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  • 1
    Online Resource
    Online Resource
    Cambridge : Cambridge University Press
    UID:
    gbv_1860141498
    Format: 1 online resource (xi, 320 pages) , digital, PDF file(s).
    ISBN: 9781009304276 , 9781009304252 , 9781009304245
    Content: The science of human development informs our thinking about children and their development. The Brain Development Revolution asks how and why has brain development become the major lens for understanding child development, and its consequences. It describes the 1997 I Am Your Child campaign that engaged public attention through a sophisticated media communications effort, a White House conference, and other events. It explores the campaign's impact, including voter initiatives to fund early childhood programs and a national campaign for prekindergarten education, but also several missed opportunities. The study examines why brain development compels our attention, why we are - but shouldn't be - neurodeterminists, and the challenges of communicating developmental brain science. This book examines the framing of the brain development story, the selectivity of the messaging, and overpromising the results of early programs. Lastly, it discusses proposals for how science communication can be improved to better serve children and the public.
    Note: Title from publisher's bibliographic system (viewed on 30 Aug 2023)
    Additional Edition: ISBN 9781009304252
    Additional Edition: Erscheint auch als Druck-Ausgabe ISBN 9781009304252
    Language: English
    Library Location Call Number Volume/Issue/Year Availability
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