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  • 1
    Online Resource
    Online Resource
    Celebrity fans and their consumer behaviour : autoethnographic insights into the life of a fan (2018)
    Abingdon, Oxon : Routledge,
    Details
    ISBN: 9781351173476 , 9781351173452
    Language: English
    Pages: 1 online resource
    Parallel Title: Wohlfeil, Markus, 1969 - Celebrity fans and their consumer behaviour
    DDC: 306.308621
    RVK:
    QW 300
    Keywords: Celebrities ; Consumer behavior ; Fans (Persons) Psychology ; Marketing ; Electronic books ; Celebrities ; Consumer behavior ; Fans (Persons) ; Psychology ; Marketing
    DOI: 10.4324/9781351173483
    URL: Volltext
    URL: lizenzpflichtig
    URL: Volltext
    URL: lizenzpflichtig
    Library Location Call Number Volume/Issue/Year Availability
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  • 2
    Online Resource
    Online Resource
    Celebrity Fans and Their Consumer Behaviour : Autoethnographic Insights into the Life of a Fan (2018)
    Milton : Taylor and Francis
    Details
    ISBN: 9781351173469
    Language: English
    Pages: 1 online resource (194 pages)
    Edition: 1st ed.
    Series Statement: Routledge Interpretive Marketing Research Ser.
    Parallel Title: Erscheint auch als Wohlfeil, Markus, 1969 - Celebrity fans and their consumer behaviour
    Parallel Title: Print version Wohlfeil, Markus Celebrity Fans and Their Consumer Behaviour : Autoethnographic Insights into the Life of a Fan
    DDC: 306.308621
    RVK:
    QW 300
    Keywords: Celebrities ; Consumer behavior ; Fans (Persons)-Psychology ; Marketing ; Electronic books
    Abstract: Cover -- Half Title -- Title Page -- Copyright -- Dedication -- Table of Contents -- List Of Figures -- Acknowledgement -- 1 In Our Nature: the phenomenon of celebrity fandom -- Why studying consumers' fan relationships with celebrities -- Origin of my research journey into the world of celebrity fandom -- Overall aim(s) of this book's research journey into celebrity fandom -- Into the Wild (or the research's epistemological and methodological foundations) -- A brief road map for the next chapters of the book -- 2 The Dangerous Lives of Fans: stereotypes and stigmas -- Creative industries, celebrities and fans in contemporary culture -- Fans: the rise of evil? -- Fan or fanatic: what actually is a fan? -- Fans and fandom as subjects of academic research -- Approaching a taxonomy of fans -- The need for an alternative conceptualisation of fans -- 3 The Book of Stars: consuming human brands -- For love of the movies -- The study of film in marketing -- The study of film in consumer research -- The study of film in film studies -- Neon Demon -- The study of film stars in marketing and consumer research -- The study of celebrities in media studies -- The study of film stars and actors in film studies -- Understanding a consumer's celebrity fandom through narrative transportation -- 4 Confessions of a Jena Malone Fan -- A journey into the life of a fan -- How I met Jena Malone for the first time… -- How and why my fan relationship with Jena Malone developed further -- How Pride & Prejudice strengthened my fan relationship with Jena Malone -- How a dream sparked my romantic emotional attachment to Jena Malone… -- How my romantic emotional attachment to Jena Malone evolved further… -- How my emotional relationship with Jena Malone actually 'Saved!' me… -- 5 Catching Fire: the polysemic allure of celebrities -- Time Out of Mind -- Four Last Songs.
    Note: Description based on publisher supplied metadata and other sources
    URL: Volltext
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  • 3
    Book
    Book
    Celebrity fans and their consumer behaviour : autoethnographic insights into the life of a fan (2018)
    London : Routledge
    Details
    ISBN: 9780815387275
    Language: English
    Pages: xii, 203 Seiten , Illustrationen
    Edition: first published
    Series Statement: Routledge interpretive marketing research 25
    Series Statement: an informa business
    Series Statement: Routledge interpretive marketing research
    Parallel Title: Erscheint auch als Wohlfeil, Markus, 1969 - Celebrity fans and their consumer behaviour
    Parallel Title: Erscheint auch als Wohlfeil, Markus, 1969 - Celebrity Fans and Their Consumer Behaviour
    Parallel Title: Erscheint auch als Wohlfeil, Markus, 1969 - Celebrity fans and their consumer behaviour
    DDC: 306.308621
    RVK:
    QW 300
    Keywords: Consumer behavior ; Fans (Persons) Psychology ; Celebrities ; Marketing ; Konsumentenverhalten ; Künstler ; Marketing ; Fan behavior
    Note: Includes bibliographical references and index
    URL: Inhaltsverzeichnis
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  • 4
    Book
    Book
    Celebrity fans and their consumer behaviour : autoethnographic insights into the life of a fan (2018)
    London : Routledge
    Details
    ISBN: 9780815387275
    Language: English
    Pages: xii, 203 Seiten , Illustrationen
    Series Statement: Routledge interpretive marketing research 25
    Series Statement: Routledge interpretive marketing research
    Parallel Title: Erscheint auch als Wohlfeil, Markus, 1969- author Celebrity fans and their consumer behaviour
    DDC: 306.3086/21
    RVK:
    QW 300
    Keywords: Konsumentenverhalten ; Künstler ; Marketing ; Fan behavior ; Consumer behavior ; Fans (Persons) Psychology ; Celebrities ; Marketing
    Note: Includes bibliographical references and index
    URL: Inhaltsverzeichnis
    Library Location Call Number Volume/Issue/Year Availability
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    Book
    GBV
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