ISBN:
9781506366197
Language:
English
Pages:
1 Online-Ressource (xix, 346 Seiten)
,
Illustrationen
Edition:
Sixth edition
Parallel Title:
Erscheint auch als Berger, Arthur Asa, 1933 - Media analysis techniques
DDC:
302.23
Keywords:
Electronic books
Abstract:
In the Sixth Edition of Media Analysis Techniques, author Arthur Asa Berger once again provides students with a clearly written, user-friendly, hands-on guide to media criticism. The book empowers students to make their own analyses of the media rather than just accept how others interpret the media.
Abstract:
COVER -- TITLE PAGE -- COPYRIGHT PAGE -- BRIEF CONTENTS -- DETAILED CONTENTS -- PREFACE -- ACKNOWLEDGMENTS -- PART I: TECHNIQUES OF INTERPRETATION -- CHAPTER 1 - SEMIOTIC ANALYSIS -- CHAPTER 2 - MARXIST ANALYSIS -- CHAPTER 3 - PSYCHOANALYTIC CRITICISM -- CHAPTER 4 - SOCIOLOGICAL ANALYSIS -- CHAPTER 5 - DISCOURSE ANALYSIS -- PART II: APPLICATIONS -- CHAPTER 6 - MURDERERS ON THE ORIENT EXPRESS -- CHAPTER 7 - SEVEN POINTS ON THE GAME OF FOOTBALL (AND SOME INTERESTING STATISTICS) -- CHAPTER 8 - THE MAIDEN WITH THE SNAKE: INTERPRETATIONS OF A PRINT ADVERTISEMENT -- CHAPTER 9 - ALL-NEWS RADIO AND THE AMERICAN BOURGEOISIE -- CHAPTER 10 - VIDEO GAMES: A NEW ART FORM -- CHAPTER 11 - CELL PHONES, SOCIAL MEDIA, AND THE PROBLEM OF IDENTITY -- EPILOGUE -- APPENDIX: SIMULATIONS, ACTIVITIES, GAMES, AND EXERCISES -- GLOSSARY -- REFERENCES -- AUTHOR INDEX -- SUBJECT INDEX -- ABOUT THE AUTHOR -- BACK COVER.
Note:
Description based on publisher supplied metadata and other sources
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