processors. This book provides a restructured, modified, and condensed version of the information in more than twenty TI manuals so that one can learn real-time DSP implementations on the C6000 family in a structured course, within one semester. Each chapter is followed by an appropriate lab exercise to provide the hands-on lab material for implementing appropriate signal processing functions. Each chapter is followed by an appropriate lab exercise Provides the hands-on lab material for implementing appropriate signal processing functions
    Note: Online resource; Title from title page (viewed March 15, 2011)
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    Trading Master Interview with David Harding : Investing Principles and Trading Techniques from a Trend Following Master (2011)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
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    ISBN: 9780132618113
    Language: English
    Pages: 1 online resource (1 video file, approximately 27 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: In this video, Michael Covel, author of the best selling book, Trend Following , interviews David Harding, who is the founder of Winton Capital as well as Managing Director and Head of Research. He is one of the pioneers of trend-following systematic trading in Europe with an established track record. In 1987 Harding co-founded Adam Harding & Lueck (AHL), a quantitative fund manager, which was later acquired by Man Group plc where it remains the company's flagship fund. Harding's Winton executes a systematic trading program in which it can hold long or short positions in over 100 futures markets around the world. The program blends short-term trades with long-term trend following, incorporating both multiple time frames and systems. The company pursues a diversified trading strategy which does not rely on favorable conditions in any particular market or on general appreciation of asset values. Winton Capital Management began trading in October 1997 from a small office in Kensington with three employees and less than US$2 million in assets under management. By January 2009 Winton employed over 180 staff and had over $12 billion in assets under management. This item is sold with the understanding that neither the author nor the publisher is engaged in rendering legal, accounting, or other professional services or advice by publishing this item. Each individual situation is unique. Thus, if legal or financial advice or other expert assistance is required in a specific situation, the services of a competent professional should be sought to ensure that the situation has been evaluated carefully and appropriately. The author and the publisher disclaim any liability, loss, or risk resulting directly or indirectly, from the use or application of any of the contents of this item. Michael W. Covel serves as President of Trend Following (TurtleTrader), a privately owned research firm. In 1996, Covel colaunched TurtleTrader.com. It has attracted millions of visitors. His first book is Trend Following: How Great Traders Make Millions in Up or Down Markets (FT Press, Apr. 04, Nov. 05, Feb. 07, and Feb. 09). This must-have classic has been translated in German, Japanese, Chinese (Traditional and Simplified), Korean, French, Arabic, Turkish, Portuguese, and Russian. His second book, The Complete TurtleTrader: The Legend, the Lessons, the Results (Collins, Oct. 07 and Feb. 09), is the only narrative account of trader Richard Dennis and his student traders...
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    The Definitive Guide to the ARM Cortex-M3 (2011)
    [Erscheinungsort nicht ermittelbar] : Newnes | Boston, MA : Safari
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    ISBN: 9780750685344
    Language: English
    Pages: 1 online resource (384 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local ; Electronic books
    Abstract: This user's guide does far more than simply outline the ARM Cortex-M3 CPU features; it explains step-by-step how to program and implement the processor in real-world designs. It teaches readers how to utilize the complete and thumb instruction sets in order to obtain the best functionality, efficiency, and reuseability. The author, an ARM engineer who helped develop the core, provides many examples and diagrams that aid understanding. Quick reference appendices make locating specific details a snap! Whole chapters are dedicated to: Debugging using the new CoreSight technology Migrating effectively from the ARM7 The Memory Protection Unit Interfaces, Exceptions,Interrupts ...and much more! *The only available guide to programming and using the groundbreaking ARM Cortex-M3 processor *Easy-to-understand examples, diagrams, quick reference appendices, full instruction and Thumb-2 instruction sets are all included *The author, an ARM engineer on the M3 development team, teaches end users how to start from the ground up with the M3, and how to migrate from the ARM7
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    Microeconomics of the Technology Economy, The : Infrastructure, Labor, Shared Service, the Cloud, and Transparency (2011)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
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    ISBN: 9780132617734
    Language: English
    Pages: 1 online resource (1 video file, approximately 59 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: In this video presentation, Howard A. Rubin uncovers the inner workings of the technology economy, demonstrating how to leverage knowledge of your own organization’s technology microeconomics for maximum competitive advantage. Rubin first assesses the state of the global technology economy right now, demonstrating how the best companies have massively leveraged technology to reduce costs and widen margins through the recent economic crisis. Rubin helps decision-makers ask and answer questions such as What are the microeconomics of IT infrastructure? What happens as you scale up or down? What are the implications of cloud computing, shared services at a “mega” scale, and the growth of a massive “technology commons”? What are the microeconomics of IT labor in a global economy? What’s the best way to manage tradeoffs between employees, contractors, and diverse offshoring locations? Why is the smart money in IT investment moving from infrastructure to strategic application development? He offers evidence that recognized technology leaders are consistently outperforming competitors and showing greater resilience; identifies better ways to benchmark against external data; and introduces a multidimensional technology portfolio for growing and protecting revenue, reducing and avoiding cost, and managing risk. Finally, he reviews what it all means--for IT leadership, the IT workforce, and the leaders of the business. Dr. Howard A. Rubin is a Professor Emeritus of Computer Science at Hunter College of the City University of New York, an MIT CISR Research Affiliate, a Gartner Senior Advisor, and a former Nolan Norton Research Fellow. He is the founder and CEO of Rubin Worldwide. Dr. Rubin is a pioneer in the area of technology economics and has built the world's largest database in the field consisting of business, national, and technology data. He is personally retained by many of the world's largest enterprises as a strategic advisor to provide them with continuous competitive calibration via benchmarking and to advise them on business-technology strategy and trends. His current portfolio of client companies in total generates more than $1.5T in revenue to the global economy annually and accounts for almost $100B in yearly information technology (IT) spending. Dr. Rubin has also worked directly with heads of state or their key ministers around the world in the development of national competitive technology strategies--Canada, India, the Philippines, So...
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    J & P Transformer Book, 13th Edition (2011)
    [Erscheinungsort nicht ermittelbar] : Newnes | Boston, MA : Safari
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    ISBN: 9780750681643
    Language: English
    Pages: 1 online resource (992 pages)
    Edition: 13th edition
    Keywords: Electronic books ; local ; Electronic books
    Abstract: Maintaining appropriate power systems and equipment expertise is necessary for a utility to support the reliability, availability, and quality of service goals demanded by energy consumers now and into the future. However, transformer talent is at a premium today, and all aspects of the power industry are suffering a diminishing of the supply of knowledgeable and experienced engineers. Now in print for over 80 years since initial publication in 1925 by Johnson & Phillips Ltd, the J & P Transformer Book continues to withstand the test of time as a key body of reference material for students, teachers, and all whose careers are involved in the engineering processes associated with power delivery, and particularly with transformer design, manufacture, testing, procurement, application, operation, maintenance, condition assessment and life extension. Current experience and knowledge have been brought into this thirteenth edition with discussions on moisture equilibrium in the insulation system, vegetable based natural ester insulating fluids, industry concerns with corrosive sulphur in oil, geomagnetic induced current (GIC) impacts, transportation issues, new emphasis on measurement of load related noise, and enhanced treatment of dielectric testing (including Frequency Response Analysis), Dissolved Gas analysis (DGA) techniques and tools, vacuum LTCs, shunt and series reactors, and HVDC converter transformers. These changes in the thirteenth edition together with updates of IEC reference Standards documentation and inclusion for the first time of IEEE reference Standards, provide recognition that the transformer industry and market is truly global in scale. -- From the foreword by Donald J. Fallon Martin Heathcote is a consultant specializing in power transformers, primarily working for utilities. In this context he has established working relationships with transformer manufacturers on several continents. His background with Ferranti and the UK’s Central Electricity Generating Board (CEGB) included transformer design and the management and maintenance of transformer-based systems. * The definitive reference for all involved in designing, installing, monitoring and maintaining high-voltage systems using power transformers (electricity generation and distribution sector; large-scale industrial applications) * The classic reference work on power transformers and their applications: first published in 1925, now brought fully up to date in this thirt...
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    VHDL 101 (2011)
    [Erscheinungsort nicht ermittelbar] : Newnes | Boston, MA : Safari
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    ISBN: 9781856177047
    Language: English
    Pages: 1 online resource (200 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local ; Electronic books
    Abstract: VHDL 101 is written for Electrical Engineers and others wishing to break into FPGA design and assumes a basic knowledge of digital design and some experience with engineering ‘process’. Bill Kafig, industry expert, swiftly brings the reader up to speed on techniques and functions commonly used in VHDL (VHSIC Hardware Description Language) as well as commands and data types. Extensive simple, complete designs accompany the content for maximum comprehension. The book concludes with a section on design re-use, which is of utmost importance to today's engineer who needs to meet a deadline and lower costs per unit. *Gets you up to speed with VHDL fast, reducing time to market and driving down costs *Covers the basics including language concepts and includes complete design examples for ease of learning * Covers widely accepted industry nomenclature * Learn from "best design practices" Gets you up to speed with VHDL fast, reducing time to market and driving down costs Covers the basics including language concepts and includes complete design examples for ease of learning Covers widely accepted industry nomenclature Learn from "best design practices"
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    Programming 32-bit Microcontrollers in C (2011)
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    ISBN: 9780750687096
    Language: English
    Pages: 1 online resource (552 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local ; Electronic books
    Abstract: *Just months after the introduction of the new generation of 32-bit PIC microcontrollers, a Microchip insider and acclaimed author takes you by hand at the exploration of the PIC32 *Includes handy checklists to help readers perform the most common programming and debugging tasks The new 32-bit microcontrollers bring the promise of more speed and more performance while offering an unprecedented level of compatibility with existing 8 and 16-bit PIC microcontrollers. In sixteen engaging chapters, using a parallel track to his previous title dedicated to 16-bit programming, the author puts all these claims to test while offering a gradual introduction to the development and debugging of embedded control applications in C. Author Lucio Di Jasio, a PIC and embedded control expert, offers unique insight into the new 32-bit architecture while developing a number of projects of growing complexity. Experienced PIC users and newcomers to the field alike will benefit from the text’s many thorough examples which demonstrate how to nimbly side-step common obstacles, solve real-world design problems efficiently and optimize code using the new PIC32 features and peripheral set. You will learn about: *basic timing and I/O operation *debugging methods with the MPLAB SIM *simulator and ICD tools *multitasking using the PIC32 interrupts *all the new hardware peripherals *how to control LCD displays *experimenting with the Explorer16 board and *the PIC32 Starter Kit *accessing mass-storage media *generating audio and video signals *and more! TABLE OF CONTENTS Day 1 And the adventure begins Day 2 Walking in circles Day 3 Message in a Bottle Day 4 NUMB3RS Day 5 Interrupts Day 6 Memory Part 2 Experimenting Day 7 Running Day 8 Communication Day 9 Links Day 10 Glass = Bliss Day 11 It’s an analog world Part 3 Expansion Day 12 Capturing User Inputs Day 13 UTube Day 14 Mass Storage Day 15 File I/O Day 16 Musica Maestro! 32-bit microcontrollers are becoming the technology of choice for high performance embedded control applications including portable media players, cell phones, and GPS receivers. Learn to use the C programming language for advanced embedded control designs and/or learn to migrate your applications from previous 8 and 16-bit architectures.
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    Macroeconomics of the Global Technology Economy, The : Mastering Your Technology Economy for Competitive Advantage (2011)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    Details
    ISBN: 9780132617727
    Language: English
    Pages: 1 online resource (1 video file, approximately 1 hr., 11 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: The worldwide “technology economy” has grown massive: Annual expenditures on technology now exceed the GDPs of 182 countries, and they’re continuing to accelerate at breakneck speed. Surprisingly, the dynamics of the global technology economy have received little attention. In this video presentation, Dr. Howard A. Rubin illuminates those dynamics and demonstrates how understanding them can give nations, companies, and industries a powerful first-mover competitive advantage. Rubin focuses on how to get control of your company’s technology economy, first outlining the core macroeconomic metrics of the global technology economy, including annual expenditures, balances of trade, and the radically different rates of growth across nations. Next, he discusses new ways to measure the technology economy--including “forensic” techniques for detecting emerging shifts, new opportunities, and areas of underperformance. Finally, he shows how to use this data to take charge of your own organization’s technology economics. You’ll learn how to ask and answer questions such as Is IT sized to your business? Are your IT commodity costs competitive? Are you moving forward fast enough? Are you getting appropriate ROI from technology? Can you find better ways to leverage the knowledge and capabilities of your IT supply chain? Are you uncovering the right opportunities to innovate through technology? How can IT strategically engage the business to help transform the organization? With Rubin’s help, you can begin to aggressively manage your technology economy-- instead of letting it manage you . Dr. Howard A. Rubin is a Professor Emeritus of Computer Science at Hunter College of the City University of New York, an MIT CISR Research Affiliate, a Gartner Senior Advisor, and a former Nolan Norton Research Fellow. He is the founder and CEO of Rubin Worldwide. Dr. Rubin is a pioneer in the area of technology economics and has built the world's largest database in the field consisting of business, national, and technology data. He is personally retained by many of the world's largest enterprises as a strategic advisor to provide them with continuous competitive calibration via benchmarking and to advise them on business-technology strategy and trends. His current portfolio of client companies in total generates more than $1.5T in revenue to the global economy annually and accounts for almost $100B in yearly information technology (IT) spending. Dr. Rubin has also worked di...
    Note: Online resource; Title from title screen (viewed June 20, 2011)
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    Fortune at the Bottom of the Pyramid, Video Case Studies, The (2010)
    [Erscheinungsort nicht ermittelbar] : PH Professional Business | Boston, MA : Safari
    Details
    ISBN: 9780132317719
    Language: English
    Pages: 1 online resource (1 video file, approximately 56 min.)
    Edition: 1st edition
    Keywords: Electronic videos ; local
    Abstract: Video Case Studies: Produced by C.K. Prahalad's students, these videos illustrate the case studies presented in the book. The Market Exists at the Bottom of the Pyramid Casas Bahia Produced by Andrew Wilson and Sami Foguel In fifty years, Casas Bahia has grown from one man selling blankets and bed linens door-to-door to the largest retail chain in Brazil, offering electronics, appliances, and furniture. With its emphasis on serving the poor customer, its low prices, and credit determined by payment history rather than formal income (70 percent of Casas Bahia customers have no formal or consistent income), Casas Bahia grosses over US$1 billion, and has invoked deep loyalty in its customers. CEMEX Produced by Ajit Sharma, Sharmilee Mohan, and Sidharth Singh The third largest cement manufacturer in the world, Cemex decided it needed to move from selling materials to selling solutions. With low fixed prices, materials on credit, pre-costed housing designs, and even supervised construction services for Mexicans working abroad, Cemex makes housing affordable and possible for the poor in Mexico. Known Problems, Known Solutions Salt–Hindustan Lever Limited Produced by Anuja Rajendra and Tej Shah In India, Iodine Deficiency Disorder hinders the growth and intellectual development of 70 million people, with twenty percent of the population at risk. Yet up to fifty percent of the iodine in iodized salt can be lost during storage, transportation, and Indian cooking. Using world-class technology, Hindustan Lever Ltd. has developed a more stable iodine for salt that is effective in preventing IDD and affordable; using village-based entrepreneurs to sell products in remote areas, HLL is ensuring its availability, as well as providing jobs, income, and self-respect for the poor. Soap–Hindustan Lever Limited Produced by Mindy Murch and Kate Reeder Around the world, 2.2 million people die from diarrheal disease every year. Children are especially at risk–one child dies every 30 seconds. India alone contributes thirty percent of the world's diarrheal deaths. By teaching and demonstrating the benefits of handwashing through both UN and branded programs that reach into the villages, Hindustan Lever Ltd. is reducing infectious disease and improving soap sales. Aravind Eye Hospital Produced with the permission of Aravind Eye Hospital From an eleven-bed clinic, Aravind Eye Hospital has grown to the largest eye care facility in the world. Their innovations in operati...
    Note: Online resource; Title from title screen (viewed May 27, 2010)
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    Demystifying Embedded Systems Middleware (2010)
    [Erscheinungsort nicht ermittelbar] : Newnes | Boston, MA : Safari
    Details
    ISBN: 9780750684552
    Language: English
    Pages: 1 online resource (408 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local ; Electronic books
    Abstract: This practical technical guide to embedded middleware implementation offers a coherent framework that guides readers through all the key concepts necessary to gain an understanding of this broad topic. Big picture theoretical discussion is integrated with down-to-earth advice on successful real-world use via step-by-step examples of each type of middleware implementation. Technically detailed case studies bring it all together, by providing insight into typical engineering situations readers are likely to encounter. Expert author Tammy Noergaard keeps explanations as simple and readable as possible, eschewing jargon and carefully defining acronyms. The start of each chapter includes a "setting the stage" section, so readers can take a step back and understand the context and applications of the information being provided. Core middleware, such as networking protocols, file systems, virtual machines, and databases; more complex middleware that builds upon generic pieces, such as MOM, ORB, and RPC; and integrated middleware software packages, such as embedded JVMs, .NET, and CORBA packages are all demystified. Embedded middleware theory and practice that will get your knowledge and skills up to speed Covers standards, networking, file systems, virtual machines, and more Get hands-on programming experience by starting with the downloadable open source code examples from book website
    Note: Online resource; Title from title page (viewed November 4, 2010)
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  • 92
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    Hardware/Firmware Interface Design (2009)
    [Erscheinungsort nicht ermittelbar] : Newnes | Boston, MA : Safari
    Details
    ISBN: 9781856176057
    Language: English
    Pages: 1 online resource (376 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local ; Electronic books
    Abstract: Why care about hardware/firmware interaction? These interfaces are critical, a solid hardware design married with adaptive firmware can access all the capabilities of an application and overcome limitations caused by poor communication. For the first time, a book has come along that will help hardware engineers and firmware engineers work together to mitigate or eliminate problems that occur when hardware and firmware are not optimally compatible. Solving these issues will save time and money, getting products to market sooner to create more revenue. The principles and best practices presented in this book will prove to be a valuable resource for both hardware and firmware engineers. Topics include register layout, interrupts, timing and performance, aborts, and errors. Real world cases studies will help to solidify the principles and best practices with an aim towards cleaner designs, shorter schedules, and better implementation! Reduce product development delays with the best practices in this book Concepts apply to ASICs, ASSPs, SoCs, and FPGAs Real-world examples and case studies highlight the good and bad of design processes
    Note: Online resource; Title from title page (viewed October 31, 2009)
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  • 93
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    Electrical Engineering 101, 2nd Edition (2009)
    [Erscheinungsort nicht ermittelbar] : Newnes | Boston, MA : Safari
    Details
    Language: English
    Pages: 1 online resource (320 pages)
    Edition: 2nd edition
    Keywords: Electronic books ; local
    Abstract: Written by an expert electronics engineer who enjoys teaching the practical side of engineering, this book covers all the subjects that a beginning EE needs to know: intuitive circuit and signal analysis, physical equivalents of electrical components, proper use of an oscilloscope, troubleshooting both digital and analog circuits, and much more! Even engineers with years in the industry can benefit from the compendium of practical information provided within.
    Note: Online resource; Title from title page (viewed March 9, 2009)
    URL: https://learning.oreilly.com/library/view/-/9780080949499/?ar
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  • 94
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    Robert Lacoste's The Darker Side (2009)
    [Erscheinungsort nicht ermittelbar] : Newnes | Boston, MA : Safari
    Details
    ISBN: 9781856177627
    Language: English
    Pages: 1 online resource (368 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local ; Electronic books
    Abstract: Robert Lacoste's The Darker Side column has quickly become a must read among Circuit Cellar devotees. His column provides readers with succinct theoretical concepts and practical applications on topics as far reaching as digital modulation to antenna basics. Difficult concepts are demystified as Robert shines a light on complex topics within electronic design. This book collects sixteen Darker Side articles that have been enriched with new, exclusive content from the author. An intro into The Darker Side will give examples of material that can enhance and optimize the way you design. A Scilab tutorial along with Scilab software and all project material will be included with this package so that all projects can be tackled hands-on. It's time to stop being afraid of the dark, let this book easily guide you through the time-draining, problematic elements of your application design. Tips and tricks to enhance design performance Practical advice on topics from digital signal design to electromagnetic interference
    Note: Online resource; Title from title page (viewed November 27, 2009)
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  • 95
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    RF Front-End : World Class Designs (2009)
    [Erscheinungsort nicht ermittelbar] : Newnes | Boston, MA : Safari
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    ISBN: 9780080950815
    Language: English
    Pages: 1 online resource (496 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local ; Electronic books
    Abstract: All the design and development inspiration and direction a harware engineer needs in one blockbuster book! Janine Love site editor for RF Design Line,columnist, and author has selected the very best RF design material from the Newnes portfolio and has compiled it into this volume. The result is a book covering the gamut of RF front end design from antenna and filter design fundamentals to optimized layout techniques with a strong pragmatic emphasis. In addition to specific design techniques and practices, this book also discusses various approaches to solving RF front end design problems and how to successfully apply theory to actual design tasks. The material has been selected for its timelessness as well as for its relevance to contemporary RF front end design issues. Contents: Chapter 1 Radio waves and propagation Chapter 2 RF Front End Design Chapter 3 Radio Transmission Fundamentals Chapter 4 Advanced Architectures Chapter 5 RF Power Amplifiers Chapter 6 RF Amplifiers CHAPTER 7 Basics of PA Design Chapter 8 Power Amplifiers Chapter 9 RF/IF Circuits Chapter 10 Filters Chapter 11 Transmission Lines and PCBs as Filters Chapter 12 Tuning and Matching Chapter 13 Impedance Matching Chapter 14 RF Power Linearization Techniques *Hand-picked content selected by Janine Love, RF DesignLine site editor and author *Proven best design practices for antennas, filters, and layout *Case histories and design examples get you off and running on your current project
    Note: Online resource; Title from title page (viewed March 13, 2009)
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    Portable Electronics : World Class Designs (2009)
    [Erscheinungsort nicht ermittelbar] : Newnes | Boston, MA : Safari
    Details
    ISBN: 9780080950839
    Language: English
    Pages: 1 online resource (576 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local ; Electronic books
    Abstract: All the design and development inspiration and direction an electronics engineer needs in one blockbuster book! John Donovan, Editor-in Chief, Portable Design has selected the very best electronic design material from the Newnes portfolio and has compiled it into this volume. The result is a book covering the gamut of electronic design from design fundamentals to low-power approaches with a strong pragmatic emphasis. In addition to specific design techniques and practices, this book also discusses various approaches to solving electronic design problems and how to successfully apply theory to actual design tasks. The material has been selected for its timelessness as well as for its relevance to contemporary electronic design issues. Contents: Chapter 1 System Resource Partitioning and Code Optimization Chapter 2 Low Power Design Techniques, Design Methodology, and Tools Chapter 3 System-Level Approach to Energy Conservation Chapter 4 Radio Communication Basics Chapter 5 Applications and Technologies Chapter 6 RF Design Tools Chapter 7 On Memory Systems and Their Design Chapter 8 Storage in Mobile Consumer Electronics Devices Chapter 9 Analog Low-Pass Filters Chapter 10 Class A Amplifiers Chapter 11 MPEG-4 and H.264 Chapter 12 Liquid Crystal Displays *Hand-picked content selected by John Donovan, Editor-in Chief, Portable Design *Proven best design practices for low-power, storage, and streamlined development *Case histories and design examples get you off and running on your current project
    Note: Online resource; Title from title page (viewed March 12, 2009)
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    Complete PCB Design Using OrCAD Capture and PCB Editor (2009)
    [Erscheinungsort nicht ermittelbar] : Newnes | Boston, MA : Safari
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    ISBN: 9780750689717
    Language: English
    Pages: 1 online resource (488 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local ; Electronic books
    Abstract: This book provides instruction on how to use the OrCAD design suite to design and manufacture printed circuit boards. The primary goal is to show the reader how to design a PCB using OrCAD Capture and OrCAD Editor. Capture is used to build the schematic diagram of the circuit, and Editor is used to design the circuit board so that it can be manufactured. The book is written for both students and practicing engineers who need in-depth instruction on how to use the software, and who need background knowledge of the PCB design process. Beginning to end coverage of the printed circuit board design process. Information is presented in the exact order a circuit and PCB are designed Over 400 full color illustrations, including extensive use of screen shots from the software, allow readers to learn features of the product in the most realistic manner possible Straightforward, realistic examples present the how and why the designs work, providing a comprehensive toolset for understanding the OrCAD software Introduces and follows IEEE, IPC, and JEDEC industry standards for PCB design. Unique chapter on Design for Manufacture covers padstack and footprint design, and component placement, for the design of manufacturable PCB's FREE CD containing the OrCAD demo version and design files
    Note: Online resource; Title from title page (viewed May 28, 2009)
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    Digital Signal Processing : Instant Access (2008)
    [Erscheinungsort nicht ermittelbar] : Newnes | Boston, MA : Safari
    Details
    ISBN: 9780080560137
    Language: English
    Pages: 1 online resource (168 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local ; Electronic books
    Abstract: Digital signal processing is commonplace in most electronics including MP3 players, HDTVs, and phones, just to name a few of the applications. The engineers creating these devices are in need of essential information at a moment's notice. The Instant Access Series provides all the critical content that a signal or communications engineer needs in his or her daily work. This book provides an introduction to DSPs as well as succinct overviews of linear systems, digital filters, and digital compression. This book is filled with images, figures, tables, and easy to find tips and tricks for the engineer that needs material fast to complete projects to deadline. Tips and tricks feature that will help engineers get info fast and move on to the next issue Easily searchable content complete with tabs, chapter table of contents, bulleted lists, and boxed features Just the essentials, no need to page through material not needed for the current project
    Note: Online resource; Title from title page (viewed November 25, 2008)
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    Power Systems Modelling and Fault Analysis (2007)
    [Erscheinungsort nicht ermittelbar] : Newnes | Boston, MA : Safari
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    ISBN: 9780750680745
    Language: English
    Pages: 1 online resource (656 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local ; Electronic books
    Abstract: This book provides a comprehensive practical treatment of the modelling of electrical power systems, and the theory and practice of fault analysis of power systems covering detailed and advanced theories as well as modern industry practices. The continuity and quality of electricity delivered safely and economically by today’s and future’s electrical power networks are important for both developed and developing economies. The correct modelling of power system equipment and correct fault analysis of electrical networks are pre-requisite to ensuring safety and they play a critical role in the identification of economic network investments. Environmental and economic factors require engineers to maximise the use of existing assets which in turn require accurate modelling and analysis techniques. The technology described in this book will always be required for the safe and economic design and operation of electrical power systems. The book describes relevant advances in industry such as in the areas of international standards developments, emerging new generation technologies such as wind turbine generators, fault current limiters, multi-phase fault analysis, measurement of equipment parameters, probabilistic short-circuit analysis and electrical interference. *A fully up-to-date guide to the analysis and practical troubleshooting of short-circuit faults in electricity utilities and industrial power systems *Covers generators, transformers, substations, overhead power lines and industrial systems with a focus on best-practice techniques, safety issues, power system planning and economics *North American and British / European standards covered
    Note: Online resource; Title from title page (viewed November 30, 2007)
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  • 100
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    DSP Software Development Techniques for Embedded and Real-Time Systems (2006)
    [Erscheinungsort nicht ermittelbar] : Newnes | Boston, MA : Safari
    Details
    ISBN: 9780750677592
    Language: English
    Pages: 1 online resource (608 pages)
    Edition: 1st edition
    Keywords: Electronic books ; local ; Electronic books
    Abstract: Today's embedded and real-time systems contain a mix of processor types: off-the-shelf microcontrollers, digital signal processors (DSPs), and custom processors. The decreasing cost of DSPs has made these sophisticated chips very attractive for a number of embedded and real-time applications, including automotive, telecommunications, medical imaging, and many others—including even some games and home appliances. However, developing embedded and real-time DSP applications is a complex task influenced by many parameters and issues. DSP Software Development Techniques for Embedded and Real-Time Systems is an introduction to DSP software development for embedded and real-time developers giving details on how to use digital signal processors efficiently in embedded and real-time systems. The book covers software and firmware design principles, from processor architectures and basic theory to the selection of appropriate languages and basic algorithms. The reader will find practical guidelines, diagrammed techniques, tool descriptions, and code templates for developing and optimizing DSP software and firmware. The book also covers integrating and testing DSP systems as well as managing the DSP development effort. Digital signal processors (DSPs) are the future of microchips! Includes practical guidelines, diagrammed techniques, tool descriptions, and code templates to aid in the development and optimization of DSP software and firmware
    Note: Online resource; Title from title page (viewed January 9, 2006)
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