ISBN:
9783319967400
Sprache:
Englisch
Seiten:
1 Online-Ressource (279 Seiten)
Paralleltitel:
Erscheint auch als
Schlagwort(e):
Identity (Psychology) in old age
;
Older women
;
Aging Sex differences
;
Electronic books
;
Ältere Frau
;
Sprache
;
Literatur
;
Kultur
;
Altern
;
Frauenliteratur
;
Alter
;
Geschlechterforschung
Kurzfassung:
Intro -- Acknowledgements -- Contents -- List of Tables -- 1 Introduction -- Gender and Age in the Mirror -- Theoretical Context of This Study -- Overview of Analytical Approach -- Content of This Book -- References -- 2 Cultural Context -- The Cultural Mirror -- Gender and Age(Ing): An Under-Explored Relationship -- Whose Life Is It Anyway? Cultural Appropriation of Ageing and the Institutionalisation of the Lifecourse -- Chronological Age as a Social Construct -- The 'New Middle Age' and the 'Unrelenting Body' -- Young and Old-'The Greatest Opposites': A Culture of Binaries -- Discourses of Consumerism: 'The Finest Consumer Object' -- The 'Mass-Mediated' Female Body: Femininity and Women's Magazines -- Gender and Age: 'Troublesome Dichotomies' -- Language and Gender: 'Women's Language' -- Decoupling Gender and Sex -- Femininity: A 'Slippery Subject to Grapple With' -- Ageing Femininity -- Ageing, Femininity and Sexuality -- Ageing and Identity -- 'Identity Trouble' -- Identity as Embodied -- The Ageing Body -- Cultural Representations of the Ageing Body -- The Biomedical Narrative of Decline -- Summary -- References -- 3 Analytic Frameworks -- General Linguistic and Theoretical Frameworks -- Analysing Discourse -- Identifying Evaluation -- Applying Appraisal -- Analysing Multimodal Texts -- References -- 4 Public Voices: Skincare Advertising and Discourses of "Beauty" -- Overview of Data -- Anti-Ageing Skincare -- The Ambivalent Consumer -- Market Overview -- Brand Overview -- Analysis of Skincare Advertisements -- Ageing as Gendered: L'Oréal -- Composition: Real/Ideal Versus Given/New -- Celebrity Endorsement: 'Alreadyness' and Assumption -- Social Actors: Intimacy and Distance -- Modality: Reality as an Ideological Statement -- Ageing Begins Early: Clarins -- The Assumption of Familiarity -- Social Actor as Idealised Representation.
URL:
https://ebookcentral.proquest.com/lib/kxp/detail.action?docID=5498076
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