ISBN:
9781136690914
Language:
English
Pages:
1 Online-Ressource (xiv, 407 Seiten)
Edition:
2013
Series Statement:
Communication
DDC:
302.23
Keywords:
Electronic books
Abstract:
This volume takes the next step in the evolution of mass communication research tradition from effects to processes -- a more detailed and microanalytical analysis of the psychological processes involved in receiving and reacting to electronic media messages. This domain includes investigations into those psychological processes that occur between the process of selecting media messages for consumption and assessments of whatever processes mediate the long-term impact such message consumption may have on consumers' subsequent behavior. The editors strive to further understanding of some of the
Description / Table of Contents:
Cover; Title page; Copyright page; Contents; Contributors; Preface; PART I RECEPTION AND REACTION PROCESSES; Chapter 1 Paying Attention to Television; Chapter 2 Children's Comprehension Processes: From Piaget to Public Policy; Chapter 3 Construct Accessibility: Determinants, Consequences, and Implications for the Media; Chapter 4 Perceiving and Responding to Mass Media Characters; Chapter 5 Television Viewing and Physiological Arousal; Chapter 6 Empathy: Affect From Bearing Witness to the Emotions of Others; Chapter 7 Fright Responses to Mass Media Productions
Description / Table of Contents:
Chapter 8 Online and Offline Assessment of the Television AudienceChapter 9 Evolving Cognitive Models in Mass Communication Reception Processes; PART II RESPONDING TO PROGRAM GENRES; Chapter 10 Responding to News and Public Affairs; Chapter 11 Responding to Comedy: The Sense and Nonsense of Humor; Chapter 12 The Logic of Suspense and Mystery; Chapter 13 Responding to Horror: Determinants of Exposure and Appeal; Chapter 14 Responding to Erotica: Perceptual Processes and Dispositional Implications; Chapter 15 The Social Psychology of Watching Sports: From Iluim to Living Room
Description / Table of Contents:
Chapter 16 Perceiving and Processing Music TelevisionAuthor Index; Subject Index; Notes
Note:
Description based upon print version of record
URL:
https://www.taylorfrancis.com/books/mono/10.4324/9780203812181/responding-screen-jennings-bryant-dolf-zillmann
URL:
https://doi.org/10.4324/9780203812181
Permalink