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  • BSZ  (5)
  • Frobenius-Institut
  • Online Resource  (5)
  • E-Resource
  • 1995-1999  (5)
  • Berger, Arthur Asa  (5)
Datasource
Material
Language
Years
Year
Subjects(RVK)
  • 1
    Online Resource
    Online Resource
    Thousand Oaks : Sage Publications
    ISBN: 9781452251264 , 1452251266
    Language: English
    Pages: Online Ressource (viii, 175 p.) , ill.
    Edition: 2nd ed.
    Edition: Online-Ausg.
    Parallel Title: Erscheint auch als Berger, Arthur Asa, 1933- Media research techniques
    DDC: 302.23072
    Keywords: Mass media Research ; Methodology ; Mass media Research ; Methodology ; SOCIAL SCIENCE ; Media Studies ; Mass media ; Research ; Methodology ; Communicatiewetenschap ; Onderzoeksmethoden ; Textbooks ; Electronic books ; Electronic books
    Abstract: With new chapters on experimentation, historical research comparative research and participant observation, this second edition of Media Research Techniques will enable beginners to plan and implement research in communications studies
    Note: Includes bibliographical references (p. 167-168) and indexes. - Description based on print version record
    Library Location Call Number Volume/Issue/Year Availability
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  • 2
    Online Resource
    Online Resource
    Thousand Oaks, Calif : SAGE
    ISBN: 9781483345420 , 9781483345420 , 9780803973572
    Language: English
    Pages: Online Ressource (x, 206 p.) , ill.
    Edition: Online-Ausg.
    Parallel Title: Druckausg.
    DDC: 302.23
    Keywords: Communication ; Mass media ; Communication ; Mass media
    Abstract: This book takes the student step-by-step through the key theories in each area of mass communication including text, audience, media and production. An ideal text for undergraduate courses
    Note: Includes bibliographical references and index. - Description based on print version record , This book takes the student step-by-step through the key theories in each area of mass communication including text, audience, media and production. An ideal text for undergraduate courses
    Library Location Call Number Volume/Issue/Year Availability
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  • 3
    Online Resource
    Online Resource
    Thousand Oaks : SAGE Publications
    ISBN: 9780803973572
    Language: English
    Pages: Online-Ressource (225 p)
    Parallel Title: Print version Essentials of Mass Communication Theory
    DDC: 362
    Keywords: Mass media ; Philosophy ; Mass media ; United States ; Electronic books ; Electronic books
    Abstract: This comprehensive resource on mass communication theory is structured around the key conceptual areas of text, audience, media, production and society. Using illustrations from popular genres - particularly film and television - Arthur Asa Berger combines his broad knowledge of the mass communications field with his unique ability to translate difficult theories and models into comprehensible terms and accessible language. He concludes with suggestions for further work and discussion plus an up-to-date bibliography, making this an excellent introduction for students of communication
    Description / Table of Contents: Cover; Contents; Acknowledgments; Chapter 1 - Making Sense of Mass Communication; Chapter 2 - The Artwork (or Text); Chapter 3 - Media; Chapter 4 - The Audience; Chapter 5 - America/Society; Chapter 6 - The Artist; Appendix Combinations: Questions for Discussion and Research; Glossary; Suggested Further Reading; References; Name Index; Subject Index; About the Author
    Note: Description based upon print version of record
    URL: Volltext  (lizenzpflichtig)
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  • 4
    Online Resource
    Online Resource
    Thousand Oaks, Calif : Sage Publications
    ISBN: 9781452221069 , 1452221065
    Language: English
    Pages: Online Ressource (xii, 194 p. :) , ill.
    Edition: Online-Ausg.
    Series Statement: Foundations of popular culture vol. 4
    Parallel Title: Erscheint auch als Berger, Arthur Asa, 1933- Cultural criticism
    DDC: 306.4
    Keywords: Semiotics Social aspects ; Sociology Methodology ; Culture ; Criticism ; Communism and culture ; Psychoanalysis and culture ; Semiotics Social aspects ; Sociology Methodology ; Communism and culture ; POLITICAL SCIENCE ; Public Policy ; Cultural Policy ; SOCIAL SCIENCE ; Anthropology ; Cultural ; SOCIAL SCIENCE ; Popular Culture ; Communism and culture ; Criticism ; Culture ; Psychoanalysis and culture ; Semiotics ; Social aspects ; Sociology ; Methodology ; Psychoanalyse ; Marxismus ; Kulturtheorie ; Kultursoziologie ; Cultuurkritiek ; Semiotiek ; Communisme ; Psychoanalyse ; Cultuursociologie ; Populaire cultuur ; Psychoanalyse ; Marxismus ; Kulturtheorie ; Kultursoziologie ; Electronic books ; Electronic books
    Abstract: Covering the key theorists, concepts and subject areas, from literary, sociological and psychoanalytical theories of semiotics and Marxism, Berger brings cultural criticism to life by making these theories relevant to students' lives. Illustrating his explanations with excerpts from classic works, he gives readers a sense of the style of important thinkers and helps place them in context
    Note: Includes bibliographical references (p. 166-178) and index
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  • 5
    Online Resource
    Online Resource
    Thousand Oaks : Sage Publications
    ISBN: 0585251320 , 9780585251325
    Language: English
    Pages: Online-Ressource (x, 208 p) , ill
    Edition: Online-Ausg.]
    Parallel Title: Print version Essentials of mass communication theory
    DDC: 302.23/0973
    RVK:
    RVK:
    Keywords: Mass media ; Mass media Philosophy
    Description / Table of Contents: Making sense of mass communicationThe artwork (or text) -- Media -- The audience -- America/society -- The artist.
    Note: Includes bibliographical references (p. 192-196) and indexes
    URL: Volltext  (URL des Erstveröffentlichers)
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