Michael Bailey is Lecturer in the Department of Sociology at the University of Essex. He has held visiting fellowships at Goldsmiths, University of London, the ESRC Centre for Research on Socio-Cultural Change (a collaboration between the Open University and the University of Manchester), the London School of Economics, Wolfson College and the Centre for Research in the Arts, Social Sciences and Humanities, University of Cambridge. Guy Redden teaches cultural studies at the University of Sydney. He has previously lectured at Prince of Songkla University, Thailand, the University of Queensland, Australia, where he earned his PhD, and Lincoln University in the UK. He has published widely about the commodification of religion and alternative cultures. His articles include 'The New Age: Towards a Market Model', Journal of Contemporary Religion, 20(2), 2005; and 'The New Agents: Personal Transfiguration and Radical Privatisation in New Age Self-Help', Journal of Consumer Culture 2(1), 2002. He is a former editor of M/C: A Journal of Media and Culture.