1847738060     

Foundations of visual communication : how visuals appear in daily life / Yvonne Eriksson and Anette Göthlund

Eriksson, Yvonne [Verfasserin/Verfasser]

Göthlund, Anette [Verfasserin/Verfasser]

New York ; London : Routledge, Taylor & Francis Group, 2023

vii,131 Seiten : Illustrationen

Englisch

Includes bibliographical references and index

Erscheint auch als: Eriksson, Yvonne : Foundations of visual communication. - New York : Routledge, 2023 (Online-Ausgabe)

Erscheint auch als: Foundations of visual communication / Eriksson, Yvonne [GNDNR:1191833909] (Online-Ausgabe)

978-0-367-77155-3 (hardback); 978-0-367-76963-5 (paperback)

978-1-003-17003-7 (ISBN der parallelen Ausgabe im Fernzugriff)

2022060376

OCoLC: 1386282632     

P93.5

302.23     Ähnliche Literatur

LOC-SH: Visual communication ; Visual communication -- Methodology

"Drawing upon theories from visual studies, critical visual culture studies, and cognitive psychology, and with a special focus on gender and ethnicity, this book gives students a theoretical foundation for future work as visual communicators. The book takes a closer look at the interwoven character of perception and reception that is present in everyday visual encounters. Chapters present a wide variety of visual examples from art history, digital media, and the images we encounter and use in our daily lives. With the tools to understand how images and text make meaning, students are thus prepared to better communicate through visual media. This book serves as a main or supplementary text for visual communication or visual culture courses"--