Skip to main content
SpringerLink
Log in
Palgrave Macmillan

Korean Wave in South Asia

Transcultural Flow, Fandom and Identity

  • Book
  • © 2022

Overview

Editors:
  1. Ratan Kumar Roy

    1. International Research Center, SIMEC Institute of Technology, Dhaka, Bangladesh

    View editor publications

    You can also search for this editor in PubMed   Google Scholar

  2. Biswajit Das

    1. Centre for Culture, Media and Governance, Jamia Millia Islamia, New Delhi, India

    View editor publications

    You can also search for this editor in PubMed   Google Scholar

  • Investigates Korean cultural wave in South Asia with the key aspects of globalization, transcultural flow
  • Contributes to Fandom studies in South Asia and beyond by extending the idea of transcultural communication
  • Encourages interdisciplinary research and innovation by unfolding new conceptual and methodological perspectives

This is a preview of subscription content, log in via an institution to check access.

Access this book

Log in via an institution
eBook USD 89.00
Price excludes VAT (USA)
  • Available as EPUB and PDF
  • Read on any device
  • Instant download
  • Own it forever
Softcover Book USD 119.99
Price excludes VAT (USA)
  • Compact, lightweight edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info
Hardcover Book USD 119.99
Price excludes VAT (USA)
  • Durable hardcover edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info

Tax calculation will be finalised at checkout

Other ways to access

Licence this eBook for your library

Institutional subscriptions

Table of contents (11 chapters)

  1. Front Matter

    Pages i-xxiii
    Download chapter PDF

  2. Transcultural Flow in the Age of Globalization: Digital Platforms, Fandom and Mediated Culture in South Asia

    • Ratan Kumar Roy, Biswajit Das
    Pages 1-21Open Access

  3. K-Phenomenon in South Asia: Media, Identity and Politics

    1. Front Matter

      Pages 23-23
      Download chapter PDF

    2. Hallyu 2.0: Aiming for Mainstream Status in India and South Asia

      • Steven Kim
      Pages 25-57

    3. Fandom, Mediated Culture and Reimagining Identity: Exploring the Hallyu Wave in South Asia

      • Ratan Kumar Roy
      Pages 59-78

    4. Youth and Popular Culture: Korean Wave in North-East India

      • Athikho Kaisii
      Pages 79-97

  4. Fandom and Politics of Affection

    1. Front Matter

      Pages 99-99
      Download chapter PDF

    2. Looking at Fan Identity: The Bangladeshi K-Pop Fan

      • Kashfia Arif
      Pages 101-126

    3. K-pop and the Politics of Appeal: Understanding the Emotional and Aural Experiences of Fans in and Around Kolkata

      • Anakshi Pal, Sourav Saha
      Pages 127-151

    4. Mediation, Motivations and Experiences of BTS Fandom in India

      • Jasdeep Kaur Chandi, Kulveen Trehan
      Pages 153-168

    5. Korean Dramas and Indian Youngsters: Viewership, Aspirations and Consumerism

      • Amritha Soman, Ruchi Kher Jaggi
      Pages 169-184

  6. Back Matter

    Pages 241-243
    Download chapter PDF
Back to top

Keywords

About this book

This book is a systematic investigation of Korean cultural wave in South Asia, discovering and analysing the dynamics of fandom, mechanism of media industry and growing phenomena of Korean culture in this part of the world. This is one of the very first academic volumes in South Asia that examines cultural politics, language and literatures of Korea in a regional location when there might be some on examining the political and diplomatic relations divorced from socio-cultural interactions. It focuses on three major aspects: identity formation in the age of digital culture, fandom and aspiration in the wake of subculture, and transcultural flow in South Asia. Through these thematic indicators and empirical instances the volume explores the modes of transcultural flow vis a via the global cultural flow. The patterns and processes of identity construction transformed among the teenagers and youths in the realm of digital media and embodying the Korean cultural elements. The book will contribute in the area of media and cultural studies, global culture and politics, arts and humanities, social sciences and area studies.

Chapter 1 is available open access under a Creative Commons Attribution 4.0 International License via link.springer.com.

Editors and Affiliations

  • International Research Center, SIMEC Institute of Technology, Dhaka, Bangladesh

    Ratan Kumar Roy

  • Centre for Culture, Media and Governance, Jamia Millia Islamia, New Delhi, India

    Biswajit Das

About the editors

Ratan Kumar Roy is a Research Fellow at the Centre for Culture, Media & Governance, Jamia Millia Islamia, New Delhi, India. He was a residency research fellow in Asia Culture Centre, Korea, from July-November 2018. He received Doctoral award from the Department of Sociology, South Asian University (A University Established by SAARC Nations), New Delhi. He worked as a television journalist in Bangladesh before starting his doctoral research on the relation of audiences and television news in Bangladesh. Dr. Roy’s research interests are digital media politics, media culture, anthropology of media, media: gender and child rights, visual culture, mediated social movement, cultural politics in South Asia. He is the co-editor of SWAN reports on the Status of Women in Media in South Asia 2020.

Biswajit Das is Professor and founding Director of Centre for Culture, Media & Governance, Jamia Millia Islamia, New Delhi, India. He has over three decades of teaching and research experiences in the field of theory, method and history of Communication in India. Prior joining the centre, he worked with national and international agencies in conducting communication research and training.

Bibliographic Information

  • Book Title: Korean Wave in South Asia

  • Book Subtitle: Transcultural Flow, Fandom and Identity

  • Editors: Ratan Kumar Roy, Biswajit Das

  • DOI: https://doi.org/10.1007/978-981-16-8710-5

  • Publisher: Palgrave Macmillan Singapore

  • eBook Packages: Business and Management, Business and Management (R0)

  • Copyright Information: The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Singapore Pte Ltd. 2022

  • Hardcover ISBN: 978-981-16-8709-9Published: 30 June 2022

  • Softcover ISBN: 978-981-16-9458-5Published: 01 July 2023

  • eBook ISBN: 978-981-16-8710-5Published: 28 June 2022

  • Edition Number: 1

  • Number of Pages: XXIII, 243

  • Number of Illustrations: 3 illustrations in colour

  • Topics: Cross-Cultural Management, Asian Culture, Cultural Policy and Politics, Popular Culture , Social Media

Publish with us

Policies and ethics

Back to top

Search

Navigation