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Social media influencing in the city of likes; Dubai and the postdigital condition

B3Kat (1/1)


Social media influencing in the city of likes

Dubai and the postdigital condition
Verfasser: Hurley, Zoe
First edition
978-1-80262-755-8; 978-1-80262-757-2

 Computerdatei
SFX (Services, Fernleihe und weitere eXtras)

Bestand im BVB:
Bestand im KOBV:
Volltext-Links:
  • Volltext Zugang für Benutzer von: Hochschule für angewandte Wissenschaften Würzburg-Schweinfurt, Abteilungsbibliothek Schweinfurt
  • Volltext Zugang für Benutzer von: Technische Hochschule Würzburg-Schweinfurt, Bibliothek
  • Volltext Zugang für Benutzer von: Universitätsbibliothek der Freien Universität Berlin

Fach:
  • Allgemeines
  • Ethnologie
  • Soziologie


Letzte Änderung: 05.04.2023
Titel:Social media influencing in the city of likes
Untertitel:Dubai and the postdigital condition
Von:by Zoe Hurley (Zayed University, UAE)
ISBN:978-1-80262-755-8
Preis/Einband:Online, pdf
ISBN:978-1-80262-757-2
Preis/Einband:Epub
Erscheinungsort:Bingley, UK
Verlag:Emerald Publishing
Erscheinungsjahr:2023
Ausgabe:First edition
DOI:10.1108/9781802627558
Umfang:1 Online-Ressource (xiii, 166 Seiten)
Serie/Reihe:Emerald points
Fußnote :Includes bibliographical references and index
Abstract:Dubai's audacious architecture and photographic locations attract social media 'influencers' from around the world. How has Dubai, once a small fishing village on the edge of a desert, morphed into a hyper-modern backdrop for this global phenomenon? How can we understand these interactions as our relationships with digital technologies undergo radical change? This timely research-based study reveals how micro-celebrities and Dubai's visible economies influence the evolution of the Emirate. Taking a cutting edge post-digital approach, underpinned by cultural studies and social media theory, Social Media Influencing in The City of Likes presents a series of unique case studies and demonstrates how Dubai is considered not only an illusion of unlimited indulgence but also a city dependent on the emerging infrastructure of visible economies, visual attractions, and 'Instagrammable' locations. Evaluating the cases of multiple influencers, from local to transnational content creators, Hurley reveals how residents, non-citizens and migrant workers surviving as influencers in the city of 'likes.' Providing a much-needed de-Westernising perspectives of Dubai's social media influencing industry within the broader context of global platform capitalism, Social Media Influencing in The City of Likes offers an important contribution to the field of social media through illustrating visible economies in a city circuited by social media influencing.
Sprache:eng
RVK-Notation:AP 18420
RVK-Notation:LB 42355
RVK-Notation:AP 15965
Andere Ausgabe:Erscheint auch als
_Bemerkung:Druck-Ausgabe
_ISBN:978-1-80262-756-5

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653 0|a Social media and society / United Arab Emirates / Dubai 
653 0|a Internet personalities / United Arab Emirates / Dubai 
653 0|a Internet marketing / Social aspects / United Arab Emirates / Dubai 
653 0|a Social Science ; Media Studies 
653 0|a Social groups 
653 2|a Dubai (United Arab Emirates) / Social life and customs 
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