ISBN:
9780470904084
Language:
English
Pages:
Online-Ressource (450 p.)
Parallel Title:
Print version Events Exposed : Managing and Designing Special Events
DDC:
394.2
Keywords:
Electronic books
Abstract:
From business essentials to design inspiration, the secrets to events industry success Author Lena Malouf is a renowned expert in the special events industry. She has won countless accolades for her work, including a recent Lifetime Achievement Award from The Special Event, and has served in major leadership positions in several industry organizations, including as International President of the International Special Events Society and an advisory board member for The Special Event. The book features straightforward advice on operating a successful special events business, gleaned from Malouf'
Description / Table of Contents:
Title Page; Foreward; Part One: All About Business; You and the Events Business; Develop Your Strategy; Meet the Client; Build the Business; Venue Essentials; Manage the Money; Present the Proposal; The Event Cabinet; Part Two: All About Design; Tabletops and Other Decor Props; Creative Event Concepts; Burst into Weddings; Appendix: Understanding Our Clients and Staff Better: Four Behavioral Styles;
Note:
Description based upon print version of record
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