ISBN:
9780761861966
,
9781306282734
,
130628273X
Language:
English
Pages:
1 Online-Ressource (xxiv, 250 Seiten)
Series Statement:
Pedagogy and practice
Parallel Title:
Erscheint auch als
DDC:
371.3346754
Keywords:
Media programs (Education)
;
Social media
;
Media programs (Education)
;
Social media
;
Online social networks - Social aspects
;
Online social networks - Social aspects
;
Electronic books
Abstract:
Social Media: Pedagogy and Practice examines how interactive technologies can be applied to teaching, research and the practice of communication. This book demonstrates how social media can be utilized in the classroom to build the skillsets of students going into journalism, public relations, integrated marketing, and other communications fields.
Abstract:
Intro -- Preface -- Acknowledgments -- Introduction: Social Media History and Use -- Section I: Pedagogy -- Chapter 1: Using Social Media and Creating Social Media Courses -- Chapter 2: Twitter, Facebook, Blogs, and Media-Sharing Sites in the Classroom -- Chapter 3: Teaching Computational Literacy Through Game Design -- Chapter 4: Social Media and Critical Pedagogy -- Chapter 5: How to Do Communication Research Using Social Media Data -- Chapter 6: Conducting Research Utilizing Social Media: Best Practices -- Section II: Social Media Practices in the United States -- Chapter 7: African Americans and Social Media -- Chapter 8: The Seven Sisters and Their Siblings Go Digital: An Analysis of Women's Magazine Content on Websites, iPads, and Cell Phones -- Chapter 9: Social Branding of College Students to Seek Employment -- Chapter 10: Social Media, Law, and Practice -- Section III: International Social Media Practices -- Chapter 11: Participatory Media Impact on the Arab Spring -- Chapter 12: Social Media and Participatory Communication: The UNDP and the Diffusion of Empowerment -- Chapter 13: Cock Crow in the "Electronic Republic:" Social Media and Kenya's 2013 Presidential Election -- About the Editors -- About the Authors.
Description / Table of Contents:
""SOCIAL MEDIA ""; ""TABLE OF CONTENTS ""; ""Preface ""; ""Acknowledgments ""; ""Introduction: Social Media History and Use ""; ""Section I: Pedagogy ""; ""Chapter 1: Using Social Media and Creating Social Media Courses ""; ""Chapter 2: Twitter, Facebook, Blogs, and Media-Sharing Sites in the Classroom ""; ""Chapter 3: Teaching Computational Literacy Through Game Design ""; ""Chapter 4: Social Media and Critical Pedagogy ""; ""Chapter 5: How to Do Communication Research Using Social Media Data ""; ""Chapter 6: Conducting Research Utilizing Social Media: Best Practices ""
Description / Table of Contents:
""Section II: Social Media Practices in the United States """"Chapter 7: African Americans and Social Media ""; ""Chapter 8: The Seven Sisters and Their Siblings Go Digital: An Analysis of Women's Magazine Content on Websites, iPads, and Cell Phones ""; ""Chapter 9: Social Branding of College Students to Seek Employment ""; ""Chapter 10: Social Media, Law, and Practice ""; ""Section III: International Social Media Practices ""; ""Chapter 11: Participatory Media Impact on the Arab Spring ""
Description / Table of Contents:
""Chapter 12: Social Media and Participatory Communication: The UNDP and the Diffusion of Empowerment """"Chapter 13: Cock Crow in the ""Electronic Republic:"" Social Media and Kenya's 2013 Presidential Election ""; ""About the Editors ""; ""About the Authors ""
Note:
Includes bibliographical references
URL:
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