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  • HeBIS  (2)
  • Frobenius-Institut
  • Online Resource  (2)
  • Burlington : Elsevier Science  (1)
  • Hoboken : Wiley  (1)
  • Online-Publikation  (2)
  • Computer Science  (2)
  • 1
    ISBN: 9780124157811 , 9780124157927 (Sekundärausgabe)
    Language: English
    Pages: 320 p.
    Edition: 2nd ed.
    Edition: Online-Ausg. Online-Ressource ISBN 9780124157927
    Edition: [Online-Ausg.]
    Series Statement: Interactive Technologies
    DDC: 005.4/37
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    Keywords: Mensch-Maschine-Kommunikation ; Benutzerfreundlichkeit ; Benutzerrückmeldung ; Online-Publikation
    Abstract: Measuring the User Experience was the first book that focused on how to quantify the user experience. Now in the second edition, the authors include new material on how recent technologies have made it easier and more effective to collect a broader range of data about the user experience. As more UX and web professionals need to justify their design decisions with solid, reliable data, Measuring the User Experience provides the quantitative analysis training that these professionals need. The second edition presents new metrics such as emotional engagement, personas, k...
    Note: Description based upon print version of record , Online-Ausg.:
    Library Location Call Number Volume/Issue/Year Availability
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  • 2
    ISBN: 9781118379738 , 9781118595022 (Sekundärausgabe)
    Language: English
    Pages: 362 p.
    Edition: Online-Ausg. Online-Ressource ISBN 9781118595022
    Edition: [Online-Ausg.]
    DDC: 302.23
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    Keywords: Online-Publikation ; Online-Publikation
    Abstract: Provides the knowledge and tools needed for the future of survey research The survey research discipline faces unprecedented challenges, such as falling response rates, inadequate sampling frames, and antiquated approaches and tools. Addressing this changing landscape, Social Media, Sociality, and Survey Research introduces readers to a multitude of new techniques in data collection in one of the fastest developing areas of survey research. The book is organized around the central idea of a ""sociality hierarchy"" in social media interactions, comprised of three levels: broadcast, conversat...
    Note: Description based upon print version of record , Online-Ausg.:
    Library Location Call Number Volume/Issue/Year Availability
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