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  • 1
    Online-Ressource
    Online-Ressource
    Hoboken, N.J. : J. Wiley & Sons
    ISBN: 9781118010952 , 1118010957
    Sprache: Englisch
    Seiten: 1 online resource (1 v.) , ill., maps.
    Serie: Wiley and SAS business series
    Paralleltitel: Erscheint auch als
    Schlagwort(e): Telecommunication ; Customer services ; Social networks ; Customer relations ; Technological innovations ; Electronic books ; Electronic books ; local
    Kurzfassung: A timely look at effective use of social network analysis within the telecommunications industry to boost customer relationships The key to any successful company is the relationship that it builds with its customers. This book shows how social network analysis, analytics, and marketing knowledge can be combined to create a positive customer experience within the telecommunications industry. Reveals how telecommunications companies can effectively enhance their relationships with customers Provides the groundwork for defining social network analysis Defines the tools that can be used to address social network problems A must-read for any professionals eager to distinguish their products in the marketplace, this book shows you how to get it done right, with social network analysis.
    Anmerkung: Includes bibliographical references and index. - Description based on print version record
    Bibliothek Standort Signatur Band/Heft/Jahr Verfügbarkeit
    BibTip Andere fanden auch interessant ...
  • 2
    ISBN: 9781118416747 , 1118416740
    Sprache: Englisch
    Seiten: 1 online resource (1 v.) , ill.
    Serie: Wiley & SAS business series
    Paralleltitel: Erscheint auch als
    Schlagwort(e): Management ; Statistical methods ; Decision making ; Statistical methods ; Business planning ; Statistical methods ; Heuristic algorithms ; System analysis ; Electronic books ; Electronic books ; local
    Kurzfassung: A practical guide to deploying mathematical and statistical models when performing analytics The Heuristics in Analytics describes analytic processes and how they fit into the heuristic world around us. In spite of the strong heuristic characteristics of the analytical processes, this important book emphasizes the need to have the proper tools to engage analytics. It describes the analytical process from the exploratory analysis in respect to business scenarios and corporate environments, to model developments; and from statistics, probability, stochastic, mathematics, and artificial intelligence; to the deployments and possible outcomes. Describes the overall analytical process in terms of modeling, deployment, and application Presents distinct analytical approaches such as statistical, probabilistic, stochastic, and mathematical Offers a new perspective of the randomness in analytical modeling Includes case studies on the entire analytical process using telecom companies based in Brazil, Ireland, Turkey, United Sates, and Canada Randomness holds a strong impact in the everyday world. It makes sense, then, that analytics are put in place to understand business occurrences, marketplace scenarios, and consumer behavior. The Heuristics in Analytics uniquely shows how random events on a daily basis might completely change expectations, predictions, and behaviors, particularly in corporate environments, and how companies can build a proper analytical strategy to diminish the effect of randomness in business actions.
    Anmerkung: Includes bibliographical references and index. - Description based on print version record
    Bibliothek Standort Signatur Band/Heft/Jahr Verfügbarkeit
    BibTip Andere fanden auch interessant ...
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