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Irresistible empire; America's advance through twentieth-century Europe

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Irresistible empire

America's advance through twentieth-century Europe
Verfasser: De Grazia, Victoria <1946-> GND link to dataset open/close  GND search link open/close  (DE-588)132028506
0-674-01672-6; 978-0-674-01672-9; 0-674-02234-3; 978-0-674-02234-8
Schlagwörter 1: Europa GND link to dataset open/close  GND search link open/close  ; Verbraucherverhalten GND link to dataset open/close  GND search link open/close  ; Wert GND link to dataset open/close  GND search link open/close  ; USA GND link to dataset open/close  GND search link open/close  ; Geschichte 1900-2000
Schlagwörter 2: USA GND link to dataset open/close  GND search link open/close  ; Wert GND link to dataset open/close  GND search link open/close  ; Konsumgesellschaft GND link to dataset open/close  GND search link open/close  ; Europa GND link to dataset open/close  GND search link open/close  ; Geschichte 1900-2000

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Letzte Änderung: 15.11.2012
Titel:Irresistible empire
Untertitel:America's advance through twentieth-century Europe
URL:http://digital.bib-bvb.de/webclient/DeliveryManager?pid=213926&custom_att_2=simple_viewer
URL Erlt Info:Rezension
Von:Victoria de Grazia
LoC-Nummer:2004059943
ISBN:0-674-01672-6
Preis/Einband:hbk
ISBN:978-0-674-01672-9
Preis/Einband:hbk
ISBN:0-674-02234-3
Preis/Einband:pbk
ISBN:978-0-674-02234-8
Preis/Einband:pbk
Erscheinungsort:Cambridge, Mass. [u.a.]
Verlag:Belknap Press of Harvard Univ. Press
Erscheinungsjahr:2005
Umfang:586 S.
Details:lll., Kt.
Fußnote :Incl. bibliogr. references. - Hier auch später erschienene, unveränderte Nachdrucke
Abstract:The most significant conquest of the twentieth century may well have been the triumph of American consumer society over Europe's bourgeois civilization. It is this little-understood but world-shaking campaign that unfolds in de Grazia's account of how the American standard of living defeated the European way of life and achieved the global cultural hegemony that is both its great strength and its key weakness today. Tracing the peculiar alliance that arrayed New World salesmanship, statecraft, and standardized goods against the Old World's values of status, craft, and good taste, de Grazia describes how all alternative strategies fell before America's consumer-oriented capitalism--first the bourgeois lifestyle, then the Third Reich's command consumption, and finally the grand experiment of Soviet-style socialist planning.--From publisher description.
Sprache:eng
LoC-Notation:HF5415.33.E85
RVK-Notation:MS 5560
RVK-Notation:NW 2200
RVK-Notation:NW 3200
IFZ-Notation:q 180
IFZ-Notation:c 97.1
Thema (Schlagwort):Europa; Verbraucherverhalten; Wert; USA; Geschichte 1900-2000; USA; Wert; Konsumgesellschaft; Europa; Geschichte 1900-2000
Weitere Schlagwörter :Geschichte 1900-2000
Weitere Schlagwörter :Consommateurs - Comportement - Europe - Histoire - 20e siècle; Consommateurs - Europe - Attitudes - Histoire - 20e siècle; Consommation (Économie politique) - Europe - Histoire - 20e siècle; Valeurs sociales - Europe - Histoire - 20e siècle; Valeurs sociales - États-Unis - Histoire - 20e siècle; Geschichte; Kultur; Consumer behavior; Europe; History; 20th century; Consumers; Europe; Attitudes; History; 20th century; Consumption (Economics); Europe; History; 20th century; Social values; Europe; History; 20th century; Social values; United States; History; 20th century
Weitere Schlagwörter :États-Unis - Civilisation - 20e siècle; Europa; USA; United States; Civilization; 20th century

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650 4|a Consommateurs - Europe - Attitudes - Histoire - 20e siècle 
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650 4|a Consumption (Economics) |a Europe |a History |a 20th century 
650 4|a Social values |a Europe |a History |a 20th century 
650 4|a Social values |a United States |a History |a 20th century 
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651 7|a Europe |2 rasuqam 
651 4|a États-Unis - Civilisation - 20e siècle 
651 7|a États-Unis |2 rasuqam 
651 4|a Europa 
651 4|a USA 
651 4|a United States |a Civilization |a 20th century 
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