1653448350     

401809161                        

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De-convergence of global media industries / Dal Yong Jin

Online-Ausg.

New York : Routledge, 2013

Online-Ressource (xv, 169 p.) : ill.

Englisch

Includes bibliographical references and index. - Electronic reproduction; Palo Alto, Calif; ebrary; 2013; Available via World Wide Web; Access may be limited to ebrary affiliated libraries

pt. 1. Convergence of the global media industries -- pt. 2. De-convergence of the global information systems and culture

Druckausg.: De-convergence of global media industries / Jin, Dal yong

978-0-203-58803-1 (e-book)

978-0-415-62343-8 (ISBN der Printausgabe)

2012039570

OCoLC: 871657830 (aus SWB)     

AP 17600      Ähnliche Literatur

P96.M34

302.23

*Medienwirtschaft ; Globalisierung      Zum Register

*Massenmedien ; Management      Zum Register

LOC-SH: Mass media -- Management ; Mass media and business -- Electronic books

Mass media / Management ; Mass media and business

"Convergence has become a buzzword, referring on the one hand to the integration between computers, television, and mobile devices or between print, broadcast, and online media and on the other hand, the ownership of multiple content or distribution channels in media and communications. Yet while convergence among communications companies has been the major trend in the neoliberal era, the splintering of companies, de-convergence, is now gaining momentum in the communications market. As the first comprehensive attempt to analyze the wave of de-convergence of the global media system in the context of globalization, this book makes sense of those transitions by looking at global trends and how global media firms have changed and developed their business paradigm from convergence to de-convergence. Jin traces the complex relationship between media industries, culture, and globalization by exploring it in a transitional yet contextually grounded framework, employing a political economic analysis integrating empirical data analysis"--