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  • MPI Ethno. Forsch.  (2)
  • 2020-2024
  • 2010-2014  (2)
  • 1960-1964
  • 1940-1944
  • 2011  (2)
  • Abbate, Andrew  (1)
  • Cesari, Rick  (1)
  • Hoboken, N.J. : Wiley  (1)
  • Indianapolis, Ind. : Sams  (1)
  • Indianapolis, IN : Wiley
  • Electronic books ; lcgft  (2)
  • Kultur
  • Zeitung
Datasource
  • MPI Ethno. Forsch.  (2)
Material
Language
Years
  • 2020-2024
  • 2010-2014  (2)
  • 1960-1964
  • 1940-1944
Year
  • 2011  (2)
Publisher
  • Hoboken, N.J. : Wiley  (1)
  • Indianapolis, Ind. : Sams  (1)
  • Indianapolis, IN : Wiley
  • 1
    Language: English
    Pages: 1 online resource (xiv, 224 p.)
    Parallel Title: Erscheint auch als
    DDC: 658.8/72
    Keywords: Direct marketing ; Customer relations ; Electronic books ; lcgft ; Electronic books ; local
    Abstract: Learn the secrets of direct response marketing with the man who created the George Foreman Grill campaign In today's highly competitive, global marketplace, businesses have to do more than just advertise their products. By taking advantage of the accountable advertising model that direct response has to offer, you can improve your bottom line, build brands, and develop lasting relationships with legions of satisfied customers. In Buy Now! , Rick Cesari reveals twenty-five years' worth of insights and methods, enabling you to make the most of direct response marketing in your business toolkit. Whether you're a business owner, executive, inventor, or marketer, Buy Now! gives you the secrets behind the successful campaigns that catapulted products into millions of homes. Find out how to use direct response to create a "self-funding "marketing campaign Learn the techniques to building offers that will get people to respond to your products Use "high touch" direct response marketing to build brand equity and drive sales at retail Find out why large companies like Johnson & Johnson and Valvoline are using these concepts for their consumer brands Cesari has put more companies on the Inc . 500 list of fastest growing companies than anyone else Buy Now! to launch your products and campaigns to new heights-and connect with customers as never before-with Cesari's market-leading insights.
    Note: Includes index. - Description based on print version record
    Library Location Call Number Volume/Issue/Year Availability
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  • 2
    ISBN: 0132682192 , 9780132682190
    Language: English
    Pages: 1 online resource (xii, 798 p.) , ill.
    Parallel Title: Erscheint auch als
    Keywords: Microsoft Lync server ; Client/server computing ; Real-time data processing ; Electronic books ; lcgft ; Electronic books ; local
    Abstract: Microsoft Lync Server has become the Unified Communications platform of choice for thousands of businesses seeking to drive more value from all forms of communication. This is a comprehensive, independent, and practical guide to Lync Server 2010, the brand-new version of this increasingly popular technology. Drawing on their extensive experience, Alex Lewis, Andrew Abbate, adn Tom Pacyk cover all facets of planning, deploying, configuring, and managing Lync Server 2010 in enterprise environments. They present a detailed overview of the system and its components, offer step-by-step configuration instructions, and share dozens of best practices drawn from actual deployments. Technical professionals will find detailed chapters on each form of communication the server can manage, including IP voice, instant messaging, audio/video conferencing, web conferencing, and much more. Along the way, the authors present powerful insights into planning infrastructure; monitoring day-to-day operation; troubleshooting; federation; remote access; backup/restore, Microsoft Exchange and SharePoint Server integration; and many other essential topics. The most complete, independent guide to Microsoft Lync Server - now the #2 most-requested Microsoft training topic behind Exchange! Combines theory, hands-on, step-by-step configuration instructions, and best practices from real enterprise environments Includes coverage of Microsoft Exchagne and SharePoint Servers available in no other book
    Note: Includes index. - Description based on print version record
    Library Location Call Number Volume/Issue/Year Availability
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