ISBN:
9780511976568
Language:
English
Pages:
1 Online-Ressource (xiv, 260 Seiten)
,
Illustrationen
Parallel Title:
Erscheint auch als
Parallel Title:
Erscheint auch als
DDC:
306.30944/09045
Keywords:
Geschichte
;
Wirtschaft
;
Women consumers / France / History
;
Consumption (Economics) / France / History
;
Frankreich
;
France / Economic conditions / 1945-
Abstract:
Women and Mass Consumer Society in Postwar France examines the emergence of a citizen consumer role for women during postwar modernization and reconstruction in France, integrating the history of economic modernization with that of women and the family. This role both celebrated the power of the woman consumer and created a gendered form of citizenship that did not disrupt the sexual hierarchy of home, polity and marketplace. Redefining needs and renegotiating concepts of taste, value and thrift, women and their families drove mass consumer society through their demands and purchases at the same time that their very need to consume came to define them
DOI:
10.1017/CBO9780511976568
URL:
Volltext
(URL des Erstveröffentlichers)
URL:
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URL:
https://doi.org/10.1017/CBO9780511976568
URL:
Volltext
(URL des Erstveröffentlichers)
URL:
Volltext
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URL:
Volltext
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