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    Online Resource
    Online Resource
    The Adweek Copywriting Handbook (2020)
    [Erscheinungsort nicht ermittelbar] : Ascent Audio | Boston, MA : Safari
    Details
    ISBN: 9781663711328
    Language: English
    Pages: 1 online resource (40150 pages)
    Edition: 1st edition
    Keywords: Audiobooks
    Abstract: Great copy is the heart and soul of the advertising business. In this practical guide, legendary copywriter Joe Sugarman provides proven guidelines and expert advice on what it takes to write copy that will entice, motivate, and move customers to buy. For anyone who wants to break into the business, this is the ultimate companion resource for unlimited success.
    Note: Online resource; Title from title page (viewed December 29, 2020) , Mode of access: World Wide Web.
    URL: lizenzpflichtig
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